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1746606

アクティブウェアの日本市場：製品タイプ別、材料タイプ別、価格別、年齢層別、流通チャネル別、エンドユーザー別、地域別、2025年～2033年

Japan Activewear Market Report by Product Type, Material Type, Pricing, Age Group, Distribution Channel, End User, and Region 2025-2033

出版日
発行
IMARC
ページ情報
英文 115 Pages
納期
5～7営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.08円
アクティブウェアの日本市場：製品タイプ別、材料タイプ別、価格別、年齢層別、流通チャネル別、エンドユーザー別、地域別、2025年～2033年
出版日: 2025年06月02日
発行: IMARC
ページ情報: 英文 115 Pages
納期: 5～7営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 目次
概要

日本のアクティブウェア市場規模は2024年に186億米ドルに達しました。IMARC Groupは、2025年から2033年にかけての成長率（CAGR）は6.2％で、2033年には334億米ドルに達すると予測しています。健康とフィットネスに対する意識の高まり、ファッションとスタイル主張の動向の上昇、eコマースの急速な成長、環境に優しいアクティブウェアオプションの採用を促している持続可能性への関心の高まり、技術革新とテクノロジーの進歩、安定した経済状況は、市場を牽引する主な要因のいくつかを表しています。

本レポートで扱う主な質問

  • 日本のアクティブウェア市場はこれまでどのように推移してきたか？
  • COVID-19が日本のアクティブウェア市場に与えた影響は？
  • 日本のアクティブウェア市場の製品タイプ別区分は？
  • 日本のアクティブウェア市場の材料別区分は？
  • 日本のアクティブウェア市場の価格別区分は？
  • 日本のアクティブウェア市場の年齢層別区分は？
  • 日本のアクティブウェア市場の流通チャネル別区分は？
  • 日本のアクティブウェア市場のエンドユーザー別区分は？
  • 日本のアクティブウェア市場のバリューチェーンにおける様々なステージとは？
  • 日本のアクティブウェアの主要な促進要因と課題は何か？
  • 日本のアクティブウェア市場の構造と主要プレーヤーは？
  • 日本のアクティブウェア市場における競合の程度は？

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査の目的
  • ステークホルダー
  • データソース
  • 市場推定
  • 調査手法

第3章 エグゼクティブサマリー

第4章 日本のアクティブウェア市場 - イントロダクション

  • 概要
  • 市場力学
  • 業界動向
  • 競合情報

第5章 日本のアクティブウェア市場情勢

  • 過去および現在の市場動向（2019～2024年）
  • 市場予測（2025～2033年）

第6章 日本のアクティブウェア市場 - 製品タイプ別内訳

  • トップアクティブウェア
  • ボトムアクティブウェア
  • インナーウェア
  • 水着
  • アウターウェア

第7章 日本のアクティブウェア市場 - 材料タイプ別内訳

  • ナイロン
  • ポリエステル
  • コットン
  • ネオプレン
  • ポリプロピレン
  • スパンデックス

第8章 日本のアクティブウェア市場 - 価格別内訳

  • エコノミー
  • プレミアム

第9章 日本のアクティブウェア市場 - 年齢層別内訳

  • 1～15歳
  • 16～30歳
  • 31～44歳
  • 45～64歳
  • 65歳以上

第10章 日本のアクティブウェア市場 - 流通チャネル別内訳

  • オンラインストア
  • オフラインストア

第11章 日本のアクティブウェア市場 - エンドユーザー別内訳

  • 男性
  • 女性
  • 子供

第12章 日本のアクティブウェア市場 - 競合情勢

  • 概要
  • 市場構造
  • 市場企業のポジショニング
  • 主要成功戦略
  • 競合ダッシュボード
  • 企業評価象限

第13章 主要企業のプロファイル

第14章 日本のアクティブウェア市場 - 業界分析

  • 促進要因・抑制要因・機会
  • ポーターのファイブフォース分析
  • バリューチェーン分析

第15章 付録

目次
Product Code: SR112025A19371

Japan activewear market size reached USD 18.6 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 33.4 Billion by 2033, exhibiting a growth rate (CAGR) of 6.2% during 2025-2033. The increasing health and fitness awareness, rising trend of fashion and style statement, rapid e-commerce growth, growing sustainability concerns that has encouraged the adoption of eco-friendly activewear options, advancements in innovation and technology, and stable economic conditions represent some of the key factors driving the market.

Activewear is a category of clothing designed for physical activity and exercise. It encompasses a wide range of garments and accessories tailored to support and enhance various forms of workouts and athletic pursuits. Typically, activewear includes items like workout leggings, sports bras, moisture-wicking T-shirts, running shorts, and athletic shoes. These pieces are carefully crafted with materials that offer comfort, breathability, and flexibility, ensuring that individuals can move freely during their fitness routines. One of the key features of activewear is its ability to manage moisture and temperature. Many activewear fabrics are designed to wick away sweat, helping to keep the wearer dry and comfortable during intense workouts. Additionally, activewear often incorporates elements such as compression technology to support muscles, reflective detailing for safety during low-light activities, and ergonomic designs that reduce friction and chafing.

Japan Activewear Market Trends:

The increasing awareness about the importance of a healthy lifestyle and regular exercise has been a significant factor driving the market in Japan. With a growing emphasis on well-being, more individuals are adopting active routines, leading to a higher demand for activewear. Additionally, the aging population in Japan has led to a greater focus on health and fitness, with many seniors engaging in activities like yoga and swimming. This demographic shift has created a market for activewear that caters to older adults, emphasizing comfort and functionality. Other than this, activewear is no longer solely associated with sports as it has become a fashion statement. Japanese consumers are increasingly seeking stylish activewear that can seamlessly transition from the gym to casual wear, driving the demand for athleisure apparel. Besides this, the rise of e-commerce platforms has made activewear more accessible to consumers across Japan. Online shopping offers a wide variety of options, allowing shoppers to explore different brands and styles, contributing to market growth. In line with this, sustainability concerns are gaining prominence in Japan, and this extends to activewear. Consumers are looking for eco-friendly activewear options made from sustainable materials, contributing to the growth of this niche segment. Furthermore, the popularity of specific fitness trends, such as yoga, Pilates, and CrossFit, has encouraged individuals to opt for specialized activewear designed to cater to the unique requirements of these activities. Apart from these factors, hosting major sporting events like the Olympics and international competitions can boost the activewear market. Such events create excitement around sports and fitness, encouraging individuals to invest in quality activewear. Moreover, economic stability and disposable income levels play a role in the activewear market. As the Japanese economy continues to recover, consumers may be more inclined to invest in higher-end activewear products.

Japan Activewear Market Segmentation:

Product Type Insights:

  • Top Activewear
  • Bottom Activewear
  • Innerwear
  • Swimwear
  • Outerwear

Material Type Insights:

  • Nylon
  • Polyester
  • Cotton
  • Neoprene
  • Polypropylene
  • Spandex

Pricing Insights:

  • Economy
  • Premium

Age Group Insights:

  • 1 - 15 Years
  • 16 - 30 Years
  • 31 - 44 Years
  • 45 - 64 Years
  • More than 65 Years

Distribution Channel Insights:

  • Online Stores
  • Offline Stores

End User Insights:

  • Men
  • Women
  • Kids

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the key players include:

  • Adidas AG
  • ASICS Corporation
  • Mizuno Corporation
  • Nike Inc.
  • Under Armour Inc.

Key Questions Answered in This Report:

  • How has the Japan activewear market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the Japan activewear market?
  • What is the breakup of the Japan activewear market on the basis of product type?
  • What is the breakup of the Japan activewear market on the basis of material type?
  • What is the breakup of the Japan activewear market on the basis of pricing?
  • What is the breakup of the Japan activewear market on the basis of age group?
  • What is the breakup of the Japan activewear market on the basis of distribution channel?
  • What is the breakup of the Japan activewear market on the basis of end user?
  • What are the various stages in the value chain of the Japan activewear market?
  • What are the key driving factors and challenges in the Japan activewear?
  • What is the structure of the Japan activewear market and who are the key players?
  • What is the degree of competition in the Japan activewear market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Activewear Market - Introduction

  • 4.1 Overview
  • 4.2 Market Dynamics
  • 4.3 Industry Trends
  • 4.4 Competitive Intelligence

5 Japan Activewear Market Landscape

  • 5.1 Historical and Current Market Trends (2019-2024)
  • 5.2 Market Forecast (2025-2033)

6 Japan Activewear Market - Breakup by Product Type

  • 6.1 Top Activewear
    • 6.1.1 Overview
    • 6.1.2 Historical and Current Market Trends (2019-2024)
    • 6.1.3 Market Forecast (2025-2033)
  • 6.2 Bottom Activewear
    • 6.2.1 Overview
    • 6.2.2 Historical and Current Market Trends (2019-2024)
    • 6.2.3 Market Forecast (2025-2033)
  • 6.3 Innerwear
    • 6.3.1 Overview
    • 6.3.2 Historical and Current Market Trends (2019-2024)
    • 6.3.3 Market Forecast (2025-2033)
  • 6.4 Swimwear
    • 6.4.1 Overview
    • 6.4.2 Historical and Current Market Trends (2019-2024)
    • 6.4.3 Market Forecast (2025-2033)
  • 6.5 Outerwear
    • 6.5.1 Overview
    • 6.5.2 Historical and Current Market Trends (2019-2024)
    • 6.5.3 Market Forecast (2025-2033)

7 Japan Activewear Market - Breakup by Material Type

  • 7.1 Nylon
    • 7.1.1 Overview
    • 7.1.2 Historical and Current Market Trends (2019-2024)
    • 7.1.3 Market Forecast (2025-2033)
  • 7.2 Polyester
    • 7.2.1 Overview
    • 7.2.2 Historical and Current Market Trends (2019-2024)
    • 7.2.3 Market Forecast (2025-2033)
  • 7.3 Cotton
    • 7.3.1 Overview
    • 7.3.2 Historical and Current Market Trends (2019-2024)
    • 7.3.3 Market Forecast (2025-2033)
  • 7.4 Neoprene
    • 7.4.1 Overview
    • 7.4.2 Historical and Current Market Trends (2019-2024)
    • 7.4.3 Market Forecast (2025-2033)
  • 7.5 Polypropylene
    • 7.5.1 Overview
    • 7.5.2 Historical and Current Market Trends (2019-2024)
    • 7.5.3 Market Forecast (2025-2033)
  • 7.6 Spandex
    • 7.6.1 Overview
    • 7.6.2 Historical and Current Market Trends (2019-2024)
    • 7.6.3 Market Forecast (2025-2033)

8 Japan Activewear Market - Breakup by Pricing

  • 8.1 Economy
    • 8.1.1 Overview
    • 8.1.2 Historical and Current Market Trends (2019-2024)
    • 8.1.3 Market Forecast (2025-2033)
  • 8.2 Premium
    • 8.2.1 Overview
    • 8.2.2 Historical and Current Market Trends (2019-2024)
    • 8.2.3 Market Forecast (2025-2033)

9 Japan Activewear Market - Breakup by Age Group

  • 9.1 1 - 15 Years
    • 9.1.1 Overview
    • 9.1.2 Historical and Current Market Trends (2019-2024)
    • 9.1.3 Market Forecast (2025-2033)
  • 9.2 16 - 30 Years
    • 9.2.1 Overview
    • 9.2.2 Historical and Current Market Trends (2019-2024)
    • 9.2.3 Market Forecast (2025-2033)
  • 9.3 31 - 44 Years
    • 9.3.1 Overview
    • 9.3.2 Historical and Current Market Trends (2019-2024)
    • 9.3.3 Market Forecast (2025-2033)
  • 9.4 45 - 64 Years
    • 9.4.1 Overview
    • 9.4.2 Historical and Current Market Trends (2019-2024)
    • 9.4.3 Market Forecast (2025-2033)
  • 9.5 More than 65 Years
    • 9.5.1 Overview
    • 9.5.2 Historical and Current Market Trends (2019-2024)
    • 9.5.3 Market Forecast (2025-2033)

10 Japan Activewear Market - Breakup by Distribution Channel

  • 10.1 Online Stores
    • 10.1.1 Overview
    • 10.1.2 Historical and Current Market Trends (2019-2024)
    • 10.1.3 Market Forecast (2025-2033)
  • 10.2 Offline Stores
    • 10.2.1 Overview
    • 10.2.2 Historical and Current Market Trends (2019-2024)
    • 10.2.3 Market Forecast (2025-2033)

11 Japan Activewear Market - Breakup by End User

  • 11.1 Men
    • 11.1.1 Overview
    • 11.1.2 Historical and Current Market Trends (2019-2024)
    • 11.1.3 Market Forecast (2025-2033)
  • 11.2 Women
    • 11.2.1 Overview
    • 11.2.2 Historical and Current Market Trends (2019-2024)
    • 11.2.3 Market Forecast (2025-2033)
  • 11.3 Kids
    • 11.3.1 Overview
    • 11.3.2 Historical and Current Market Trends (2019-2024)
    • 11.3.3 Market Forecast (2025-2033)

12 Japan Activewear Market - Competitive Landscape

  • 12.1 Overview
  • 12.2 Market Structure
  • 12.3 Market Player Positioning
  • 12.4 Top Winning Strategies
  • 12.5 Competitive Dashboard
  • 12.6 Company Evaluation Quadrant

13 Profiles of Key Players

  • 13.1 Adidas AG
    • 13.1.1 Business Overview
    • 13.1.2 Product Portfolio
    • 13.1.3 Business Strategies
    • 13.1.4 SWOT Analysis
    • 13.1.5 Major News and Events
  • 13.2 ASICS Corporation
    • 13.2.1 Business Overview
    • 13.2.2 Product Portfolio
    • 13.2.3 Business Strategies
    • 13.2.4 SWOT Analysis
    • 13.2.5 Major News and Events
  • 13.3 Mizuno Corporation
    • 13.3.1 Business Overview
    • 13.3.2 Product Portfolio
    • 13.3.3 Business Strategies
    • 13.3.4 SWOT Analysis
    • 13.3.5 Major News and Events
  • 13.4 Nike Inc.
    • 13.4.1 Business Overview
    • 13.4.2 Product Portfolio
    • 13.4.3 Business Strategies
    • 13.4.4 SWOT Analysis
    • 13.4.5 Major News and Events
  • 13.5 Under Armour Inc.
    • 13.5.1 Business Overview
    • 13.5.2 Product Portfolio
    • 13.5.3 Business Strategies
    • 13.5.4 SWOT Analysis
    • 13.5.5 Major News and Events

14 Japan Activewear Market - Industry Analysis

  • 14.1 Drivers, Restraints, and Opportunities
    • 14.1.1 Overview
    • 14.1.2 Drivers
    • 14.1.3 Restraints
    • 14.1.4 Opportunities
  • 14.2 Porters Five Forces Analysis
    • 14.2.1 Overview
    • 14.2.2 Bargaining Power of Buyers
    • 14.2.3 Bargaining Power of Suppliers
    • 14.2.4 Degree of Competition
    • 14.2.5 Threat of New Entrants
    • 14.2.6 Threat of Substitutes
  • 14.3 Value Chain Analysis

15 Appendix