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市場調査レポート
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1564070

スマート・ホーム・スピーカーの世界市場

Smart Home Speakers

出版日: | 発行: Global Industry Analysts, Inc. | ページ情報: 英文 248 Pages | 納期: 即日から翌営業日

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スマート・ホーム・スピーカーの世界市場
出版日: 2024年09月01日
発行: Global Industry Analysts, Inc.
ページ情報: 英文 248 Pages
納期: 即日から翌営業日
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本レポートは最新情報反映のため適宜更新し、内容構成変更を行う場合があります。ご検討の際はお問い合わせください。
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  • 概要
  • 目次
概要

スマート・ホーム・スピーカーの世界市場は2030年までに656億米ドルに達する見込み

2023年に95億米ドルと推定されるスマート・ホーム・スピーカーの世界市場は、分析期間2023-2030年にCAGR 31.9%で成長し、2030年には656億米ドルに達すると予測されます。本レポートで分析したセグメントの1つである商業用エンドユーズは、CAGR 35.4%を記録し、分析期間終了時には203億米ドルに達すると予測されます。パーソナルエンドユース分野の成長率は、分析期間中CAGR 30.5%と推定されます。

米国市場は28億米ドルと推定、中国はCAGR 30.4%で成長予測

米国のスマート・ホーム・スピーカー市場は2023年に28億米ドルと推定されます。世界第2位の経済大国である中国は、分析期間2023-2030年のCAGR 30.4%を牽引し、2030年までに95億米ドルの市場規模に達すると予測されています。その他の注目すべき地域別市場としては、日本とカナダがあり、分析期間中のCAGRはそれぞれ28.8%と26.5%と予測されています。欧州では、ドイツがCAGR 21.7%で成長すると予測されています。

世界のスマート・ホーム・スピーカー市場- 主要動向と促進要因のまとめ

なぜスマート・ホーム・スピーカーがスマートホームのエコシステムの中心になりつつあるのか?

スマート・ホーム・スピーカーは、スマートホームエコシステムの中心的なハブとして台頭しており、音声による操作やさまざまなスマートデバイスとのシームレスな統合を実現しています。アマゾン・アレクサ、グーグル・アシスタント、アップル・シリなどのAI搭載バーチャル・アシスタントを搭載したこれらのスピーカーにより、ユーザーは音声コマンドでスマートライト、サーモスタット、鍵、家電製品を操作できるようになり、利便性とユーザー体験が向上しています。音楽の再生、ニュースの更新、買い物リストの管理、問い合わせへの回答などの機能が、さらに人気を高めています。スマートホーム技術を採用する家庭が増えるにつれ、スマート・ホーム・スピーカーの需要は伸び続け、市場拡大を牽引しています。

技術進歩はスマートホームスピーカー市場をどのように形成しているか?

AI、自然言語処理(NLP)、音響工学の技術革新がスマートホームスピーカー市場に革命をもたらしています。強化されたAIアルゴリズムは、騒がしい環境でもより正確な音声認識を可能にし、ユーザーの好みに基づいてパーソナライズされた応答を提供します。ドルビーアトモスや高品位オーディオなど、音質の進歩がスマートスピーカーのエンターテインメント価値を高めています。さらに、スクリーン一体型のスマート・スピーカーの開発により、視覚的フィードバック、ビデオ通話、スマート・ホーム・モニタリングが可能になり、その実用性と魅力がさらに高まっています。こうした進歩により、スマート・ホーム・スピーカーの用途は、基本的な音声コントロール以外にも広がっています。

スマート・ホーム・スピーカーの採用でリードしている市場セグメンテーションは?

製品タイプには、シングルルームスピーカー、マルチルームスピーカー、ディスプレイ付きスマートスピーカーがあり、シングルルームスピーカーは手頃な価格と使いやすさから最大のシェアを占めています。流通チャネルにはオンラインとオフラインがあり、宅配の利便性と幅広い選択肢からオンラインチャネルが優位を占めています。用途は音声コントロールやエンターテインメントからスマートホーム管理まで多岐にわたるが、音声コントロールが主な用途です。北米と欧州は、高い技術導入率とスマートホームの普及率に牽引された最大市場であり、アジア太平洋は消費者の意識と可処分所得の増加により大幅な成長が見込まれています。

スマートホームスピーカー市場の成長を促す要因とは?

スマートホームスピーカー市場の成長は、音声起動デバイスの人気の高まり、AIとNLPの進歩、スマートスピーカーとホームオートメーションシステムの統合など、いくつかの要因によってもたらされます。また、スマートホームの普及動向、多機能デバイスの需要、eコマース・チャネルの拡大も市場成長に寄与しています。さらに、手頃な価格のエントリーレベル・スマートスピーカーの開拓、ハイテク大手とコンテンツプロバイダーとの提携、エンターテインメントやショッピング目的でのスマートスピーカーの利用の増加が、市場拡大をさらに促進しています。

調査対象企業の例(注目の49社)

  • Alphabet, Inc.
  • Amazon.com, Inc.
  • Cowin Technology Pte. Ltd.
  • Fabriq
  • Invoxia
  • Lenovo Group Limited
  • LG Electronics, Inc.
  • Mattel, Inc.
  • Pan Ocean Technology
  • Sony Mobile Communications AB

目次

第1章 調査手法

第2章 エグゼクティブサマリー

  • 市場概要
  • 主要企業
  • 市場動向と促進要因
  • 世界市場の見通し

第3章 市場分析

  • 米国
  • カナダ
  • 日本
  • 中国
  • 欧州
  • フランス
  • ドイツ
  • イタリア
  • 英国
  • その他欧州
  • アジア太平洋
  • その他の地域

第4章 競合

目次
Product Code: MCP14818

Global Smart Home Speakers Market to Reach US$65.6 Billion by 2030

The global market for Smart Home Speakers estimated at US$9.5 Billion in the year 2023, is expected to reach US$65.6 Billion by 2030, growing at a CAGR of 31.9% over the analysis period 2023-2030. Commercial End-Use, one of the segments analyzed in the report, is expected to record a 35.4% CAGR and reach US$20.3 Billion by the end of the analysis period. Growth in the Personal End-Use segment is estimated at 30.5% CAGR over the analysis period.

The U.S. Market is Estimated at US$2.8 Billion While China is Forecast to Grow at 30.4% CAGR

The Smart Home Speakers market in the U.S. is estimated at US$2.8 Billion in the year 2023. China, the world's second largest economy, is forecast to reach a projected market size of US$9.5 Billion by the year 2030 trailing a CAGR of 30.4% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 28.8% and 26.5% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 21.7% CAGR.

Global Smart Home Speakers Market - Key Trends and Drivers Summarized

Why Are Smart Home Speakers Becoming Central to Smart Home Ecosystems?

Smart home speakers are emerging as a central hub for smart home ecosystems, providing voice-activated control and seamless integration with various smart devices. These speakers, equipped with AI-powered virtual assistants such as Amazon Alexa, Google Assistant, and Apple Siri, enable users to control smart lights, thermostats, locks, and appliances through voice commands, enhancing convenience and user experience. The ability to play music, provide news updates, manage shopping lists, and answer queries further adds to their popularity. As more households adopt smart home technologies, the demand for smart home speakers continues to grow, driving market expansion.

How Are Technological Advancements Shaping the Smart Home Speaker Market?

Technological innovations in AI, natural language processing (NLP), and sound engineering are revolutionizing the smart home speaker market. Enhanced AI algorithms enable more accurate voice recognition, even in noisy environments, and provide personalized responses based on user preferences. Advancements in sound quality, such as Dolby Atmos and high-definition audio, are enhancing the entertainment value of smart speakers. Additionally, the development of smart speakers with integrated screens offers visual feedback, video calling, and smart home monitoring, further increasing their utility and appeal. These advancements are broadening the applications of smart home speakers beyond basic voice control.

Which Market Segments Are Leading in the Adoption of Smart Home Speakers?

Product types include single-room speakers, multi-room speakers, and smart speakers with displays, with single-room speakers holding the largest market share due to their affordability and ease of use. Distribution channels include online and offline, with online channels dominating due to the convenience of home delivery and a wide range of choices. Applications range from voice control and entertainment to smart home management, with voice control being the primary application. North America and Europe are the largest markets, driven by high technology adoption rates and smart home penetration, while Asia-Pacific is expected to witness substantial growth due to increasing consumer awareness and disposable incomes.

What Factors Are Driving Growth in the Smart Home Speaker Market?

The growth in the smart home speaker market is driven by several factors, including the rising popularity of voice-activated devices, advancements in AI and NLP, and the integration of smart speakers with home automation systems. The growing trend of smart home adoption, the demand for multi-functional devices, and the expansion of e-commerce channels are also contributing to market growth. Additionally, the development of affordable, entry-level smart speakers, partnerships between tech giants and content providers, and the increasing use of smart speakers for entertainment and shopping purposes are further driving market expansion.

Select Competitors (Total 49 Featured) -

  • Alphabet, Inc.
  • Amazon.com, Inc.
  • Cowin Technology Pte. Ltd.
  • Fabriq
  • Invoxia
  • Lenovo Group Limited
  • LG Electronics, Inc.
  • Mattel, Inc.
  • Pan Ocean Technology
  • Sony Mobile Communications AB

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Global Economic Update
    • Smart Home Speakers - Global Key Competitors Percentage Market Share in 2024 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Popularity of Voice-Activated Devices Drives Smart Home Speaker Market Growth
    • Integration with Smart Home Ecosystems Expands Addressable Market Opportunity
    • Advancements in AI and Natural Language Processing Strengthen Product Appeal
    • Increasing Use of Smart Speakers for Home Automation and Control Spurs Demand
    • Growing Trend of Multi-Functional Smart Speakers Supports Market Competitiveness
    • Focus on Enhanced Sound Quality and Entertainment Features Propels Market Adoption
    • Expansion of Smart Cities and Connected Home Ecosystems Fuels Market Growth
    • Rising Integration with Smart TVs, Lights, and Security Systems Expands Market Potential
    • Increasing Consumer Preference for Hands-Free Convenience Reinforces Market Demand
    • Development of Smart Speakers with Display Screens and Visual Interfaces Generates New Opportunities
    • Growth of E-Commerce Platforms and Online Retail Channels Accelerates Market Expansion
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Smart Home Speakers Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
    • TABLE 2: World Recent Past, Current & Future Analysis for Smart Home Speakers by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 3: World 7-Year Perspective for Smart Home Speakers by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2024 & 2030
    • TABLE 4: World Recent Past, Current & Future Analysis for Commercial by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 5: World 7-Year Perspective for Commercial by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 6: World Recent Past, Current & Future Analysis for Personal by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 7: World 7-Year Perspective for Personal by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Smart Home Speakers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
    • TABLE 8: USA Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 9: USA 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030
  • CANADA
    • TABLE 10: Canada Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 11: Canada 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030
  • JAPAN
    • Smart Home Speakers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
    • TABLE 12: Japan Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 13: Japan 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030
  • CHINA
    • Smart Home Speakers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
    • TABLE 14: China Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 15: China 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030
  • EUROPE
    • Smart Home Speakers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
    • TABLE 16: Europe Recent Past, Current & Future Analysis for Smart Home Speakers by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 17: Europe 7-Year Perspective for Smart Home Speakers by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2024 & 2030
    • TABLE 18: Europe Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 19: Europe 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030
  • FRANCE
    • Smart Home Speakers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
    • TABLE 20: France Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 21: France 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030
  • GERMANY
    • Smart Home Speakers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
    • TABLE 22: Germany Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 23: Germany 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030
  • ITALY
    • TABLE 24: Italy Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 25: Italy 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030
  • UNITED KINGDOM
    • Smart Home Speakers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
    • TABLE 26: UK Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 27: UK 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030
  • REST OF EUROPE
    • TABLE 28: Rest of Europe Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 29: Rest of Europe 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030
  • ASIA-PACIFIC
    • Smart Home Speakers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
    • TABLE 30: Asia-Pacific Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 31: Asia-Pacific 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030
  • REST OF WORLD
    • TABLE 32: Rest of World Recent Past, Current & Future Analysis for Smart Home Speakers by End-Use - Commercial and Personal - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 33: Rest of World 7-Year Perspective for Smart Home Speakers by End-Use - Percentage Breakdown of Value Sales for Commercial and Personal for the Years 2024 & 2030

IV. COMPETITION