Product Code: GVR-4-68040-542-1
Instant Coffee Market Size & Trends:
The global instant coffee market size was estimated at USD 80.20 billion in 2024 and is projected to grow at a CAGR of 5.4% from 2025 to 2030. The market is expected to grow owing to factors such as its ease of making, lifestyle changes, high adoption of coffee culture among millennials and Gen Z, and coffee being a rich source of antioxidants attracting health-conscious consumers. Additionally, companies are introducing new flavors to enhance the appeal of instant coffee, which, thus, is expected to augment the instant coffee market growth during the forecast period.
The user-friendly method of preparing coffee using instant coffee contributes to its popularity. Instant coffee gained attention during the Second World War due to its easy preparation and instant boost of energy for the soldiers. Instant coffee offers convenience for busy consumers seeking a dose of energy in their routines. Additionally, due to its antioxidant properties, it is a preferred choice by health-conscious consumers. Coffee, because it is instant, can be enjoyed anytime and anywhere, which appeals to consumers who enjoy outdoor activities such as traveling, hiking, or camping. Due to its easy preparation, instant coffee adoption is increasing, thus helping the market growth.
The increased adoption of foreign cultures is another significant factor in the increased popularity of instant coffee. The rise in migration for various reasons, such as career opportunities and travel enthusiasts, has introduced instant coffee among consumers and fueled the adoption of instant coffee. For instance, according to the Migration Policy Institute article published in March 2024, the growth of immigrants in the U.S. accounted for 65% between 2021 and 2022. Such instances are fueling the adoption of instant coffee and boosting the market growth.
The rise in health-conscious consumers and higher migration to foreign countries has stimulated product innovation. Various flavors of coffee are available in the market, such as vanilla instant coffee, hazelnut instant coffee, and Irish instant coffee, to name a few. Companies are innovating various coffee flavors to increase the appeal of instant coffee. For instance, Sleepy Owl Coffee launched premium instant coffee in 3 variants in January 2022. Such continued product innovations are expected to grow the instant coffee market during the forecast period.
Global Instant Coffee Market Report Segmentation
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global instant coffee market report based on packaging, nature, distribution channel, and region.
- Packaging Market Outlook (Revenue, USD Million, 2018 - 2030)
- Sachets
- Jars
- Pouches
- Nature Market Outlook (Revenue, USD Million, 2018 - 2030)
- Conventional
- Organic
- Distribution Channel Market Outlook (Revenue, USD Million, 2018 - 2030)
- B2C
- Grocery Stores/Supermarkets
- Hypermarkets
- Convenience Stores
- Online Retailers
- Online Direct-to-Consumer (DTC)
- Others
- B2B
- Cafes
- Hotels & Restaurants
- Offices
- Bakeries and Coffee Shops
- Others
- Regional Market Outlook (Revenue, USD Million, 2018 - 2030)
- North America
- Europe
- Germany
- U.K.
- France
- Italy
- Spain
- Asia Pacific
- China
- Japan
- India
- Australia & New Zealand
- South Korea
- Central & South America
- Middle East & Africa
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Packaging Outlook
- 2.3. Nature Outlook
- 2.4. Distribution Channel Outlook
- 2.5. Competitive Landscape Outlook
Chapter 3. Instant Coffee Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Raw Materials Suppliers Trends
- 3.2.2. Manufacturing and Technology Trends
- 3.2.3. Sales/ Retail Channel Analysis
- 3.2.4. Profit Margin Analysis
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
- 3.4. Industry Analysis - Porter's Five Forces Analysis
- 3.5. Market Entry Strategies
Chapter 4. Instant Coffee Market: Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends & Preferences
- 4.3. Factors Influencing Buying Behavior
- 4.4. Consumer Service Adoption Trends
- 4.5. Key Observations & Findings
Chapter 5. Instant Coffee Market: Packaging Estimates & Trend Analysis
- 5.1. Instant Coffee Market, by Packaging: Key Takeaways
- 5.2. Packaging Movement Analysis & Market Share, 2024 & 2030
- 5.3. Market Estimates & Forecasts, by Packaging, 2018 - 2030 (USD Million)
- 5.3.1. Sachets
- 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.2. Jars
- 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.3. Pouches
- 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 6. Instant Coffee Market: Nature Estimates & Trend Analysis
- 6.1. Instant Coffee Market, by Nature: Key Takeaways
- 6.2. Nature Movement Analysis & Market Share, 2024 & 2030
- 6.3. Market Estimates & Forecasts, by Nature, 2018 - 2030 (USD Million)
- 6.3.1. Conventional
- 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.2. Organic
- 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 7. Instant Coffee Market: Distribution Channel Estimates & Trend Analysis
- 7.1. Instant Coffee Market, by Distribution Channel: Key Takeaways
- 7.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
- 7.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
- 7.3.1. B2C
- 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.1.1. Grocery Stores/Supermarkets
- 7.3.1.1.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.1.2. Hypermarkets
- 7.3.1.1.2.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 7.3.1.1.3. Convenience Stores
- 7.3.1.1.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.1.4. Online Retailers
- 7.3.1.1.4.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 7.3.1.1.5. Online Direct-to-Consumer (DTC)
- 7.3.1.1.5.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 7.3.1.1.6. Others
- 7.3.1.1.6.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 7.3.2. B2B
- 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.1.1. Cafes
- 7.3.2.1.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.1.2. Hotels & Restaurants
- 7.3.2.1.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.1.3. Offices
- 7.3.2.1.3.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 7.3.2.1.4. Bakeries and Coffee Shops
- 7.3.2.1.4.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
- 7.3.2.1.5. Others
- 7.3.2.1.5.1. Market estimates and forecasts, 2018 - 2030 (USD Million)
Chapter 8. Instant Coffee Market: Regional Estimates & Trend Analysis
- 8.1. Instant Coffee Market: Regional Outlook
- 8.2. Regional Movement Analysis & Market Share, 2024 & 2030
- 8.3. Market Estimates & Forecasts, by Region & Country, 2018 - 2030 (USD Million)
- 8.3.1. North America
- 8.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.1.2. U.S.
- 8.3.1.2.1. Key country dynamics
- 8.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.1.3. Canada
- 8.3.1.3.1. Key country dynamics
- 8.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.1.4. Mexico
- 8.3.1.4.1. Key country dynamics
- 8.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.2. Europe
- 8.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.2.2. Germany
- 8.3.2.2.1. Key country dynamics
- 8.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.2.3. U.K.
- 8.3.2.3.1. Key country dynamics
- 8.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.2.4. France
- 8.3.2.4.1. Key country dynamics
- 8.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.2.5. Italy
- 8.3.2.5.1. Key country dynamics
- 8.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.2.6. Spain
- 8.3.2.6.1. Key country dynamics
- 8.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.3. Asia Pacific
- 8.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.3.2. China
- 8.3.3.2.1. Key country dynamics
- 8.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.3.3. Japan
- 8.3.3.3.1. Key country dynamics
- 8.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.3.4. India
- 8.3.3.4.1. Key country dynamics
- 8.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.3.5. Australia & New Zealand
- 8.3.3.5.1. Key country dynamics
- 8.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.3.6. South Korea
- 8.3.3.6.1. Key country dynamics
- 8.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.4. Central & South America
- 8.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.4.2. Brazil
- 8.3.4.2.1. Key country dynamics
- 8.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.5. Middle East & Africa
- 8.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 8.3.5.2. South Africa
- 8.3.5.2.1. Key country dynamics
- 8.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 9. Competitive Analysis
- 9.1. Recent Developments & Impact Analysis, by Key Market Participants
- 9.2. Company Categorization
- 9.3. Participant's Overview
- 9.4. Financial Performance
- 9.5. Packaging Benchmarking
- 9.6. Company Market Share Analysis, 2024 (%)
- 9.7. Company Heat Map Analysis
- 9.8. Strategy Mapping
- 9.9. Company Profiles
- 9.9.1. Nestle.
- 9.9.1.1. Company Overview
- 9.9.1.2. Financial Performance
- 9.9.1.3. Packaging Portfolios
- 9.9.1.4. Strategic Initiatives
- 9.9.2. Starbucks Coffee Company
- 9.9.2.1. Company Overview
- 9.9.2.2. Financial Performance
- 9.9.2.3. Packaging Portfolios
- 9.9.2.4. Strategic Initiatives
- 9.9.3. Bevzilla
- 9.9.3.1. Company Overview
- 9.9.3.2. Financial Performance
- 9.9.3.3. Packaging Portfolios
- 9.9.3.4. Strategic Initiatives
- 9.9.4. Sleepy Owl Coffee
- 9.9.4.1. Company Overview
- 9.9.4.2. Financial Performance
- 9.9.4.3. Packaging Portfolios
- 9.9.4.4. Strategic Initiatives
- 9.9.5. The Good Life Company (TGL Co.)
- 9.9.5.1. Company Overview
- 9.9.5.2. Financial Performance
- 9.9.5.3. Packaging Portfolios
- 9.9.5.4. Strategic Initiatives
- 9.9.6. Tata Consumer Products Limited
- 9.9.6.1. Company Overview
- 9.9.6.2. Financial Performance
- 9.9.6.3. Packaging Portfolios
- 9.9.6.4. Strategic Initiatives
- 9.9.7. Rage Coffee
- 9.9.7.1. Company Overview
- 9.9.7.2. Financial Performance
- 9.9.7.3. Packaging Portfolios
- 9.9.7.4. Strategic Initiatives
- 9.9.8. Louis Dreyfus Company
- 9.9.8.1. Company Overview
- 9.9.8.2. Financial Performance
- 9.9.8.3. Packaging Portfolios
- 9.9.8.4. Strategic Initiatives
- 9.9.9. Little's Coffee Ltd
- 9.9.9.1. Company Overview
- 9.9.9.2. Financial Performance
- 9.9.9.3. Packaging Portfolios
- 9.9.9.4. Strategic Initiatives
- 9.9.10. Tim Hortons
- 9.9.10.1. Company Overview
- 9.9.10.2. Financial Performance
- 9.9.10.3. Packaging Portfolios
- 9.9.10.4. Strategic Initiatives