アプリ内広告の世界市場

アプリ内広告の世界市場は2030年に7,968億米ドルに達する

COVID-19後の変化したビジネス環境において、2022年に1,945億米ドルと推定されるアプリ内広告の世界市場は、2030年には7,968億米ドルに達すると予測され、2022年から2030年にかけてCAGR19.3%の成長率で改定されると予測されます。本レポートで分析したセグメントの一つであるバナー広告は、CAGR19.3%を記録し、分析期間終了時には3,202億米ドルに達すると予測されます。パンデミック後の回復を考慮し、リッチメディア広告分野の成長は、今後8年間のCAGRが18.7%に修正されました。

米国市場は593億米ドル、中国はCAGR18.5%で成長予測

米国のアプリ内広告市場は、2022年に593億米ドルと推定されます。世界第2位の経済大国である中国は、2022年から2030年にかけてのCAGRが18.5％となり、2030年には1,346億米ドルの市場規模に達すると予測されます。その他の注目すべき地域市場としては、日本とカナダがあり、2022年から2030年にかけてそれぞれ17％と16.6％の成長が予測されています。欧州では、ドイツがCAGR14.2%で成長すると予測されています。

調査対象企業の例

• Amobee, Inc.
• BYYD Inc.
• Chartboost
• Flurry, Inc.
• Google AdMob
• InMobi Pte Ltd
• ONE by AOL
• Tapjoy, Inc.
• Tune, Inc.

目次

第1章 調査手法

第2章 エグゼクティブサマリー

• 市場概要
• 主要企業
• 市場動向と促進要因
• 世界市場の見通し

第3章 市場分析

• 米国
• カナダ
• 日本
• 中国
• 欧州
• フランス
• ドイツ
• イタリア
• 英国
• その他欧州
• アジア太平洋
• 世界のその他の地域

第4章 競合

What`s New for 2023?

»Special coverage on Russia-Ukraine war; global inflation; easing of "zero-Covid" policy in China and its `bumpy` reopening; supply chain disruptions, global trade tensions; and risk of recession.

»Global competitiveness and key competitor percentage market shares

» Market presence across multiple geographies - Strong/Active/Niche/Trivial

»Online interactive peer-to-peer collaborative bespoke updates

»Access to our digital archives and MarketGlass Research Platform

»Complimentary updates for one year

Looking Ahead to 2023

The global economy is at a critical crossroads with a number of interlocking challenges and crises running in parallel. The uncertainty around how Russia`s war on Ukraine will play out this year and the war`s role in creating global instability means that the trouble on the inflation front is not over yet. Food and fuel inflation will remain a persistent economic problem. Higher retail inflation will impact consumer confidence and spending. As governments combat inflation by raising interest rates, new job creation will slowdown and impact economic activity and growth. Lower capital expenditure is in the offing as companies go slow on investments, held back by inflation worries and weaker demand. With slower growth and high inflation, developed markets seem primed to enter into a recession. Fears of new COVID outbreaks and China's already uncertain post-pandemic path poses a real risk of the world experiencing more acute supply chain pain and manufacturing disruptions this year. Volatile financial markets, growing trade tensions, stricter regulatory environment and pressure to mainstream climate change into economic decisions will compound the complexity of challenges faced. Year 2023 is expected to be tough year for most markets, investors and consumers. Nevertheless, there is always opportunity for businesses and their leaders who can chart a path forward with resilience and adaptability.

Global In-App Advertising Market to Reach $796.8 Billion by 2030

In the changed post COVID-19 business landscape, the global market for In-App Advertising estimated at US$194.5 Billion in the year 2022, is projected to reach a revised size of US$796.8 Billion by 2030, growing at aCAGR of 19.3% over the period 2022-2030. Banner Ads, one of the segments analyzed in the report, is projected to record 19.3% CAGR and reach US$320.2 Billion by the end of the analysis period. Taking into account the ongoing post pandemic recovery, growth in the Rich Media Ads segment is readjusted to a revised 18.7% CAGR for the next 8-year period.

The U.S. Market is Estimated at $59.3 Billion, While China is Forecast to Grow at 18.5% CAGR

The In-App Advertising market in the U.S. is estimated at US$59.3 Billion in the year 2022. China, the world`s second largest economy, is forecast to reach a projected market size of US$134.6 Billion by the year 2030 trailing a CAGR of 18.5% over the analysis period 2022 to 2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 17% and 16.6% respectively over the 2022-2030 period. Within Europe, Germany is forecast to grow at approximately 14.2% CAGR.

Select Competitors (Total 41 Featured) -

• Amobee, Inc.
• BYYD Inc.
• Chartboost
• Flurry, Inc.
• Google AdMob
• InMobi Pte Ltd
• ONE by AOL
• Tapjoy, Inc.
• Tune, Inc.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

• 1. MARKET OVERVIEW
  • Influencer Market Insights
  • In-app Advertising - Global Key Competitors Percentage Market Share in 2022 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E)
  • Impact of Covid-19 and a Looming Global Recession
• 2. FOCUS ON SELECT PLAYERS
• 3. MARKET TRENDS & DRIVERS
• 4. GLOBAL MARKET PERSPECTIVE
  • TABLE 1: World In-App Advertising Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
  • TABLE 2: World Recent Past, Current & Future Analysis for In-App Advertising by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 3: World 8-Year Perspective for In-App Advertising by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2023 & 2030
  • TABLE 4: World Recent Past, Current & Future Analysis for Banner Ads by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 5: World 8-Year Perspective for Banner Ads by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
  • TABLE 6: World Recent Past, Current & Future Analysis for Rich Media Ads by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 7: World 8-Year Perspective for Rich Media Ads by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
  • TABLE 8: World Recent Past, Current & Future Analysis for Interstitial Ads by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 9: World 8-Year Perspective for Interstitial Ads by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
  • TABLE 10: World Recent Past, Current & Future Analysis for Video Ads by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 11: World 8-Year Perspective for Video Ads by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
  • TABLE 12: World Recent Past, Current & Future Analysis for Native Ads by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 13: World 8-Year Perspective for Native Ads by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
  • TABLE 14: World Recent Past, Current & Future Analysis for Messaging by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 15: World 8-Year Perspective for Messaging by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
  • TABLE 16: World Recent Past, Current & Future Analysis for Online Shopping by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 17: World 8-Year Perspective for Online Shopping by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
  • TABLE 18: World Recent Past, Current & Future Analysis for Entertainment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 19: World 8-Year Perspective for Entertainment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
  • TABLE 20: World Recent Past, Current & Future Analysis for Gaming by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 21: World 8-Year Perspective for Gaming by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
  • TABLE 22: World Recent Past, Current & Future Analysis for Payment & Ticketing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 23: World 8-Year Perspective for Payment & Ticketing by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
  • TABLE 24: World Recent Past, Current & Future Analysis for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 25: World 8-Year Perspective for Other Applications by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030

III. MARKET ANALYSIS

• UNITED STATES
  • In-App Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2023 (E)
  • TABLE 26: USA Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 27: USA 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 28: USA Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 29: USA 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030
• CANADA
  • TABLE 30: Canada Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 31: Canada 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 32: Canada Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 33: Canada 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030
• JAPAN
  • In-App Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2023 (E)
  • TABLE 34: Japan Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 35: Japan 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 36: Japan Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 37: Japan 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030
• CHINA
  • In-App Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2023 (E)
  • TABLE 38: China Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 39: China 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 40: China Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 41: China 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030
• EUROPE
  • In-App Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2023 (E)
  • TABLE 42: Europe Recent Past, Current & Future Analysis for In-App Advertising by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
  • TABLE 43: Europe 8-Year Perspective for In-App Advertising by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2023 & 2030
  • TABLE 44: Europe Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 45: Europe 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 46: Europe Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 47: Europe 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030
• FRANCE
  • In-App Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2023 (E)
  • TABLE 48: France Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 49: France 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 50: France Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 51: France 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030
• GERMANY
  • In-App Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2023 (E)
  • TABLE 52: Germany Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 53: Germany 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 54: Germany Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 55: Germany 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030
• ITALY
  • TABLE 56: Italy Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 57: Italy 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 58: Italy Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 59: Italy 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030
• UNITED KINGDOM
  • In-App Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2023 (E)
  • TABLE 60: UK Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 61: UK 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 62: UK Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 63: UK 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030
• REST OF EUROPE
  • TABLE 64: Rest of Europe Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 65: Rest of Europe 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 66: Rest of Europe Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 67: Rest of Europe 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030
• ASIA-PACIFIC
  • In-App Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2023 (E)
  • TABLE 68: Asia-Pacific Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 69: Asia-Pacific 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 70: Asia-Pacific Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 71: Asia-Pacific 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030
• REST OF WORLD
  • TABLE 72: Rest of World Recent Past, Current & Future Analysis for In-App Advertising by Type - Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 73: Rest of World 8-Year Perspective for In-App Advertising by Type - Percentage Breakdown of Value Sales for Banner Ads, Rich Media Ads, Interstitial Ads, Video Ads and Native Ads for the Years 2023 & 2030
  • TABLE 74: Rest of World Recent Past, Current & Future Analysis for In-App Advertising by Application - Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
  • TABLE 75: Rest of World 8-Year Perspective for In-App Advertising by Application - Percentage Breakdown of Value Sales for Messaging, Online Shopping, Entertainment, Gaming, Payment & Ticketing and Other Applications for the Years 2023 & 2030

IV. COMPETITION