スポーツベッティング市場：ベッティングタイプ、スポーツ、プラットフォーム別- 世界予測2025～2030年

スポーツベッティング市場の2023年の市場規模は725億8,000万米ドルで、2024年には814億1,000万米ドルに達すると予測され、CAGR 12.65％で成長し、2030年には1,671億3,000万米ドルに達すると予測されています。

スポーツベッティング市場は、ギャンブル規制の自由化とデジタルプラットフォームの普及を主要要因として、急激な成長を遂げています。この市場には、従来のスポーツブック、オンラインベッティングプラットフォーム、ブロックチェーンベッティングのような新興技術など、さまざまな形態が含まれます。最終用途の範囲は、個人ベッターから、データを活用してファンとのエンゲージメントを高めようとするプロリーグにまで及びます。成長に影響を与える主要要因としては、複数の司法管轄区におけるスポーツベッティングの合法化と社会的受容の拡大、インターネット普及率の上昇、シームレスなベッティング体験を促進するモバイルアプリケーションの進歩などが挙げられます。これらを踏まえ、利害関係者は拡張現実や仮想現実を統合し、没入感のあるベッティング体験を提供することを模索すべきです。さらに、ビッグデータとAIの鉱業によって予測分析が大幅に強化され、パーソナライズされたユーザー体験とリスク管理の改善が可能になります。

有望な機会にもかかわらず、市場はいくつかの課題にも直面しています。国際的な規制の不統一は市場拡大の妨げとなります。また、ギャンブル依存症に対する懸念も高まっており、責任あるギャンブル対策が必要となり、成長を阻害する可能性があります。事業者はイノベーションに磨きをかけ、リアルタイムの分析ツールの開発や、取引の透明性と安全性を確保するためのブロックチェーン技術の活用を検討すべきです。さらに、スポーツリーグと提携し、独占的なデータ利用権を得ることで、競争上の差別化と価値を提供できる可能性があります。

企業が成功するためには、規制の迷宮をくぐり抜け、新たな技術を統合することを優先しなければならないです。また、サステイナブル成長を確保するために、責任あるギャンブルへの取り組みにも注力すべきです。最後に、先進的分析を通じて消費者データを活用することで、ベッティング行動に関する洞察が得られ、より効果的な顧客獲得・維持戦略につながります。市場情勢は本質的にダイナミックであり、技術の進歩や規制状況によって大きく左右されます。技術導入とデータ活用を革新し、法的課題を克服する企業は、大きな成長の可能性を見出すと考えられます。

市場力学：急速に進化するスポーツベッティング市場の主要市場洞察を公開

スポーツベッティング市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的意思決定、新たなビジネス機会の獲得を行うことができます。こうした動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができるとともに、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • ギャンブルセグメント全体の規制状況の変化
  • オンラインスポーツベッティングの人気拡大
  • 革新的なマーケティングと有名人の推薦
• 市場抑制要因
  • スポーツベッティングにおける違法行為への懸念
• 市場機会
  • スポーツベッティングにおける製品イノベーションの増加
  • スポーツベッティングにおける5Gネットワーク、AI、ブロックチェーン技術の新たな用途
• 市場課題
  • 法的・財政的問題

ポーターのファイブフォース：スポーツベッティング市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、スポーツベッティング市場の競合情勢を理解するための重要なツールです。ポーターのファイブフォースフレームワークは、企業の競合を評価し、戦略的機会を探るための明確な手法を記載しています。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これら洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：スポーツベッティング市場における外部からの影響の把握

外部マクロ環境要因は、スポーツベッティング市場の業績力学を形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を記載しています。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析：スポーツベッティング市場における競合情勢の把握

スポーツベッティング市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、セグメント化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニングマトリックス：スポーツベッティング市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、スポーツベッティング市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨：スポーツベッティング市場における成功への道筋を描く

スポーツベッティング市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネス機会を活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目セグメントを網羅した市場の包括的な分析を提供しています。

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力を評価します。

2.市場の開拓度：新興市場における成長機会を特定し、既存セグメントにおける拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを記載しています。

3.市場の多様化：最近の製品発売、未開拓の地域、産業の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発とイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています。

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、地域はどこか？

3.市場を形成する主要技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • ギャンブル産業全体の規制状況の変化
    • オンラインスポーツベッティングの人気の高まり
    • 革新的なマーケティングと有名人の推薦
  • 抑制要因
    • スポーツベッティングにおける違法行為に関する懸念
  • 機会
    • スポーツベッティングにおける製品イノベーションの増加
    • スポーツベッティングにおける5Gネットワーク、AI、ブロックチェーン技術の新たな用途
  • 課題
    • 法的と財政的問題
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治
  • 経済
  • 社会
  • 技術
  • 法律
  • 環境

第6章 スポーツベッティング市場：ベッティングタイプ別

• イントロダクション
• eスポーツベッティング
• エクスチェンジベッティング
• 固定オッズベッティング
• ライブプレイベッティング
• パリミュチュエル

第7章 スポーツベッティング市場：スポーツ別

• イントロダクション
• 野球
• バスケットボール
• クリケット
• フットボール
• ホッケー
• 競馬

第8章 スポーツベッティング市場：プラットフォーム別

• イントロダクション
• オフライン
• オンライン

第9章 南北アメリカのスポーツベッティング市場

• イントロダクション
• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第10章 アジア太平洋のスポーツベッティング市場

• イントロダクション
• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第11章 欧州・中東・アフリカのスポーツベッティング市場

• イントロダクション
• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第12章 競合情勢

• 市場シェア分析、2023年
• FPNVポジショニングマトリックス、2023年
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• 888 Holdings PLC
• Action Network, Inc.
• Bet365 Group Ltd.
• Betway Group
• Canadian Bank Note Company, Limited
• Entain PLC
• Flutter Entertainment PLC
• Fortuna Entertainment Group A.S.
• Gamesys Group PLC
• Huuuge, Inc.
• Jackpocket, Inc.
• Kindred Group PLC
• Light & Wonder, Inc.
• MGM Resorts International
• Rush Street Interactive, Inc.

LIST OF FIGURES

• FIGURE 1. SPORTS BETTING MARKET RESEARCH PROCESS
• FIGURE 2. SPORTS BETTING MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL SPORTS BETTING MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL SPORTS BETTING MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL SPORTS BETTING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL SPORTS BETTING MARKET SIZE, BY SPORTS, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL SPORTS BETTING MARKET SIZE, BY SPORTS, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL SPORTS BETTING MARKET SIZE, BY PLATFORM, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL SPORTS BETTING MARKET SIZE, BY PLATFORM, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. AMERICAS SPORTS BETTING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 13. AMERICAS SPORTS BETTING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. UNITED STATES SPORTS BETTING MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 15. UNITED STATES SPORTS BETTING MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. ASIA-PACIFIC SPORTS BETTING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. ASIA-PACIFIC SPORTS BETTING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. EUROPE, MIDDLE EAST & AFRICA SPORTS BETTING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. EUROPE, MIDDLE EAST & AFRICA SPORTS BETTING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. SPORTS BETTING MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 21. SPORTS BETTING MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. SPORTS BETTING MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL SPORTS BETTING MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL SPORTS BETTING MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL SPORTS BETTING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. SPORTS BETTING MARKET DYNAMICS
• TABLE 7. GLOBAL SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL SPORTS BETTING MARKET SIZE, BY ESPORTS BETTING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL SPORTS BETTING MARKET SIZE, BY EXCHANGE BETTING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL SPORTS BETTING MARKET SIZE, BY FIXED ODDS WAGERING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL SPORTS BETTING MARKET SIZE, BY LIVE PLAY BETTING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL SPORTS BETTING MARKET SIZE, BY PARI-MUTUEL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL SPORTS BETTING MARKET SIZE, BY BASEBALL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL SPORTS BETTING MARKET SIZE, BY BASKETBALL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL SPORTS BETTING MARKET SIZE, BY CRICKET, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL SPORTS BETTING MARKET SIZE, BY FOOTBALL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL SPORTS BETTING MARKET SIZE, BY HOCKEY, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. GLOBAL SPORTS BETTING MARKET SIZE, BY HORSE RACING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 20. GLOBAL SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 21. GLOBAL SPORTS BETTING MARKET SIZE, BY OFFLINE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 22. GLOBAL SPORTS BETTING MARKET SIZE, BY ONLINE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 23. AMERICAS SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 24. AMERICAS SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 25. AMERICAS SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 26. AMERICAS SPORTS BETTING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 27. ARGENTINA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 28. ARGENTINA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 29. ARGENTINA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 30. BRAZIL SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 31. BRAZIL SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 32. BRAZIL SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 33. CANADA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 34. CANADA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 35. CANADA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 36. MEXICO SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 37. MEXICO SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 38. MEXICO SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 39. UNITED STATES SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 40. UNITED STATES SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 41. UNITED STATES SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 42. UNITED STATES SPORTS BETTING MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 43. ASIA-PACIFIC SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 44. ASIA-PACIFIC SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 45. ASIA-PACIFIC SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 46. ASIA-PACIFIC SPORTS BETTING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 47. AUSTRALIA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 48. AUSTRALIA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 49. AUSTRALIA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 50. CHINA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 51. CHINA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 52. CHINA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 53. INDIA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 54. INDIA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 55. INDIA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 56. INDONESIA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 57. INDONESIA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 58. INDONESIA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 59. JAPAN SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 60. JAPAN SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 61. JAPAN SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 62. MALAYSIA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 63. MALAYSIA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 64. MALAYSIA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 65. PHILIPPINES SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 66. PHILIPPINES SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 67. PHILIPPINES SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 68. SINGAPORE SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 69. SINGAPORE SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 70. SINGAPORE SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 71. SOUTH KOREA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 72. SOUTH KOREA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 73. SOUTH KOREA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 74. TAIWAN SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 75. TAIWAN SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 76. TAIWAN SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 77. THAILAND SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 78. THAILAND SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 79. THAILAND SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 80. VIETNAM SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 81. VIETNAM SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 82. VIETNAM SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 83. EUROPE, MIDDLE EAST & AFRICA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 84. EUROPE, MIDDLE EAST & AFRICA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 85. EUROPE, MIDDLE EAST & AFRICA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 86. EUROPE, MIDDLE EAST & AFRICA SPORTS BETTING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 87. DENMARK SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 88. DENMARK SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 89. DENMARK SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 90. EGYPT SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 91. EGYPT SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 92. EGYPT SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 93. FINLAND SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 94. FINLAND SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 95. FINLAND SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 96. FRANCE SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 97. FRANCE SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 98. FRANCE SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 99. GERMANY SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 100. GERMANY SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 101. GERMANY SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 102. ISRAEL SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 103. ISRAEL SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 104. ISRAEL SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 105. ITALY SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 106. ITALY SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 107. ITALY SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 108. NETHERLANDS SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 109. NETHERLANDS SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 110. NETHERLANDS SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 111. NIGERIA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 112. NIGERIA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 113. NIGERIA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 114. NORWAY SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 115. NORWAY SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 116. NORWAY SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 117. POLAND SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 118. POLAND SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 119. POLAND SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 120. QATAR SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 121. QATAR SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 122. QATAR SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 123. RUSSIA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 124. RUSSIA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 125. RUSSIA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 126. SAUDI ARABIA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 127. SAUDI ARABIA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 128. SAUDI ARABIA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 129. SOUTH AFRICA SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 130. SOUTH AFRICA SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 131. SOUTH AFRICA SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 132. SPAIN SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 133. SPAIN SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 134. SPAIN SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 135. SWEDEN SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 136. SWEDEN SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 137. SWEDEN SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 138. SWITZERLAND SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 139. SWITZERLAND SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 140. SWITZERLAND SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 141. TURKEY SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 142. TURKEY SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 143. TURKEY SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 144. UNITED ARAB EMIRATES SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 145. UNITED ARAB EMIRATES SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 146. UNITED ARAB EMIRATES SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 147. UNITED KINGDOM SPORTS BETTING MARKET SIZE, BY BETTING TYPE, 2018-2030 (USD MILLION)
• TABLE 148. UNITED KINGDOM SPORTS BETTING MARKET SIZE, BY SPORTS, 2018-2030 (USD MILLION)
• TABLE 149. UNITED KINGDOM SPORTS BETTING MARKET SIZE, BY PLATFORM, 2018-2030 (USD MILLION)
• TABLE 150. SPORTS BETTING MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 151. SPORTS BETTING MARKET, FPNV POSITIONING MATRIX, 2023

The Sports Betting Market was valued at USD 72.58 billion in 2023, expected to reach USD 81.41 billion in 2024, and is projected to grow at a CAGR of 12.65%, to USD 167.13 billion by 2030.

The sports betting market has witnessed exponential growth, driven primarily by the liberalization of gambling regulations and the proliferation of digital platforms. Necessarily, this market encompasses various forms, including traditional sportsbooks, online betting platforms, and emerging technologies like blockchain-based betting. The end-use scope extends from individual bettors to professional leagues that seek to leverage data to enhance fan engagement. Key influencing growth factors include the increasing legalization and social acceptance of sports betting across several jurisdictions, growing internet penetration, and advancements in mobile applications facilitating seamless betting experiences. Capitalizing on these, stakeholders should explore integrating augmented and virtual reality to offer immersive betting experiences. Moreover, the mining of big data and AI can significantly enhance predictive analytics, allowing for personalized user experiences and improved risk management.

Despite promising opportunities, the market also faces several challenges. These include regulatory inconsistencies internationally, which can impede market expansion. There is also a growing concern around problem gambling, necessitating responsible gambling measures and potentially stifling growth. Honing in on innovation, operators should consider developing tools for real-time analytics and leveraging blockchain technology to ensure transparency and security in transactions. Additionally, partnering with sports leagues for exclusive data rights could provide competitive differentiation and value.

To thrive, companies must navigate the regulatory labyrinth and prioritize integrating emerging technologies. They should also focus on responsible gambling initiatives to ensure sustainable growth. Finally, harnessing consumer data through advanced analytics will offer insights into betting behavior, informing more effective customer acquisition and retention strategies. The sports betting market is inherently dynamic, shaped largely by technological advancements and regulatory landscapes. Companies that innovate in tech adoption and data utilization while navigating legal challenges will find substantial growth potential.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Sports Betting Market

The Sports Betting Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Shifting regulatory landscape of the entire gambling sector
  • Expanding popularity of online sports betting
  • Innovative marketing and celebrity endorsements
• Market Restraints
  • Concerns about illegal activities in sports betting
• Market Opportunities
  • Increasing number of product innovations in sports betting
  • Emerging application of 5G networks, AI, and block chain technologies in sports betting
• Market Challenges
  • Legal and financial problems

Porter's Five Forces: A Strategic Tool for Navigating the Sports Betting Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Sports Betting Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Sports Betting Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Sports Betting Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Sports Betting Market

A detailed market share analysis in the Sports Betting Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Sports Betting Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Sports Betting Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Sports Betting Market

A strategic analysis of the Sports Betting Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Sports Betting Market, highlighting leading vendors and their innovative profiles. These include 888 Holdings PLC, Action Network, Inc., Bet365 Group Ltd., Betway Group, Canadian Bank Note Company, Limited, Entain PLC, Flutter Entertainment PLC, Fortuna Entertainment Group A.S., Gamesys Group PLC, Huuuge, Inc., Jackpocket, Inc., Kindred Group PLC, Light & Wonder, Inc., MGM Resorts International, and Rush Street Interactive, Inc..

Market Segmentation & Coverage

This research report categorizes the Sports Betting Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Betting Type, market is studied across eSports Betting, Exchange Betting, Fixed Odds Wagering, Live Play Betting, and Pari-Mutuel.
• Based on Sports, market is studied across Baseball, Basketball, Cricket, Football, Hockey, and Horse Racing.
• Based on Platform, market is studied across Offline and Online.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Shifting regulatory landscape of the entire gambling sector
    • 5.1.1.2. Expanding popularity of online sports betting
    • 5.1.1.3. Innovative marketing and celebrity endorsements
  • 5.1.2. Restraints
    • 5.1.2.1. Concerns about illegal activities in sports betting
  • 5.1.3. Opportunities
    • 5.1.3.1. Increasing number of product innovations in sports betting
    • 5.1.3.2. Emerging application of 5G networks, AI, and block chain technologies in sports betting
  • 5.1.4. Challenges
    • 5.1.4.1. Legal and financial problems
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Sports Betting Market, by Betting Type

• 6.1. Introduction
• 6.2. eSports Betting
• 6.3. Exchange Betting
• 6.4. Fixed Odds Wagering
• 6.5. Live Play Betting
• 6.6. Pari-Mutuel

7. Sports Betting Market, by Sports

• 7.1. Introduction
• 7.2. Baseball
• 7.3. Basketball
• 7.4. Cricket
• 7.5. Football
• 7.6. Hockey
• 7.7. Horse Racing

8. Sports Betting Market, by Platform

• 8.1. Introduction
• 8.2. Offline
• 8.3. Online

9. Americas Sports Betting Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Sports Betting Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Sports Betting Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. 888 Holdings PLC
• 2. Action Network, Inc.
• 3. Bet365 Group Ltd.
• 4. Betway Group
• 5. Canadian Bank Note Company, Limited
• 6. Entain PLC
• 7. Flutter Entertainment PLC
• 8. Fortuna Entertainment Group A.S.
• 9. Gamesys Group PLC
• 10. Huuuge, Inc.
• 11. Jackpocket, Inc.
• 12. Kindred Group PLC
• 13. Light & Wonder, Inc.
• 14. MGM Resorts International
• 15. Rush Street Interactive, Inc.