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運動・減量アプリの世界市場：市場規模・シェア・動向分析 (プラットフォーム別・装置別・地域別)、セグメント別予測 (2025年～2030年)

Exercise And Weight Loss Apps Market Size, Share & Trends Analysis Report By Platform (iOS, Android), By Device (Smartphones, Tablets, Wearable Devices), By Region, And Segment Forecasts, 2025 - 2030

出版日
ページ情報
英文 140 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=145.00円
運動・減量アプリの世界市場：市場規模・シェア・動向分析 (プラットフォーム別・装置別・地域別)、セグメント別予測 (2025年～2030年)
出版日: 2025年04月23日
発行: Grand View Research
ページ情報: 英文 140 Pages
納期: 2～10営業日
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  • 概要
  • 図表
  • 目次
概要

運動・減量アプリ市場の成長と動向：

Grand View Research, Inc.の最新レポートによると、世界の運動・減量アプリの市場規模は2030年に25億6,000万米ドルに達すると予測され、2025年から2030年にかけて17.4％のCAGRで成長すると予測されています。

肥満の有病率の増加が運動・減量アプリ市場の成長を大きく促進しています。2022年に世界保健機関（WHO）が報告したように、肥満は世界中で8人に1人という驚異的な割合で影響を及ぼしています。

世界のシナリオでは、成人の肥満が著しく増加しており、その数は1990年以降2倍以上に増加しています。思春期の肥満に関しては、同時期に4倍に増加しています。2022年、世界は18歳以上の成人25億人が太りすぎと分類され、そのうち8億9,000万人が肥満に苦しんでいるという驚くべき現実に直面しました。この憂慮すべき状況により、成人の43％が太りすぎの問題を経験し、16％が肥満と共存していることが確認されました。体重を管理し、健康を改善する効果的な方法を求める人が増えるにつれ、便利で利用しやすく、個人に合ったフィットネス・ソリューションの需要が急増しています。

これらのアプリは、オーダーメイドのワークアウトプラン、食事指導、進捗状況の追跡を提供し、幅広いユーザー層にとって魅力的なものとなっています。さらに、AIや機械学習などの先進技術の統合は、カスタマイズされた推奨やリアルタイムのフィードバックを提供することで、ユーザーエンゲージメントを高めています。この動向は、肥満と闘い、より健康的なライフスタイルを促進するために不可欠な要素として、デジタルヘルスツールへの幅広いシフトを反映しています。

さらに、技術の進歩が運動・減量アプリ市場の成長を大きく後押ししています。人工知能（AI）や機械学習などの技術革新により、これらのアプリは個々のユーザーのニーズに合わせた個別のワークアウトプランや栄養アドバイスを提供できるようになりました。ウェアラブル技術の統合により、身体活動や健康指標のリアルタイム追跡が可能になり、ユーザーのエンゲージメントとモチベーションが高まります。例えば、2023年10月、医療支援型減量プログラムのFoundは、Foundアプリ内の画期的なAI搭載ガイドであるFound Assistantを発表しました。この革新的な機能により、ユーザーは栄養、運動、健康習慣などのトピックについて質問し、即座にパーソナライズされた回答を受け取ることができます。さらに、拡張現実（AR）と仮想現実（VR）は、没入感のあるワークアウト体験を提供し、フィットネス・ルーティンをより魅力的なものにします。ビッグデータ分析の活用は、ユーザーの行動や嗜好の理解に役立ち、アプリ機能の継続的な改善やカスタマイズを可能にすることで、より幅広いユーザー層を惹きつけます。

さらに、スマートフォン利用の増加と新しいアプリの発明は、運動・減量アプリ市場に大きな影響を与えています。スマートフォンへのアクセスが容易になり、価格も手頃になったことで、これらのアプリはより身近なものとなり、ユーザーはいつでもどこでもフィットネスや体重管理ツールに取り組むことができるようになりました。この利便性が、より高い普及率を後押ししています。

さらに、AIを活用したコーチング、ソーシャル共有、ゲーミフィケーションなどの機能を備えた革新的なアプリの継続的な開発により、ユーザー・エクスペリエンスとリテンションが向上しています。例えば、2024年3月には、ホメオパシー・サプリメント・ダイエットを提供するBreakthrough M2が新しいモバイルアプリを発表する予定です。新しいアプリの発明は、ユーザーからのフィードバックや新たな動向を取り入れることが多く、ユーザーの進化するニーズに確実に応えることで、市場を拡大し、より健康志向の強い社会を促しています。

運動・減量アプリ市場：分析概要

  • 座りがちなライフスタイルの台頭と不健康な習慣の蔓延が体重関連問題の急増に寄与し、運動・減量アプリ産業の成長を牽引しています。
  • 市場は著しい技術進歩を目の当たりにし、より効果的で魅力的なソリューションの開発につながっています。人工知能（AI）と機械学習（ML）の統合により、パーソナライズされたコーチング、オーダーメイドの食事計画、リアルタイムの追跡が可能になり、ユーザーは減量目標を達成しやすくなりました。
  • モノのインターネット（IoT）は、ヘルスケアで最も採用されているデジタルプラットフォームのひとつです。統合分析による効率的なデータバックアップ、強力なモバイル接続、先進的なウェアラブルデバイスにより、IoTは進化を遂げ、ユーザーの効率的な活動追跡など様々な活動を促進することで、ヘルスケア分野を劇的に変革するまでに至っています。
  • Androidセグメントは2024年に50.90％の最大市場シェアを占め、予測期間中に最も速いCAGR成長が見込まれます。アンドロイド・スマートフォンの国際的普及が、このセグメントの成長を促進すると予想されています。Backlinkoのレポートによると、2023年第4四半期における世界の四半期スマートフォン販売台数の56%をAndroidスマートフォンが占めています。
  • スマートフォン分野は、2024年に48.57％の最大の売上シェアを占めました。運動・減量アプリによるスマートフォンの普及は、高額なジムの会員権やフィットネスセンターに代わる費用効率の高い選択肢として登場し、市場拡大の主な要因となっています。
  • 北米の運動・減量アプリ市場は、フィットネスとウェルネスの重要性に対する消費者意識の高まりが牽引し、2024年に39.16％の最大売上シェアを占めました。

目次

第1章 分析方法・範囲

第2章 エグゼクティブサマリー

第3章 運動・減量アプリ市場：変動要因・傾向・範囲

  • 市場連関の見通し
    • 親市場の見通し
    • 関連/付随市場の見通し
  • 市場力学
    • 市場促進要因の分析
    • 市場抑制要因の分析
  • 運動・減量アプリ市場：分析ツール
    • 業界分析：ポーターのファイブフォース分析
    • PESTEL分析
  • 規制状況
  • 技術情勢
  • 運動・減量アプリ：医療システム分野における成果と機会
  • 運動・減量アプリ市場における新興企業と既存企業の分析
  • ケーススタディ分析
  • 運動・減量アプリ市場における主要な評価指標
    • 市場の主要企業の指標（維持率、解約率、コンバージョン率）
  • 消費者行動分析
    • 人口統計分析
    • 消費者の動向と嗜好
    • 観察と推奨事項
  • 運動・減量アプリの設計で考慮されるパラメータ
  • 運動・減量アプリ業界の未来動向

第4章 運動・減量アプリ市場の分析：プラットフォーム別（2018～2030年）

  • 定義と範囲
  • 市場シェア分析：プラットフォーム別（2024年・2030年）
  • セグメントダッシュボード
  • 世界の運動・減量アプリ市場：プラットフォーム別（2018～2030年）
  • iOS
    • iOS：市場収益の推計と予測（2018年～2030年）
  • Android
    • Android：市場収益の推計と予測（2018年～2030年）
  • その他
    • その他：市場収益の推計と予測（2018年～2030年）

第5章 運動・減量アプリ市場の分析：装置別（2018～2030年）

  • 定義と範囲
  • 市場シェア分析：装置別（2024年・2030年）
  • セグメントダッシュボード
  • 世界の運動・減量アプリ市場：装置別（2018～2030年）
  • スマートフォン
    • スマートフォン：市場収益の推計と予測（2018年～2030年）
  • タブレット
    • タブレット：市場収益の推計と予測（2018年～2030年）
  • ウェアラブルデバイス
    • ウェアラブルデバイス：市場収益の推計と予測（2018年～2030年）

第6章 運動・減量アプリ市場の分析：地域別（2018～2030年）

  • 市場シェア分析：地域別（2024年・2030年）
  • 市場ダッシュボード：地域別
  • 市場のスナップショット：地域別
  • 運動・減量アプリの市場シェア：地域別（2024年・2030年）
  • 北米
    • 北米の運動・減量アプリ市場（2018～2030年）
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • 欧州の運動・減量アプリ市場（2018～2030年）
    • 英国
    • ドイツ
    • フランス
    • イタリア
    • スペイン
    • ノルウェー
    • スウェーデン
    • デンマーク
  • アジア太平洋
    • 日本
    • 中国
    • インド
    • オーストラリア
    • 韓国
    • タイ
  • ラテンアメリカ
    • ブラジル
    • アルゼンチン
  • 中東・アフリカ
    • 南アフリカ
    • サウジアラビア
    • アラブ首長国連邦
    • クウェート

第7章 競合情勢

  • 最近の動向と影響分析：主要市場参入企業別
  • 企業分類
  • 企業プロファイル
    • MyFitnessPal Inc.
    • FitnessKeeper
    • Noom, Inc.
    • My Diet Coach.
    • Fitbit, Inc.（Google）
    • PlateJoy
    • Sworkit
    • WW International Inc.（WeightWatchers）
    • Yazio
    • Lose it
    • DailyBurn
    • Google
図表

List of Tables

  • Table 1 List of secondary sources
  • Table 2 List of abbreviations
  • Table 3 Global Exercise And Weight Loss Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 4 Global Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 5 Global Exercise And Weight Loss Apps Market, By Region, 2018 - 2030 (USD Million)
  • Table 6 North America Exercise And Weight Loss Apps Market, By Country, 2018 - 2030 (USD Million)
  • Table 7 North America Exercise And Weight Loss Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 8 North America Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 9 U.S. Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 10 U.S. Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 11 Canada Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 12 Canada Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 13 Mexico Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 14 Mexico Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 15 Europe Exercise And Weight Loss Apps Market, by Country, 2018 - 2030 (USD Million)
  • Table 16 Europe Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 17 Europe Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 18 UK. Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 19 UK. Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 20 Germany Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 21 Germany Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 22 France Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 23 France Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 24 Italy Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 25 Italy Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 26 Spain Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 27 Spain Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 28 Denmark Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 29 Denmark Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 30 Sweden Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 31 Sweden Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 32 Norway Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 33 Norway Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 34 Asia Pacific Exercise And Weight Loss Apps Market, by Country, 2018 - 2030 (USD Million)
  • Table 35 Asia Pacific Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 36 Asia Pacific Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 37 Japan Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 38 Japan Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 39 China Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 40 China Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 41 India Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 42 India Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 43 Australia Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 44 Australia Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 45 Thailand Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 46 Thailand Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 47 South Korea Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 48 South Korea Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 49 Latin America Exercise And Weight Loss Apps Market, by Country, 2018 - 2030 (USD Million)
  • Table 50 Latin America Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 51 Latin America Exercise And Weight Loss Apps Market, By Duration, 2018 - 2030 (USD Million)
  • Table 52 Brazil Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 53 Brazil Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 54 Argentina Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 55 Argentina Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 56 Middle East & Africa Exercise And Weight Loss Apps Market, by Country, 2018 - 2030 (USD Million)
  • Table 57 Middle East & Africa Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 58 Middle East & Africa Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 59 South Africa Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 60 South Africa Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 61 Saudi Arabia Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 62 Saudi Arabia Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 63 UAE Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 64 UAE Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)
  • Table 65 Kuwait Exercise And Weight Loss Apps Market, by Platform, 2018 - 2030 (USD Million)
  • Table 66 Kuwait Exercise And Weight Loss Apps Market, By Device, 2018 - 2030 (USD Million)

List of Figures

  • Fig. 1 Market research process
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Market research approaches
  • Fig. 5 Value chain-based sizing & forecasting
  • Fig. 6 Market formulation & validation
  • Fig. 7 Exercise And Weight Loss Apps market: outlook
  • Fig. 8 Exercise And Weight Loss Apps competitive insights
  • Fig. 9 Ancillary market outlook
  • Fig. 10 Exercise And Weight Loss Apps market driver impact
  • Fig. 11 Exercise And Weight Loss Apps market restraint impact
  • Fig. 12 Porter's Analysis
  • Fig. 13 PESTLE Analysis
  • Fig. 14 Exercise And Weight Loss Apps market: Platform movement analysis
  • Fig. 15 Exercise And Weight Loss Apps market: Platform outlook and key takeaways
  • Fig. 16 iOS market estimates and forecast, 2018 - 2030
  • Fig. 17 Android market estimates and forecast, 2018 - 2030
  • Fig. 18 Others market estimates and forecast, 2018 - 2030
  • Fig. 19 Exercise And Weight Loss Apps market: Device movement analysis
  • Fig. 20 Exercise And Weight Loss Apps market: Device outlook and key takeaways
  • Fig. 21 Smartphones market estimates and forecast, 2018 - 2030
  • Fig. 22 Tablets market estimates and forecast, 2018 - 2030
  • Fig. 23 Wearable Devices market estimates and forecast, 2018 - 2030
  • Fig. 24 Global exercise and weight loss apps market: Regional movement analysis
  • Fig. 25 Global exercise and weight loss apps market: Regional outlook and key takeaways
  • Fig. 26 North America exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 27 Key country dynamics
  • Fig. 28 U.S. exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 29 Key country dynamics
  • Fig. 30 Canada exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 31 Key country dynamics
  • Fig. 32 Mexico exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 33 Europe exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 34 Key country dynamics
  • Fig. 35 UK exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 36 Key country dynamics
  • Fig. 37 Germany exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 38 Key country dynamics
  • Fig. 39 Spain exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 40 Key country dynamics
  • Fig. 41 France exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 42 Key country dynamics
  • Fig. 43 Italy exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 44 Key country dynamics
  • Fig. 45 Norway exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 46 Key country dynamics
  • Fig. 47 Denmark exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 48 Key country dynamics
  • Fig. 49 Sweden exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 50 Asia Pacific exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 51 Key country dynamics
  • Fig. 52 Japan exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 53 Key country dynamics
  • Fig. 54 China exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 55 Key country dynamics
  • Fig. 56 India exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 57 Key country dynamics
  • Fig. 58 Australia exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 59 Key country dynamics
  • Fig. 60 South Korea exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 61 Key country dynamics
  • Fig. 62 Thailand exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 63 Latin America exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 64 Key country dynamics
  • Fig. 65 Brazil exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 66 Key country dynamics
  • Fig. 67 Argentina exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 68 MEA exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 69 Key country dynamics
  • Fig. 70 South Africa exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 71 Key country dynamics
  • Fig. 72 Saudi Arabia exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 73 Key country dynamics
  • Fig. 74 UAE exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 75 Key country dynamics
  • Fig. 76 Kuwait exercise and weight loss apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 77 Key company categorization
  • Fig. 78 Heat map analysis, 2024
目次
Product Code: GVR-4-68040-129-0

Exercise And Weight Loss Apps Market Growth & Trends:

The global exercise and weight loss apps market size is anticipated to reach USD 2.56 billion in 2030 and is expected to grow at a CAGR of 17.4% from 2025 to 2030, according to a new report by Grand View Research, Inc. The increasing prevalence of obesity has significantly fueled the growth of the exercise and weight loss apps market. In 2022, as reported by the World Health Organization (WHO), obesity affected a staggering one in every eight individuals worldwide.

The global scenario showcase a significant rise in adult obesity, with the numbers more than doubling since 1990. Concerning to adolescent obesity, which has quadrupled during the same period. In 2022, the world faced a startling reality where 2.5 billion adults aged 18 years and older were categorized as overweight, with 890 million of them struggling with obesity. This alarming situation led to 43% of adults experiencing overweight issues, and 16% were identified as living with obesity. As more individuals seek effective ways to manage their weight and improve their health, the demand for convenient, accessible, and personalized fitness solutions has surged.

These apps offer tailored workout plans, dietary guidance, and progress tracking, making them attractive to a wide user base. Additionally, the integration of advanced technologies such as AI and machine learning enhances user engagement by providing customized recommendations and real-time feedback. This trend reflects a broader shift towards digital health tools as essential components in combating obesity and promoting healthier lifestyles.

In addition, technological advancements have significantly driven the growth of the exercise and weight loss apps market. Innovations such as artificial intelligence (AI) and machine learning enable these apps to offer personalized workout plans and nutrition advice tailored to individual user needs. Wearable technology integration allows real-time tracking of physical activity and health metrics, enhancing user engagement and motivation. For instance, in October 2023, Found, a medically-assisted weight loss program, unveiled the Found Assistant, a revolutionary AI-powered guide within the Found app. This innovative feature enables users to ask questions and receive instant, personalized answers on topics such as nutrition, exercise, health habits, and more. Furthermore, augmented reality (AR) and virtual reality (VR) provide immersive workout experiences, making fitness routines more engaging. The use of big data analytics helps in understanding user behavior and preferences, allowing for continuous improvement and customization of app features, thereby attracting a broader user base.

Moreover, the rise in smartphone usage and the invention of new apps have significantly influenced the exercise and weight loss apps market. The increased accessibility & affordability of smartphones have made these apps more accessible, allowing users to engage with fitness and weight management tools anytime and anywhere. This convenience has driven higher adoption rates.

Additionally, the continuous development of innovative apps with features like AI-driven coaching, social sharing, and gamification has enhanced user experience and retention. For instance, in March 2024, Breakthrough M2, a provider of homeopathic supplement diets, is set to launch a new mobile app. New app inventions often incorporate user feedback and emerging trends, ensuring they meet the evolving needs of users, thereby expanding the market and encouraging a more health-conscious society.

Exercise And Weight Loss Apps Market Report Highlights:

  • The rise of sedentary lifestyles and the proliferation of unhealthy habits have contributed to a surge in weight-related issues, driving the growth of the exercise and weight loss apps industry
  • The market has witnessed significant technological advancements, leading to the development of more effective and engaging solutions. The integration of artificial intelligence (AI) and machine learning (ML) has enabled personalized coaching, tailored meal planning, and real-time tracking, making it easier for users to achieve their weight loss goals
  • The Internet of Things (IoT) has been one of healthcare's most adopted digital platforms. With efficient data backup through integrated analytics, strong mobile connectivity, and advanced wearable devices, IoT has evolved and reached a point where it is drastically transforming the healthcare sector by facilitating various activities, such as efficient user activity tracking
  • The Android segment held the largest market share of 50.90% in 2024 and is expected to witness the fastest CAGR growth over the forecast period. The global adoption of Android smartphones is expected to fuel the segment's growth. According to a Backlinko report, Android smartphones accounted for 56% of global quarterly smartphone sales in Q4 2023
  • The smartphones segment dominated with the largest revenue share of 48.57% in 2024. The widespread adoption of smartphones due to exercise and weight loss apps has emerged as a cost-efficient alternative to costly gym memberships and fitness centers, serving as a primary factor for market expansion.
  • North America exercise and weight loss apps market accounted for the largest revenue share of 39.16% in 2024, driven by increasing consumer awareness of the importance of fitness and wellness

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
    • 1.1.1. Segment scope
    • 1.1.2. Regional scope
    • 1.1.3. Estimates and forecast timeline
  • 1.2. Research Methodology
  • 1.3. Information Procurement
    • 1.3.1. Purchased database
    • 1.3.2. GVR's internal database
    • 1.3.3. Secondary sources
    • 1.3.4. Primary research
    • 1.3.5. Details of primary research
  • 1.4. Information or Data Analysis
    • 1.4.1. Data analysis models
  • 1.5. Market Formulation & Validation
  • 1.6. Model Details
    • 1.6.1. Commodity flow analysis (Model 1)
      • 1.6.1.1. Approach 1: Commodity flow approach
  • 1.7. Research Assumptions
  • 1.8. List of Secondary Sources
  • 1.9. List of Primary Sources

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
    • 2.2.1. Platform outlook
    • 2.2.2. Device outlook
    • 2.2.3. Regional outlook
  • 2.3. Competitive Insights

Chapter 3. Exercise And Weight Loss Apps Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
    • 3.1.1. Parent market outlook
    • 3.1.2. Ancillary market outlook
  • 3.2. Market Dynamics
    • 3.2.1. Market driver analysis
    • 3.2.2. Market restraint analysis
  • 3.3. Exercise And Weight Loss Apps: Market Analysis Tools
    • 3.3.1. Industry Analysis - Porter's
    • 3.3.2. PESTLE Analysis
  • 3.4. Regulatory Landscape
  • 3.5. Technology Landscape
  • 3.6. Exercise And Weight Loss Apps: Accomplishments and Opportunities Across the Health System Sectors
  • 3.7. Analysis on Start-ups and Established companies in Exercise And Weight Loss Apps Market
  • 3.8. Case Study Analysis
  • 3.9. Key Evaluation Metrics for Exercise and Weight Loss Apps Market
    • 3.9.1. Metrics for the Key Companies in the Market (Retention Rate, Churn Rate, And Conversion Rate)
  • 3.10. Consumer Behavior Analysis
    • 3.10.1. Demographic Analysis
    • 3.10.2. Consumer Trends & Preferences
    • 3.10.3. Observations & Recommendations
  • 3.11. Parameters Considered in Designing Exercise and Weight Loss Apps
  • 3.12. Futuristic Trends in Exercise and Weight Loss Apps Industry

Chapter 4. Exercise And Weight Loss Apps Market Segment Analysis, By Platform, 2018 - 2030 (USD Million)

  • 4.1. Definition and Scope
  • 4.2. Platform Market Share Analysis, 2024 & 2030
  • 4.3. Segment Dashboard
  • 4.4. Global Exercise And Weight Loss Apps Market, by Platform, 2018 to 2030
  • 4.5. iOS
    • 4.5.1. iOS Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.6. Android
    • 4.6.1. Android Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.7. Others
    • 4.7.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 5. Exercise And Weight Loss Apps Market Segment Analysis, By Device, 2018 - 2030 (USD Million)

  • 5.1. Definition and Scope
  • 5.2. Device Market Share Analysis, 2024 & 2030
  • 5.3. Segment Dashboard
  • 5.4. Global Exercise And Weight Loss Apps Market, by Device, 2018 to 2030
  • 5.5. Smartphones
    • 5.5.1. Smartphones Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.6. Tablets
    • 5.6.1. Tablets Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.7. Wearable Devices
    • 5.7.1. Wearable Devices Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 6. Exercise And Weight Loss Apps Market Segment Analysis, By Region, 2018 - 2030 (USD Million)

  • 6.1. Regional Market Share Analysis, 2024 & 2030
  • 6.2. Regional Market Dashboard
  • 6.3. Regional Market Snapshot
  • 6.4. Exercise And Weight Loss Apps Market Share by Region, 2024 & 2030:
  • 6.5. North America
    • 6.5.1. North America exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.5.2. U.S.
      • 6.5.2.1. Key Country Dynamics
      • 6.5.2.2. Regulatory Scenario
      • 6.5.2.3. Competitive Scenario
      • 6.5.2.4. U.S. exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.5.3. Canada
      • 6.5.3.1. Key Country Dynamics
      • 6.5.3.2. Regulatory Scenario
      • 6.5.3.3. Competitive Scenario
      • 6.5.3.4. Canada exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.5.4. Mexico
      • 6.5.4.1. Key Country Dynamics
      • 6.5.4.2. Regulatory Scenario
      • 6.5.4.3. Competitive Scenario
      • 6.5.4.4. Mexico exercise and weight loss apps market, 2018 - 2030 (USD Million)
  • 6.6. Europe
    • 6.6.1. Europe exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.6.2. UK
      • 6.6.2.1. Key Country Dynamics
      • 6.6.2.2. Regulatory Scenario
      • 6.6.2.3. Competitive Scenario
      • 6.6.2.4. UK exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.6.3. Germany
      • 6.6.3.1. Key Country Dynamics
      • 6.6.3.2. Regulatory Scenario
      • 6.6.3.3. Competitive Scenario
      • 6.6.3.4. Germany exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.6.4. France
      • 6.6.4.1. Key Country Dynamics
      • 6.6.4.2. Regulatory Scenario
      • 6.6.4.3. Competitive Scenario
      • 6.6.4.4. France exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.6.5. Italy
      • 6.6.5.1. Key Country Dynamics
      • 6.6.5.2. Regulatory Scenario
      • 6.6.5.3. Competitive Scenario
      • 6.6.5.4. Italy exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.6.6. Spain
      • 6.6.6.1. Key Country Dynamics
      • 6.6.6.2. Regulatory Scenario
      • 6.6.6.3. Competitive Scenario
      • 6.6.6.4. Spain exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.6.7. Norway
      • 6.6.7.1. Key Country Dynamics
      • 6.6.7.2. Regulatory Scenario
      • 6.6.7.3. Competitive Scenario
      • 6.6.7.4. Norway exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.6.8. Sweden
      • 6.6.8.1. Key Country Dynamics
      • 6.6.8.2. Regulatory Scenario
      • 6.6.8.3. Competitive Scenario
      • 6.6.8.4. Sweden exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.6.9. Denmark
      • 6.6.9.1. Key Country Dynamics
      • 6.6.9.2. Regulatory Scenario
      • 6.6.9.3. Competitive Scenario
      • 6.6.9.4. Denmark exercise and weight loss apps market, 2018 - 2030 (USD Million)
  • 6.7. Asia Pacific
    • 6.7.1. Japan
      • 6.7.1.1. Key Country Dynamics
      • 6.7.1.2. Regulatory Scenario
      • 6.7.1.3. Competitive Scenario
      • 6.7.1.4. Japan exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.7.2. China
      • 6.7.2.1. Key Country Dynamics
      • 6.7.2.2. Regulatory Scenario
      • 6.7.2.3. Competitive Scenario
      • 6.7.2.4. China exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.7.3. India
      • 6.7.3.1. Key Country Dynamics
      • 6.7.3.2. Regulatory Scenario
      • 6.7.3.3. Competitive Scenario
      • 6.7.3.4. India exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.7.4. Australia
      • 6.7.4.1. Key Country Dynamics
      • 6.7.4.2. Regulatory Scenario
      • 6.7.4.3. Competitive Scenario
      • 6.7.4.4. Australia exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.7.5. South Korea
      • 6.7.5.1. Key Country Dynamics
      • 6.7.5.2. Regulatory Scenario
      • 6.7.5.3. Competitive Scenario
      • 6.7.5.4. South Korea exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.7.6. Thailand
      • 6.7.6.1. Key Country Dynamics
      • 6.7.6.2. Regulatory Scenario
      • 6.7.6.3. Competitive Scenario
      • 6.7.6.4. Thailand exercise and weight loss apps market, 2018 - 2030 (USD Million)
  • 6.8. Latin America
    • 6.8.1. Brazil
      • 6.8.1.1. Key Country Dynamics
      • 6.8.1.2. Regulatory Scenario
      • 6.8.1.3. Competitive Scenario
      • 6.8.1.4. Brazil exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.8.2. Argentina
      • 6.8.2.1. Key Country Dynamics
      • 6.8.2.2. Regulatory Scenario
      • 6.8.2.3. Competitive Scenario
      • 6.8.2.4. Argentina exercise and weight loss apps market, 2018 - 2030 (USD Million)
  • 6.9. MEA
    • 6.9.1. South Africa
      • 6.9.1.1. Key Country Dynamics
      • 6.9.1.2. Regulatory Scenario
      • 6.9.1.3. Competitive Scenario
      • 6.9.1.4. South Africa exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.9.2. Saudi Arabia
      • 6.9.2.1. Key Country Dynamics
      • 6.9.2.2. Regulatory Scenario
      • 6.9.2.3. Competitive Scenario
      • 6.9.2.4. Saudi Arabia exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.9.3. UAE
      • 6.9.3.1. Key Country Dynamics
      • 6.9.3.2. Regulatory Scenario
      • 6.9.3.3. Competitive Scenario
      • 6.9.3.4. UAE exercise and weight loss apps market, 2018 - 2030 (USD Million)
    • 6.9.4. Kuwait
      • 6.9.4.1. Key Country Dynamics
      • 6.9.4.2. Regulatory Scenario
      • 6.9.4.3. Competitive Scenario
      • 6.9.4.4. Kuwait exercise and weight loss apps market, 2018 - 2030 (USD Million)

Chapter 7. Competitive Landscape

  • 7.1. Recent Developments & Impact Analysis, By Key Market Participants
  • 7.2. Company Categorization
  • 7.3. Company Profiles
    • 7.3.1. MyFitnessPal Inc.
      • 7.3.1.1. Company overview
      • 7.3.1.2. Financial performance
      • 7.3.1.3. Platform benchmarking
      • 7.3.1.4. Strategic initiatives
    • 7.3.2. FitnessKeeper
      • 7.3.2.1. Company overview
      • 7.3.2.2. Financial performance
      • 7.3.2.3. Platform benchmarking
      • 7.3.2.4. Strategic initiatives
    • 7.3.3. Noom, Inc.
      • 7.3.3.1. Company overview
      • 7.3.3.2. Financial performance
      • 7.3.3.3. Platform benchmarking
      • 7.3.3.4. Strategic initiatives
    • 7.3.4. My Diet Coach.
      • 7.3.4.1. Company overview
      • 7.3.4.2. Financial performance
      • 7.3.4.3. Platform benchmarking
      • 7.3.4.4. Strategic initiatives
    • 7.3.5. Fitbit, Inc. (Google)
      • 7.3.5.1. Company overview
      • 7.3.5.2. Financial performance
      • 7.3.5.3. Platform benchmarking
      • 7.3.5.4. Strategic initiatives
    • 7.3.6. PlateJoy
      • 7.3.6.1. Company overview
      • 7.3.6.2. Financial performance
      • 7.3.6.3. Platform benchmarking
      • 7.3.6.4. Strategic initiatives
    • 7.3.7. Sworkit
      • 7.3.7.1. Company overview
      • 7.3.7.2. Financial performance
      • 7.3.7.3. Platform benchmarking
      • 7.3.7.4. Strategic initiatives
    • 7.3.8. WW International Inc. (WeightWatchers)
      • 7.3.8.1. Company overview
      • 7.3.8.2. Financial performance
      • 7.3.8.3. Platform benchmarking
      • 7.3.8.4. Strategic initiatives
    • 7.3.9. Yazio
      • 7.3.9.1. Company overview
      • 7.3.9.2. Financial performance
      • 7.3.9.3. Platform benchmarking
      • 7.3.9.4. Strategic initiatives
    • 7.3.10. Lose it
      • 7.3.10.1. Company overview
      • 7.3.10.2. Financial performance
      • 7.3.10.3. Platform benchmarking
      • 7.3.10.4. Strategic initiatives
    • 7.3.11. DailyBurn
      • 7.3.11.1. Company overview
      • 7.3.11.2. Financial performance
      • 7.3.11.3. Platform benchmarking
      • 7.3.11.4. Strategic initiatives
    • 7.3.12. Google
      • 7.3.12.1. Company overview
      • 7.3.12.2. Financial performance
      • 7.3.12.3. Platform benchmarking
      • 7.3.12.4. Strategic initiatives