消臭剤包装市場レポート：動向、予測、競合分析 (2031年まで)

世界の消臭剤包装市場の将来は、ボトル、缶、チューブ・ロールオン市場に機会がありそうです。世界の消臭剤包装市場は、2025年から2031年にかけてCAGR 2.5%で成長すると予測されています。この市場の主な促進要因は、個人衛生とグルーミングに対する消費者の意識の高まり、包装デザインの革新と持続可能性への取り組み、便利で旅行しやすい包装フォーマットへの需要の高まりです。

• Lucintelの予測では、種類別ではガラスが予測期間中に最も高い成長を遂げる見込みです。
• 用途別では、ボトルが引き続き最大セグメントです。
• 地域別では、アジア太平洋が予測期間中に最も高い成長を遂げる見込みです。

消臭剤包装市場の戦略的成長機会

消臭剤包装市場は、様々な用途においていくつかの戦略的成長機会を提供しています。これらの機会は、消費者の動向、技術の進歩、環境への配慮によってもたらされます。

• eコマース包装ソリューション：eコマースの台頭は、輸送中の製品保護と訴求力を強化する包装ソリューションの開発機会をもたらします。この分野でのイノベーションは、顧客満足度を向上させ、輸送中のダメージを減らすことができます。
• 持続可能な包装イノベーション：生分解性素材やリサイクル可能な素材など、持続可能な包装ソリューションを生み出す大きな機会があります。これは、環境に優しい製品を求める消費者の需要の高まりと一致し、規制遵守をサポートします。
• 詰め替え・再利用可能システム：詰め替え・再利用可能な消臭剤包装の開発は、使い捨てプラスチックの削減に対する消費者の嗜好の高まりを利用することができます。このアプローチは持続可能性をサポートし、消費者とメーカー双方にコスト削減のメリットをもたらします。
• カスタマイズとパーソナライゼーション：カスタマイズ可能でパーソナライズされた消臭剤包装を提供することで、ブランドの差別化を高め、ニッチ市場にアピールすることができます。この動向は、ブランドが消費者とより個人的なレベルでつながり、ブランド・ロイヤルティを強化することを可能にします。
• スマートテクノロジーの統合：RFIDタグやQRコードなどのスマートテクノロジーを消臭剤包装に組み込むことで、製品のトラッキングや消費者とのエンゲージメントを強化するチャンスが生まれます。これらのテクノロジーは付加的な情報を提供し、インタラクティブな体験を生み出すことができます。

消臭剤包装市場の戦略的成長機会には、eコマース・ソリューション、持続可能な素材、詰め替え可能なシステム、カスタマイズ、スマート技術の進歩が含まれます。これらの機会を活用する企業は、市場での地位を高め、進化する消費者と規制の要求に応えることができます。

消臭剤包装市場の促進要因・課題

消臭剤包装市場は、その成長と開拓に影響を与える様々な促進要因・課題の影響を受けています。これらの要因には、技術の進歩、消費者の嗜好、規制要件などが含まれます。

消臭剤包装市場の促進要因には以下が含まれます：

1.持続可能性に対する消費者の需要：環境に優しい製品に対する消費者の嗜好の高まりは、持続可能な包装材料の採用を促進します。企業は環境への期待に応えるため、リサイクル素材や生分解性素材を取り入れることで対応しています。

2.技術の進歩：スマート機能や先進素材など、包装技術の革新が市場成長を後押ししています。これらの進歩は機能性を向上させ、消費者の関心を高め、製品差別化の新たな機会を提供します。

3.eコマースの成長：eコマースの拡大により、輸送中の製品保護と視認性を確保する包装ソリューションへの需要が高まっています。この成長は、オンライン小売に合わせた革新的な包装ソリューションの開発機会をもたらします。

4.規制別圧力：包装材料や廃棄物管理に関する規制の強化により、企業はコンプライアンスに対応した持続可能な包装ソリューションを開発するよう求められています。これにより、安全性が確保され、環境への影響が軽減され、業界標準に沿うことになります。

5.カスタマイズ動向：パーソナライズされカスタマイズされた包装ソリューションに対する需要の高まりが、イノベーションを促進しています。カスタマイズ可能なデザインやラベルは、ブランドのアイデンティティを高め、ユニークでカスタマイズされた製品を求める消費者にアピールします。

消臭剤包装市場の課題は以下の通りです：

1.高い生産コスト：先進的で持続可能な消臭剤包装の製造コストは高くつく可能性があります。メーカーにとって、コストと性能・価格とのバランスは課題であり、価格設定や収益性に影響を与えます。

2.規制の複雑さ：様々な地域にまたがる複雑で多様な規制要件に対応することは難しい課題です。多様な規制を確実に遵守することは、包装開発の複雑さとコストに拍車をかけます。

3.プラスチックの環境への影響：持続可能な素材が進歩したとはいえ、消臭剤包装におけるプラスチックの使用は、環境への影響から依然として懸念されています。プラスチック廃棄物に対処し、実行可能な代替品を見つけることは、業界にとって継続的な課題です。

消臭剤包装市場は、持続可能性に対する消費者の要求、技術の進歩、eコマースの成長といった促進要因によって形成されていますが、一方で高い生産コスト、規制の複雑さ、環境問題といった課題もあります。これらの要因に対処することは、市場の継続的な成長と成功にとって極めて重要です。

目次

第1章 エグゼクティブサマリー

第2章 世界の消臭剤包装市場：市場力学

• イントロダクション、背景、分類
• サプライチェーン
• 業界の促進要因と課題

第3章 市場動向と予測分析 (2019年～2031年)

• マクロ経済動向 (2019～2024年) と予測 (2025～2031年)
• 世界の消臭剤包装市場の動向 (2019～2024年) と予測 (2025～2031年)
• 世界の消臭剤包装市場：種類別
  • ガラス
  • 金属
  • プラスチック
• 世界の消臭剤包装市場：用途別
  • ボトル
  • 缶
  • チューブ・ロールオン

第4章 地域別の市場動向と予測分析 (2019年～2031年)

• 世界の消臭剤包装市場：地域別
• 北米の消臭剤包装市場
• 欧州の消臭剤包装市場
• アジア太平洋の消臭剤包装市場
• その他地域の消臭剤包装市場

第5章 競合分析

• 製品ポートフォリオ分析
• 運用統合
• ポーターのファイブフォース分析

第6章 成長機会と戦略分析

• 成長機会分析
  • 世界の消臭剤包装市場の成長機会：種類別
  • 世界の消臭剤包装市場の成長機会：用途別
  • 世界の消臭剤包装市場の成長機会：地域別
• 世界の消臭剤包装市場の新たな動向
• 戦略的分析
  • 新製品の開発
  • 世界の消臭剤包装市場の生産能力拡大
  • 世界の消臭剤包装市場における企業合併・買収 (M&A)、合弁事業
  • 認証とライセンシング

第7章 主要企業のプロファイル

• Kaufman Container
• Berlin Packaging
• The Packaging Company
• Gerresheimer
• Pacific Bridge Packaging
• IntraPac International
• Aptar

The future of the global deodorant packaging market looks promising with opportunities in the bottle, can, and tube & roll on markets. The global deodorant packaging market is expected to grow with a CAGR of 2.5% from 2025 to 2031. The major drivers for this market are the growing consumer awareness toward personal hygiene and grooming, innovations in packaging design and sustainability efforts, and increasing demand for convenient and travel-friendly packaging formats.

• Lucintel forecasts that, within the type category, glass is expected to witness the highest growth over the forecast period.
• Within the application category, bottles will remain the largest segment.
• In terms of regions, APAC is expected to witness the highest growth over the forecast period.

Gain valuable insights for your business decisions with our comprehensive 150+ page report.

Emerging Trends in the Deodorant Packaging Market

The deodorant packaging market is witnessing several emerging trends that reflect evolving consumer preferences, environmental concerns, and technological advancements. These trends are driving innovation and shaping the future of deodorant packaging.

• Sustainable Materials: There is a significant shift towards using sustainable materials in deodorant packaging, such as recycled plastics and biodegradable options. This trend is driven by increasing consumer demand for eco-friendly products and stricter environmental regulations.
• Smart Packaging Solutions: The integration of smart technologies into deodorant packaging, including QR codes and RFID tags, is becoming more common. These features enhance product traceability, provide additional information to consumers, and enable interactive experiences.
• Refillable and Reusable Packaging: Refills and reusable containers are gaining popularity as part of a broader movement towards reducing single-use plastics. This trend helps in minimizing waste and encourages consumers to make more sustainable choices.
• Minimalist and Functional Designs: There is a growing preference for minimalist and functional packaging designs that prioritize ease of use and practicality. This trend reflects a shift towards simplicity and efficiency in packaging, catering to consumer demands for straightforward and user-friendly products.
• Customization and Personalization: Customization and personalization of deodorant packaging are on the rise, with brands offering bespoke designs and personalized labels. This trend enhances consumer engagement and allows for a unique brand identity.

These emerging trends are reshaping the deodorant packaging market by emphasizing sustainability, technological integration, and consumer personalization. Companies are adapting to these trends to meet evolving market demands and regulatory standards.

Recent Developments in the Deodorant Packaging Market

Recent developments in the deodorant packaging market highlight a shift towards sustainability, innovation, and improved functionality. These changes are driven by consumer expectations, technological advancements, and regulatory requirements.

• Sustainable Packaging Materials: The adoption of sustainable materials, such as recycled plastics and biodegradable options, is a key development. This shift is driven by increased consumer demand for eco-friendly products and regulatory pressures to reduce environmental impact.
• Advancements in Packaging Technology: Innovations in packaging technology, including smart features like QR codes and RFID tags, are enhancing product functionality and consumer engagement. These technologies provide additional value and information, improving the overall user experience.
• Rise of Refillable and Reusable Options: The market is seeing a growing trend towards refillable and reusable deodorant containers. This development aims to reduce single-use plastics and support a more sustainable approach to packaging, appealing to environmentally conscious consumers.
• Enhanced Design and Functionality: New designs are focusing on improving functionality and usability. Features such as easy-open mechanisms, ergonomic shapes, and leak-proof designs are being incorporated to enhance the consumer experience and meet practical needs.
• Increased Regulatory Compliance: Companies are increasingly focusing on meeting stringent regulatory requirements related to packaging materials and waste management. This development ensures that packaging solutions are safe, compliant, and aligned with industry standards.

Recent developments in the deodorant packaging market underscore the importance of sustainability, technological innovation, and enhanced functionality. These advancements are shaping the future of packaging by addressing consumer needs and regulatory demands.

Strategic Growth Opportunities for Deodorant Packaging Market

The deodorant packaging market offers several strategic growth opportunities across various applications. These opportunities are driven by consumer trends, technological advancements, and environmental considerations.

• E-Commerce Packaging Solutions: The rise of e-commerce presents an opportunity for developing packaging solutions that enhance product protection and appeal during transit. Innovations in this area can improve customer satisfaction and reduce damage during shipping.
• Sustainable Packaging Innovations: There is a significant opportunity to create sustainable packaging solutions, such as biodegradable and recyclable materials. This aligns with the growing consumer demand for eco-friendly products and supports regulatory compliance.
• Refillable and Reusable Systems: Developing refillable and reusable deodorant packaging can capitalize on the increasing consumer preference for reducing single-use plastics. This approach supports sustainability and offers cost-saving benefits for both consumers and manufacturers.
• Customization and Personalization: Offering customizable and personalized deodorant packaging can enhance brand differentiation and appeal to niche markets. This trend allows brands to connect with consumers on a more personal level and strengthen brand loyalty.
• Integration of Smart Technologies: Incorporating smart technologies, such as RFID tags and QR codes, into deodorant packaging presents opportunities for enhanced product tracking and consumer engagement. These technologies can provide additional information and create interactive experiences.

Strategic growth opportunities in the deodorant packaging market include advancements in e-commerce solutions, sustainable materials, refillable systems, customization, and smart technologies. Companies that leverage these opportunities can enhance their market position and meet evolving consumer and regulatory demands.

Deodorant Packaging Market Driver and Challenges

The deodorant packaging market is influenced by various drivers and challenges that impact its growth and development. These factors include technological advancements, consumer preferences, and regulatory requirements.

The factors responsible for driving the deodorant packaging market include:

1. Consumer Demand for Sustainability: Increasing consumer preference for eco-friendly products drives the adoption of sustainable packaging materials. Companies are responding by incorporating recycled and biodegradable materials to meet environmental expectations.

2. Technological Advancements: Innovations in packaging technology, such as smart features and advanced materials, are driving market growth. These advancements improve functionality, enhance consumer engagement, and offer new opportunities for product differentiation.

3. Growth of E-Commerce: The expansion of e-commerce is driving demand for packaging solutions that ensure product protection and visibility during transit. This growth presents opportunities for developing innovative packaging solutions tailored to online retail.

4. Regulatory Pressures: Stricter regulations related to packaging materials and waste management are encouraging companies to develop compliant and sustainable packaging solutions. This ensures safety, reduces environmental impact, and aligns with industry standards.

5. Customization Trends: The increasing demand for personalized and customized packaging solutions is driving innovation. Customizable designs and labels enhance brand identity and appeal to consumers seeking unique and tailored products.

Challenges in the deodorant packaging market are:

1. High Production Costs: The cost of producing advanced and sustainable deodorant packaging can be high. Balancing cost with performance and affordability is a challenge for manufacturers, impacting pricing and profitability.

2. Regulatory Complexity: Navigating complex and varying regulatory requirements across different regions can be challenging. Ensuring compliance with diverse regulations adds to the complexity and cost of packaging development.

3. Environmental Impact of Plastics: Despite advancements in sustainable materials, the use of plastics in deodorant packaging remains a concern due to its environmental impact. Addressing plastic waste and finding viable alternatives are ongoing challenges for the industry.

The deodorant packaging market is shaped by drivers such as consumer demand for sustainability, technological advancements, and e-commerce growth, while challenges include high production costs, regulatory complexity, and environmental concerns. Addressing these factors is crucial for the market's continued growth and success.

List of Deodorant Packaging Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies deodorant packaging companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the deodorant packaging companies profiled in this report include-

• Kaufman Container
• Berlin Packaging
• The Packaging Company
• Gerresheimer
• Pacific Bridge Packaging
• IntraPac International
• Aptar

Deodorant Packaging by Segment

The study includes a forecast for the global deodorant packaging market by type, application, and region.

Deodorant Packaging Market by Type [Analysis by Value from 2019 to 2031]:

• Glass
• Metal
• Plastic

Deodorant Packaging Market by Application [Analysis by Value from 2019 to 2031]:

• Bottle
• Can
• Tube & Roll Ons

Deodorant Packaging Market by Region [Analysis by Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Deodorant Packaging Market

The deodorant packaging market is evolving rapidly, driven by changing consumer preferences, technological advancements, and sustainability trends. Innovations are focused on enhancing convenience, reducing environmental impact, and meeting regulatory requirements. Key developments include the adoption of eco-friendly materials, advancements in design, and the integration of new technologies in packaging solutions.

• United States: In the U.S., there is a growing trend towards sustainable packaging in the deodorant market. Companies are adopting recyclable and biodegradable materials, such as paper-based and compostable plastics. Additionally, there is increased investment in innovative designs like refillable and reusable containers to reduce waste. Regulatory pressures are also driving the adoption of greener packaging solutions.
• China: China is seeing significant growth in deodorant packaging, with a focus on cost-effective and high-volume production. Recent advancements include the use of lightweight materials and streamlined manufacturing processes. Additionally, there is a push towards modernizing packaging designs to appeal to a more affluent and eco-conscious consumer base.
• Germany: Germany is at the forefront of integrating advanced technologies into deodorant packaging. Innovations include smart packaging features like QR codes for enhanced consumer engagement and sustainability tracking. The market is also focused on using high-quality, recyclable materials and implementing energy-efficient manufacturing processes to align with strict European environmental regulations.
• India: In India, the deodorant packaging market is growing with an emphasis on affordability and functionality. Developments include the use of cost-effective materials and designs that cater to local consumer needs. There is also a push towards incorporating sustainable practices in packaging, driven by rising environmental awareness and regulatory changes.
• Japan: Japan is leading in the adoption of high-quality and technologically advanced deodorant packaging. Innovations include the use of premium materials and sophisticated designs that offer both aesthetics and functionality. There is also a focus on integrating smart technologies and improving packaging efficiency to meet the demands of a tech-savvy consumer base.

Features of the Global Deodorant Packaging Market

Market Size Estimates: Deodorant packaging market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Deodorant packaging market size by type, application, and region in terms of value ($B).

Regional Analysis: Deodorant packaging market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different types, applications, and regions for the deodorant packaging market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the deodorant packaging market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

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This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the deodorant packaging market by type (glass, metal, and plastic), application (bottle, can, and tube & roll ons), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Deodorant Packaging Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2019 to 2031

• 3.1. Macroeconomic Trends (2019-2024) and Forecast (2025-2031)
• 3.2. Global Deodorant Packaging Market Trends (2019-2024) and Forecast (2025-2031)
• 3.3: Global Deodorant Packaging Market by Type
  • 3.3.1: Glass
  • 3.3.2: Metal
  • 3.3.3: Plastic
• 3.4: Global Deodorant Packaging Market by Application
  • 3.4.1: Bottle
  • 3.4.2: Can
  • 3.4.3: Tube & Roll Ons

4. Market Trends and Forecast Analysis by Region from 2019 to 2031

• 4.1: Global Deodorant Packaging Market by Region
• 4.2: North American Deodorant Packaging Market
  • 4.2.1: North American Market by Type: Glass, Metal, and Plastic
  • 4.2.2: North American Market by Application: Bottle, Can, and Tube & Roll Ons
• 4.3: European Deodorant Packaging Market
  • 4.3.1: European Market by Type: Glass, Metal, and Plastic
  • 4.3.2: European Market by Application: Bottle, Can, and Tube & Roll Ons
• 4.4: APAC Deodorant Packaging Market
  • 4.4.1: APAC Market by Type: Glass, Metal, and Plastic
  • 4.4.2: APAC Market by Application: Bottle, Can, and Tube & Roll Ons
• 4.5: ROW Deodorant Packaging Market
  • 4.5.1: ROW Market by Type: Glass, Metal, and Plastic
  • 4.5.2: ROW Market by Application: Bottle, Can, and Tube & Roll Ons

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Deodorant Packaging Market by Type
  • 6.1.2: Growth Opportunities for the Global Deodorant Packaging Market by Application
  • 6.1.3: Growth Opportunities for the Global Deodorant Packaging Market by Region
• 6.2: Emerging Trends in the Global Deodorant Packaging Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Deodorant Packaging Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Deodorant Packaging Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Kaufman Container
• 7.2: Berlin Packaging
• 7.3: The Packaging Company
• 7.4: Gerresheimer
• 7.5: Pacific Bridge Packaging
• 7.6: IntraPac International
• 7.7: Aptar