キャンディ市場：タイプ別、供給源別、販売チャネル別-2025～2030年世界予測

キャンディ市場の2023年の市場規模は686億4,000万米ドルで、2024年にはCAGR 4.93%で718億4,000万米ドルに成長し、2030年には961億7,000万米ドルに達すると予測されています。

キャンディ市場は近年、ダイナミックな動向、消費者の嗜好の進化、革新的な製品提供によって著しい進化を遂げています。急速に発展するこの産業において、伝統的菓子類はその視野を広げ、健康志向の代替品や職人技を駆使した高級品を取り入れています。デジタルトランスフォーメーションと伝統的菓子作りの技術が融合し、品質、味、消費者体験が最優先される新時代が到来しました。

製造プロセスと包装の革新は、製品の魅力を高めるだけでなく、安全基準と持続可能性のベンチマークが最前線であり続けることを保証しています。消費者の嗜好がますます洗練されるにつれ、ブランドは、多様で多くの場合地域的な嗜好に沿うよう、提供する商品を微調整する必要に迫られています。この進化する競合情勢は、伝統的参入企業と、この競合空間で市場シェアを獲得するために最先端技術を活用する機敏な新規参入参入企業が混在していることを特徴としています。

市場アナリストは、ニッチセグメントの出現と高級菓子類の話題性が、世界の堅調な成長に寄与していると指摘しています。今日、キャンディ市場は単なる甘いお菓子の提供者としてだけでなく、ウェルネスツーリズムや体験型消費など、より広範な社会文化動向を反映する洗練された産業として捉えられています。デジタルエンゲージメント戦略をいち早く採用し、パーソナライゼーションの動向を活用するブランドは、この変革の時代において特に有利な立場にあり、品質とイノベーションによって消費者のロイヤルティを確実に高めることができます。

キャンディ市場の情勢を再定義する変革的変化

過去数年間、キャンディ市場は、産業の常識を再定義し、卓越性の新たなベンチマークを設定する一連の変革的シフトを経験してきました。技術革新、進化する消費者態度、規制基準の強化の注入は、変化が予期されるだけでなく、受け入れられる活気あるエコシステムを作り出しました。

最も説得力のある変化のひとつは、製造とマーケティングの両セグメントにおけるデジタル技術の統合です。企業はますますデータ分析を活用し、動向を予測し、サプライチェーンを最適化し、明確な消費者セグメント向けに製品をパーソナライズするようになっています。この進化は、伝統的実店舗型小売モデルから、利便性と即時性が消費者の高い関心を集める強固なオンライン市場への移行に顕著に表れています。

さらに、持続可能性が中心テーマとして浮上してきました。規制機関も消費者団体も、調達から包装に至るまで、エコフレンドリープラクティスを求めています。その結果、キャンディ産業の多くのイノベーターが、二酸化炭素排出量を削減し、倫理的な調達を促進するイニシアチブを支持しています。

注目すべきは、消費者のライフスタイルが、味に妥協することなく健康志向の製品を好むようになったことです。この嗜好と健康のバランスに触発され、企業は先進的な研究開発に投資し、天然甘味料やオーガニック原料などの代替品を探求しています。こうした極めて重要な変化は、市場機会を広げるだけでなく、消費者の関心を深め、今日の市場でキャンディが表現できることの限界を押し広げています。

キャンディ産業の主要セグメンテーション洞察

キャンディのように多様で競争の激しい市場では、セグメンテーションは消費者の嗜好を理解し、戦略的意思決定を導く上で重要な役割を果たします。この多角的なアプローチでは、チョコレートのベルベットのような魅力から、グミやチューイーキャンディの遊び心のある食感、ハードキャンディの永続的な歯ごたえ、ロリポップ、ミント、粉末キャンディのノスタルジックな魅力、タフィー、キャラメル、ヌガーの洗練された繊細さまで、キャンディタイプだけでなく、供給源によっても製品を分類します。消費者は、健康と持続可能性への関心の高まりを反映して、従来の製造方法とオーガニックの代替品を区別するようになっています。

さらに、キャンディが消費者に届くチャネルを理解することも極めて重要です。コンビニエンスストアで購入されるのか、オンラインショップで購入されるのか、キャンディ専門店の洗練された雰囲気の中で購入されるのか、スーパーマーケットやハイパーマーケットの広大なネットワークを通じて購入されるのか。これらのセグメンテーションの枠組みは、キャンディ市場の多様な側面を浮き彫りにするだけでなく、明確な人口統計学的・心理学的グループと共鳴する対象戦略の重要性を強調しています。製品特性を消費者のニーズに合わせることで、企業は競合情勢に適した弾力性のある製品を構築することができます。

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • 可処分所得の増加と菓子類製品への支出増加
    • オンライン流通チャネルにおけるキャンディの入手可能性の拡大
  • 抑制要因
    • 砂糖、ココア、その他の原料価格の変動
  • 機会
    • 季節限定フレーバーキャンディの人気が拡大
    • ブランドの宣伝のために市場関係者とインフルエンサーや著名人の協力が増加
  • 課題
    • 製品リコールや厳格な食品安全・表示規制に関する懸念
• 市場セグメンテーション分析
  • タイプ：楽しい形と鮮やかな色で人気が高まっているグミやチューイングキャンディ
  • 流通チャネル：購入の容易さからオンライン小売業者を通じたキャンディの購入が増加
  • 供給源：特定の食事ニーズによるオーガニックキャンディの利点の増加
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治
  • 経済
  • 社会
  • 技術
  • 法律
  • 環境

第6章 キャンディ市場：タイプ別

• イントロダクション
• チョコレートキャンディ
• グミ＆チューイーキャンディ
• ハードキャンディ
• ロリポップ
• ミント
• 粉末状のキャンディ
• トフィー、キャラメル、ヌガー

第7章 キャンディ市場：供給源別

• イントロダクション
• 従来型
• オーガニック

第8章 キャンディ市場：流通チャネル別

• イントロダクション
• コンビニエンスストア
• オンライン小売業者
• 専門店キャンディ
• スーパーマーケットとハイパーマーケット

第9章 南北アメリカのキャンディ市場

• イントロダクション
• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第10章 アジア太平洋のキャンディ市場

• イントロダクション
• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第11章 欧州・中東・アフリカのキャンディ市場

• イントロダクション
• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第12章 競合情勢

• 市場シェア分析、2023年
• FPNVポジショニングマトリックス、2023年
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• AUGUST STORCK KG
• Cacau Show
• Canel's Group
• Cloetta AB
• Colombina S.A.
• Confiseries Mondoux Inc.
• CEMOI Group
• Delfi Limited
• Delica AG by Migros
• Ferrero International S.A.
• General Mills, Inc.
• Grupo Arcor
• HARIBO GmbH & Co. KG
• Jelly Belly Candy Company
• Just Born, Inc.
• Kruger GmbH & Co. KG
• Lindt & Sprungli Group
• LOTTE Corporation
• Mars, Incorporated
• Meiji Holdings Co., Ltd.
• Mondelez International, Inc.
• Morinaga & Co., Ltd.
• Naeem Foods
• Nestle S.A.
• Orion Corporation
• Orkla Confectionery & Snacks by Orkla ASA
• Palmer Candy
• Parle Products Pvt. Limited
• Perfetti Van Melle Group B.V.
• PIM Brands Inc.
• Pladis Foods Ltd.
• Quality Candy Company
• Roshen Confectionery Corporation
• Samkan Products Pvt. Ltd.
• Shanghai Want Want Food Group Co., Ltd.
• Sweet Candy Company, Inc.
• The Hershey Company
• The Simply Good Foods Company
• Tootsie Roll Industries, Inc.
• United Confectioners LLC by Guta Group
• Vidal Golosinas S.A
• WK Kellogg Co

LIST OF FIGURES

• FIGURE 1. CANDY MARKET MULTI-CURRENCY
• FIGURE 2. CANDY MARKET MULTI-LANGUAGE
• FIGURE 3. CANDY MARKET RESEARCH PROCESS
• FIGURE 4. CANDY MARKET SIZE, 2023 VS 2030
• FIGURE 5. GLOBAL CANDY MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 6. GLOBAL CANDY MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 7. GLOBAL CANDY MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL CANDY MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL CANDY MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL CANDY MARKET SIZE, BY SOURCE, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL CANDY MARKET SIZE, BY SOURCE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. GLOBAL CANDY MARKET SIZE, BY SALES CHANNEL, 2023 VS 2030 (%)
• FIGURE 13. GLOBAL CANDY MARKET SIZE, BY SALES CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. AMERICAS CANDY MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 15. AMERICAS CANDY MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. UNITED STATES CANDY MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 17. UNITED STATES CANDY MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. ASIA-PACIFIC CANDY MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. ASIA-PACIFIC CANDY MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. EUROPE, MIDDLE EAST & AFRICA CANDY MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 21. EUROPE, MIDDLE EAST & AFRICA CANDY MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 22. CANDY MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 23. CANDY MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. CANDY MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL CANDY MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL CANDY MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL CANDY MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. CANDY MARKET DYNAMICS
• TABLE 7. GLOBAL CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL CANDY MARKET SIZE, BY CHOCOLATE CANDY, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL CANDY MARKET SIZE, BY GUMMY & CHEWY CANDIES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL CANDY MARKET SIZE, BY HARD CANDIES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL CANDY MARKET SIZE, BY LOLLIPOPS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL CANDY MARKET SIZE, BY MINTS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL CANDY MARKET SIZE, BY POWDERED CANDY, BY REGION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL CANDY MARKET SIZE, BY TOFFEE, CARAMELS, & NOUGATS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL CANDY MARKET SIZE, BY CONVENTIONAL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL CANDY MARKET SIZE, BY ORGANIC, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 19. GLOBAL CANDY MARKET SIZE, BY CONVENIENCE STORES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 20. GLOBAL CANDY MARKET SIZE, BY ONLINE RETAILERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 21. GLOBAL CANDY MARKET SIZE, BY SPECIALTY CANDY SHOPS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 22. GLOBAL CANDY MARKET SIZE, BY SUPERMARKETS & HYPERMARKETS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 23. AMERICAS CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 24. AMERICAS CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 25. AMERICAS CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 26. AMERICAS CANDY MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 27. ARGENTINA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 28. ARGENTINA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 29. ARGENTINA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 30. BRAZIL CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 31. BRAZIL CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 32. BRAZIL CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 33. CANADA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 34. CANADA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 35. CANADA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 36. MEXICO CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 37. MEXICO CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 38. MEXICO CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 39. UNITED STATES CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 40. UNITED STATES CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 41. UNITED STATES CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 42. UNITED STATES CANDY MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 43. ASIA-PACIFIC CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 44. ASIA-PACIFIC CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 45. ASIA-PACIFIC CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 46. ASIA-PACIFIC CANDY MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 47. AUSTRALIA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 48. AUSTRALIA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 49. AUSTRALIA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 50. CHINA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 51. CHINA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 52. CHINA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 53. INDIA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 54. INDIA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 55. INDIA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 56. INDONESIA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 57. INDONESIA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 58. INDONESIA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 59. JAPAN CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 60. JAPAN CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 61. JAPAN CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 62. MALAYSIA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 63. MALAYSIA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 64. MALAYSIA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 65. PHILIPPINES CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 66. PHILIPPINES CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 67. PHILIPPINES CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 68. SINGAPORE CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 69. SINGAPORE CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 70. SINGAPORE CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 71. SOUTH KOREA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 72. SOUTH KOREA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 73. SOUTH KOREA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 74. TAIWAN CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 75. TAIWAN CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 76. TAIWAN CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 77. THAILAND CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 78. THAILAND CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 79. THAILAND CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 80. VIETNAM CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 81. VIETNAM CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 82. VIETNAM CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 83. EUROPE, MIDDLE EAST & AFRICA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 84. EUROPE, MIDDLE EAST & AFRICA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 85. EUROPE, MIDDLE EAST & AFRICA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 86. EUROPE, MIDDLE EAST & AFRICA CANDY MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 87. DENMARK CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 88. DENMARK CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 89. DENMARK CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 90. EGYPT CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 91. EGYPT CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 92. EGYPT CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 93. FINLAND CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 94. FINLAND CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 95. FINLAND CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 96. FRANCE CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 97. FRANCE CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 98. FRANCE CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 99. GERMANY CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 100. GERMANY CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 101. GERMANY CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 102. ISRAEL CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 103. ISRAEL CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 104. ISRAEL CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 105. ITALY CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 106. ITALY CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 107. ITALY CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 108. NETHERLANDS CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 109. NETHERLANDS CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 110. NETHERLANDS CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 111. NIGERIA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 112. NIGERIA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 113. NIGERIA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 114. NORWAY CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 115. NORWAY CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 116. NORWAY CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 117. POLAND CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 118. POLAND CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 119. POLAND CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 120. QATAR CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 121. QATAR CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 122. QATAR CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 123. RUSSIA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 124. RUSSIA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 125. RUSSIA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 126. SAUDI ARABIA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 127. SAUDI ARABIA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 128. SAUDI ARABIA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 129. SOUTH AFRICA CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 130. SOUTH AFRICA CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 131. SOUTH AFRICA CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 132. SPAIN CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 133. SPAIN CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 134. SPAIN CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 135. SWEDEN CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 136. SWEDEN CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 137. SWEDEN CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 138. SWITZERLAND CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 139. SWITZERLAND CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 140. SWITZERLAND CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 141. TURKEY CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 142. TURKEY CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 143. TURKEY CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 144. UNITED ARAB EMIRATES CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 145. UNITED ARAB EMIRATES CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 146. UNITED ARAB EMIRATES CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 147. UNITED KINGDOM CANDY MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 148. UNITED KINGDOM CANDY MARKET SIZE, BY SOURCE, 2018-2030 (USD MILLION)
• TABLE 149. UNITED KINGDOM CANDY MARKET SIZE, BY SALES CHANNEL, 2018-2030 (USD MILLION)
• TABLE 150. CANDY MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 151. CANDY MARKET, FPNV POSITIONING MATRIX, 2023

The Candy Market was valued at USD 68.64 billion in 2023 and is projected to grow to USD 71.84 billion in 2024, with a CAGR of 4.93%, reaching USD 96.17 billion by 2030.

The candy market has undergone a remarkable evolution over recent years, marked by dynamic trends, evolving consumer preferences, and innovative product offerings. In this rapidly developing industry, traditional confectionery has expanded its horizons, embracing health-oriented alternatives and premium, artisanal creations. The confluence of digital transformation with the time-honored craft of candy making has ushered in a new era where quality, taste, and consumer experience are paramount.

Innovations in manufacturing processes and packaging have not only enhanced product appeal but also ensured that safety standards and sustainability benchmarks remain at the forefront. As consumer tastes become increasingly sophisticated, brands are compelled to fine-tune their offerings to align with diverse and often regional preferences. This evolving landscape is characterized by a mix of legacy players and agile newcomers who utilize cutting-edge technologies to capture market share in this competitive space.

Market analysts have noted that the emergence of niche segments and the buzz around premium confectionery have contributed to robust growth numbers globally. Today, the candy market is viewed not just as a purveyor of sweet treats but as a sophisticated industry that reflects broader sociocultural trends, such as wellness tourism and experiential consumption. Brands that are quick to adopt digital engagement strategies and tap into personalization trends are particularly well positioned in this transformative era, ensuring that quality and innovation drive consumer loyalty.

Transformative Shifts Redefining the Candy Market Landscape

Over the past several years, the candy market has experienced a series of transformative shifts that have redefined industry norms and set new benchmarks for excellence. The infusion of technological innovations, evolving consumer attitudes, and heightened regulatory standards has created a vibrant ecosystem where change is not just anticipated-it is embraced.

One of the most compelling shifts has been the integration of digital technologies in both manufacturing and marketing. Companies are increasingly leveraging data analytics to forecast trends, optimize supply chains, and personalize offerings for distinct consumer segments. This evolution is evident in the transition from traditional brick-and-mortar retail models to robust online marketplaces where convenience and immediacy command higher consumer interest.

Additionally, sustainability has emerged as a central theme. Regulatory bodies and consumer groups alike are pressing for eco-friendly practices from sourcing to packaging. As a result, many innovators in the candy space are now championing initiatives that reduce carbon footprints and promote ethical sourcing.

Notably, consumer lifestyles have shifted in favor of health-conscious products without compromising on flavor. This balance of indulgence and well-being has inspired companies to invest in advanced research and development, exploring alternatives such as natural sweeteners and organic ingredients. These pivotal changes have not only broadened market opportunities but have also deepened consumer engagement, pushing the boundaries of what candy can represent in today's market.

Key Segmentation Insights in the Candy Industry

In a market as diverse and competitive as candy, segmentation plays a critical role in understanding consumer preferences and guiding strategic decisions. The multi-dimensional approach involves categorizing products not only by the type of candy-ranging from the velvety allure of chocolate to the playful textures of gummy and chewy candies, the enduring crunch of hard candies, and the nostalgic appeal of lollipops, mints, powdered candy, to the refined subtleties of toffee, caramels, and nougats-but also by source. Consumers increasingly distinguish between conventional production methods and organic alternatives, reflecting a growing interest in health and sustainability.

Furthermore, understanding the channels through which candy reaches the consumer is pivotal. Whether the purchase occurs at convenience stores, is facilitated by online retailers, takes place within the curated ambiance of specialty candy shops, or is delivered through the expansive networks of supermarkets and hypermarkets, each pathway offers unique insights into consumer behavior. These segmentation frameworks not only highlight the diverse dimensions of the candy market but also underscore the importance of targeted strategies that resonate with distinct demographic and psychographic groups. By aligning product characteristics with consumer needs, companies are empowered to build resilient offerings that are well-suited to the competitive landscape.

Based on Type, market is studied across Chocolate Candy, Gummy & Chewy Candies, Hard Candies, Lollipops, Mints, Powdered Candy, and Toffee, Caramels, & Nougats.

Based on Source, market is studied across Conventional and Organic.

Based on Sales Channel, market is studied across Convenience Stores, Online Retailers, Specialty Candy Shops, and Supermarkets & Hypermarkets.

Regional Insights: Americas, Europe, Middle East & Africa, Asia-Pacific

The geographic dimensions of the candy market offer equally compelling insights into regional consumer trends and growth opportunities. In the Americas, the market is vibrant, characterized by a blend of traditional confectionery that is continuously reinventing itself to appeal to a broad consumer base. Meanwhile, in the intertwined markets of Europe, the Middle East, and Africa, discerning consumers pursue both luxury and innovation in candy, with strong cultural influences shaping product development and consumption patterns.

The Asia-Pacific region presents a dynamic canvas where rapid urbanization and increasing disposable incomes have spurred demand for premium and exotic candy experiences. In this region, consumer preferences are often influenced by localized tastes and an evolving desire for products that combine modern technology with tradition. The regional outlook underscores the importance of a tailored approach, where understanding the cultural and economic nuances is key to capturing a loyal consumer base.

Across these regions, the interplay between global trends and local preferences has created fertile ground for innovation and strategic investment. Companies attentive to these insights are better positioned to harness regional strengths and navigate potential market barriers.

Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

Competitive Landscape and Key Company Insights

The competitive landscape of the candy market is shaped by a roster of influential companies, each bringing distinct strengths in innovation, brand equity, and distribution expertise. Industry leaders such as AUGUST STORCK KG and Cacau Show have consistently demonstrated excellence, setting benchmarks in product quality and market penetration. Well-established players like Canel's Group and Cloetta AB have leveraged their heritage to build deep-rooted consumer trust, while Colombina S.A. and Confiseries Mondoux Inc. stand out with innovative product portfolios that resonate across multiple markets.

In addition, firms like CEMOI Group and Delfi Limited have adopted modern marketing strategies to capture a younger demographic, blending tradition with contemporary flavors. Delica AG by Migros and Ferrero International S.A. have been pivotal in steering market trends, while General Mills, Inc. and Grupo Arcor illustrate how expansive global operations can influence regional markets. HARIBO GmbH & Co. KG, Jelly Belly Candy Company, and Just Born, Inc. further illustrate the diversity in strategic approaches, from mass-market appeal to niche premium positioning.

Many other key players, including Kruger GmbH & Co. KG, Lindt & Sprungli Group, LOTTE Corporation, and Mars, Incorporated, continue to drive innovative product development and effective branding strategies. With companies such as Meiji Holdings Co., Ltd., Mondelez International, Inc., and Morinaga & Co., Ltd. on board, the market benefits from dynamic competition that fosters growth and diversification. Not to be overlooked are regional pioneers like Naeem Foods and Nestle S.A., as well as Orion Corporation and Orkla Confectionery & Snacks by Orkla ASA, which are instrumental in bridging market segmentation and consumer engagement. This competitive tapestry is further enriched by influential brands such as Palmer Candy, Parle Products Pvt. Limited, and Perfetti Van Melle Group B.V., along with emerging entities like PIM Brands Inc., Pladis Foods Ltd., and Quality Candy Company. Industry heavyweights such as Roshen Confectionery Corporation, Samkan Products Pvt. Ltd., Shanghai Want Want Food Group Co., Ltd., Sweet Candy Company, Inc., The Hershey Company, The Simply Good Foods Company, Tootsie Roll Industries, Inc., United Confectioners LLC by Guta Group, Vidal Golosinas S.A., and WK Kellogg Co. have also carved out pivotal roles in steering market evolution through innovation and strategic market expansion.

The report delves into recent significant developments in the Candy Market, highlighting leading vendors and their innovative profiles. These include AUGUST STORCK KG, Cacau Show, Canel's Group, Cloetta AB, Colombina S.A., Confiseries Mondoux Inc., CEMOI Group, Delfi Limited, Delica AG by Migros, Ferrero International S.A., General Mills, Inc., Grupo Arcor, HARIBO GmbH & Co. KG, Jelly Belly Candy Company, Just Born, Inc., Kruger GmbH & Co. KG, Lindt & Sprungli Group, LOTTE Corporation, Mars, Incorporated, Meiji Holdings Co., Ltd., Mondelez International, Inc., Morinaga & Co., Ltd., Naeem Foods, Nestle S.A., Orion Corporation, Orkla Confectionery & Snacks by Orkla ASA, Palmer Candy, Parle Products Pvt. Limited, Perfetti Van Melle Group B.V., PIM Brands Inc., Pladis Foods Ltd., Quality Candy Company, Roshen Confectionery Corporation, Samkan Products Pvt. Ltd., Shanghai Want Want Food Group Co., Ltd., Sweet Candy Company, Inc., The Hershey Company, The Simply Good Foods Company, Tootsie Roll Industries, Inc., United Confectioners LLC by Guta Group, Vidal Golosinas S.A, and WK Kellogg Co. Actionable Recommendations for Market Leaders in the Candy Industry

For industry leaders aiming to capitalize on emerging opportunities, a proactive approach remains critical. The current landscape calls for a balance of innovation and tradition. Investments in product development should focus on harnessing natural ingredients and reducing artificial additives, aligning with the growing consumer demand for organic options. There's significant potential in enhancing digital customer engagement strategies, improving online sales channels, and optimizing supply chain operations to ensure agility in fluctuating market conditions.

Leaders should consider diversifying their product portfolios, engaging in strategic collaborations, and leveraging data-powered insights to tap into niche markets and emerging consumer trends. Embracing sustainability not only meets regulatory demands but also builds consumer trust, making it a long-term competitive advantage. These actionable strategies create a roadmap for sustained growth in a highly competitive market.

Conclusion: Navigating a Dynamic Candy Market

In summary, the candy market stands at the confluence of tradition and innovation, exhibiting robust growth driven by diversified consumer preferences and rapid technological advancements. Comprehensive analysis has revealed that the segmentation of products by type, source, and sales channel provides deep insights into consumer behavior, while regional trends underline the necessity for localized strategies. The competitive landscape is enriched by a wide array of influential companies that are consistently challenging the status quo through innovation and strategic foresight.

This evolving environment underscores the importance for industry stakeholders to remain agile, continuously adapting to technological advancements, regulatory changes, and shifting consumer tastes. By focusing on sustainability, resource optimization, and digital transformation, industry players can better maneuver the complexities of today's market. Ultimately, a strategic balance that honors traditional craftsmanship while embracing modern innovation appears to be the key to unlocking long-term success in this vibrant and competitive industry.

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising disposable income and growing spending on confectionery products
    • 5.1.1.2. Increasing availability of candies on online sales channels
  • 5.1.2. Restraints
    • 5.1.2.1. Fluctuations in the prices of sugar, cocoa, and other raw materials
  • 5.1.3. Opportunities
    • 5.1.3.1. Expanding popularity of seasonal and limited-edition flavor candies
    • 5.1.3.2. Increasing collaboration of market players with influencers and celebrities for brand endorsements
  • 5.1.4. Challenges
    • 5.1.4.1. Concerns associated with product recalls and stringent food safety and labeling regulations
• 5.2. Market Segmentation Analysis
  • 5.2.1. Type: Increasing popularity of gummy & chewy candies for their fun shapes and vibrant colors
  • 5.2.2. Sales Channel: Growing purchase of candies through online retailers owing to ease of purchase
  • 5.2.3. Source: Rising benefits of organic candy due to specific dietary needs
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Candy Market, by Type

• 6.1. Introduction
• 6.2. Chocolate Candy
• 6.3. Gummy & Chewy Candies
• 6.4. Hard Candies
• 6.5. Lollipops
• 6.6. Mints
• 6.7. Powdered Candy
• 6.8. Toffee, Caramels, & Nougats

7. Candy Market, by Source

• 7.1. Introduction
• 7.2. Conventional
• 7.3. Organic

8. Candy Market, by Sales Channel

• 8.1. Introduction
• 8.2. Convenience Stores
• 8.3. Online Retailers
• 8.4. Specialty Candy Shops
• 8.5. Supermarkets & Hypermarkets

9. Americas Candy Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Candy Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Candy Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
  • 12.3.1. Frankford Candy to Unveiled Innovative Candy Collaborations with Baskin-Robbins and SpongeBob SquarePants at 2024 Sweet & Snacks Expo
  • 12.3.2. Morinaga & Co., Ltd. Expanded HI-CHEW Line with New Gummies and Sour Gummies at 2024 Sweets & Snacks Expo
  • 12.3.3. Patricof & Co Capital Corporation Invested in Bazooka Candy Brands, Fueling Growth and Innovation as Company Gains Independence
  • 12.3.4. Mars, Incorporated Finalized the Acquisition of the Chocolate Brand Hotel Chocolat, Promising Expansion and Shared Values
  • 12.3.5. Ferrara Candy Company Acquired Jelly Belly Candy Company, Merging Beloved Jelly Beans with Extensive Candy Portfolio
  • 12.3.6. STORCK USA, L.P.'s Berrytasty launched in the U.S. designed to help consumers relax and recharge
  • 12.3.7. Lotte India Corporation Ltd Unveiled Coffy Bite Rich, A New Coffee-Toffee with Creamy Vanilla Swirl to Meet Evolving Consumer Tastes
  • 12.3.8. HARIBO GmbH & Co. KG Opened First U.S. Factory in Wisconsin to Meet Rising Demand for Gummie
  • 12.3.9. MONDELEZ INDIA FOODS PRIVATE LIMITED Invested INR 1,600 Crore to Boost Chocolate Production at Sri City Plant, Supporting Rising Demand and Job Creation
  • 12.3.10. Koios Beverage Corporation Introduced Swol Bears Gummies with Natural Ingredients and Vitamin D to Support Health-Conscious Consumers
  • 12.3.11. Sow Good, Inc. Expanded into Freeze-Dried Candy Market with New Production Capabilities and Retail Partnerships
• 12.4. Strategy Analysis & Recommendation
  • 12.4.1. Mars, Incorporated
  • 12.4.2. Mondelez Global LLC
  • 12.4.3. The Hershey Company
  • 12.4.4. AUGUST STORCK KG

Companies Mentioned

• 1. AUGUST STORCK KG
• 2. Cacau Show
• 3. Canel's Group
• 4. Cloetta AB
• 5. Colombina S.A.
• 6. Confiseries Mondoux Inc.
• 7. CEMOI Group
• 8. Delfi Limited
• 9. Delica AG by Migros
• 10. Ferrero International S.A.
• 11. General Mills, Inc.
• 12. Grupo Arcor
• 13. HARIBO GmbH & Co. KG
• 14. Jelly Belly Candy Company
• 15. Just Born, Inc.
• 16. Kruger GmbH & Co. KG
• 17. Lindt & Sprungli Group
• 18. LOTTE Corporation
• 19. Mars, Incorporated
• 20. Meiji Holdings Co., Ltd.
• 21. Mondelez International, Inc.
• 22. Morinaga & Co., Ltd.
• 23. Naeem Foods
• 24. Nestle S.A.
• 25. Orion Corporation
• 26. Orkla Confectionery & Snacks by Orkla ASA
• 27. Palmer Candy
• 28. Parle Products Pvt. Limited
• 29. Perfetti Van Melle Group B.V.
• 30. PIM Brands Inc.
• 31. Pladis Foods Ltd.
• 32. Quality Candy Company
• 33. Roshen Confectionery Corporation
• 34. Samkan Products Pvt. Ltd.
• 35. Shanghai Want Want Food Group Co., Ltd.
• 36. Sweet Candy Company, Inc.
• 37. The Hershey Company
• 38. The Simply Good Foods Company
• 39. Tootsie Roll Industries, Inc.
• 40. United Confectioners LLC by Guta Group
• 41. Vidal Golosinas S.A
• 42. WK Kellogg Co