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市場調査レポート

タイのホットドリンク市場動向

Hot Drinks in Thailand

発行 Euromonitor International 商品コード 279032
出版日 ページ情報 英文 42 Pages
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タイのホットドリンク市場動向 Hot Drinks in Thailand
出版日: 2016年02月03日 ページ情報: 英文 42 Pages
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概要

当レポートでは、タイにおけるホットドリンク市場について分析し、市場全体の動向と発展、市場データ(過去5年間の実績値と今後5年間の予測値)、主要企業のプロファイル(企業戦略・事業実績・競争力など)、各部門(コーヒー、お茶、その他のホットドリンク製品)の動向・競合情勢・将来見通しなどを調査しています。

タイのホットドリンク市場

  • エグゼクティブサマリー
  • 主要動向・市場の発展
  • 市場データ
  • 付録
  • 情報源

企業プロファイル

  • Boncafe (thailand) Co Ltd
  • Greentea Thai Ltd
  • Siam Fb Products Co Ltd

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • コーヒー
  • ティー
  • その他のホットドリンク

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次
Product Code: HDTH

Consumer behaviour in terms of hot drinks in Thailand is gradually changing from one of a morning ritual and healthier alternatives to adopting habits from other cultures. Coffee and tea cultures from foreign countries are gaining increasing popularity in Thailand, due to the exposure of Thai consumers to international influences. As a result, hot drinks in Thailand is becoming more sophisticated and segmented. New innovations and developments are being seen in the category.

Euromonitor International's Hot Drinks in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • Global Influences Boost Adoption of Trends From Other Cultures
  • the Internet Helps in Connecting Consumers With Brands
  • Domestic Brands Are Competing Against International Brands
  • Increasing Premiumisation and Segmentation in Hot Drinks
  • Positive Growth Expected Over the Forecast Period

Key Trends and Developments

  • Global Influences Help To Shape Hot Drinks in Thailand
  • Growing Health Awareness Drives Premiumisation
  • Integrated Marketing Becoming More Popular
  • Online Retailing Sees the Strongest Development

Market Data

  • Table 1. Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2010-2015
  • Table 2. Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2010-2015
  • Table 3. Retail Sales of Hot Drinks by Category: Volume 2010-2015
  • Table 4. Retail Sales of Hot Drinks by Category: Value 2010-2015
  • Table 5. Retail Sales of Hot Drinks by Category: % Volume Growth 2010-2015
  • Table 6. Retail Sales of Hot Drinks by Category: % Value Growth 2010-2015
  • Table 7. Foodservice Sales of Hot Drinks by Category: Volume 2010-2015
  • Table 8. Foodservice Sales of Hot Drinks by Category: % Volume Growth 2010-2015
  • Table 9. Total Sales of Hot Drinks by Category: Total Volume 2010-2015
  • Table 10. Total Sales of Hot Drinks by Category: % Total Volume Growth 2010-2015
  • Table 11. NBO Company Shares of Hot Drinks: % Retail Value 2011-2015
  • Table 12. LBN Brand Shares of Hot Drinks: % Retail Value 2012-2015
  • Table 13. Penetration of Private Label in Hot Drinks by Category: % Retail Value 2010-2015
  • Table 14. Retail Distribution of Hot Drinks by Format: % Volume 2010-2015
  • Table 15. Retail Distribution of Hot Drinks by Format and Category: % Volume 2015
  • Table 16. Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2015-2020
  • Table 17. Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2015-2020
  • Table 18. Forecast Retail Sales of Hot Drinks by Category: Volume 2015-2020
  • Table 19. Forecast Retail Sales of Hot Drinks by Category: Value 2015-2020
  • Table 20. Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2015-2020
  • Table 21. Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2015-2020
  • Table 22. Forecast Foodservice Sales of Hot Drinks by Category: Volume 2015-2020
  • Table 23. Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2015-2020
  • Table 24. Forecast Total Sales of Hot Drinks by Category: Total Volume 2015-2020
  • Table 25. Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2015-2020

Appendix

Production/import/export Data

  • Table 26. Imports of Hot Drinks by Category 2010-2015
  • Table 27. Exports of Hot Drinks by Category 2010-2015

Sources

  • Summary 1. Research Sources

Boncafe (thailand) Co Ltd in Hot Drinks (thailand)

  • Strategic Direction
  • Key Facts
    • Summary 2. Boncafe (Thailand) Co Ltd: Key Facts
    • Summary 3. Boncafe (Thailand) Co Ltd: Operational Indicators
  • Competitive Positioning
    • Summary 4. Boncafe (Thailand) Co Ltd: Competitive Position 2015

Greentea Thai Ltd in Hot Drinks (thailand)

  • Strategic Direction
  • Key Facts
    • Summary 5. Greentea Thai Ltd: Key Facts
  • Competitive Positioning
    • Summary 6. Greentea Thai Ltd: Competitive Position 2015

Siam Fb Products Co Ltd in Hot Drinks (thailand)

  • Strategic Direction
  • Key Facts
    • Summary 7. Siam FB Products Co Ltd: Key Facts
    • Summary 8. Siam FB Products Co Ltd: Operational Indicators
  • Competitive Positioning
    • Summary 9. Siam FB Products Co Ltd: Competitive Position 2015

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 28. Retail Sales of Coffee by Category: Volume 2010-2015
  • Table 29. Retail Sales of Coffee by Category: Value 2010-2015
  • Table 30. Retail Sales of Coffee by Category: % Volume Growth 2010-2015
  • Table 31. Retail Sales of Coffee by Category: % Value Growth 2010-2015
  • Table 32. Retail Sales of Fresh Coffee by Regular vs Decaffeinated: % Value 2010-2015
  • Table 33. Retail Sales of Fresh Ground Coffee by Standard vs Pods: % Value 2010-2015
  • Table 34. Retail Sales of Instant Coffee by Type: % Value Breakdown 2010-2015
  • Table 35. NBO Company Shares of Coffee: % Retail Value 2011-2015
  • Table 36. LBN Brand Shares of Coffee: % Retail Value 2012-2015
  • Table 37. Forecast Retail Sales of Coffee by Category: Volume 2015-2020
  • Table 38. Forecast Retail Sales of Coffee by Category: Value 2015-2020
  • Table 39. Forecast Retail Sales of Coffee by Category: % Volume Growth 2015-2020
  • Table 40. Forecast Retail Sales of Coffee by Category: % Value Growth 2015-2020
  • Table 41. Forecast Retail Sales of Fresh Ground Coffee by Standard vs Pods: % Value 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 42. Retail Sales of Tea by Category: Volume 2010-2015
  • Table 43. Retail Sales of Tea by Category: Value 2010-2015
  • Table 44. Retail Sales of Tea by Category: % Volume Growth 2010-2015
  • Table 45. Retail Sales of Tea by Category: % Value Growth 2010-2015
  • Table 46. Retail Sales of Tea by Standard Vs Pods: % Value 2010-2015
  • Table 47. NBO Company Shares of Tea: % Retail Value 2011-2015
  • Table 48. LBN Brand Shares of Tea: % Retail Value 2012-2015
  • Table 49. Forecast Retail Sales of Tea by Category: Volume 2015-2020
  • Table 50. Forecast Retail Sales of Tea by Category: Value 2015-2020
  • Table 51. Forecast Retail Sales of Tea by Category: % Volume Growth 2015-2020
  • Table 52. Forecast Retail Sales of Tea by Category: % Value Growth 2015-2020
  • Table 53. Forecast Retail Sales of Tea by Standard vs Pods: % Value 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 54. Retail Sales of Other Hot Drinks by Category: Volume 2010-2015
  • Table 55. Retail Sales of Other Hot Drinks by Category: Value 2010-2015
  • Table 56. Retail Sales of Other Hot Drinks by Category: % Volume Growth 2010-2015
  • Table 57. Retail Sales of Other Hot Drinks by Category: % Value Growth 2010-2015
  • Table 58. Retail Sales of Other Hot Drinks by Standard Vs Pods: % Value 2010-2015
  • Table 59. NBO Company Shares of Other Hot Drinks: % Retail Value 2011-2015
  • Table 60. LBN Brand Shares of Other Hot Drinks: % Retail Value 2012-2015
  • Table 61. Forecast Retail Sales of Other Hot Drinks by Category: Volume 2015-2020
  • Table 62. Forecast Retail Sales of Other Hot Drinks by Category: Value 2015-2020
  • Table 63. Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2015-2020
  • Table 64. Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2015-2020
  • Table 65. Forecast Retail Sales of Other Hot Drinks by Standard Vs Pods: % Value 2015-2020
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