市場調査レポート

商品コード

1610737

フレグランスの市場規模、シェア、成長分析、製品別、用途別、パッケージングタイプ別、流通チャネル別、地域別 - 産業予測、2024年～2031年

Fragrance Market Size, Share, Growth Analysis, By Product (Deodorants, Perfumes), By Application, By Packaging Type, By Distribution Channel, By Region - Industry Forecast 2024-2031

出版日: 2024年12月09日
発行: SkyQuest
ページ情報: 英文 167 Pages
納期: 3～5営業日

価格

PDF & Excel (Single User License)

USD 5,300 763,518円

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USD 7,100 1,022,826円

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概要
目次

概要

サンプル依頼リストに入れる

フレグランスの世界市場規模は2022年に585億米ドルと評価され、2023年の600億6,000万米ドルから2031年には741億6,000万米ドルに成長し、予測期間（2024-2031年）のCAGRは2.67％で成長する見通しです。

世界の化粧品市場は、可処分所得の増加に牽引されて需要が急増しています。消費者はますます香りを取り入れたパーソナルケア製品に引き寄せられ、大手メーカーはよりフレグランスを強化した化粧品オプションの革新を促しています。エッセンシャルオイルは、伝統的な香水と比較して長期にわたって魅力が持続するため、主要な市場促進要因として浮上しています。生活水準の進化に伴い、贅沢でエキゾチックな香りに対する消費者の欲求が高まっています。トップ企業は、製品の認知度を高めるため、ソーシャルメディアやインフルエンサー・キャンペーンなど、多様なマーケティング・チャネルに戦略的に投資しています。eコマースはベンダーにとって有利な手段であることが証明されており、その多くは現在、パーソナライズされた香りを提供しています。さらに、天然成分への大きな傾向が購買決定を形成しており、ブランドは消費者の嗜好に合わせるために合成の選択肢から軸足を移すようになっています。

北米
- 米国
- カナダ
欧州
- 英国
- ドイツ
- スペイン
- フランス
- イタリア
- その他欧州地域
アジア太平洋地域
- 中国
- インド
- 日本
- 韓国
- その他アジア太平洋地域
ラテンアメリカ
- ブラジル
- その他ラテンアメリカ地域
中東・アフリカ
- GCC諸国
- 南アフリカ
- その他中東・アフリカ

競合情報

上位5社の比較
主要企業の市場ポジショニング（2023年）
主な市場企業が採用した戦略
市場の最近の動向
企業の市場シェア分析（2023年）
主要企業の企業プロファイル
- 会社概要
- 製品ポートフォリオ分析
- セグメント別シェア分析
- 収益の前年比比較（2021-2023）

主要企業プロファイル

L'Oreal
Estee Lauder Companies Inc.
Coty Inc.
Procter & Gamble Co.
Givaudan
Symrise AG
International Flavors & Fragrances Inc.
Chanel S.A.
Dior
LVMH Moet Hennessy Louis Vuitton
Revlon Inc.
Shiseido Co., Ltd.
Natura &Co
Armani

結論と推奨事項

Product Code: SQMIG15E2553

Global Fragrance Market size was valued at USD 58.5 billion in 2022 and is poised to grow from USD 60.06 billion in 2023 to USD 74.16 billion by 2031, growing at a CAGR of 2.67% during the forecast period (2024-2031).

The global cosmetics market is witnessing a surge in demand, driven by rising disposable incomes. Consumers are increasingly gravitating towards personal care products infused with fragrances, prompting major manufacturers to innovate with more fragrance-enhanced cosmetic options. Essential oils are emerging as a key market driver due to their long-lasting appeal compared to traditional perfumes. As living standards evolve, there is a growing consumer appetite for luxury and exotic scents. Top companies are strategically investing in diverse marketing channels, such as social media and influencer campaigns, to enhance product visibility. E-commerce has proven to be a lucrative avenue for vendors, many of whom now offer personalized scents. Additionally, a significant trend towards natural ingredients is shaping purchasing decisions, leading brands to pivot away from synthetic options to align with consumer preferences.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Fragrance market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Fragrance Market Segmental Analysis

Global Fragrance Market is segmented by Product, Application, Distribution Channel, and Region. Based on Product, the market is segmented into Deodorants, Perfumes, Other Products. Based on Application, the market is segmented into Personal Care, Household Care, Other Applications. Based on Packaging Type, the market is segmented into Glass Bottles, Cans, Boxes, Others. Based on Distribution Channel, the market is segmented into Offline, online. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East &, and Africa.

Driver of the Global Fragrance Market

One of the primary drivers fueling the growth of the global fragrance market is the rising consumer demand for personalized products. Today's consumers seek fragrances that reflect their individual identities and preferences, leading to a shift in focus towards customization. In response, brands are increasingly providing options for consumers to create their own unique scents and tailored experiences. This trend not only enhances consumer engagement but also fosters brand loyalty amidst fierce competition. By embracing personalization, companies can better connect with their customers, ultimately driving sales and expanding their market presence in a rapidly evolving landscape.

Restraints in the Global Fragrance Market

The global fragrance market faces significant restraints due to regulatory challenges and compliance issues that vary across different geographical regions. Companies must navigate a complex framework of policies concerning ingredient safety, labeling, and environmental regulations, all of which can complicate fragrance development and marketing processes. These stringent requirements often lead to increased costs and can hinder innovation, posing particular difficulties for smaller and emerging market players striving to establish themselves in a competitive landscape. This regulatory environment not only restricts their ability to bring new products to market but also limits their overall competitiveness within the industry.

Market Trends of the Global Fragrance Market

The global fragrance market is witnessing a significant trend towards clean and sustainable fragrances, as consumers increasingly prioritize health-conscious and eco-friendly options. This shift reflects a growing acceptance of natural ingredients and a demand for environmentally responsible packaging, prompting fragrance brands to innovate and reformulate their product lines. Companies are now placing greater emphasis on transparency in their sourcing practices and adopting ethical production methods, aligning their strategies with eco-conscious consumer preferences. As a result, the fragrance landscape is evolving, with sustainable practices becoming a central pillar for brand development and consumer loyalty, ultimately reshaping the industry's market dynamics.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Driver & Opportunities
- Restraints & Challenges
Porters Analysis & Impact
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2023
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technological Advancement
Regulatory Landscape
Patent Analysis
Case Studies
Customer & Buying Criteria Analysis

Global Fragrance Market Size by Product & CAGR (2024-2031)

Market Overview
Deodorants
Perfumes
Other Products

Global Fragrance Market Size by Application & CAGR (2024-2031)

Market Overview
Personal Care
Household Care
Other Applications

Global Fragrance Market Size by Packaging Type & CAGR (2024-2031)

Market Overview
Glass Bottles
Cans
Boxes
Others

Global Fragrance Market Size by Distribution Channel & CAGR (2024-2031)

Market Overview
Offline
Online

Global Fragrance Market Size & CAGR (2024-2031)

North America, (Product, Application, Distribution Channel)
- US
- Canada
Europe, (Product, Application, Distribution Channel)
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific, (Product, Application, Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
Latin America, (Product, Application, Distribution Channel)
- Brazil
- Rest of Latin America
Middle East & Africa, (Product, Application, Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2023
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

L'Oreal
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Estee Lauder Companies Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Coty Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Procter & Gamble Co.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Givaudan
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Symrise AG
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
International Flavors & Fragrances Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Chanel S.A.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Dior
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
LVMH Moet Hennessy Louis Vuitton
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Revlon Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Shiseido Co., Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Natura &Co
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Armani
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments

フレグランスの市場規模、シェア、成長分析、製品別、用途別、パッケージングタイプ別、流通チャネル別、地域別 - 産業予測、2024年～2031年

Fragrance Market Size, Share, Growth Analysis, By Product (Deodorants, Perfumes), By Application, By Packaging Type, By Distribution Channel, By Region - Industry Forecast 2024-2031

目次

イントロダクション

調査手法

エグゼクティブサマリー

市場力学と見通し

主な市場の考察

フレグランス市場規模：製品別& CAGR（2024-2031）

フレグランス市場規模：用途別& CAGR（2024-2031）

フレグランス市場規模：パッケージングタイプ別& CAGR（2024-2031）

フレグランス市場規模：流通チャネル別& CAGR（2024-2031）

フレグランス市場規模：地域別& CAGR（2024-2031）