スポーツドリンクとエナジードリンク市場：世界の産業動向、シェア、規模、成長、機会、2024～2032年予測

世界のスポーツドリンクとエナジードリンクの市場規模は、2023年に1,129億米ドルに達しました。今後、IMARC Groupは、同市場が2032年までに1,987億米ドルに達し、2024～2032年の成長率（CAGR）は6.3％になると予測しています。市場参入企業における健康・フィットネス意識の高まり、スポーツ活動への参加率の上昇、天然成分や機能強化素材を使用した革新的な処方のイントロダクションなどが、市場を後押しする主な要因となっています。

スポーツドリンクとエナジードリンクは、運動をしている人やエネルギー補給が必要な人に素早くエネルギー源を供給する飲料です。特に激しい運動や長時間の運動中に失われる水分、電解質（ナトリウム、カリウム、マグネシウムなど）、炭水化物を補給するように設計されています。水分補給レベルを維持し、必須ミネラルを補給し、筋肉に燃料を供給します。また、カフェイン、タウリン、ガラナ、ビタミンB群などの刺激成分や、集中力を高め、疲労と闘う糖分や人工甘味料も含まれています。

市場の主な原動力は、ライフスタイルやフィットネス活動に対する消費者の支出が増加し、スポーツドリンクとエナジードリンクの需要が高まっていることです。人々はより座りがちなライフスタイルを採用し、仕事で長時間を費やすようになったため、エネルギーレベルを維持し、疲労を克服するためにスポーツドリンクとエナジードリンクを利用するようになった。また、スポーツドリンクとエナジードリンクは、スーパーマーケット、コンビニエンスストア、スポーツジム、オンラインプラットフォームなど、さまざまな小売チャネルで広く販売されています。入手のしやすさと幅広い流通網が、市場への浸透と消費者へのリーチに貢献しています。さらに、スポーツをしない消費者層は、エネルギー補給やリフレッシュ飲料を求め、これらの飲料を日常生活に取り入れており、市場の成長をさらに後押ししています。さらに、消費者の可処分所得の増加や広告・宣伝活動の活発化も、良好な市場見通しを生み出しています。

スポーツ・エネルギー飲料市場の動向と促進要因：

大衆の間で高まる健康とフィットネス意識

健康やフィットネスに関心の高い人々は、アクティブなライフスタイルをサポートする便利な選択肢を求めることが多いです。スポーツドリンクとエナジードリンクは、水分補給、電解質補給、素早いエネルギー補給を大がかりな準備なしで行える便利な方法です。さらに、これらの飲料の外出先での消費という性質は、健康やフィットネスの目標に集中する個人の多忙なスケジュールによく合致しています。昨今、健康に気を配り、体を動かす人が増えるにつれ、適切な水分補給と電解質補給の必要性がより明確になってきています。その結果、水分補給と必要な電解質を補給できるスポーツドリンクは、フィットネス愛好家の間で人気を博しています。

スポーツ活動への参加者の増加

現在、より多くの人々がスポーツ活動に従事しているため、適切な水分補給と電解質補給の必要性が急増しています。スポーツのような運動は発汗を促し、その結果、体内の水分と電解質が失われます。水分補給と必須ミネラルの補給を目的としたスポーツドリンクは、最適なパフォーマンスを維持し、脱水を防ぐために、アスリートや活動的な人々に愛用されています。さらに、アスリートやスポーツに携わる人々は、持久力、スタミナ、総合的なパフォーマンスを向上させる方法を求めています。カフェインやタウリンといった刺激的な成分を含むエナジードリンクは、アスリートがトレーニングや競合イベント中にエネルギーを高め、集中力を高め、パフォーマンスを向上させるために摂取しています。

天然成分や機能性を強化した革新的処方のイントロダクション

現在、消費者の健康志向が高まり、天然成分配合の製品を求めるようになるにつれ、天然成分配合のスポーツドリンクとエナジードリンクのイントロダクションが消費者の嗜好と共鳴するようになっています。天然甘味料、香料、着色料、有機または植物由来の成分を配合した飲料は、より健康的でクリーンな選択肢を求める消費者にアピールしています。また、従来のスポーツドリンクとエナジードリンクには、甘味料、香料、着色料などの人工添加物が含まれていることが多いです。そのため、メーカー各社は健康志向の消費者を引きつけるため、天然の代替品を使用しています。さらに、ビタミン、ミネラル、抗酸化物質、アダプトジェニック・ハーブを添加し、水分補給やエネルギー補給以外のその他の特典を提供する製品の登場も、市場の成長に寄与しています。

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査目的
• 利害関係者
• データソース
  • 一次情報
  • 二次情報
• 市場推定
  • ボトムアップアプローチ
  • トップダウンアプローチ
• 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

• 概要
• 主要産業動向

第5章 世界のスポーツドリンク市場

• 市場概要
• 市場実績
• COVID-19の影響
• 市場内訳：地域別
  • 北米
  • 欧州
  • アジア太平洋
  • 中東・アフリカ
  • ラテンアメリカ
• 市場内訳：製品タイプ別
  • アイソトニック
  • ハイパートニック
  • ハイポトニック
• 市場内訳：包装タイプ別
  • ボトル（ペット/ガラス）
  • 缶
  • その他
• 市場内訳：流通チャネル別
  • スーパー・ハイパーマーケット
  • コンビニエンスストア
  • オンライン
  • その他
• 市場予測

第6章 エナジードリンクの世界市場

• 市場概要
• 市場実績
• COVID-19の影響
• 市場内訳：地域別
  • 北米
  • 欧州
  • アジア太平洋
  • 中東・アフリカ
  • ラテンアメリカ
• 市場内訳：製品別
  • アルコール
  • ノンアルコール
• 市場内訳：タイプ別
  • ノンオーガニック
  • オーガニック
• 市場内訳：包装タイプ別
  • ボトル（ペット/ガラス）
  • 缶
  • その他
• 市場内訳：流通チャネル別
  • スーパー・ハイパーマーケット
  • コンビニエンスストア
  • オンライン
  • その他
• 市場内訳：ターゲット消費者別
  • 10代
  • 大人
  • 高齢者
• 市場予測

第7章 世界のスポーツドリンクとエナジードリンク産業：SWOT分析

• 概要
• 強み
• 弱み
• 機会
• 脅威

第8章 世界のスポーツドリンクとエナジードリンク産業：バリューチェーン分析

• 概要
• 研究開発
• 原料調達
• 製造
• マーケティング
• 流通
• 最終用途

第9章 世界のスポーツドリンクとエナジードリンク産業：ポーターのファイブフォース分析

• 概要
• 買い手の交渉力
• 供給企業の交渉力
• 競合の程度
• 新規参入業者の脅威
• 代替品の脅威

第10章 世界のスポーツドリンクとエナジードリンク産業：価格分析

第11章 スポーツドリンクとエナジードリンクの製造工程

• 製品概要
• 原材料の要件
• 製造プロセス
• 主な成功要因とリスク要因

第12章 競合情勢

• 市場構造
• 主要企業
• 主要企業のプロファイル
  • Abbott Nutrition Co.
  • AJE Group
  • Britvic PLC
  • Extreme Drinks Co.
  • Fraser & Neave Holdings BHD
  • GlaxoSmithKline Plc
  • Red Bull
  • Rockstar, Inc.
  • Coca-cola
  • PepsiCo
  • Arizona Beverage Company
  • National Beverage Corp
  • Keurig Dr Pepper Inc.
  • Living Essentials
  • Cloud 9 Beverages Private Limited
  • Vitale Beverages Pvt Ltd

List of Figures

• Figure 1: Global: Sports and Energy Drinks Market: Major Drivers and Challenges
• Figure 2: Global: Sports and Energy Drinks Market: Sales Value (in Billion US$), 2018-2023
• Figure 3: Global: Sports Drinks Market: Breakup by Product Type (in %), 2023
• Figure 4: Global: Sports Drinks Market: Breakup by Packaging Type (in %), 2023
• Figure 5: Global: Sports Drinks Market: Breakup by Distribution Channel (in %), 2023
• Figure 6: Global: Sports Drinks Market: Breakup by Region (in %), 2023
• Figure 7: Global: Energy Drinks Market: Breakup by Product (in %), 2023
• Figure 8: Global: Energy Drinks Market: Breakup by Type (in %), 2023
• Figure 9: Global: Energy Drinks Market: Breakup by Packaging Type (in %), 2023
• Figure 10: Global: Energy Drinks Market: Breakup by Distribution Channel (in %), 2023
• Figure 11: Global: Energy Drinks Market: Breakup by Target Consumer (in %), 2023
• Figure 12: Global: Energy Drinks Market: Breakup by Region (in %), 2023
• Figure 13: Global: Sports and Energy Drinks Market Forecast: Sales Value (in Billion US$), 2024-2032
• Figure 14: Global: Sports and Energy Drinks Industry: SWOT Analysis
• Figure 15: Global: Sports and Energy Drinks Industry: Value Chain Analysis
• Figure 16: Global: Sports and Energy Drinks Industry: Porter's Five Forces Analysis
• Figure 17: Global: Sports Drinks (Isotonic) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 18: Global: Sports Drinks (Isotonic) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 19: Global: Sports Drinks (Hypertonic) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 20: Global: Sports Drinks (Hypertonic) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 21: Global: Sports Drinks (Hypotonic) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 22: Global: Sports Drinks (Hypotonic) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 23: Global: Sports Drinks (Bottle) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 24: Global: Sports Drinks (Bottle) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 25: Global: Sports Drinks (Can) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 26: Global: Sports Drinks (Can) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 27: Global: Sports Drinks (Other Packaging Types) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 28: Global: Sports Drinks (Other Packaging Types) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 29: Global: Sports Drinks Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2018 & 2023
• Figure 30: Global: Sports Drinks Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2024-2032
• Figure 31: Global: Sports Drinks Market: Sales through Convenience Stores (in Million US$), 2018 & 2023
• Figure 32: Global: Sports Drinks Market Forecast: Sales through Convenience Stores (in Million US$), 2024-2032
• Figure 33: Global: Sports Drinks Market: Online Sales (in Million US$), 2018 & 2023
• Figure 34: Global: Sports Drinks Market Forecast: Online Sales (in Million US$), 2024-2032
• Figure 35: Global: Sports Drinks Market: Sales through Other Distribution Channels (in Million US$), 2018 & 2023
• Figure 36: Global: Sports Drinks Market Forecast: Sales through Other Distribution Channels (in Million US$), 2024-2032
• Figure 37: Global: Energy Drinks (Alcoholic) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 38: Global: Energy Drinks (Alcoholic) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 39: Global: Energy Drinks (Non-Alcoholic) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 40: Global: Energy Drinks (Non-Alcoholic) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 41: Global: Energy Drinks (Non-Organic) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 42: Global: Energy Drinks (Non-Organic) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 43: Global: Energy Drinks (Organic) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 44: Global: Energy Drinks (Organic) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 45: Global: Energy Drinks (Bottle) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 46: Global: Energy Drinks (Bottle) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 47: Global: Energy Drinks (Can) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 48: Global: Energy Drinks (Can) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 49: Global: Energy Drinks (Other Packaging Types) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 50: Global: Energy Drinks (Other Packaging Types) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 51: Global: Energy Drinks Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2018 & 2023
• Figure 52: Global: Energy Drinks Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2024-2032
• Figure 53: Global: Energy Drinks Market: Sales through Convenience Stores (in Million US$), 2018 & 2023
• Figure 54: Global: Energy Drinks Market Forecast: Sales through Convenience Stores (in Million US$), 2024-2032
• Figure 55: Global: Energy Drinks Market: Online Sales (in Million US$), 2018 & 2023
• Figure 56: Global: Energy Drinks Market Forecast: Online Sales (in Million US$), 2024-2032
• Figure 57: Global: Energy Drinks Market: Sales through Other Distribution Channels (in Million US$), 2018 & 2023
• Figure 58: Global: Energy Drinks Market Forecast: Sales through Other Distribution Channels (in Million US$), 2024-2032
• Figure 59: Global: Energy Drinks (Teenagers) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 60: Global: Energy Drinks (Teenagers) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 61: Global: Energy Drinks (Adults) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 62: Global: Energy Drinks (Adults) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 63: Global: Energy Drinks (Geriatric Population) Market: Sales Value (in Million US$), 2018 & 2023
• Figure 64: Global: Energy Drinks (Geriatric Population) Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 65: North America: Sports and Energy Drinks Market: Sales Value (in Million US$), 2018 & 2023
• Figure 66: North America: Sports and Energy Drinks Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 67: Europe: Sports and Energy Drinks Market: Sales Value (in Million US$), 2018 & 2023
• Figure 68: Europe: Sports and Energy Drinks Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 69: Asia Pacific: Sports and Energy Drinks Market: Sales Value (in Million US$), 2018 & 2023
• Figure 70: Asia Pacific: Sports and Energy Drinks Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 71: Middle East and Africa: Sports and Energy Drinks Market: Sales Value (in Million US$), 2018 & 2023
• Figure 72: Middle East and Africa: Sports and Energy Drinks Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 73: Latin America: Sports and Energy Drinks Market: Sales Value (in Million US$), 2018 & 2023
• Figure 74: Latin America: Sports and Energy Drinks Market Forecast: Sales Value (in Million US$), 2024-2032
• Figure 75: Sports and Energy Drinks Manufacturing: Process Flow

List of Tables

• Table 1: Global: Sports and Energy Drinks Market: Key Industry Highlights, 2023 and 2032
• Table 2: Global: Sports Drinks Market Forecast: Breakup by Product Type (in Million US$), 2024-2032
• Table 3: Global: Sports Drinks Market Forecast: Breakup by Packaging Type (in Million US$), 2024-2032
• Table 4: Global: Sports Drinks Market Forecast: Breakup by Distribution Channel (in Million US$), 2024-2032
• Table 5: Global: Sports Drinks Market Forecast: Breakup by Region (in Million US$), 2024-2032
• Table 6: Global: Energy Drinks Market Forecast: Breakup by Product (in Million US$), 2024-2032
• Table 7: Global: Energy Drinks Market Forecast: Breakup by Type (in Million US$), 2024-2032
• Table 8: Global: Energy Drinks Market Forecast: Breakup by Packaging Type (in Million US$), 2024-2032
• Table 9: Global: Energy Drinks Market Forecast: Breakup by Distribution Channel (in Million US$), 2024-2032
• Table 10: Global: Energy Drinks Market Forecast: Breakup by Target Consumer (in Million US$), 2024-2032
• Table 11: Global: Energy Drinks Market Forecast: Breakup by Region (in Million US$), 2024-2032
• Table 12: Sports and Energy Drinks: Raw Material Requirements
• Table 13: Global: Sports and Energy Drink Market Structure
• Table 14: Global: Sports and Energy Drink Market: Key Players

The global sports and energy drinks market size reached US$ 112.9 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 198.7 Billion by 2032, exhibiting a growth rate (CAGR) of 6.3% during 2024-2032. The increasing health and fitness awareness among the masses, the rising participation in sports activities, and the introduction of innovative formulas with natural ingredients and functional enhancements are some of the major factors propelling the market.

Sports and energy drinks are beverages that supply a quick source of energy to individuals engaging in physical activity or needing an energy boost. They are designed to replenish fluids, electrolytes (such as sodium, potassium, and magnesium), and carbohydrates lost during physical activity, particularly during intense or prolonged workouts. They help maintain hydration levels, replace essential minerals, and provide a source of fuel for muscles. They also contain stimulating ingredients, such as caffeine, taurine, guarana, and B-vitamins, along with sugars or artificial sweeteners that improve focus and concentration, and combat fatigue.

The market is primarily driven by the rising consumer expenditure on lifestyle and fitness activities, which is escalating the demand for sports and energy drinks. As people adopt more sedentary lifestyles and spend long hours at work, they turn to sports and energy drinks to sustain energy levels and overcome fatigue. Besides, sports and energy drinks are widely available in various retail channels, including supermarkets, convenience stores, gyms, and online platforms. The easy accessibility and broad distribution networks is contributing to their market penetration and consumer reach. Moreover, non-athletic consumer segments are seeking an energy boost or a refreshing beverage option and are incorporating these drinks into their daily routines, further propelling the market growth. Furthermore, the rising disposable incomes of consumers, the increasing advertisement and promotional activities are also creating a favorable market outlook.

Sports and Energy Drinks Market Trends/Drivers:

The increasing health and fitness awareness among the masses

Health and fitness-conscious individuals often seek convenient options to support their active lifestyles. Sports and energy drinks provide a convenient way to hydrate, replenish electrolytes, and obtain quick energy without the need for extensive preparation. Moreover, the consumption-on-the-go nature of these beverages aligns well with the busy schedules of individuals focused on their health and fitness goals. Nowadays, as more people become conscious of their health and engage in physical activities, the need for proper hydration and electrolyte replenishment has become more apparent. Consequently, sports drinks, with their ability to provide hydration and essential electrolytes, have gained popularity among fitness enthusiasts.

The rising participation in sports activities

Presently, with more people engaging in sports activities, there is a surging need for proper hydration and electrolyte replenishment. Physical activities like sports can lead to increased sweating, which results in the loss of fluids and electrolytes from the body. Sports drinks, formulated to provide hydration and replenish essential minerals, are adopted by athletes and active individuals to maintain optimal performance and prevent dehydration. Moreover, Athletes and individuals involved in sports seek ways to improve their endurance, stamina, and overall performance. Energy drinks, with their stimulating ingredients like caffeine and taurine, are consumed by athletes to boost energy, improve focus, and enhance performance during training sessions or competitive events.

The introduction of innovative formulas with natural ingredients and functional enhancements

At present, as consumers become more health-conscious and seek products with natural ingredients, the introduction of sports and energy drinks with natural formulas has resonated with their preferences. Beverages formulated with natural sweeteners, flavors, and colors, as well as organic or plant-based ingredients, appeal to individuals looking for healthier and cleaner options. Besides, traditional sports and energy drinks often contain artificial additives, including sweeteners, flavors, and colors. Consequently, manufacturers are using natural alternatives to attract health-conscious consumers. Moreover, the introduction of products with added vitamins, minerals, antioxidants, or adaptogenic herbs to provide additional benefits beyond hydration and energy is also contributing to market growth.

Sports and Energy Drinks Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global sports and energy drinks market report, along with forecasts at the global and regional levels from 2024-2032. Our report has categorized the market based on product type, packaging type, type, distribution channel and target consumer.

Sports Drinks Market:

Breakup by Product Type:

Isotonic

Hypertonic

Hypotonic

Isotonic drinks dominates the market

The report has provided a detailed breakup and analysis of the market based on the product type. This includes isotonic, hypertonic, and hypotonic. According to the report, isotonic drinks represented the largest segment.

Isotonic drinks are specifically formulated to provide rapid hydration and replenishment of electrolytes. The balance of electrolytes, such as sodium, potassium, and magnesium, helps restore the body's fluid and mineral levels, making isotonic drinks a popular choice among athletes and individuals engaging in intense physical activities. These drinks also play a crucial role in enhancing physical performance and endurance during exercise. The presence of carbohydrates in isotonic drinks provides a quick source of energy, helping to sustain energy levels during prolonged physical activities. Moreover, isotonic drinks come in a wide range of flavors and variants, catering to diverse consumer preferences. This variety of options appeals to consumers seeking different taste profiles and provides a personalized experience, thus strengthening the dominance of isotonic drinks in the market.

Breakup by Packaging Type:

Bottle (Pet/Glass)

Can

Others

Bottles hold the largest share in the market

A detailed breakup and analysis of the market based on the packaging type has also been provided in the report. This includes bottles (pet/glass), can, and others. According to the report, bottles accounted for the largest market share.

Breakup by Distribution Channel:

Supermarkets and Hypermarkets

Convenience Stores

Online

Others

Sports drinks are widely distributed through supermarkets and hypermarkets

A detailed breakup and analysis of the market based on the distribution channel has also been provided in the report. This includes supermarkets and hypermarkets, convenience stores, online, and others. According to the report, supermarkets and hypermarkets represented the largest segment.

Breakup by Region:

North America

Europe

Asia Pacific

Middle East and Africa

Latin America

North America exhibits a clear dominance in the market

The report has also provided a comprehensive analysis of all the major regional markets, which include North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. According to the report, North America accounted for the largest market share.

Energy Drinks Market:

Breakup by Product:

Alcoholic

Non-Alcoholic

Non-alcoholic drinks currently hold the majority of the market share

A detailed breakup and analysis of the market based on the product has also been provided in the report. This includes alcoholic and non-alcoholic. According to the report, alcoholic energy drinks accounted for the largest market share.

Breakup by Type:

Non-Organic

Organic

Non-organic energy drinks currently represent the leading category

A detailed breakup and analysis of the market based on the type has also been provided in the report. This includes non-organic and organic. According to the report, non-organic energy drinks accounted for the largest market share.

Breakup by Packaging Type:

Bottle (Pet/Glass)

Can

Others

Bottles (PET/glass) currently hold the largest market share

A detailed breakup and analysis of the market based on the packaging type has also been provided in the report. This includes bottles (PET/glass), can, and others. According to the report, bottles accounted for the largest market share.

Breakup by Distribution Channel:

Supermarkets and Hypermarkets

Convenience Stores

Online

Others

Supermarkets and hypermarkets currently represent the largest distribution channel

A detailed breakup and analysis of the market based on the distribution channel has also been provided in the report. This includes supermarkets and hypermarkets, convenience stores, online, and others. According to the report, supermarkets and hypermarkets accounted for the largest market share.

Breakup by Target Consumer:

Teenagers

Adults

Geriatric Population

Energy drinks are mostly consumed by adults

A detailed breakup and analysis of the market based on the target consumer has also been provided in the report. This includes teenagers, adults, and geriatric population. According to the report, adults accounted for the largest market share.

Breakup by Region:

North America

Europe

Asia Pacific

Middle East and Africa

Latin America

North America exhibits a clear dominance, accounting for the largest sports and energy drinks market share

The report has also provided a comprehensive analysis of all the major regional markets, which include North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. According to the report, North America was the largest market for energy drinks.

The report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Abbott Nutrition Co.

AJE Group

Britvic PLC

Extreme Drinks Co.

Fraser & Neave Holdings BHD

GlaxoSmithKline Plc

Red Bull

Rockstar, Inc.

Coca-Cola

PepsiCo

Arizona Beverage Company

National Beverage Corp

Keurig Dr Pepper Inc.

Living Essentials

Cloud 9 Beverages Private Limited

Vitale Beverages Pvt Ltd.

Key Questions Answered in This Report

• 1. What was the size of the global sports and energy drinks market in 2023?
• 2. What is the expected growth rate of the global sports and energy drinks market during 2024-2032?
• 3. What has been the impact of COVID-19 on the global sports and energy drinks market?
• 4. What are the key factors driving the global sports and energy drinks market?
• 5. What is the breakup of the global sports drinks market based on the product type?
• 6. What is the breakup of the global energy drinks market based on the product?
• 7. What is the breakup of the global energy drinks market based on type?
• 8. What is the breakup of the global sports and energy drinks market based on the packaging type?
• 9. What is the breakup of the global sports and energy drinks market based on the distribution channel?
• 10. What is the breakup of the global energy drinks market based on the target consumer?
• 11. What are the key regions in the global sports and energy drinks market?
• 12. Who are the key players/companies in the global sports and energy drinks market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Sports Drinks Market

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Breakup by Region
  • 5.4.1 North America
  • 5.4.2 Europe
  • 5.4.3 Asia Pacific
  • 5.4.4 Middle East and Africa
  • 5.4.5 Latin America
• 5.5 Market Breakup by Product Type
  • 5.5.1 Isotonic
  • 5.5.2 Hypertonic
  • 5.5.3 Hypotonic
• 5.6 Market Breakup by Packaging Type
  • 5.6.1 Bottle (Pet/Glass)
  • 5.6.2 Can
  • 5.6.3 Others
• 5.7 Market Breakup by Distribution Channel
  • 5.7.1 Supermarkets and Hypermarkets
  • 5.7.2 Convenience Stores
  • 5.7.3 Online
  • 5.7.4 Others
• 5.8 Market Forecast

6 Global Energy Drinks Market

• 6.1 Market Overview
• 6.2 Market Performance
• 6.3 Impact of COVID-19
• 6.4 Market Breakup by Region
  • 6.4.1 North America
  • 6.4.2 Europe
  • 6.4.3 Asia Pacific
  • 6.4.4 Middle East and Africa
  • 6.4.5 Latin America
• 6.5 Market Breakup by Product
  • 6.5.1 Alcoholic
  • 6.5.2 Non-Alcoholic
• 6.6 Market Breakup by Type
  • 6.6.1 Non-Organic
  • 6.6.2 Organic
• 6.7 Market Breakup by Packaging Type
  • 6.7.1 Bottle (Pet/Glass)
  • 6.7.2 Can
  • 6.7.3 Others
• 6.8 Market Breakup by Distribution Channel
  • 6.8.1 Supermarkets and Hypermarkets
  • 6.8.2 Convenience Stores
  • 6.8.3 Online
  • 6.8.4 Others
• 6.9 Market Breakup by Target Consumer
  • 6.9.1 Teenagers
  • 6.9.2 Adults
  • 6.9.3 Geriatric Population
• 6.10 Market Forecast

7 Global Sports and Energy Drinks Industry: SWOT Analysis

• 7.1 Overview
• 7.2 Strengths
• 7.3 Weaknesses
• 7.4 Opportunities
• 7.5 Threats

8 Global Sports and Energy Drinks Industry: Value Chain Analysis

• 8.1 Overview
• 8.2 Research and Development
• 8.3 Raw Material Procurement
• 8.4 Manufacturing
• 8.5 Marketing
• 8.6 Distribution
• 8.7 End-Use

9 Global Sports and Energy Drinks Industry: Porters Five Forces Analysis

• 9.1 Overview
• 9.2 Bargaining Power of Buyers
• 9.3 Bargaining Power of Suppliers
• 9.4 Degree of Competition
• 9.5 Threat of New Entrants
• 9.6 Threat of Substitutes

10 Global Sports and Energy Drinks Industry: Price Analysis

11 Sports and Energy Drinks Manufacturing Process

• 11.1 Product Overview
• 11.2 Raw Material Requirements
• 11.3 Manufacturing Process
• 11.4 Key Success and Risk Factors

12 Competitive Landscape

• 12.1 Market Structure
• 12.2 Key Players
• 12.3 Profiles of Key Players
  • 12.3.1 Abbott Nutrition Co.
  • 12.3.2 AJE Group
  • 12.3.3 Britvic PLC
  • 12.3.4 Extreme Drinks Co.
  • 12.3.5 Fraser & Neave Holdings BHD
  • 12.3.6 GlaxoSmithKline Plc
  • 12.3.7 Red Bull
  • 12.3.8 Rockstar, Inc.
  • 12.3.9 Coca-cola
  • 12.3.10 PepsiCo
  • 12.3.11 Arizona Beverage Company
  • 12.3.12 National Beverage Corp
  • 12.3.13 Keurig Dr Pepper Inc.
  • 12.3.14 Living Essentials
  • 12.3.15 Cloud 9 Beverages Private Limited
  • 12.3.16 Vitale Beverages Pvt Ltd