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市場調査レポート
商品コード
1576457
IPTV市場の規模、シェア、予測、動向分析:サブスクリプションの種類、接続方式、ストリーミングデバイス、エンドユーザー、地域別 - 2031年までの世界予測IPTV Market Size, Share, Forecast, & Trends Analysis by Subscription Type, Connection Type, Streaming Device, End User, and Geography - Global Forecast to 2031 |
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カスタマイズ可能
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IPTV市場の規模、シェア、予測、動向分析:サブスクリプションの種類、接続方式、ストリーミングデバイス、エンドユーザー、地域別 - 2031年までの世界予測 |
出版日: 2024年08月01日
発行: Meticulous Research
ページ情報: 英文 250 Pages
納期: 5~7営業日
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この調査レポートは「IPTV市場:サブスクリプションの種類別(有料、フリーミアム)、接続方式別(シングル、マルチ)、ストリーミングデバイス別(スマートテレビ、ノートPC・デスクトップPC、スマートフォン、タブレット)、エンドユーザー別(個人、企業、ホスピタリティ・レジャー)、地域別 - 2031年までの世界予測」と題し、主要5地域のIPTV市場を詳細に分析し、最近の市場動向、市場規模、市場シェア、最近の研究開発、2031年までの予測などを掲載しています。
IPTV市場は、2024年から2031年までのCAGR12.4%で、2031年までに1,451億米ドルに達すると予測されます。
同市場の成長は、ライブストリーミングサービスの人気上昇、スマートフォン・タブレット・スマートTV・ノートPCなどのストリーミング・デバイスの普及拡大、消費者による動画コンテンツや個別化された視聴体験に対する需要の高まりに起因しています。しかし、データのセキュリティとプライバシーに関する懸念が市場の成長を抑制しています。さらに、クラウドゲームが普及拡大し、IPTVとスマートホーム技術の統合が進むことで、この市場に大きなビジネスチャンスが生まれると予想されます。しかし、ライセンシングや著作権に関する規制、技術的な不具合、定期的なソフトウェア更新の必要性などが、この市場の成長に対する課題となっています。さらに、拡張現実(AR)と仮想現実(VR)の統合や、個別化されたオンデマンド・コンテンツに対する消費者の嗜好の高まりは、この市場の顕著な動向です。
(注:SWOT分析は上位5社について提供されます)
IPTV Market by Subscription Type (Paid, Freemium), Connection Type (Single, Multi), Streaming Devices (Smart TV, Laptop & PCs, Smartphones and Tablets), End User (Individuals, Corporate, Hospitality & Leisure), and Geography -Global Forecast to 2031
The research report titled, ''IPTV Market by Subscription Type (Paid, Freemium), Connection Type (Single, Multi), Streaming Devices (Smart TV, Laptop & PCs, Smartphones and Tablets), End User (Individuals, Corporate, Hospitality & Leisure), and Geography -Global Forecast to 2031', provides an in-depth analysis of the IPTV market across five major geographies and emphasizes on the current market trends, market sizes, market shares, recent developments, and forecasts till 2031.
The IPTV market is projected to reach $145.1 billion by 2031, at a CAGR of 12.4% from 2024 to 2031.
The growth of this market is attributed to the rising popularity of live streaming services, the increasing adoption of streaming devices such as smartphones, tablets, smart TVs, and laptops, and the growing demand for video content and personalized viewing experiences by consumers. However, data security & privacy concerns restrain the market's growth. Furthermore, the rising adoption of cloud gaming and the increasing integration of IPTV with smart home technology are expected to create significant opportunities for this market. However, licensing & copyright regulations, technical glitches, and the need for regular software updates are some challenges to this market's growth. Additionally, the integration of augmented reality (AR) and virtual reality (VR) and increasing consumer preference for personalized on-demand content are a prominent trend in this market.
The IPTV market is segmented by subscription type (free subscription, paid subscription, and freemium subscription), connection type (single connection and multi-connection), streaming devices (smart TVs, smartphones and tablets, laptops and PCs, and other streaming devices), and end user (individuals, hospitality & leisure, corporate, education, transport, manufacturing, healthcare, and other end users). The study also evaluates industry competitors and analyzes the market at the regional and country levels.
Based on subscription type, the IPTV market is segmented into free subscriptions, paid subscriptions, and freemium subscriptions. In 2024, the free subscription segment is expected to account for the largest share of over 47.0% of the IPTV market. This segment's large market share can be attributed to the growing adoption of video-on-demand platforms, the increasing availability of free channels on IPTV, and the growing trend of transitioning from traditional cable to IPTV. However, the freemium subscription segment is expected to register the highest CAGR during the forecast period.
Based on Connection Type, the IPTV market is segmented into single connection and multi-connections. In 2024, the single connection segment is expected to account for a larger share of over 66.0% of the IPTV market. However, the multi-connections segment is expected to register the highest CAGR during the forecast period. The growth of this segment is attributed to the growing need for simultaneous multi-streaming, increasing demand for flexible content viewing options, and rising need for multi-device connectivity. Multi-connection IPTV enables concurrent streaming on several devices, allowing each user to switch to their preferred channels or programs, thereby enhancing the overall entertainment experience.
Based on streaming devices, the IPTV market is segmented into smart TVs, smartphones and tablets, laptops & pcs, and other streaming devices. In 2024, the smart TVs segment is expected to account for the largest share of over 59.0% of the IPTV market. This segment's large market share can be attributed to the increasing demand for large-screen experiences and user-friendly interfaces, growing adoption of smart TVs due to its built-in internet connectivity feature to access IPTV, and growing sales of smart TVs. However, the smartphones & tablets segment is expected to register the highest CAGR during the forecast period.
Based on end user, the IPTV market is segmented into individuals, hospitality & leisure, corporate, education, transport, manufacturing, healthcare, and other end users. In 2024, the individuals segment is expected to account for the largest share of over 26.0% of the IPTV market. This segment's large market share can be attributed to the rising need for multi-device accessibility and connectivity, a growing demand for on-demand video content, and the increasing use of live-streaming platforms. Additionally, some interactive features such as pause & play, and program recording, smooth streaming, and scheduling flexibility are factors that help the growth of this market. However, the hospitality & leisure segment is expected to register the highest CAGR during the forecast period.
Based on geography, the IPTV market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. In 2024, Asia-Pacific is expected to account for the largest share of over 38.0% of the IPTV market. The region's large share is attributed to the growing proliferation of live streaming services, high-speed internet penetration in the region, rising sales of internet-enabled devices, increasing demand for digital entertainment services, a growing population in the region, and collaboration between key market players in the region. However, Asia-Pacific is expected to register the highest CAGR of over 13.5% during the forecast period.
The key players operating in the IPTV market are KING IPTV (Iceland), IPTVtune.com (U.K.), TrendyScreen (U.S.), TiVistation (U.S.), Fubo IPTV (U.S.), OTTOcean (U.K.), SSTV IPTV (U.K.), Xtreme HD IPTV.ORG (U.S.), CatchON TV (Romania), Kemo IPTV (U.S.), NOMAD IPTV (U.S.), Beast TV (U.S.), Nikon IPTV (U.S.), Xstream7 (U.K.), and Euro IPTV (France).
IPTV Market Assessment-by Subscription Type
IPTV Market Assessment-by Connection Type
IPTV Market Assessment-by Streaming Device
IPTV Market Assessment-by End User
IPTV Market Assessment-by Geography
(Note: SWOT analysis will be provided for the top 5 companies.)