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市場調査レポート
商品コード
1451859
スマートLED屋内サイネージ市場レポート:スクリーンサイズ、エンドユーザー、地域別、2024-2032Smart LED Indoor Signage Market Report by Screen Size (Less Than 32'', 32-35'', 55''+), End User (Retail, Corporate, Public, Sports, and Others), and Region 2024-2032 |
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スマートLED屋内サイネージ市場レポート:スクリーンサイズ、エンドユーザー、地域別、2024-2032 |
出版日: 2024年03月02日
発行: IMARC
ページ情報: 英文 138 Pages
納期: 2~3営業日
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スマートLED屋内サイネージの世界市場規模は、2023年に13億米ドルに達しました。今後、IMARC Groupは、2024-2032年の成長率(CAGR)は20.06%を示し、市場は2032年までに70億米ドルに達すると予測しています。視覚に訴えるダイナミックな広告ソリューションに対する需要の高まり、インタラクティブで魅力的な顧客体験に対するニーズの高まり、小売業におけるデジタル化の傾向の高まり、効率的でターゲットを絞った広告への注目の高まりなどが、市場を牽引する主な要因となっています。
スマートLED屋内サイネージは、LEDディスプレイの汎用性とインテリジェントなソフトウェアを組み合わせた革新的なサインで、ダイナミックで魅力的なコンテンツを提供します。その製造工程では、高品質のLEDモジュールを組み立て、丈夫で洗練された筐体に組み込みます。モジュールは数千個の発光ダイオードで構成され、さまざまな色や強度に発光できるため、鮮やかで人目を引くビジュアルを作成できます。モジュールは中央処理装置(CPU)によって制御され、無線または有線ネットワーク経由でコンテンツ管理システム(CMS)に接続されます。設置されると、スマートLED屋内サイネージはマルチメディア・コンテンツをリアルタイムで表示します。LEDモジュールは高度なピクセル・マッピング技術を採用しており、どのような距離からでもシャープで鮮明なビジュアルが得られるため、近くから見る場合にも遠くから見る場合にも理想的です。スマートLED屋内サイネージの利点は、注目を集め、ブランドの認知度と想起度を向上させ、遠隔操作でコンテンツを更新できるため、手動で交換する時間とコストを節約できるなど、豊富にあります。さらに、LED技術はエネルギー効率に優れ、従来のものよりも寿命が長いです。現在、さまざまなニーズに対応するため、壁掛け型、自立型、透明LEDディスプレイなど、いくつかのタイプの製品バリエーションが用意されています。
世界のスマートLED屋内サイネージ市場は、主に視覚に訴えるダイナミックな広告ソリューションに対する需要の高まりによって支えられています。これは、インタラクティブで魅力的な顧客体験に対するニーズの高まりによってさらに強化されています。さらに、効率的でターゲットを絞った広告に対するニーズの高まりと相まって、小売業界におけるデジタル化の傾向が強まっていることも、市場の成長を後押ししています。このほか、LED技術のコスト低下とエネルギー効率の高いソリューションの採用急増が市場成長に寄与しています。さらに、高解像度やフレキシブルなフォームファクターなどのディスプレイ技術の急速な進歩や、人工知能(AI)を活用した分析やデータ駆動型の洞察をスマートLED屋内サイネージに統合することが、市場成長を後押ししています。その他、スマートシティ構想の広範な展開や、デジタル・アウト・オブ・ホーム(DOOH)広告の普及拡大などが、市場に明るい展望をもたらしています。
The global smart LED indoor signage market size reached US$ 1.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 7.0 Billion by 2032, exhibiting a growth rate (CAGR) of 20.06% during 2024-2032. Increasing demand for visually appealing and dynamic advertising solutions, rising need for interactive and engaging customer experiences, growing trend of digitalization in the retail sector, and the escalating focus on efficient and targeted advertising are some of the key factors driving the market.
Smart LED indoor signage is an innovative sign that combines the versatility of LED displays with intelligent software to deliver dynamic and engaging content. Its manufacturing process involves assembling high-quality LED modules, which are integrated into a durable and sleek enclosure. The modules consist of thousands of individual light-emitting diodes that can emit different colors and intensities, allowing for the creation of vibrant and eye-catching visuals. They are controlled by a central processing unit (CPU) and connected to a content management system (CMS) via wireless or wired networks. Once installed, smart LED indoor signage display multimedia content in real time. The LED modules use advanced pixel mapping technology to ensure sharp and clear visuals from any viewing distance, making them ideal for both close and distant viewing scenarios. The advantages of smart LED indoor signage are abundant, such as captivating attention, increasing brand visibility and recall, and the ability to update content remotely, which saves time and money on manual replacements. Additionally, LED technology offers superior energy efficiency and a longer lifespan than its conventional counterparts. Currently, there are several types of product variants available to cater to different needs, including wall-mounted, freestanding, and transparent LED displays.
The global smart LED indoor signage market is primarily supported by the increasing demand for visually appealing and dynamic advertising solutions. This is further bolstered by the rising need for interactive and engaging customer experiences. Moreover, the growing trend of digitalization in the retail sector, coupled with the escalating need for efficient and targeted advertising, is fueling the market growth. Besides this, the decreasing costs of LED technology and the surging adoption of energy-efficient solutions are contributing to the market growth. Furthermore, rapid advancements in display technologies, such as higher resolution and flexible form factors, and the integration of artificial intelligent (AI)-powered analytics and data-driven insights into smart LED indoor signage are propelling the market growth. Other factors, such as the widespread deployment of smart city initiatives and the increasing penetration of digital out-of-home (DOOH) advertising, are providing a positive outlook for the market.
IMARC Group provides an analysis of the key trends in each segment of the global smart LED indoor signage market, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on screen size and end user.
Less Than 32''
32-35''
55''+
The report has provided a detailed breakup and analysis of the smart LED indoor signage market based on the screen size. This includes less than 32'', 32-35'', and 55''+. According to the report, 32-35'' represented the largest segment.
Retail
Corporate
Public
Sports
Others
A detailed breakup and analysis of the smart LED indoor signage market based on the end user has also been provided in the report. This includes retail, corporate, public, sports, and others. According to the report, retail accounted for the largest market share.
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe was the largest market for smart LED indoor signage. Some of the factors driving the Europe smart LED indoor signage market included the expanding retail and hospitality sectors, the rising demand for visual communication in transportation hubs and corporate offices, the emergence of transparent LED displays and curved LED screens, and the surging awareness regarding the environmental benefits of LED technology.
The report has also provided a comprehensive analysis of the competitive landscape in the global smart LED indoor signage market. Detailed profiles of all major companies have been provided. Some of the companies covered include AUO Corporation, Grandwell Industries Inc., Koninklijke Philips N.V., LG Electronics Inc. (LG Corporation), Metroplus Advertising LLC, Panasonic Holdings Corporation, Planar Systems Inc., Samsung Electronics Co. Ltd., Sharp NEC Display Solutions (Sharp Corporation), Shenzhen Absen Optoelectronic Co. Ltd., Shenzhen Ledsino Optoelectronic Co. Ltd., Toshiba Corporation, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.