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スマートヨガマットの世界市場：市場規模・シェア・動向分析 (最終用途別・流通チャネル別・地域別)、セグメント別予測 (2025年～2030年)

Smart Yoga Mat Market Size, Share & Trends Analysis Report By End-use, By Distribution Channel, By Region, And Segment Forecasts, 2025 - 2030

出版日
ページ情報
英文 100 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=145.28円
スマートヨガマットの世界市場：市場規模・シェア・動向分析 (最終用途別・流通チャネル別・地域別)、セグメント別予測 (2025年～2030年)
出版日: 2025年04月14日
発行: Grand View Research
ページ情報: 英文 100 Pages
納期: 2～10営業日
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  • 概要
  • 図表
  • 目次
概要

スマートヨガマット市場の成長と動向：

Grand View Research, Incの最新レポートによると、世界のスマートヨガマットの市場規模は、2025年から2030年にかけて7.1％のCAGRを記録し、2030年には3億540万米ドルに達すると推定されています。

この市場は、相互に関連するいくつかの要因や動向により大きな成長を遂げています。主な促進要因の1つは、先進技術の統合です。スマートヨガマットにはAI、Bluetooth、Wi-Fiなどの機能が組み込まれており、ユーザーは接続されたアプリを通じて姿勢に関するリアルタイムのフィードバックを受けることができます。この技術的強化は、ユーザー体験を向上させるだけでなく、パーソナライズされたコーチングや効果的な上達追跡を可能にし、あらゆるレベルの練習者にとってヨガをより身近で魅力的なものにします。

技術進歩に加え、消費者の間では健康とウェルネスに対する意識が高まっています。肥満率の上昇やストレスに関連した健康問題により、肉体的・精神的な健康を増進する手段としてヨガを取り入れる人が増えています。健康的なライフスタイルを推進する政府の取り組みは、スマートマットを含むヨガ製品の需要をさらに高めています。このような広範な健康動向との一致により、スマートヨガマットはフィットネス・ルーティンの強化を求める人々にとって魅力的なソリューションとして位置づけられています。スマートヨガマットの人気上昇には、消費者の嗜好も重要な役割を果たしています。環境に優しい素材への需要が高まっており、天然ゴムや竹製のマットへの関心が高まっています。多くの消費者は、自分の価値観に合った環境的に持続可能な選択肢を優先しています。

さらに、パンデミックによって加速した自宅でのトレーニングへのシフトが、スマートヨガマットを特に魅力的なものにしています。スマートヨガマットは、ユーザーがオンラインクラスを通じてガイド付きセッションに参加できるようにすることで、自宅での練習を容易にし、便利で効果的なワークアウト環境を作り出します。eコマースの成長により、スマートヨガマットへのアクセスも大幅に向上しました。オンライン小売チャネルは、消費者がこうした革新的な製品にアクセスすることを容易にし、市場拡大に貢献しています。さらに、スマートヨガマットは家庭だけでなく、ジム、ウェルネスセンター、ヨガスタジオなどでも利用されるようになり、市場範囲と魅力が広がっています。

スマートヨガマット市場：分析概要

  • 欧州は2025年から2030年にかけてCAGR 7.3%の成長が見込まれます。欧州の消費者はテクノロジーに精通し、環境への意識が高まっています。最先端技術と環境に優しい素材を組み合わせたスマートヨガマットは、革新的でありながら持続可能なフィットネスソリューションを求める人々を魅了しています。アプリ、センサー、AI主導のフィードバックの統合は、パーソナライズされたハイテク強化フィットネス体験の需要に適合します。
  • 家庭用エンドユーザー・セグメントは、2025年から2030年にかけてCAGR 7.4％で成長すると予想されます。身体的・精神的な健康のためのヨガの利点に対する意識の高まりは、個人が自宅でヨガを実践することを奨励しています。さらに、インタラクティブなオンライン・ヨガ・クラスやチュートリアルが利用可能になり、スマート・ヨガマットが提供する学習体験の向上と相まって、家庭用セグメントにおける需要をさらに押し上げています。
  • オンライン・チャネルを通じた販売は、2025年から2030年にかけてCAGR 8.4％で成長すると予想されます。世界のeコマースブームにより、オンラインショッピングはより魅力的で身近なものになりました。オンラインショッピングを利用するフィットネス愛好家の増加に加え、割引、迅速な配送オプション、手間のかからない返品が利用可能になったことで、オンラインチャネルを通じてスマートヨガマットを購入する需要が高まっています。

目次

第1章 分析方法・範囲

第2章 エグゼクティブサマリー

第3章 スマートヨガマット市場：変動要因・傾向・範囲

  • 市場連関の見通し
  • 業界のバリューチェーン分析
    • 販売/小売チャネル分析
    • 利益率分析
  • 市場力学
    • 市場促進要因の分析
    • 市場抑制要因の分析
    • 市場機会
    • 市場の課題
  • 業界分析：ポーターのファイブフォース分析
  • 市場参入戦略

第4章 スマートヨガマット市場：最終用途別の推定・動向分析

  • スマートヨガマット市場：主なポイント、最終用途別
  • 変動分析と市場シェア：最終用途別 (2024年・2030年)
  • 最終用途別 (2018～2030年)
    • 家庭
    • ヨガフィットネス・クラブ
    • その他

第5章 スマートヨガマット市場：流通チャネル別の推定・動向分析

  • スマートヨガマット市場：主なポイント、流通チャネル別
  • 変動分析と市場シェア：流通チャネル別 (2024年・2030年)
  • 流通チャネル別 (2018～2030年)
    • オンライン
    • オフライン

第6章 スマートヨガマット市場：地域別の推定と動向分析

  • スマートヨガマット市場：地域別の展望
  • 変動分析と市場シェア：地域別 (2024年・2030年)
  • 地域別・国別 (2018～2030年)
    • 北米
    • 欧州
    • アジア太平洋
    • 中南米
    • 中東・アフリカ

第7章 競合分析

  • 最新動向と影響分析：主な市場参入企業別
  • 企業分類
  • 参入企業の概要
  • 財務実績
  • 原料のベンチマーク
  • 企業市場シェア分析 (%、2024年)
  • 企業ヒートマップ分析
  • 戦略マッピング
  • 企業プロファイル
    • Liforme
    • SmartMat
    • Manduka
    • Gaiam
    • Tangram
    • Breathe Smart Mat
    • PurelabsFitMat
    • YogiFi（Wellnesys Technologies）
    • Backslash Fit
    • Technogym
図表

List of Tables

  • Table 1. Smart yoga mat market - Key market driver analysis
  • Table 2. Smart yoga mat market - Key market restraint analysis
  • Table 3. Smart yoga mat market estimates and forecast, from household end users, 2018 - 2030 (USD Million)
  • Table 4. Smart yoga mat market estimates and forecast, from yoga fitness & clubs end users, 2018 - 2030 (USD Million)
  • Table 5. Smart yoga mat market estimates and forecast, from other end users, 2018 - 2030 (USD Million)
  • Table 6. Smart yoga mat market estimates and forecast, through online, 2018 - 2030 (USD Million)
  • Table 7. Smart yoga mat market estimates and forecast, through offline, 2018 - 2030 (USD Million)
  • Table 8. North America smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 9. North America smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 10. U.S. macro-economic outlay
  • Table 11. U.S. smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 12. U.S. smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 13. Canada macro-economic outlay
  • Table 14. Canada smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 15. Canada smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 16. Mexico macro-economic outlay
  • Table 17. Mexico smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 18. Mexico smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 19. Europe smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 20. Europe smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 21. Germany macro-economic outlay
  • Table 22. Germany smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 23. Germany smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 24. UK macro-economic outlay
  • Table 25. UK smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 26. UK smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 27. Spain macro-economic outlay
  • Table 28. Spain smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 29. Spain smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 30. Italy macro-economic outlay
  • Table 31. Italy smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 32. Italy smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 33. France macro-economic outlay
  • Table 34. France smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 35. France smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 36. Asia Pacific smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 37. Asia Pacific smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 38. China macro-economic outlay
  • Table 39. China smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 40. China smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 41. India macro-economic outlay
  • Table 42. India smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 43. India smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 44. Japan macro-economic outlay
  • Table 45. Japan smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 46. Japan smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 47. South Korea macro-economic outlay
  • Table 48. South Korea smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 49. South Korea smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 50. Australia & New Zealand macro-economic outlay
  • Table 51. Australia & New Zealand smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 52. Australia & New Zealand smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 53. Central & South America smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 54. Central & South America smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 55. Brazil macro-economic outlay
  • Table 56. Brazil smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 57. Brazil smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 58. Middle East & Africa smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 59. Middle East & Africa smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)
  • Table 60. South Africa macro-economic outlay
  • Table 61. South Africa smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Table 62. South Africa smart yoga mat market revenue estimates and forecast, by distribution channel, 2018 - 2030 (USD Million)

List of Figures

  • Fig. 1 Smart yoga mat market snapshot
  • Fig. 2 Smart yoga mat market segmentation & scope
  • Fig. 3 Smart yoga mat market penetration & growth prospect mapping
  • Fig. 4 Smart yoga mat market value chain analysis
  • Fig. 5 Smart yoga mat market dynamics
  • Fig. 6 Smart yoga mat market Porter's Five Forces analysis
  • Fig. 7 Smart yoga mat market: End use movement analysis, 2024 & 2030 (%)
  • Fig. 8 Smart yoga mat market estimates and forecast, from household end users, 2018 - 2030 (USD Million)
  • Fig. 9 Smart yoga mat market estimates and forecast, from yoga fitness & clubs end users, 2018 - 2030 (USD Million)
  • Fig. 10 Smart yoga mat market estimates and forecast, from other end users, 2018 - 2030 (USD Million)
  • Fig. 11 Smart yoga mat market: Distribution channel movement analysis, 2024 & 2030 (%)
  • Fig. 12 Smart yoga mat market estimates and forecast, through online, 2018 - 2030 (USD Million)
  • Fig. 13 Smart yoga mat market estimates and forecast, through offline, 2018 - 2030 (USD Million)
  • Fig. 14 Smart yoga mat market: Regional movement analysis, 2024 & 2030 (%)
  • Fig. 15 North America smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 16 U.S. smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 17 Canada smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 18 Mexico smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 19 Europe smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 20 Germany smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 21 UK smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 22 Spain smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 23 Italy smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 24 France smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 25 Asia Pacific smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 26 China smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 27 India smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 28 Japan smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 29 South Korea smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 30 Australia & New Zealand smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 31 Central & South America smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 32 Brazil smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 33 Middle East & Africa smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
  • Fig. 34 South Africa smart yoga mat market estimates and forecast, 2018 - 2030 (USD Million)
目次
Product Code: GVR-4-68040-549-7

Smart Yoga Mat Market Growth & Trends:

The global smart yoga mat market size is estimated to reach USD 305.4 million in 2030, registering a CAGR of 7.1% from 2025 to 2030, according to a new report by Grand View Research, Inc. The market is experiencing significant growth due to several interrelated factors and trends. One of the primary drivers is the integration of advanced technologies. Smart yoga mats incorporate features such as AI, Bluetooth, and Wi-Fi, enabling users to receive real-time feedback on their postures through connected apps. This technological enhancement not only improves the user experience but also allows for personalized coaching and effective progress tracking, making yoga more accessible and engaging for practitioners of all levels.

In addition to technological advancements, there is a growing awareness of health and wellness among consumers. Rising obesity rates and stress-related health issues have prompted more individuals to adopt yoga as a means of improving both physical and mental well-being. Government initiatives promoting healthy lifestyles further fuel the demand for yoga products, including smart mats. This alignment with broader health trends positions smart yoga mats as appealing solutions for those seeking to enhance their fitness routines. Consumer preferences also play a crucial role in the rising popularity of smart yoga mats. There is an increasing demand for eco-friendly materials, leading to greater interest in mats made from natural rubber or bamboo. Many consumers prioritize environmentally sustainable options that align with their values.

Additionally, the shift towards home workouts-accelerated by the pandemic has made smart yoga mats particularly attractive. They facilitate home practice by enabling users to engage in guided sessions through online classes, creating a convenient and effective workout environment. The accessibility of smart yoga mats has also improved significantly due to the growth of e-commerce. Online retail channels have made it easier for consumers to access these innovative products, contributing to market expansion. Furthermore, smart yoga mats are being utilized not only in homes but also in gyms, wellness centers, and yoga studios, broadening their market reach and appeal.

Smart Yoga Mat Market Report Highlights:

  • Europe is expected to grow with a CAGR of 7.3% from 2025 to 2030. European consumers are increasingly tech-savvy and environmentally conscious. Smart yoga mats, which combine cutting-edge technology with eco-friendly materials, attract those seeking innovative yet sustainable fitness solutions. The integration of apps, sensors, and AI-driven feedback fits the demand for personalized, tech-enhanced fitness experiences.
  • The household end user segment is expected to grow at a CAGR of 7.4% from 2025 to 2030. Increasing awareness of the benefits of yoga for physical and mental well-being is encouraging individuals to adopt yoga practices at home. Moreover, the availability of interactive online yoga classes and tutorials, coupled with the enhanced learning experience provided by smart yoga mats, is further boosting the demand within the household segment.
  • Sales through online channels are expected to grow at a CAGR of 8.4% from 2025 to 2030. The global e-commerce boom has made online shopping more appealing and accessible. The increasing number of fitness enthusiasts shopping online, combined with the availability of discounts, fast delivery options, and hassle-free returns, has fueled the demand for purchasing smart yoga mats through online channels.

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Products & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Information & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. End Use Outlook
  • 2.3. Distribution Channel Outlook
  • 2.4. Regional Outlook
  • 2.5. Competitive Insights

Chapter 3. Smart Yoga Mat Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Industry Value Chain Analysis
    • 3.2.1. Sales/Retail Channel Analysis
    • 3.2.2. Profit Margin Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Industry Challenges
    • 3.3.4. Industry Opportunities
  • 3.4. Industry Analysis - Porter's
  • 3.5. Market Entry Strategies

Chapter 4. Smart Yoga Mat Market: End Use Estimates & Trend Analysis

  • 4.1. Smart Yoga Mat Market, by End Use: Key Takeaways
  • 4.2. End Use Movement Analysis & Market Share, 2024 & 2030
  • 4.3. Market Estimates & Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 4.3.1. Household
      • 4.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 4.3.2. Yoga Fitness & Clubs
      • 4.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 4.3.3. Others
      • 4.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 5. Smart Yoga Mat Market: Distribution Channel Estimates & Trend Analysis

  • 5.1. Smart Yoga Mat Market, by Distribution Channel: Key Takeaways
  • 5.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
  • 5.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
    • 5.3.1. Online
      • 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.3.2. Offline
      • 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Smart Yoga Mat Market: Regional Estimates & Trend Analysis

  • 6.1. Smart Yoga Mat Market: Regional Outlook
  • 6.2. Regional Movement Analysis & Market Share, 2024 & 2030
  • 6.3. Market Estimates & Forecasts, by Region & Country, 2018 - 2030 (USD Million)
    • 6.3.1. North America
      • 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.1.2. U.S.
        • 6.3.1.2.1. Key country dynamics
        • 6.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.1.3. Canada
        • 6.3.1.3.1. Key country dynamics
        • 6.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.1.4. Mexico
        • 6.3.1.4.1. Key country dynamics
        • 6.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.2. Europe
      • 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.2.2. UK
        • 6.3.2.2.1. Key country dynamics
        • 6.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.2.3. Germany
        • 6.3.2.3.1. Key country dynamics
        • 6.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.2.4. France
        • 6.3.2.4.1. Key country dynamics
        • 6.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.2.5. Spain
        • 6.3.2.5.1. Key country dynamics
        • 6.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.2.6. Italy
        • 6.3.2.6.1. Key country dynamics
        • 6.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.3. Asia Pacific
      • 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.3.2. China
        • 6.3.3.2.1. Key country dynamics
        • 6.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.3.3. Japan
        • 6.3.3.3.1. Key country dynamics
        • 6.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.3.4. India
        • 6.3.3.4.1. Key country dynamics
        • 6.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.3.5. South Korea
        • 6.3.3.5.1. Key country dynamics
        • 6.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.3.6. Australia & New Zealand
        • 6.3.3.6.1. Key country dynamics
        • 6.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.4. Central & South America
      • 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.4.2. Brazil
        • 6.3.4.2.1. Key country dynamics
        • 6.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.5. Middle East & Africa
      • 6.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
      • 6.3.5.2. South Africa
        • 6.3.5.2.1. Key country dynamics
        • 6.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. Competitive Analysis

  • 7.1. Recent developments & impact analysis, by key market participants
  • 7.2. Company Categorization
  • 7.3. Participant's Overview
  • 7.4. Financial Performance
  • 7.5. Product Benchmarking
  • 7.6. Company Market Share Analysis, 2024 (%)
  • 7.7. Company Heat Map Analysis
  • 7.8. Strategy Mapping
  • 7.9. Company Profiles
    • 7.9.1. Liforme
      • 7.9.1.1. Company Overview
      • 7.9.1.2. Financial Performance
      • 7.9.1.3. Product Benchmarking
      • 7.9.1.4. Strategic Initiatives
    • 7.9.2. SmartMat
      • 7.9.2.1. Company Overview
      • 7.9.2.2. Financial Performance
      • 7.9.2.3. Product Benchmarking
      • 7.9.2.4. Strategic Initiatives
    • 7.9.3. Manduka
      • 7.9.3.1. Company Overview
      • 7.9.3.2. Financial Performance
      • 7.9.3.3. Product Benchmarking
      • 7.9.3.4. Strategic Initiatives
    • 7.9.4. Gaiam
      • 7.9.4.1. Company Overview
      • 7.9.4.2. Financial Performance
      • 7.9.4.3. Product Benchmarking
      • 7.9.4.4. Strategic Initiatives
    • 7.9.5. Tangram
      • 7.9.5.1. Company Overview
      • 7.9.5.2. Financial Performance
      • 7.9.5.3. Product Benchmarking
      • 7.9.5.4. Strategic Initiatives
    • 7.9.6. Breathe Smart Mat
      • 7.9.6.1. Company Overview
      • 7.9.6.2. Financial Performance
      • 7.9.6.3. Product Benchmarking
      • 7.9.6.4. Strategic Initiatives
    • 7.9.7. PurelabsFitMat
      • 7.9.7.1. Company Overview
      • 7.9.7.2. Financial Performance
      • 7.9.7.3. Product Benchmarking
      • 7.9.7.4. Strategic Initiatives
    • 7.9.8. YogiFi (Wellnesys Technologies)
      • 7.9.8.1. Company Overview
      • 7.9.8.2. Financial Performance
      • 7.9.8.3. Product Benchmarking
      • 7.9.8.4. Strategic Initiatives
    • 7.9.9. Backslash Fit
      • 7.9.9.1. Company Overview
      • 7.9.9.2. Financial Performance
      • 7.9.9.3. Product Benchmarking
      • 7.9.9.4. Strategic Initiatives
    • 7.9.10. Technogym
      • 7.9.10.1. Company Overview
      • 7.9.10.2. Financial Performance
      • 7.9.10.3. Product Benchmarking
      • 7.9.10.4. Strategic Initiatives