テニス・ラケットスポーツ用品市場：製品タイプ、スポーツ、流通チャネル別-2025-2030年世界予測

テニス・ラケットスポーツ用品市場の2023年の市場規模は2億5,649万米ドルで、2024年には2億7,767万米ドルに達すると予測され、CAGR 8.74%で成長し、2030年には4億6,129万米ドルに達すると予測されます。

テニス・ラケットスポーツ用品に関する市場調査の対象範囲には、テニス、バドミントン、スカッシュ、ピックルボールなどのスポーツで使用されるテニスラケット、ストリング、アパレル、ボール、バッグ、アクセサリーなど様々な製品が含まれます。この用具の必要性は、フィットネスや敏捷性、正確性、持久力を重視するスポーツへの世界の関心の高まりに根ざしています。これらの製品は、プロのアスリート、カジュアルプレーヤー、スポーツアカデミー、クラブで使用されており、最終用途は競技リーグ、レクリエーション活動、トレーニングプログラムなど多岐にわたる。世界の健康志向の高まりとコート・インフラの整備が成長を後押しする主な要因となっています。さらに、プレーヤーのパフォーマンスや持続可能性を高める素材など、用具の設計における技術的進歩が有利な機会をもたらしています。メーカーは、軽量で耐久性のある素材や、プレー体験を向上させるスマート技術の革新に注力することができます。しかし、ハイエンドの用具には多額のコストがかかることや、スポーツの季節的性質が継続的な収益を制限する可能性があることなど、一定の制約が存在します。また、地域によって嗜好が多様であるため、それぞれに合ったマーケティング・アプローチが必要となることも課題となっています。市場参入企業の洞察によれば、新興市場がスポーツ施設に投資し、プレーヤーの参加を促進しているアジア太平洋のような地域では、大きな可能性があることが明らかになった。戦略的な提言としては、eコマース・プラットフォームを活用してリーチを広げること、スポーツ連盟とパートナーシップを結ぶこと、環境意識の高い消費者に対応するために環境にやさしい製品に投資することなどが挙げられます。消費者の嗜好や技術動向の変動を特徴とするこの市場のダイナミックな性質は、材料科学、人間工学、パフォーマンス分析の研究のための肥沃な土壌を示唆しています。データ主導の性能向上とパーソナライズされたギアのためのIoTの統合を模索することは、市場に革命をもたらす可能性があります。企業は、テニスやラケットスポーツ用品の競争環境において成長を維持するために、機敏性を維持し、消費者のニーズに絶えず適応し、未開拓の市場を開拓することが推奨されます。

市場力学：急速に進化するテニス・ラケットスポーツ用品市場の主要市場インサイトを公開

テニス・ラケットスポーツ用品市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的意思決定、新たなビジネスチャンスの獲得を行うことができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができるとともに、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • ストレス軽減など健康上の利点に起因するスポーツ活動の増加
  • 世界のスポーツプラットフォームの増加
  • オンラインプラットフォームによる広範な流通チャネルによる潜在需要
• 市場抑制要因
  • 偽造品やグレーな活動の可能性
• 市場機会
  • 消費者の嗜好に基づく継続的な用具の生産
  • リサイクル素材を使用した持続可能な製造を維持する製品のイントロダクションの登場
• 市場の課題
  • サッカーなど代替スポーツへの消費者の傾向

ポーターの5つの力：テニス・ラケットスポーツ用品市場をナビゲートする戦略ツール

ポーターの5つの力フレームワークは、市場情勢の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：テニス・ラケットスポーツ用品市場における外部からの影響の把握

外部マクロ環境要因は、テニス・ラケットスポーツ用品市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析テニス・ラケットスポーツ用品市場における競合情勢の把握

テニス・ラケットスポーツ用品市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的な意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックステニス・ラケットスポーツ用品市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、テニス・ラケットスポーツ用品市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によりベンダーを明確かつ的確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨テニス・ラケットスポーツ用品市場における成功への道筋を描く

テニス・ラケットスポーツ用品市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を検討することで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • スポーツ活動の増加はストレス軽減などの健康上の利点につながる
    • 世界中でスポーツプラットフォームが増加
    • オンラインプラットフォームを通じた広範な流通チャネルによる潜在的需要
  • 抑制要因
    • 偽造品の流通とグレーゾーンの活動
  • 機会
    • 消費者の嗜好に基づいた機器の継続的な生産
    • リサイクル素材を使用した持続可能な製造を維持するための製品のイントロダクション
  • 課題
    • サッカーなどの代替スポーツに対する消費者の傾向
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 テニス・ラケットスポーツ用品市場：製品タイプ別

• アクセサリー
• ボール
• アイウェア
• ラケットバッグ
• ラケット

第7章 テニス・ラケットスポーツ用品市場スポーツ

• バドミントン＆スカッシュ
• ローンテニス
• 卓球

第8章 テニス・ラケットスポーツ用品市場：流通チャネル別

• ハイパーマーケットとスーパーマーケット
• コース内ショップ
• オンラインストア
• 専門店
• スポーツ用品チェーン

第9章 南北アメリカのテニス・ラケットスポーツ用品市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第10章 アジア太平洋地域のテニス・ラケットスポーツ用品市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第11章 欧州・中東・アフリカのテニス・ラケットスポーツ用品市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第12章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• Amer Sports Corporation
• Authentic Brands Group
• Babolat VS
• Counter Strike Table tennis
• Donnay
• FILA Inc.
• HEAD Sport GmbH
• Nike Inc.
• PACIFIC Holding GmbH
• PowerAngle LLC
• Solinco Sports
• Sumitomo Rubber Industries
• Volkl Ski International GmbH
• Yonex Co., Ltd.

LIST OF FIGURES

• FIGURE 1. TENNIS & RACKET SPORTS EQUIPMENT MARKET RESEARCH PROCESS
• FIGURE 2. TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. AMERICAS TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 13. AMERICAS TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. UNITED STATES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 15. UNITED STATES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. ASIA-PACIFIC TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. ASIA-PACIFIC TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. EUROPE, MIDDLE EAST & AFRICA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. EUROPE, MIDDLE EAST & AFRICA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. TENNIS & RACKET SPORTS EQUIPMENT MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 21. TENNIS & RACKET SPORTS EQUIPMENT MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. TENNIS & RACKET SPORTS EQUIPMENT MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. TENNIS & RACKET SPORTS EQUIPMENT MARKET DYNAMICS
• TABLE 7. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY ACCESSORIES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY BALL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY EYEWEARS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY RACKET BAGS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY RACKETS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY BADMINTON & SQUASH, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY LAWN TENNIS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY TABLE TENNIS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY HYPERMARKETS & SUPERMARKETS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY ON-COURSE SHOPS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 20. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY ONLINE STORES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 21. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPECIALTY STORES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 22. GLOBAL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTING GOODS CHAIN, BY REGION, 2018-2030 (USD MILLION)
• TABLE 23. AMERICAS TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 24. AMERICAS TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 25. AMERICAS TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 26. AMERICAS TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 27. ARGENTINA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 28. ARGENTINA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 29. ARGENTINA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 30. BRAZIL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 31. BRAZIL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 32. BRAZIL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 33. CANADA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 34. CANADA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 35. CANADA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 36. MEXICO TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 37. MEXICO TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 38. MEXICO TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 39. UNITED STATES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 40. UNITED STATES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 41. UNITED STATES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 42. UNITED STATES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 43. ASIA-PACIFIC TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 44. ASIA-PACIFIC TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 45. ASIA-PACIFIC TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 46. ASIA-PACIFIC TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 47. AUSTRALIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 48. AUSTRALIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 49. AUSTRALIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 50. CHINA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 51. CHINA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 52. CHINA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 53. INDIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 54. INDIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 55. INDIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 56. INDONESIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 57. INDONESIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 58. INDONESIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 59. JAPAN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 60. JAPAN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 61. JAPAN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 62. MALAYSIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 63. MALAYSIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 64. MALAYSIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 65. PHILIPPINES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 66. PHILIPPINES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 67. PHILIPPINES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 68. SINGAPORE TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 69. SINGAPORE TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 70. SINGAPORE TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 71. SOUTH KOREA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 72. SOUTH KOREA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 73. SOUTH KOREA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 74. TAIWAN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 75. TAIWAN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 76. TAIWAN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 77. THAILAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 78. THAILAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 79. THAILAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 80. VIETNAM TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 81. VIETNAM TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 82. VIETNAM TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 83. EUROPE, MIDDLE EAST & AFRICA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 84. EUROPE, MIDDLE EAST & AFRICA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 85. EUROPE, MIDDLE EAST & AFRICA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 86. EUROPE, MIDDLE EAST & AFRICA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 87. DENMARK TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 88. DENMARK TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 89. DENMARK TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 90. EGYPT TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 91. EGYPT TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 92. EGYPT TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 93. FINLAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 94. FINLAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 95. FINLAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 96. FRANCE TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 97. FRANCE TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 98. FRANCE TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 99. GERMANY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 100. GERMANY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 101. GERMANY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 102. ISRAEL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 103. ISRAEL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 104. ISRAEL TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 105. ITALY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 106. ITALY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 107. ITALY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 108. NETHERLANDS TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 109. NETHERLANDS TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 110. NETHERLANDS TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 111. NIGERIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 112. NIGERIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 113. NIGERIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 114. NORWAY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 115. NORWAY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 116. NORWAY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 117. POLAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 118. POLAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 119. POLAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 120. QATAR TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 121. QATAR TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 122. QATAR TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 123. RUSSIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 124. RUSSIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 125. RUSSIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 126. SAUDI ARABIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 127. SAUDI ARABIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 128. SAUDI ARABIA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 129. SOUTH AFRICA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 130. SOUTH AFRICA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 131. SOUTH AFRICA TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 132. SPAIN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 133. SPAIN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 134. SPAIN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 135. SWEDEN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 136. SWEDEN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 137. SWEDEN TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 138. SWITZERLAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 139. SWITZERLAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 140. SWITZERLAND TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 141. TURKEY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 142. TURKEY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 143. TURKEY TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 144. UNITED ARAB EMIRATES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 145. UNITED ARAB EMIRATES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 146. UNITED ARAB EMIRATES TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 147. UNITED KINGDOM TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 148. UNITED KINGDOM TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 149. UNITED KINGDOM TENNIS & RACKET SPORTS EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 150. TENNIS & RACKET SPORTS EQUIPMENT MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 151. TENNIS & RACKET SPORTS EQUIPMENT MARKET, FPNV POSITIONING MATRIX, 2023

The Tennis & Racket Sports Equipment Market was valued at USD 256.49 million in 2023, expected to reach USD 277.67 million in 2024, and is projected to grow at a CAGR of 8.74%, to USD 461.29 million by 2030.

The scope of the market research on Tennis & Racket Sports Equipment encompasses various products such as tennis racquets, strings, apparel, balls, bags, and accessories used in sports like tennis, badminton, squash, and pickleball. The necessity of this equipment is rooted in the growing global interest in fitness and sports that emphasize agility, precision, and endurance. These products find application among professional athletes, casual players, sports academies, and clubs, with substantial end-use across competitive leagues, recreational activities, and training programs. The surge in health consciousness worldwide and increasing court infrastructure are key factors propelling growth. Additionally, technological advancements in equipment design-such as materials that enhance player performance and sustainability-present lucrative opportunities. Manufacturers can focus on innovation in lightweight and durable materials, as well as smart technologies for enhanced playing experience. However, certain limitations exist, such as the significant cost of high-end equipment and the seasonal nature of the sport, which can restrict continuous revenue flow. Another challenge is the diverse preferences across different regions that call for tailored marketing approaches. Market insights reveal a robust potential in regions like Asia-Pacific, where emerging markets are investing in sports facilities and fostering player participation. Strategic recommendations include capitalizing on e-commerce platforms to widen reach, forming partnerships with sports federations, and investing in eco-friendly products to cater to environmentally-conscious consumers. The market's dynamic nature, characterized by fluctuating consumer preferences and technological trends, suggests a fertile ground for research in materials science, ergonomics, and performance analytics. Exploring the integration of IoT for data-driven performance improvements and personalized gear could revolutionize the market. Businesses are recommended to stay agile, continually adapt to consumer needs, and explore untapped markets to sustain growth in the competitive landscape of tennis and racket sports equipment.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Tennis & Racket Sports Equipment Market

The Tennis & Racket Sports Equipment Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing sports activity attributed to health benefits such as stress reduction
  • Growing number of sports platforms worldwide
  • Potential demand with expansive distribution channel through online platform
• Market Restraints
  • Availability of counterfeit products and gray activity
• Market Opportunities
  • Ongoing production of equipment based on consumer preferences
  • Emerging introduction of products to maintain sustainable manufacturing using recycled materials
• Market Challenges
  • Proclivity of consumers toward alternate sports such as football

Porter's Five Forces: A Strategic Tool for Navigating the Tennis & Racket Sports Equipment Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Tennis & Racket Sports Equipment Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Tennis & Racket Sports Equipment Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Tennis & Racket Sports Equipment Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Tennis & Racket Sports Equipment Market

A detailed market share analysis in the Tennis & Racket Sports Equipment Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Tennis & Racket Sports Equipment Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Tennis & Racket Sports Equipment Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Tennis & Racket Sports Equipment Market

A strategic analysis of the Tennis & Racket Sports Equipment Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Tennis & Racket Sports Equipment Market, highlighting leading vendors and their innovative profiles. These include Amer Sports Corporation, Authentic Brands Group, Babolat VS, Counter Strike Table tennis, Donnay, FILA Inc., HEAD Sport GmbH, Nike Inc., PACIFIC Holding GmbH, PowerAngle LLC, Solinco Sports, Sumitomo Rubber Industries, Volkl Ski International GmbH, and Yonex Co., Ltd..

Market Segmentation & Coverage

This research report categorizes the Tennis & Racket Sports Equipment Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product Type, market is studied across Accessories, Ball, Eyewears, Racket bags, and Rackets.
• Based on Sports, market is studied across Badminton & Squash, Lawn Tennis, and Table Tennis.
• Based on Distribution Channel, market is studied across Hypermarkets & Supermarkets, On-Course Shops, Online Stores, Specialty Stores, and Sporting Goods Chain.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing sports activity attributed to health benefits such as stress reduction
    • 5.1.1.2. Growing number of sports platforms worldwide
    • 5.1.1.3. Potential demand with expansive distribution channel through online platform
  • 5.1.2. Restraints
    • 5.1.2.1. Availability of counterfeit products and gray activity
  • 5.1.3. Opportunities
    • 5.1.3.1. Ongoing production of equipment based on consumer preferences
    • 5.1.3.2. Emerging introduction of products to maintain sustainable manufacturing using recycled materials
  • 5.1.4. Challenges
    • 5.1.4.1. Proclivity of consumers toward alternate sports such as football
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Tennis & Racket Sports Equipment Market, by Product Type

• 6.1. Introduction
• 6.2. Accessories
• 6.3. Ball
• 6.4. Eyewears
• 6.5. Racket bags
• 6.6. Rackets

7. Tennis & Racket Sports Equipment Market, by Sports

• 7.1. Introduction
• 7.2. Badminton & Squash
• 7.3. Lawn Tennis
• 7.4. Table Tennis

8. Tennis & Racket Sports Equipment Market, by Distribution Channel

• 8.1. Introduction
• 8.2. Hypermarkets & Supermarkets
• 8.3. On-Course Shops
• 8.4. Online Stores
• 8.5. Specialty Stores
• 8.6. Sporting Goods Chain

9. Americas Tennis & Racket Sports Equipment Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Tennis & Racket Sports Equipment Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Tennis & Racket Sports Equipment Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Amer Sports Corporation
• 2. Authentic Brands Group
• 3. Babolat VS
• 4. Counter Strike Table tennis
• 5. Donnay
• 6. FILA Inc.
• 7. HEAD Sport GmbH
• 8. Nike Inc.
• 9. PACIFIC Holding GmbH
• 10. PowerAngle LLC
• 11. Solinco Sports
• 12. Sumitomo Rubber Industries
• 13. Volkl Ski International GmbH
• 14. Yonex Co., Ltd.