日本のドロップシッピング市場規模、シェア、動向、予測：製品、タイプ、用途・地域別、2025年～2033年

日本のドロップシッピング市場規模は2024年に196億米ドルに達しました。今後、IMARC Groupは、2033年には1,221億米ドルに達し、2025年から2033年にかけて22.55%の成長率（CAGR）を示すと予測しています。eコマース導入の増加、低資本ビジネスモデルへの需要、スマートフォン利用の増加、効率的な物流インフラ、ニッチ製品への関心の高まりなどが、市場の成長を後押しする要因となっています。ソーシャルメディアマーケティングやShopifyのような世界プラットフォームとの統合も、市場の拡大と起業家の成長を支えています。

本レポートで扱う主な質問

• 日本のドロップシッピング市場はこれまでどのように推移し、今後どのように推移するのか？
• 日本のドロップシッピング市場の製品別区分は？
• 日本のドロップシッピング市場のタイプ別区分は？
• 日本のドロップシッピング市場の用途別区分は？
• 日本のドロップシッピング市場のバリューチェーンにおける様々なステージとは？
• 日本のドロップシッピング市場の主な促進要因と課題は？
• 日本のドロップシッピング市場の構造と主要企業は？
• 日本のドロップシッピング市場の競合状況は？

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査の目的
• ステークホルダー
• データソース
• 市場推定
• 調査手法

第3章 エグゼクティブサマリー

第4章 日本のドロップシッピング市場-イントロダクション

• 概要
• 市場力学
• 業界動向
• 競合情報

第5章 日本のドロップシッピング市場情勢

• 過去および現在の市場動向（2019～2024年）
• 市場予測（2025～2033年）

第6章 日本のドロップシッピング市場- 製品別の内訳

• おもちゃ、趣味、DIY
• 家具と家電
• 食品とパーソナルケア
• エレクトロニクスとメディア
• ファッション

第7章 日本のドロップシッピング市場- タイプ別の内訳

• 当日配達
• 地域小包運送業者
• 重量物配送

第8章 日本のドロップシッピング市場- 用途別の内訳

• 企業間取引（B2B）
• 企業対消費者（B2C）
• 顧客対顧客（C2C）

第9章 日本のドロップシッピング市場-競合情勢

• 概要
• 市場構造
• 市場企業のポジショニング
• 主要成功戦略
• 競合ダッシュボード
• 企業評価象限

第10章 主要企業のプロファイル

第11章 日本のドロップシッピング市場- 業界分析

• 促進要因・抑制要因・機会
• ポーターのファイブフォース分析
• バリューチェーン分析

第12章 付録

The Japan dropshipping market size reached USD 19.6 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 122.1 Billion by 2033, exhibiting a growth rate (CAGR) of 22.55% during 2025-2033. Rising e-commerce adoption, demand for low-capital business models, increasing smartphone usage, efficient logistics infrastructure, and growing interest in niche products are some of the factors propelling the growth of the market. Social media marketing and integration with global platforms like Shopify also support market expansion and entrepreneurial growth.

Japan Dropshipping Market Trends:

Accelerating E-Commerce Logistics Integration

In Japan, online selling is becoming more streamlined through backend delivery integration. The recent collaboration between logistics and digital commerce players highlights a growing push to simplify shipping workflows for sellers using established platforms. By linking storefronts directly with major delivery service providers, merchants can manage inventory, orders, and shipping within a unified system. This shift is enhancing efficiency, reducing manual errors, and enabling faster delivery times. Small and mid-sized dropshipping businesses, in particular, benefit from the automated coordination between sales and logistics, helping them scale without needing extensive infrastructure. As backend systems become more connected, operational friction decreases, setting the stage for broader adoption of cross-platform selling and delivery models tailored to Japan's domestic and international shipping requirements. For example, in April 2024, Mitsui & Co., Ltd. partnered with Shopify Japan and Yamato Transport Co., Ltd. to support the digital transformation of logistics for online stores built with Shopify, integrating data with Japan's major delivery companies.

Shift toward In-House Distribution Models

Dropshipping activity in Japan is seeing a shift as global sellers reassess third-party dependencies. By setting up direct distribution channels and local offices, businesses are aiming to improve control over supply chains, customer experience, and market responsiveness. The move reflects a preference for localized operations to navigate Japan's complex retail and logistics environment more effectively. This setup enables greater flexibility in managing inventory, pricing, and brand positioning, which is particularly valuable for dropshipping models looking to offer premium or niche products. The increased focus on self-managed distribution also aligns with growing demand for transparency and delivery reliability. As more sellers explore direct entry strategies, the support infrastructure for dropshipping in Japan is expected to become more competitive and service-focused. For instance, in April 2024, Brown-Forman Corporation launched its own distribution business in Japan, bringing distribution in-house for the first time since entering the market in the 1970s, with a new office in Tokyo.

Japan Dropshipping Market Segmentation:

Product Insights:

• Toys, Hobby and DIY
• Furniture and Appliances
• Food and Personal Care
• Electronics and Media
• Fashion

Type Insights:

• Same-Day Delivery
• Regional Parcel Carriers
• Heavy Goods Delivery

Application Insights:

• Business-to-Business (B2B)
• Business-to-Consumer (B2C)
• Customer-to-Customer (C2C)

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

• How has the Japan dropshipping market performed so far and how will it perform in the coming years?
• What is the breakup of the Japan dropshipping market on the basis of product?
• What is the breakup of the Japan dropshipping market on the basis of type?
• What is the breakup of the Japan dropshipping market on the basis of application?
• What are the various stages in the value chain of the Japan dropshipping market?
• What are the key driving factors and challenges in the Japan dropshipping market?
• What is the structure of the Japan dropshipping market and who are the key players?
• What is the degree of competition in the Japan dropshipping market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Dropshipping Market - Introduction

• 4.1 Overview
• 4.2 Market Dynamics
• 4.3 Industry Trends
• 4.4 Competitive Intelligence

5 Japan Dropshipping Market Landscape

• 5.1 Historical and Current Market Trends (2019-2024)
• 5.2 Market Forecast (2025-2033)

6 Japan Dropshipping Market - Breakup by Product

• 6.1 Toys, Hobby and DIY
  • 6.1.1 Overview
  • 6.1.2 Historical and Current Market Trends (2019-2024)
  • 6.1.3 Market Forecast (2025-2033)
• 6.2 Furniture and Appliances
  • 6.2.1 Overview
  • 6.2.2 Historical and Current Market Trends (2019-2024)
  • 6.2.3 Market Forecast (2025-2033)
• 6.3 Food and Personal Care
  • 6.3.1 Overview
  • 6.3.2 Historical and Current Market Trends (2019-2024)
  • 6.3.3 Market Forecast (2025-2033)
• 6.4 Electronics and Media
  • 6.4.1 Overview
  • 6.4.2 Historical and Current Market Trends (2019-2024)
  • 6.4.3 Market Forecast (2025-2033)
• 6.5 Fashion
  • 6.5.1 Overview
  • 6.5.2 Historical and Current Market Trends (2019-2024)
  • 6.5.3 Market Forecast (2025-2033)

7 Japan Dropshipping Market - Breakup by Type

• 7.1 Same-Day Delivery
  • 7.1.1 Overview
  • 7.1.2 Historical and Current Market Trends (2019-2024)
  • 7.1.3 Market Forecast (2025-2033)
• 7.2 Regional Parcel Carriers
  • 7.2.1 Overview
  • 7.2.2 Historical and Current Market Trends (2019-2024)
  • 7.2.3 Market Forecast (2025-2033)
• 7.3 Heavy Goods Delivery
  • 7.3.1 Overview
  • 7.3.2 Historical and Current Market Trends (2019-2024)
  • 7.3.3 Market Forecast (2025-2033)

8 Japan Dropshipping Market - Breakup by Application

• 8.1 Business-to-Business (B2B)
  • 8.1.1 Overview
  • 8.1.2 Historical and Current Market Trends (2019-2024)
  • 8.1.3 Market Forecast (2025-2033)
• 8.2 Business-to-Consumer (B2C)
  • 8.2.1 Overview
  • 8.2.2 Historical and Current Market Trends (2019-2024)
  • 8.2.3 Market Forecast (2025-2033)
• 8.3 Customer-to-Customer (C2C)
  • 8.3.1 Overview
  • 8.3.2 Historical and Current Market Trends (2019-2024)
  • 8.3.3 Market Forecast (2025-2033)

9 Japan Dropshipping Market - Competitive Landscape

• 9.1 Overview
• 9.2 Market Structure
• 9.3 Market Player Positioning
• 9.4 Top Winning Strategies
• 9.5 Competitive Dashboard
• 9.6 Company Evaluation Quadrant

10 Profiles of Key Players

• 10.1 Company A
  • 10.1.1 Business Overview
  • 10.1.2 Products Offered
  • 10.1.3 Business Strategies
  • 10.1.4 SWOT Analysis
  • 10.1.5 Major News and Events
• 10.2 Company B
  • 10.2.1 Business Overview
  • 10.2.2 Products Offered
  • 10.2.3 Business Strategies
  • 10.2.4 SWOT Analysis
  • 10.2.5 Major News and Events
• 10.3 Company C
  • 10.3.1 Business Overview
  • 10.3.2 Products Offered
  • 10.3.3 Business Strategies
  • 10.3.4 SWOT Analysis
  • 10.3.5 Major News and Events
• 10.4 Company D
  • 10.4.1 Business Overview
  • 10.4.2 Products Offered
  • 10.4.3 Business Strategies
  • 10.4.4 SWOT Analysis
  • 10.4.5 Major News and Events
• 10.5 Company E
  • 10.5.1 Business Overview
  • 10.5.2 Products Offered
  • 10.5.3 Business Strategies
  • 10.5.4 SWOT Analysis
  • 10.5.5 Major News and Events

11 Japan Dropshipping Market - Industry Analysis

• 11.1 Drivers, Restraints, and Opportunities
  • 11.1.1 Overview
  • 11.1.2 Drivers
  • 11.1.3 Restraints
  • 11.1.4 Opportunities
• 11.2 Porters Five Forces Analysis
  • 11.2.1 Overview
  • 11.2.2 Bargaining Power of Buyers
  • 11.2.3 Bargaining Power of Suppliers
  • 11.2.4 Degree of Competition
  • 11.2.5 Threat of New Entrants
  • 11.2.6 Threat of Substitutes
• 11.3 Value Chain Analysis

12 Appendix