動向機会プロファイル：社会動向

当レポートでは、経済的・社会的側面に影響を与える家族構造、ジェンダーコミュニティ、世代間の消費行動における主要なシフトについて説明しています。また、模範的な使用事例を紹介し、成長を可能にする新たなビジネスモデルの機会を提案しています。

目次

動向機会プロファイル

• 子どものいない世帯
• 切り離された生活
• レインボーファミリー
• ジェンダーニュートラルなパーソナルケア
• ジェンダーに基づく金融ソリューション
• 社会信用システム
• 質素な経済
• 免責事項

Transformative Mega Trends Enabling Growth and Innovation till 2030

This series of trend opportunity profiles discusses major shifts in family structures, gender communities, and generational consumption behavior impacting economic and social dimensions.

The evolution of mentalities in the family structure is shaping the societal acceptance of childless adults prioritizing care-free living; conscious uncoupling in households with children to provide better care and finances by co-parenting; inclusion of a single mother by choice; and people who identify as gay, lesbian, bisexual, transgender, or queer adopting and offering child care.

These trends represent the gradual transformation of societies toward gender equality and a shift in business aspirations, financial inclusion, and personal care brands. Gen Z and millennial consumers' inclination toward cost-effective and sustainable consumption is driving companies to adopt resource sharing, developing a culture that promotes a circular economy, and localized manufacturing.

This report guides organizations to incorporate these trends by representing exemplary use cases and suggesting opportunities from the upcoming new business models that will enable growth.

Table of Contents

Trend Opportunity Profiles

• Child-free Households
• Child-free Households (continued)
• Child-free Households (continued)
• Child-free Households (continued)
• Uncoupled Living
• Uncoupled Living (continued)
• Uncoupled Living (continued)
• Uncoupled Living (continued)
• Rainbow Families
• Rainbow Families (continued)
• Rainbow Families (continued)
• Rainbow Families (continued)
• Gender-neutral Personal Care
• Gender-neutral Personal Care (continued)
• Gender-neutral Personal Care (continued)
• Gender-neutral Personal Care (continued)
• Gender-based Financial Solutions
• Gender-based Financial Solutions (continued)
• Gender-based Financial Solutions (continued)
• Gender-based Financial Solutions (continued)
• Social Credit System
• Social Credit System (continued)
• Social Credit System (continued)
• Social Credit System (continued)
• Frugal Economy
• Frugal Economy (continued)
• Frugal Economy (continued)
• Frugal Economy (continued)
• Legal Disclaimer