Product Code: GVR-2-68038-859-6
Fragrance Market Growth & Trends:
The global fragrance market size is expected to reach USD 74.76 billion by 2030, according to a new report by Grand View Research, Inc. It is projected to register a CAGR of 4.9% from 2025 to 2030. Rising awareness regarding cleanliness and personal hygiene among middle-class income groups in the emerging economies including India, China, Thailand, Vietnam, and Brazil is expected to expand the scope of fragrances over the forecast period.
Personal care is anticipated to emerge as prominent application segment owing to increasing demand for the products including perfume, deodorants, soap, talcum powder, cream, and hair oil. Moreover, rising demand for car and room fresheners coupled with the popularity of aromatherapy in households is anticipated to further fuel the growth. In addition, hospitality has become one of the emerging sectors for fragrances owing to their rising usage to create a pleasant environment. The sector has significant demand for different kinds of fragrances including jasmine, lavender, and eucalyptus which boost up consumers' mood and create a lively environment.
Key market participants are L'Oreal Group; Unilever; The Procter & Gamble Company; Kering S.A.; CHANEL International B.V.; LVMH Group; Givaudan; Revlon Inc.; Firmenich International SA; Estee Lauder Companies Inc.; Coty Inc.; and Giorgio Armani S.p.A. Some of the manufacturers are focusing on R&D of organic products to expand the product portfolio. For instance, in June 2018 Elsa's Organic Skin Foods, a U.K. based company, launched Ocean Natural Deodorant Creme. The product is a silk to powder deodorant balm contains natural antibacterial such as Rose Geranium, Tea Tree, and Patchouli.
Fragrance Market Report Highlights:
- Deodorants accounted the largest market revenue share of 45.97% in 2024. The emphasis on personal grooming and hygiene drives demand for deodorants, fueled by the global fitness trend and increased gym usage.
- Personal care dominated the market and accounted for a share of 48.25% in 2024. Fragrances are increasingly being integrated into a widening range of personal care products, extending beyond traditional perfumes and deodorants to body lotions, shower gels, shampoos, conditioners, makeup, and beard care products.
- Offline distribution channels dominated the market with a revenue share of 91.84% in 2024.
- North America fragrance market dominated the global fragrance market with a revenue share of 33.30% in 2024.
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Segment Snapshot
- 2.3. Regional Snapshot
- 2.4. Competitive Landscape Snapshot
Chapter 3. Fragrance Market: Industry Outlook
- 3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Sales/Retail Channel Analysis
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
- 3.4. Industry Analysis Tools
- 3.4.1. Porter's Five Forces Analysis
- 3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends and Preferences
- 4.3. Factors Affecting Buying Decisions
- 4.4. Consumer Product Adoption Trends
- 4.5. Observations & Recommendations
Chapter 5. Fragrance Market: Product Estimates & Trend Analysis
- 5.1. Fragrance Market, By Product: Key Takeaways
- 5.2. Product Movement Analysis & Market Share, 2024 & 2030
- 5.3. Market Estimates & Forecasts, By Product, 2018 - 2030 (USD Billion)
- 5.3.1. Deodorants
- 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.2. Perfumes
- 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.3. Others
- 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
Chapter 6. Fragrance Market: Application Estimates & Trend Analysis
- 6.1. Fragrance Market, By Application: Key Takeaways
- 6.2. Application Movement Analysis & Market Share, 2024 & 2030
- 6.3. Market Estimates & Forecasts, By Application, 2018 - 2030 (USD Billion)
- 6.3.1. Personal Care
- 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.2. Household Care
- 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.3. Others
- 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
Chapter 7. Fragrance Market: Distribution Channel Estimates & Trend Analysis
- 7.1. Fragrance Market, By Distribution Channel: Key Takeaways
- 7.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
- 7.3. Market Estimates & Forecasts, By Distribution Channel, 2018 - 2030 (USD Billion)
- 7.3.1. Offline
- 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 7.3.2. Online
- 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
Chapter 8. Fragrance Market: Regional Estimates & Trend Analysis
- 8.1. Fragrance Market: Regional Outlook
- 8.2. Regional Marketplaces: Key Takeaways
- 8.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Billion)
- 8.3.1. North America
- 8.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.1.2. U.S.
- 8.3.1.2.1. Key country dynamics
- 8.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.1.3. Canada
- 8.3.1.3.1. Key country dynamics
- 8.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.1.4. Mexico
- 8.3.1.4.1. Key country dynamics
- 8.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.2. Europe
- 8.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.2.2. UK
- 8.3.2.2.1. Key country dynamics
- 8.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.2.3. Germany
- 8.3.2.3.1. Key country dynamics
- 8.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.2.4. France
- 8.3.2.4.1. Key country dynamics
- 8.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.2.5. Italy
- 8.3.2.5.1. Key country dynamics
- 8.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.2.6. Spain
- 8.3.2.6.1. Key country dynamics
- 8.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.3. Asia Pacific
- 8.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.3.2. China
- 8.3.3.2.1. Key country dynamics
- 8.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.3.3. India
- 8.3.3.3.1. Key country dynamics
- 8.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.3.4. Japan
- 8.3.3.4.1. Key country dynamics
- 8.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.3.5. South Korea
- 8.3.3.5.1. Key country dynamics
- 8.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.3.6. Australia
- 8.3.3.6.1. Key country dynamics
- 8.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.4. Latin America
- 8.3.4.1. Brazil
- 8.3.4.1.1. Key country dynamics
- 8.3.4.1.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.5. Middle East & Africa
- 8.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.5.2. South Africa
- 8.3.5.2.1. Key country dynamics
- 8.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
Chapter 9. Fragrance Market: Competitive Analysis
- 9.1. Recent Developments & Impact Analysis, by Key Market Participants
- 9.2. Company Categorization
- 9.3. Participant's Overview
- 9.4. Financial Performance
- 9.5. Product Benchmarking
- 9.6. Company Market Share Analysis, 2024 (%)
- 9.7. Company Heat Map Analysis, 2024
- 9.8. Strategy Mapping
- 9.9. Company Profiles
- 9.9.1. Natura&Co
- 9.9.1.1. Company Overview
- 9.9.1.2. Financial Performance
- 9.9.1.3. Product Portfolios
- 9.9.1.4. Strategic Initiatives
- 9.9.2. L'Oreal
- 9.9.2.1. Company Overview
- 9.9.2.2. Financial Performance
- 9.9.2.3. Product Portfolios
- 9.9.2.4. Strategic Initiatives
- 9.9.3. LVMH
- 9.9.3.1. Company Overview
- 9.9.3.2. Financial Performance
- 9.9.3.3. Product Portfolios
- 9.9.3.4. Strategic Initiatives
- 9.9.4. The Estee Lauder Companies Inc.
- 9.9.4.1. Company Overview
- 9.9.4.2. Financial Performance
- 9.9.4.3. Product Portfolios
- 9.9.4.4. Strategic Initiatives
- 9.9.5. KERING
- 9.9.5.1. Company Overview
- 9.9.5.2. Financial Performance
- 9.9.5.3. Product Portfolios
- 9.9.5.4. Strategic Initiatives
- 9.9.6. Coty Inc.
- 9.9.6.1. Company Overview
- 9.9.6.2. Financial Performance
- 9.9.6.3. Product Portfolios
- 9.9.6.4. Strategic Initiatives
- 9.9.7. CHANEL
- 9.9.7.1. Company Overview
- 9.9.7.2. Financial Performance
- 9.9.7.3. Product Portfolios
- 9.9.7.4. Strategic Initiatives
- 9.9.8. PVH Corp.
- 9.9.8.1. Company Overview
- 9.9.8.2. Financial Performance
- 9.9.8.3. Product Portfolios
- 9.9.8.4. Strategic Initiatives
- 9.9.9. Burberry Group PLC
- 9.9.9.1. Company Overview
- 9.9.9.2. Financial Performance
- 9.9.9.3. Product Portfolios
- 9.9.9.4. Strategic Initiatives
- 9.9.10. Dolce & Gabbana S.R.L.
- 9.9.10.1. Company Overview
- 9.9.10.2. Financial Performance
- 9.9.10.3. Product Portfolios
- 9.9.10.4. Strategic Initiatives
- 9.9.11. Shiseido Company
- 9.9.11.1. Company Overview
- 9.9.11.2. Financial Performance
- 9.9.11.3. Product Portfolios
- 9.9.11.4. Strategic Initiatives