日本のスマートラベル市場レポート：技術、部品、エンドユーザー、地域別、2025～2033年

日本のスマートラベル市場規模は2024年に5億2,460万米ドルに達しました。今後、IMARC Groupは、同市場が2033年までに19億410万米ドルに達し、2025～2033年にかけて14.3%の成長率（CAGR）を示すと予測しています。市場を牽引しているのは、万引きや盗難の減少に対する需要の高まり、QRコードスキャニングのためのスマートフォン内蔵ユーティリティの利用率の上昇、製造業者の意識の高まりなどがあります。

本レポートで扱う主要質問

• 日本のスマートラベル市場はこれまでどのように推移し、今後どのように推移するのか？
• COVID-19が日本のスマートラベル市場に与えた影響は？
• 日本のスマートラベル市場の技術別区分は？
• 日本のスマートラベル市場の部品別区分は？
• 日本のスマートラベル市場のエンドユーザー別区分は？
• 日本のスマートラベル市場のバリューチェーンにおける様々なステージとは？
• 日本のスマートラベルの主要な促進要因と課題は何か？
• 日本のスマートラベル市場の構造と主要参入企業は？
• 日本のスマートラベル市場における競合の程度は？

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査の目的
• ステークホルダー
• データソース
• 市場推定
• 調査手法

第3章 エグゼクティブサマリー

第4章 日本のスマートラベル市場-イントロダクション

• 概要
• 市場力学
• 産業動向
• 競合情報

第5章 日本のスマートラベル市場情勢

• 過去と現在の市場動向（2019～2024年）
• 市場予測（2025～2033年）

第6章 日本のスマートラベル市場-技術別内訳

• 無線周波数識別（RFID）
• 電子物品モニタリング（EAS）
• 電子棚札（ESL）
• センシングラベル
• 近距離無線通信（NFC）

第7章 日本のスマートラベル市場-部品別内訳

• 電池
• トランシーバー
• マイクロプロセッサ
• メモリ
• その他

第8章 日本のスマートラベル市場-エンドユーザー別内訳

• 小売
• 物流と輸送
• ヘルスケア
• 飲食品
• 航空宇宙
• データセンターと図書館
• その他

第9章 日本のスマートラベル市場-競合情勢

• 概要
• 市場構造
• 市場企業のポジショニング
• 主要成功戦略
• 競合ダッシュボード
• 企業評価象限

第10章 主要企業のプロファイル

第11章 日本のスマートラベル市場-産業分析

• 促進要因・抑制要因・機会
• ポーターのファイブフォース分析
• バリューチェーン分析

第12章 付録

Japan smart labels market size reached USD 524.6 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,904.1 Million by 2033, exhibiting a growth rate (CAGR) of 14.3% during 2025-2033. The market is being driven by a growing demand for the reduction of shoplifting and theft, the rising utilization of the built-in utility in smartphones for QR code scanning, and the increasing awareness among manufacturers.

Smart labels, also referred to as smart tags, are innovative transparent labels equipped with digital technology and designed to work in conjunction with smart devices, allowing consumers to access comprehensive product information. These labels are crafted from materials such as paper, fabrics, or plastics and are available in various forms, including electronic labels, printed labels, or chip labels. They encompass a range of technologies, including radio-frequency identification (RFID), electronic article surveillance (EAS), electronic shelf labels (ESLs), sensing labels, and near field communication (NFC). Smart labels offer numerous advantages, such as automated reading, rapid identification, re-programmability, high durability, and error reduction. They significantly enhance productivity, precision, legibility, and inventory management for manufacturers and are instrumental in tracking products and recording data for effective inventory control. Consequently, smart labels find extensive applications across diverse sectors in Japan, including retail, logistics and transportation, healthcare, automotive, manufacturing, and the food and beverage (F&B) industry.

Japan Smart Labels Market Trends:

The Japan smart labels market is currently experiencing robust growth driven by several key factors. Firstly, there is a surging demand for smart labels in security and tracking solutions, primarily for their effectiveness in reducing instances of shoplifting and theft. This factor is a significant driver bolstering market expansion. Additionally, the increasing awareness among manufacturers about the benefits and applications of smart labels is contributing to the positive outlook of the market. Moreover, the rising demand for smart labels is attributed to their ability to empower consumers to access product information through their preferred methods, including scanning product codes with smartphones or visiting dedicated websites. This convenience-driven adoption is fueling market growth. Furthermore, the built-in utility in smartphones for reading QR codes and accessing information provided by smart labels is creating lucrative opportunities for industry stakeholders. The accuracy and reliability of information delivered by smart labels are also attracting increasing demand and strengthening market growth. Additionally, smart labels are finding growing application in enhancing packaging aesthetics and providing informative content and shipping details on packaged goods, which positively influences market dynamics. The increasing emphasis on environmental sustainability is expected to bolster the regional market in the coming years.

Japan Smart Labels Market Segmentation:

Technology Insights:

• Radio-Frequency Identification (RFID)
• Electronic Article Surveillance (EAS)
• Electronic Shelf Label (ESL)
• Sensing Labels
• Near Field Communication (NFC)

Component Insights:

• Batteries
• Transceivers
• Microprocessors
• Memories
• Others

End User Insights:

• Retail
• Logistics and Transportation
• Healthcare
• Food and Beverage
• Aerospace
• Data Centers and Libraries
• Others

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the key players include:

• Avery Dennison Corporation
• DHL
• Zebra Technologies Corporation

Key Questions Answered in This Report:

• How has the Japan smart labels market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the Japan smart labels market?
• What is the breakup of the Japan smart labels market on the basis of technology?
• What is the breakup of the Japan smart labels market on the basis of component?
• What is the breakup of the Japan smart labels market on the basis of end user?
• What are the various stages in the value chain of the Japan smart labels market?
• What are the key driving factors and challenges in the Japan smart labels?
• What is the structure of the Japan smart labels market and who are the key players?
• What is the degree of competition in the Japan smart labels market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Smart Labels Market - Introduction

• 4.1 Overview
• 4.2 Market Dynamics
• 4.3 Industry Trends
• 4.4 Competitive Intelligence

5 Japan Smart Labels Market Landscape

• 5.1 Historical and Current Market Trends (2019-2024)
• 5.2 Market Forecast (2025-2033)

6 Japan Smart Labels Market - Breakup by Technology

• 6.1 Radio-Frequency Identification (RFID)
  • 6.1.1 Overview
  • 6.1.2 Historical and Current Market Trends (2019-2024)
  • 6.1.3 Market Forecast (2025-2033)
• 6.2 Electronic Article Surveillance (EAS)
  • 6.2.1 Overview
  • 6.2.2 Historical and Current Market Trends (2019-2024)
  • 6.2.3 Market Forecast (2025-2033)
• 6.3 Electronic Shelf Label (ESL)
  • 6.3.1 Overview
  • 6.3.2 Historical and Current Market Trends (2019-2024)
  • 6.3.3 Market Forecast (2025-2033)
• 6.4 Sensing Labels
  • 6.4.1 Overview
  • 6.4.2 Historical and Current Market Trends (2019-2024)
  • 6.4.3 Market Forecast (2025-2033)
• 6.5 Near Field Communication (NFC)
  • 6.5.1 Overview
  • 6.5.2 Historical and Current Market Trends (2019-2024)
  • 6.5.3 Market Forecast (2025-2033)

7 Japan Smart Labels Market - Breakup by Component

• 7.1 Batteries
  • 7.1.1 Overview
  • 7.1.2 Historical and Current Market Trends (2019-2024)
  • 7.1.3 Market Forecast (2025-2033)
• 7.2 Transceivers
  • 7.2.1 Overview
  • 7.2.2 Historical and Current Market Trends (2019-2024)
  • 7.2.3 Market Forecast (2025-2033)
• 7.3 Microprocessors
  • 7.3.1 Overview
  • 7.3.2 Historical and Current Market Trends (2019-2024)
  • 7.3.3 Market Forecast (2025-2033)
• 7.4 Memories
  • 7.4.1 Overview
  • 7.4.2 Historical and Current Market Trends (2019-2024)
  • 7.4.3 Market Forecast (2025-2033)
• 7.5 Others
  • 7.5.1 Historical and Current Market Trends (2019-2024)
  • 7.5.2 Market Forecast (2025-2033)

8 Japan Smart Labels Market - Breakup by End User

• 8.1 Retail
  • 8.1.1 Overview
  • 8.1.2 Historical and Current Market Trends (2019-2024)
  • 8.1.3 Market Forecast (2025-2033)
• 8.2 Logistics and Transportation
  • 8.2.1 Overview
  • 8.2.2 Historical and Current Market Trends (2019-2024)
  • 8.2.3 Market Forecast (2025-2033)
• 8.3 Healthcare
  • 8.3.1 Overview
  • 8.3.2 Historical and Current Market Trends (2019-2024)
  • 8.3.3 Market Forecast (2025-2033)
• 8.4 Food and Beverage
  • 8.4.1 Overview
  • 8.4.2 Historical and Current Market Trends (2019-2024)
  • 8.4.3 Market Forecast (2025-2033)
• 8.5 Aerospace
  • 8.5.1 Overview
  • 8.5.2 Historical and Current Market Trends (2019-2024)
  • 8.5.3 Market Forecast (2025-2033)
• 8.6 Data Centers and Libraries
  • 8.6.1 Overview
  • 8.6.2 Historical and Current Market Trends (2019-2024)
  • 8.6.3 Market Forecast (2025-2033)
• 8.7 Others
  • 8.7.1 Historical and Current Market Trends (2019-2024)
  • 8.7.2 Market Forecast (2025-2033)

9 Japan Smart Labels Market - Competitive Landscape

• 9.1 Overview
• 9.2 Market Structure
• 9.3 Market Player Positioning
• 9.4 Top Winning Strategies
• 9.5 Competitive Dashboard
• 9.6 Company Evaluation Quadrant

10 Profiles of Key Players

• 10.1 Avery Dennison Corporation
  • 10.1.1 Business Overview
  • 10.1.2 Product Portfolio
  • 10.1.3 Business Strategies
  • 10.1.4 SWOT Analysis
  • 10.1.5 Major News and Events
• 10.2 DHL
  • 10.2.1 Business Overview
  • 10.2.2 Product Portfolio
  • 10.2.3 Business Strategies
  • 10.2.4 SWOT Analysis
  • 10.2.5 Major News and Events
• 10.3 Zebra Technologies Corporation
  • 10.3.1 Business Overview
  • 10.3.2 Product Portfolio
  • 10.3.3 Business Strategies
  • 10.3.4 SWOT Analysis
  • 10.3.5 Major News and Events

11 Japan Smart Labels Market - Industry Analysis

• 11.1 Drivers, Restraints, and Opportunities
  • 11.1.1 Overview
  • 11.1.2 Drivers
  • 11.1.3 Restraints
  • 11.1.4 Opportunities
• 11.2 Porters Five Forces Analysis
  • 11.2.1 Overview
  • 11.2.2 Bargaining Power of Buyers
  • 11.2.3 Bargaining Power of Suppliers
  • 11.2.4 Degree of Competition
  • 11.2.5 Threat of New Entrants
  • 11.2.6 Threat of Substitutes
• 11.3 Value Chain Analysis

12 Appendix