デフォルト表紙
市場調査レポート
商品コード
1390520

スマートウォッチ市場:世界の産業動向、シェア、市場規模、成長、機会、2023-2028年予測

Smartwatch Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

出版日: | 発行: IMARC | ページ情報: 英文 141 Pages | 納期: 2~3営業日

● お客様のご希望に応じて、既存データの加工や未掲載情報(例:国別セグメント)の追加などの対応が可能です。  詳細はお問い合わせください。

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=156.76円
スマートウォッチ市場:世界の産業動向、シェア、市場規模、成長、機会、2023-2028年予測
出版日: 2023年11月24日
発行: IMARC
ページ情報: 英文 141 Pages
納期: 2~3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

概要

世界のスマートウォッチ市場規模は2022年に376億米ドルに達しました。今後、IMARC Groupは、市場は2028年までに1,139億米ドルに達し、2022~2028年の成長率(CAGR)は20.29%になると予測しています。

スマートウォッチは、原子時計の精度を実現するために手首に装着するデジタル機器です。スマートフォンに接続し、電子メール、メッセージ、着信の通知を行う。スマートウォッチには、天気情報や地図を表示したり、株価を表示したりといった追加機能を提供するアプリがいくつか含まれています。また、電話をかけたり、テキストメッセージを送受信することもできます。歩数計や心拍計を搭載し、ユーザーの健康管理に役立つため、世界中で需要が拡大しています。

世界のスマートウォッチ市場動向:

スマートデバイスやコネクテッドデバイスの採用が増加していることは、市場成長を刺激する重要な要因の一つです。また、インターネットの普及が進み、スマートフォンの売上が伸びていることも、市場にプラスの影響を与えています。さらに、慢性疾患や生活習慣病の蔓延による個人の健康意識の高まりが、世界中でスマートウォッチのようなワイヤレス・フィットネス・デバイスの需要を喚起しています。スマートウォッチはフィットネスアプリに接続され、個人の全体的な健康に関する洞察に満ちた情報を提供し、栄養摂取量を追跡します。これとは別に、人工知能(AI)の統合は、患者の健康のスマートな診断とモニタリングを保証します。アドベンチャー・レクリエーションやウェルネス・ツーリズムの新たな動向と相まって、スポーツやその他の身体活動への参入企業が増加していることも、市場の成長に寄与しています。さらに、コロナウイルス感染症(COVID-19)の大量発生により、世界中の医療機関が患者を監視するためのスマートウォッチの意義を研究しています。例えば、スウェーデンを拠点とする医科大学Karolinska Institutet(KI)は、ロングCOVID患者を特定するためのスマートウォッチ心電図(ECG)検査の利用に関する調査を開始しました。

本レポートで扱う主な質問

  • 2022年の世界のスマートウォッチ市場規模は?
  • 2023-2028年の世界のスマートウォッチ市場の予想成長率は?
  • スマートウォッチの世界市場を牽引する主要因は何か?
  • COVID-19がスマートウォッチの世界市場に与えた影響は?
  • スマートウォッチの世界市場の製品別区分は?
  • スマートウォッチの世界市場のOS別区分は?
  • スマートウォッチの世界市場の用途別区分は?
  • 流通チャネルに基づくスマートウォッチの世界市場内訳は?
  • スマートウォッチの世界市場における主要地域は?
  • スマートウォッチの世界市場における主要プレイヤー/企業は?

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査目的
  • 利害関係者
  • データソース
    • 一次情報
    • 二次情報
  • 市場推定
    • ボトムアップアプローチ
    • トップダウンアプローチ
  • 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

  • 概要
  • 主要産業動向

第5章 スマートウォッチの世界市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 市場予測

第6章 市場内訳:製品別

  • エクステンション
    • 市場動向
    • 市場予測
  • スタンドアロン
    • 市場動向
    • 市場予測
  • ハイブリッド
    • 市場動向
    • 市場予測

第7章 市場内訳:OS別

  • ウォッチOS
    • 市場動向
    • 市場予測
  • Android
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第8章 市場内訳:用途別

  • パーソナルアシスタンス
    • 市場動向
    • 市場予測
  • ヘルスケア&ウェルネス
    • 市場動向
    • 市場予測
  • スポーツ
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第9章 市場内訳:流通チャネル別

  • オンラインストア
    • 市場動向
    • 市場予測
  • オフラインストア
    • 市場動向
    • 市場予測

第10章 市場内訳:地域別

  • 北米
    • 米国
      • 市場動向
      • 市場予測
    • カナダ
      • 市場動向
      • 市場予測
  • アジア太平洋
    • 中国
      • 市場動向
      • 市場予測
    • 日本
      • 市場動向
      • 市場予測
    • インド
      • 市場動向
      • 市場予測
    • 韓国
      • 市場動向
      • 市場予測
    • オーストラリア
      • 市場動向
      • 市場予測
    • インドネシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 欧州
    • ドイツ
      • 市場動向
      • 市場予測
    • フランス
      • 市場動向
      • 市場予測
    • 英国
      • 市場動向
      • 市場予測
    • イタリア
      • 市場動向
      • 市場予測
    • スペイン
      • 市場動向
      • 市場予測
    • ロシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • ラテンアメリカ
    • ブラジル
      • 市場動向
      • 市場予測
    • メキシコ
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 中東・アフリカ地域
    • 市場動向
    • 市場内訳:国別
    • 市場予測

第11章 SWOT分析

  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威

第12章 バリューチェーン分析

第13章 ポーターのファイブフォース分析

  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の程度
  • 新規参入業者の脅威
  • 代替品の脅威

第14章 価格分析

第15章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • Apple Inc.
    • Fitbit Inc.(Alphabet Inc.)
    • Fossil Group Inc.
    • Garmin Ltd
    • Huawei Technologies Co. Ltd.
    • LG Electronics Inc.
    • Samsung Electronics Co. Ltd.
    • Sony Corporation
    • Withings
    • Zepp Health Corporation
図表

List of Figures

  • Figure 1: Global: Smartwatch Market: Major Drivers and Challenges
  • Figure 2: Global: Smartwatch Market: Sales Value (in Billion US$), 2017-2022
  • Figure 3: Global: Smartwatch Market Forecast: Sales Value (in Billion US$), 2023-2028
  • Figure 4: Global: Smartwatch Market: Breakup by Product (in %), 2022
  • Figure 5: Global: Smartwatch Market: Breakup by Operating System (in %), 2022
  • Figure 6: Global: Smartwatch Market: Breakup by Application (in %), 2022
  • Figure 7: Global: Smartwatch Market: Breakup by Distribution Channel (in %), 2022
  • Figure 8: Global: Smartwatch Market: Breakup by Region (in %), 2022
  • Figure 9: Global: Smartwatch (Extension) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 10: Global: Smartwatch (Extension) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 11: Global: Smartwatch (Standalone) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 12: Global: Smartwatch (Standalone) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 13: Global: Smartwatch (Hybrid) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 14: Global: Smartwatch (Hybrid) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 15: Global: Smartwatch (WatchOS) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 16: Global: Smartwatch (WatchOS) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 17: Global: Smartwatch (Android) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 18: Global: Smartwatch (Android) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 19: Global: Smartwatch (Other Operating Systems) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 20: Global: Smartwatch (Other Operating Systems) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 21: Global: Smartwatch (Personal Assistance) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 22: Global: Smartwatch (Personal Assistance) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 23: Global: Smartwatch (Healthcare and Wellness) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 24: Global: Smartwatch (Healthcare and Wellness) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 25: Global: Smartwatch (Sports) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 26: Global: Smartwatch (Sports) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 27: Global: Smartwatch (Other Applications) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 28: Global: Smartwatch (Other Applications) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 29: Global: Smartwatch (Online Stores) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 30: Global: Smartwatch (Online Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 31: Global: Smartwatch (Offline Stores) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 32: Global: Smartwatch (Offline Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 33: North America: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 34: North America: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 35: United States: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 36: United States: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 37: Canada: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 38: Canada: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 39: Asia-Pacific: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 40: Asia-Pacific: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 41: China: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 42: China: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 43: Japan: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 44: Japan: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 45: India: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 46: India: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 47: South Korea: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 48: South Korea: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 49: Australia: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 50: Australia: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 51: Indonesia: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 52: Indonesia: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 53: Others: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 54: Others: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 55: Europe: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 56: Europe: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 57: Germany: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 58: Germany: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 59: France: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 60: France: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 61: United Kingdom: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 62: United Kingdom: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 63: Italy: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 64: Italy: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 65: Spain: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 66: Spain: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 67: Russia: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 68: Russia: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 69: Others: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 70: Others: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 71: Latin America: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 72: Latin America: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 73: Brazil: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 74: Brazil: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 75: Mexico: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 76: Mexico: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 77: Others: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 78: Others: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 79: Middle East and Africa: Smartwatch Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 80: Middle East and Africa: Smartwatch Market: Breakup by Country (in %), 2022
  • Figure 81: Middle East and Africa: Smartwatch Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 82: Global: Smartwatch Industry: SWOT Analysis
  • Figure 83: Global: Smartwatch Industry: Value Chain Analysis
  • Figure 84: Global: Smartwatch Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Smartwatch Market: Key Industry Highlights, 2022 and 2028
  • Table 2: Global: Smartwatch Market Forecast: Breakup by Product (in Million US$), 2023-2028
  • Table 3: Global: Smartwatch Market Forecast: Breakup by Operating System (in Million US$), 2023-2028
  • Table 4: Global: Smartwatch Market Forecast: Breakup by Application (in Million US$), 2023-2028
  • Table 5: Global: Smartwatch Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
  • Table 6: Global: Smartwatch Market Forecast: Breakup by Region (in Million US$), 2023-2028
  • Table 7: Global: Smartwatch Market: Competitive Structure
  • Table 8: Global: Smartwatch Market: Key Players
目次
Product Code: SR112023A4286

Abstract

The global smartwatch market size reached US$ 37.6 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 113.9 Billion by 2028, exhibiting a growth rate (CAGR) of 20.29% during 2022-2028.

A smartwatch is a digital device worn on the wrist to give atomic clock accuracy. It is connected to a smartphone to provide notifications of e-mails, messages, and incoming calls. It includes several apps that offer additional functionality, such as displaying weather information, and maps, and listing stock prices. It can also be used to make phone calls and send and receive text messages. As it has pedometers and heart rate monitors to help users track their health, its demand is escalating around the world.

Global Smartwatch Market Trends:

The rising adoption of smart and connected devices represents one of the key factors stimulating the market growth. In addition, the increasing penetration of the internet and boosting sales of smartphones are influencing the market positively. Moreover, the rising health consciousness among individuals due to the growing prevalence of chronic and lifestyle diseases is catalyzing the demand for wireless fitness devices like smartwatches across the globe. Smartwatches are connected to fitness apps to provide insightful information about the overall health of individuals and track their nutritional intake. Apart from this, the integration of artificial intelligence (AI) ensures smart diagnostics and monitoring of patient health. The increasing participation of individuals in sports and other physical activities, in confluence with the emerging trend of adventure recreation and wellness tourism, is also contributing to market growth. Furthermore, due to the mass outbreak of coronavirus disease (COVID-19), health institutes across the globe are studying the significance of smartwatches for monitoring patients. For instance, Karolinska Institutet (KI), a Sweden-based medical university, initiated research on the use of smartwatch electrocardiogram (ECG) tests to identify individuals with Long COVID.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global smartwatch market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on product, operating system, application and distribution channel.

Breakup by Product:

Extension

Standalone

Hybrid

Breakup by Operating System:

WatchOS

Android

Others

Breakup by Application:

Personal Assistance

Healthcare and Wellness

Sports

Others

Breakup by Distribution Channel:

Online Stores

Offline Stores

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Apple Inc., Fitbit Inc. (Alphabet Inc.), Fossil Group Inc., Garmin Ltd, Huawei Technologies Co. Ltd., LG Electronics Inc., Samsung Electronics Co. Ltd., Sony Corporation, Withings and Zepp Health Corporation.

Key Questions Answered in This Report

  • 1. What was the size of the global smartwatch market in 2022?
  • 2. What is the expected growth rate of the global smartwatch market during 2023-2028?
  • 3. What are the key factors driving the global smartwatch market?
  • 4. What has been the impact of COVID-19 on the global smartwatch market?
  • 5. What is the breakup of the global smartwatch market based on the product?
  • 6. What is the breakup of the global smartwatch market based on the operating system?
  • 7. What is the breakup of the global smartwatch market based on the application?
  • 8. What is the breakup of the global smartwatch market based on the distribution channel?
  • 9. What are the key regions in the global smartwatch market?
  • 10. Who are the key players/companies in the global smartwatch market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Smartwatch Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Product

  • 6.1 Extension
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Standalone
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Hybrid
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast

7 Market Breakup by Operating System

  • 7.1 WatchOS
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Android
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Others
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast

8 Market Breakup by Application

  • 8.1 Personal Assistance
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Healthcare and Wellness
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Sports
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Others
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast

9 Market Breakup by Distribution Channel

  • 9.1 Online Stores
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Offline Stores
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia-Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Apple Inc.
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
      • 15.3.1.3 Financials
      • 15.3.1.4 SWOT Analysis
    • 15.3.2 Fitbit Inc. (Alphabet Inc.)
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
    • 15.3.3 Fossil Group Inc.
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
      • 15.3.3.3 Financials
      • 15.3.3.4 SWOT Analysis
    • 15.3.4 Garmin Ltd
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
      • 15.3.4.3 Financials
      • 15.3.4.4 SWOT Analysis
    • 15.3.5 Huawei Technologies Co. Ltd.
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
    • 15.3.6 LG Electronics Inc.
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
      • 15.3.6.3 Financials
      • 15.3.6.4 SWOT Analysis
    • 15.3.7 Samsung Electronics Co. Ltd.
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
      • 15.3.7.3 Financials
      • 15.3.7.4 SWOT Analysis
    • 15.3.8 Sony Corporation
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
      • 15.3.8.3 Financials
      • 15.3.8.4 SWOT Analysis
    • 15.3.9 Withings
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
    • 15.3.10 Zepp Health Corporation
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
      • 15.3.10.3 Financials