Product Code: GVR-4-68039-653-5
Antibacterial Products Market Growth & Trends:
The global antibacterial products market size is expected to reach USD 34.52 billion in 2030 and is projected to grow at a CAGR of 3.6% from 2025 to 2030, according to a new report by Grand View Research, Inc. The demand for skincare and hygiene products with antibacterial and antiseptic properties is gaining popularity owing to the shifting consumer inclination towards personal hygiene and wellness. The COVID-19 pandemic has reinforced the significance of regular sanitizing and cleaning practices among consumers to prevent disease-causing germs and is among the prominent factors driving the market.
Increasing levels of awareness regarding the benefits offered by antibacterial products over conventional ones are driving the market. According to the U.S. Food & Drug Administration, these products contain certain active ingredients, such as triclosan and other bacterial resistant antibiotics, that reduce and prevent bacterial infections. The hand soaps segment held the largest revenue share in 2020 and is expected to maintain dominance over the forecast period. These products are intended to prevent active viruses or other microbial organisms. Global players, such as The Colgate-Palmolive Company, have been offering these products in refill easy-to-use tablets to help reduce plastic bottle waste.
For instance, in July 2021, the company launched Softsoap foaming hand soap tablets in a recyclable aluminum bottle. Such product launches have widened the scope of the market. The supermarkets & hypermarkets segment accounted forthe maximumrevenue share in 2020. The increasedvisibility of such products at stores, such as Walgreens, Walmart, Target Brands, Inc., Costco, and The Boots Company PLC, has supported the segmentgrowth. The market is consolidated owing to the presence of a large number of major players,such as Reckitt Benckiser Group PLC, Bielenda, Colgate-Palmolive Company, Henkel Corp., and Johnson & Johnson
Antibacterial Products Market Report Highlights:
- Asia Pacific dominated the global antibacterial products industry with a revenue share of 46.9% in 2024 due to rising product sales through online distribution channels. Amazon, Flipkart, and Gofersare among the prominent channels in the region
- The body wash segment is projected to register the fastest CAGR during the forecast period
- The growth is credited to the increasing visibility of OTC antibacterial body washes. Moreover, major players are offering innovative products owing to the high demand
- For instance, in February 2021, Henkel Corporation's Dial brand launched antibacterial foaming body and hand washes
- The specialty store segment is expected to register the fastest CAGR during the forecast period. An increasing number of premium specialty stores is boosting the segment growth
- Care to Beauty USA, Ulta Beauty, Inc, Target Brands Inc., and Sephora USA, Inc. are the prominent specialty stores in the global market
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Segment Snapshot
- 2.3. Competitive Landscape Snapshot
Chapter 3. Antibacterial Products Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Related Market Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Profit Margin Analysis (Industry-level)
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
- 3.4. Industry Analysis Tools
- 3.4.1. Porter's Five Forces Analysis
- 3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends and Preferences
- 4.3. Factors Affecting Buying Decision
- 4.4. Consumer Ingredient Adoption
- 4.5. Observations & Recommendations
Chapter 5. Antibacterial Products Market: Product Estimates & Trend Analysis
- 5.1. Antibacterial Products Market, By Product: Key Takeaways
- 5.2. Product Movement Analysis & Market Share, 2024 & 2030
- 5.3. Market Estimates & Forecasts, By Product, 2018 - 2030 (USD Million)
- 5.3.1. Body Wash
- 5.3.1.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 5.3.2. Body Moisturizer
- 5.3.2.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 5.3.3. Hand Cream & Lotion
- 5.3.3.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 5.3.4. Hand Soaps
- 5.3.4.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 5.3.5. Hand Sanitizers
- 5.3.5.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 5.3.6. Facial Cleansers
- 5.3.6.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 5.3.7. Facial Mask
- 5.3.7.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
Chapter 6. Antibacterial Products Market: Distribution Channel Estimates & Trend Analysis
- 6.1. Antibacterial Products Market, By Distribution Channel: Key Takeaways
- 6.2. Distribution channel Movement Analysis & Market Share, 2024 & 2030
- 6.3. Market Estimates & Forecasts, by Distribution channel, 2018 - 2030 (USD Million)
- 6.3.1. Hypermarket & Supermarket
- 6.3.1.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 6.3.2. Pharmacy & Drug stores
- 6.3.2.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 6.3.3. Specialty Store
- 6.3.3.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 6.3.4. Online
- 6.3.4.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 6.3.5. Others
- 6.3.5.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
Chapter 7. Antibacterial Products Market: Regional Estimates & Trend Analysis
- 7.1. Antibacterial Products Market: Regional Outlook
- 7.2. Regional Marketplaces: Key Takeaways
- 7.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Million)
- 7.3.1. North America
- 7.3.1.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.1.2. U.S.
- 7.3.1.2.1. Key Country Dynamics
- 7.3.1.2.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.1.3. Canada
- 7.3.1.3.1. Key Country Dynamics
- 7.3.1.3.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.1.4. Mexico
- 7.3.1.4.1. Key Country Dynamics
- 7.3.1.4.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.2. Europe
- 7.3.2.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.2.2. Germany
- 7.3.2.2.1. Key Country Dynamics
- 7.3.2.2.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.2.3. U.K.
- 7.3.2.3.1. Key Country Dynamics
- 7.3.2.3.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.2.4. France
- 7.3.2.4.1. Key Country Dynamics
- 7.3.2.4.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.3. Asia Pacific
- 7.3.3.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.3.2. China
- 7.3.3.2.1. Key Country Dynamics
- 7.3.3.2.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.3.3. Japan
- 7.3.3.3.1. Key Country Dynamics
- 7.3.3.3.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.3.4. India
- 7.3.3.4.1. Key Country Dynamics
- 7.3.3.4.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.3.5. South Korea
- 7.3.3.5.1. Key Country Dynamics
- 7.3.3.5.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.4. Latin America
- 7.3.4.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.4.2. Brazil
- 7.3.4.2.1. Key Country Dynamics
- 7.3.4.2.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.4.3. Argentina
- 7.3.4.3.1. Key Country Dynamics
- 7.3.4.3.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.5. Middle East
- 7.3.5.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.5.2. Saudi Arabia
- 7.3.5.2.1. Key Country Dynamics
- 7.3.5.2.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
- 7.3.5.3. South Africa
- 7.3.5.3.1. Key Country Dynamics
- 7.3.5.3.2. Market Estimates And Forecast, 2018 - 2030 (USD Million)
Chapter 8. Antibacterial Products Market: Competitive Analysis
- 8.1. Recent Developments & Impact Analysis, By Key Market Participants
- 8.2. Company Categorization
- 8.3. Participant's Overview
- 8.4. Financial Performance
- 8.5. Ingredient Benchmarking
- 8.6. Company Market Share Analysis, 2024 (%)
- 8.7. Company Heat Map Analysis
- 8.8. Strategy Mapping
- 8.9. Company Profiles
- 8.9.1. Reckitt Benckiser Group PLC
- 8.9.1.1. Company Overview
- 8.9.1.2. Financial Performance
- 8.9.1.3. Ingredient Portfolios
- 8.9.1.4. Strategic Initiatives
- 8.9.2. Unilever
- 8.9.2.1. Company Overview
- 8.9.2.2. Financial Performance
- 8.9.2.3. Ingredient Portfolios
- 8.9.2.4. Strategic Initiatives
- 8.9.3. GOJO Industries, Inc.
- 8.9.3.1. Company Overview
- 8.9.3.2. Financial Performance
- 8.9.3.3. Ingredient Portfolios
- 8.9.3.4. Strategic Initiatives
- 8.9.4. The Himalaya Drug Company
- 8.9.4.1. Company Overview
- 8.9.4.2. Financial Performance
- 8.9.4.3. Ingredient Portfolios
- 8.9.4.4. Strategic Initiatives
- 8.9.5. Sebapharma
- 8.9.5.1. Company Overview
- 8.9.5.2. Financial Performance
- 8.9.5.3. Ingredient Portfolios
- 8.9.5.4. Strategic Initiatives
- 8.9.6. Bielenda
- 8.9.6.1. Company Overview
- 8.9.6.2. Financial Performance
- 8.9.6.3. Ingredient Portfolios
- 8.9.6.4. Strategic Initiatives
- 8.9.7. Colgate-Palmolive Company
- 8.9.7.1. Company Overview
- 8.9.7.2. Financial Performance
- 8.9.7.3. Ingredient Portfolios
- 8.9.7.4. Strategic Initiatives
- 8.9.8. Henkel AG & Co. KGaA
- 8.9.8.1. Company Overview
- 8.9.8.2. Financial Performance
- 8.9.8.3. Ingredient Portfolios
- 8.9.8.4. Strategic Initiatives
- 8.9.9. Johnson & Johnson Services, Inc.
- 8.9.9.1. Company Overview
- 8.9.9.2. Financial Performance
- 8.9.9.3. Ingredient Portfolios
- 8.9.9.4. Strategic Initiatives
- 8.9.10. Farouk Systems International
- 8.9.10.1. Company Overview
- 8.9.10.2. Financial Performance
- 8.9.10.3. Ingredient Portfolios
- 8.9.10.4. Strategic Initiatives