Product Code: GVR-4-68040-473-7
Vegan Tuna Market Growth & Trends:
The global vegan tuna market size is estimated to reach USD 1.59 billion in 2030 and is anticipated to grow at a CAGR of 7.8% from 2024 to 2030, according to a new report by Grand View Research, Inc. The market is being propelled by the entry of major food companies and investments in plant-based seafood startups. Large multinational corporations, including Nestle, Thai Union, and others, have either launched or invested in plant-based seafood products, recognizing the growth potential of this market. The product has been well received, further validating the demand for vegan alternatives in the seafood category.
Another critical driver is the growing availability of vegan tuna across various distribution channels. Initially, plant-based seafood products were primarily available in specialty stores or niche markets, but nowadays, vegan tuna can be found at various channels such as mainstream supermarkets, online retail platforms, and even food service outlets. The increasing availability of these products makes them more accessible to a broader audience, further fueling market growth. E-commerce has played a pivotal role in expanding the reach of vegan tuna. As consumers increasingly shop for groceries online, plant-based seafood brands have capitalized on the shift by offering their products through platforms like Amazon, Instacart, and company-owned websites. This has been particularly important in reaching younger, tech-savvy consumers who prefer the convenience of online shopping.
The food service industry has also played a crucial role in driving the growth of vegan tuna. Restaurants, cafes, and fast-food chains are increasingly offering plant-based seafood options to cater to the rising demand for vegan and vegetarian meals. Vegan tuna, in particular, has gained popularity as a versatile ingredient that can be used in sushi, sandwiches, salads, and poke bowls. Several well-known chains have already incorporated plant-based tuna into their menus. Additionally, several sushi restaurants in major cities like New York, Los Angeles, and London have begun offering vegan tuna sashimi or rolls made with plant-based alternatives. This expansion into food service has increased the visibility of vegan tuna and introduced it to consumers who may not have otherwise considered it.
Sustainability is not only influencing the product itself but also the packaging of vegan tuna. Consumers are becoming more concerned about the environmental impact of single-use plastics and unsustainable packaging materials. In response, manufacturers of plant-based tuna are adopting eco-friendly packaging options to align with consumer expectations for sustainability. Various brands have adopted recyclable or biodegradable packaging for their vegan tuna products. These efforts are not only reducing the environmental impact of the products but also resonating with eco-conscious consumers who prefer brands that prioritize sustainability across their supply chains.
Major players in the market include Thai Union, Good Catch, Ocean Hugger Foods, Inc., Atlantic Natural Foods, Garden Gourmet Vuna, Sophie's Kitchen, OmniTuna, Hooked, Vgarden Ltd. and Endori. Various steps are adopted by these companies including global expansion, partnerships, acquisitions & mergers, development & launch of new products, and others to gain more share of the market.
Vegan Tuna Market Report Highlights:
- Asia Pacific is expected to grow with a CAGR of 8.4% from 2024 to 2030. The increasing availability of these products in both retail and foodservice channels is expected to drive significant growth in the Asia-Pacific vegan tuna market.
- Canned vegan tuna market is expected to grow with a CAGR of 8.3% over the forecast period. The sustainability of canned products also contributes to their popularity. Canned vegan tuna requires less energy for transportation and storage, as it does not need to be kept cold. This aligns with the growing consumer preference for environmentally friendly food products.
- Household end-user of vegan tuna is expected to grow with a CAGR of 8.1% from 2024 to 2030. The rising trend of consumers towards cooking more at home, and increasing demand for convenient, plant-based ingredients like vegan tuna is driving the market growth.
- Sales through online channels are expected to grow with a CAGR of 8.5% over the forecast period. Online platforms often offer a wider variety of vegan products than physical stores, making it easier for consumers to find specific items like vegan tuna. Many e-commerce platforms also offer subscription services, allowing consumers to receive regular deliveries of their favorite plant-based products, which increases repeat purchases and customer loyalty.
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Product Snapshot
- 2.3. End-user Snapshot
- 2.4. Distribution Channel Snapshot
- 2.5. Competitive Landscape Snapshot
Chapter 3. Vegan Tuna Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Related Market Outlook
- 3.2. Penetration & Growth Prospect Mapping
- 3.3. Industry Value Chain Analysis
- 3.3.1. Profit Margin Analysis
- 3.4. Market Dynamics
- 3.4.1. Market Driver Analysis
- 3.4.2. Market Restraint Analysis
- 3.4.3. Market Opportunities
- 3.4.4. Market Challenges
- 3.5. Business Environment Analysis - Porter's Five Forces Analysis
- 3.6. Market Entry Strategies
Chapter 4. Vegan Tuna Market: Product Estimates & Trend Analysis
- 4.1. Vegan Tuna Market, by Product: Key Takeaways
- 4.2. Product Movement Analysis & Market Share, 2023 & 2030
- 4.3. Frozen
- 4.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 4.4. Canned
- 4.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 4.5. Others
- 4.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 5. Vegan Tuna Market: End-user Estimates & Trend Analysis
- 5.1. Vegan Tuna Market, by End-user: Key Takeaways
- 5.2. End-user Movement Analysis & Market Share, 2023 & 2030
- 5.3. Household
- 5.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.4. Foodservice
- 5.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 6. Vegan Tuna Market: Distribution Channel Estimates & Trend Analysis
- 6.1. Vegan Tuna Market, by Distribution Channel: Key Takeaways
- 6.2. Distribution Channel Movement Analysis & Market Share, 2023 & 2030
- 6.3. Supermarkets & Hypermarkets
- 6.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.4. Supermarkets/Hypermarkets
- 6.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.5. Online
- 6.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.6. Convenience Stores
- 6.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.7. Specialty Stores
- 6.7.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.8. Others
- 6.8.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 7. Vegan Tuna Market: Regional Estimates & Trend Analysis
- 7.1. Vegan Tuna Market: Regional Outlook
- 7.2. Regional Movement Analysis & Market Share, 2023 & 2030
- 7.3. North America
- 7.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2. U.S.
- 7.3.2.1. Key country dynamics
- 7.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3. Canada
- 7.3.3.1. Key country dynamics
- 7.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.4. Mexico
- 7.3.4.1. Key country dynamics
- 7.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.4. Europe
- 7.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.4.2. U.K.
- 7.4.2.1. Key country dynamics
- 7.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.4.3. Germany
- 7.4.3.1. Key country dynamics
- 7.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.4.4. France
- 7.4.4.1. Key country dynamics
- 7.4.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.4.5. Italy
- 7.4.5.1. Key country dynamics
- 7.4.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.4.6. Spain
- 7.4.6.1. Key country dynamics
- 7.4.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.5. Asia Pacific
- 7.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.5.2. China
- 7.5.2.1. Key country dynamics
- 7.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.5.3. Japan
- 7.5.3.1. Key country dynamics
- 7.5.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.5.4. India
- 7.5.4.1. Key country dynamics
- 7.5.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.5.5. Australia & New Zealand
- 7.5.5.1. Key country dynamics
- 7.5.6. South Korea
- 7.5.6.1. Key country dynamics
- 7.5.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.6. Central & South America
- 7.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.6.2. Brazil
- 7.6.2.1. Key country dynamics
- 7.6.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.7. Middle East & Africa
- 7.7.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.7.2. South Africa
- 7.7.2.1. Key country dynamics
- 7.7.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 8. Competitive Analysis
- 8.1. Recent Developments & Impact Analysis, by Key Market Participants
- 8.2. Company Categorization
- 8.3. Participant's Overview
- 8.4. Financial Performance
- 8.5. Product Benchmarking
- 8.6. Company Market Share Analysis, 2023 (%)
- 8.7. Company Heat Map Analysis
- 8.8. Strategy Mapping
- 8.9. Company Profiles
- 8.9.1. Thai Union
- 8.9.1.1. Company Overview
- 8.9.1.2. Financial Performance
- 8.9.1.3. Product Portfolios
- 8.9.1.4. Strategic Initiatives
- 8.9.2. Good Catch
- 8.9.2.1. Company Overview
- 8.9.2.2. Financial Performance
- 8.9.2.3. Product Portfolios
- 8.9.2.4. Strategic Initiatives
- 8.9.3. Ocean Hugger Foods, Inc.
- 8.9.3.1. Company Overview
- 8.9.3.2. Financial Performance
- 8.9.3.3. Product Portfolios
- 8.9.3.4. Strategic Initiatives
- 8.9.4. Atlantic Natural Foods
- 8.9.4.1. Company Overview
- 8.9.4.2. Financial Performance
- 8.9.4.3. Product Portfolios
- 8.9.4.4. Strategic Initiatives
- 8.9.5. Garden Gourmet Vuna
- 8.9.5.1. Company Overview
- 8.9.5.2. Financial Performance
- 8.9.5.3. Product Portfolios
- 8.9.5.4. Strategic Initiatives
- 8.9.6. Sophie's Kitchen
- 8.9.6.1. Company Overview
- 8.9.6.2. Financial Performance
- 8.9.6.3. Product Portfolios
- 8.9.6.4. Strategic Initiatives
- 8.9.7. OmniTuna
- 8.9.7.1. Company Overview
- 8.9.7.2. Financial Performance
- 8.9.7.3. Product Portfolios
- 8.9.7.4. Strategic Initiatives
- 8.9.8. Hooked
- 8.9.8.1. Company Overview
- 8.9.8.2. Financial Performance
- 8.9.8.3. Product Portfolios
- 8.9.8.4. Strategic Initiatives
- 8.9.9. Vgarden Ltd.
- 8.9.9.1. Company Overview
- 8.9.9.2. Financial Performance
- 8.9.9.3. Product Portfolios
- 8.9.9.4. Strategic Initiatives
- 8.9.10. Endori
- 8.9.10.1. Company Overview
- 8.9.10.2. Financial Performance
- 8.9.10.3. Product Portfolios
- 8.9.10.4. Strategic Initiatives