タイの調理用食材と食事市場

タイの調理用食材と食事の市場規模は2024年には全体的にプラスに転じ、小売・外食ともに金額・数量ともに売上が増加する見通しです。ほとんどのカテゴリーで単価の伸びは安定していますが、気候の課題は引き続き生産に影響を及ぼしており、特にオリーブオイル生産用のオリーブ作物は異常気象の影響を受けやすい状態となっています。

当レポートでは、タイの調理用食材と食事市場について調査し、2020年～2024年の最新小売販売データに加え、主要企業、ブランド、小売店舗を特定し、消費者需要と販売成長の背景にある主要動向と人口動態の変化を評価しています。

目次

目次と表のリスト

エグゼクティブサマリー

市場データ

免責事項

情報源

タイの食用油

主なデータ結果

2024年の発展

• 単価上昇によりオリーブオイルの数量成長は低調に留まる
• パーム油の入手性は供給問題により変動するが、価格安定化策により手頃な価格に保たれている
• Morakotは食用油全体のトップを維持

展望と機会

• 家庭での調理や健康志向の動向により、食用油の成長は継続すると予想される
• 健康上の利点により、代替食用油への関心が高まる
• 食用油における持続可能性への取り組みの強化

カテゴリーデータ

タイの食事とスープ

主なデータ結果

2024年の発展

• 消費者が生活費の高騰に直面しているにもかかわらず、調理済み食品は引き続き成長している
• 消費者は便利な食事ソリューションと多様な料理の選択肢を求めている
• より健康的な選択肢への嗜好の高まりが多様性を促進

展望と機会

• 製品イノベーションは、調理済み食品の成長を引き続き牽引する
• 予測期間中、冷凍調理済み食品の競合は激化すると予想される
• ブランドは、植物由来の選択肢と持続可能性への取り組みを活用して、より幅広い消費者層にアピールする準備を整えている

カテゴリーデータ

タイのソース、ディップ、調味料

主なデータ結果

2024年の発展

• 調理体験を向上させる新製品のイノベーションが成長を促進
• 観光客の流入により、外食産業の売上高は引き続き拡大している
• 利便性は、ソース、ディップ、調味料の成長を促進する重要な要素であり続けている

展望と機会

• ソース、ディップ、調味料は堅調な小売量の増加を維持すると予想
• 健康に焦点を当てた製品イノベーションの成長機会の拡大
• 植物由来のソースの入手しやすさと種類の増加

カテゴリーデータ

タイの甘いスプレッド

主なデータ結果

2024年の発展

• 生活費の上昇の中でスイートスプレッドは緩やかな成長を見せる
• カカオ価格上昇がチョコレートスプレッドに与える影響
• ジャムや保存食の健康とウェルネスへの注目が高まる

展望と機会

• 観光客の流入により、外食産業における甘いスプレッドの供給量が増加すると予想
• 消費者の関心を高めるマーケティングとブランドコラボレーション
• 健康とウェルネスのトレンドの高まりがナッツと種子ベースのスプレッドの成長を促進

カテゴリーデータ

Cooking ingredients and meals in Thailand is set to show an overall positive performance in 2024, with increasing sales in both current value and volume terms across both retail and foodservice. While unit price growth for most categories has been stabilising, climate challenges continue to affect production, especially of olive crops for the production of olive oil, which remain vulnerable to extreme weather events.

Euromonitor International's Cooking Ingredients and Meals in Thailand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2029, clearly indicating how the market is expected to change.

Product coverage: Edible Oils, Meals and Soups, Sauces, Dips and Condiments, Sweet Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cooking Ingredients and Meals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Cooking ingredients and meals in 2024: The big picture
• Key trends in 2024
• Competitive landscape
• Channel developments
• What next for cooking ingredients and meals?

MARKET DATA

• Table 1 Sales of Cooking Ingredients and Meals by Category: Volume 2019-2024
• Table 2 Sales of Cooking Ingredients and Meals by Category: Value 2019-2024
• Table 3 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2019-2024
• Table 4 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2019-2024
• Table 5 NBO Company Shares of Cooking Ingredients and Meals: % Value 2020-2024
• Table 6 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2021-2024
• Table 7 Penetration of Private Label by Category: % Value 2019-2024
• Table 8 Distribution of Cooking Ingredients and Meals by Format: % Value 2019-2024
• Table 9 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2024-2029
• Table 10 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2024-2029
• Table 11 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2024-2029
• Table 12 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

• Summary 1 Research Sources

EDIBLE OILS IN THAILAND

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Unit price rises lead to only low volume growth for olive oil
• Availability of palm oil experiences fluctuations due to supply issues, but price stabilisation measures keep it affordable
• Morakot continues to lead overall edible oils

PROSPECTS AND OPPORTUNITIES

• Growth in edible oils expected to continue, driven by cooking at home, and health and wellness trends
• Health benefits will favour interest in alternative edible oils
• Increasing sustainability efforts within edible oils

CATEGORY DATA

• Table 13 Sales of Edible Oils by Category: Volume 2019-2024
• Table 14 Sales of Edible Oils by Category: Value 2019-2024
• Table 15 Sales of Edible Oils by Category: % Volume Growth 2019-2024
• Table 16 Sales of Edible Oils by Category: % Value Growth 2019-2024
• Table 17 NBO Company Shares of Edible Oils: % Value 2020-2024
• Table 18 LBN Brand Shares of Edible Oils: % Value 2021-2024
• Table 19 Distribution of Edible Oils by Format: % Value 2019-2024
• Table 20 Forecast Sales of Edible Oils by Category: Volume 2024-2029
• Table 21 Forecast Sales of Edible Oils by Category: Value 2024-2029
• Table 22 Forecast Sales of Edible Oils by Category: % Volume Growth 2024-2029
• Table 23 Forecast Sales of Edible Oils by Category: % Value Growth 2024-2029

MEALS AND SOUPS IN THAILAND

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Continued growth for ready meals despite consumers facing a higher cost of living
• Consumers demand convenient meal solutions and different culinary choices
• Growing preference for healthier choices drives greater variety

PROSPECTS AND OPPORTUNITIES

• Product innovation will continue to drive growth in ready meals
• Increasing competition expected within frozen ready meals in the forecast period
• Brands set to leverage plant-based options and sustainability commitments to appeal to a wider consumer base

CATEGORY DATA

• Table 24 Sales of Meals and Soups by Category: Volume 2019-2024
• Table 25 Sales of Meals and Soups by Category: Value 2019-2024
• Table 26 Sales of Meals and Soups by Category: % Volume Growth 2019-2024
• Table 27 Sales of Meals and Soups by Category: % Value Growth 2019-2024
• Table 28 Sales of Chilled Ready Meals by Ethnicity: % Value 2019-2024
• Table 29 Sales of Frozen Ready Meals by Ethnicity: % Value 2019-2024
• Table 30 Sales of Soup by Leading Flavours: Rankings 2019-2024
• Table 31 NBO Company Shares of Meals and Soups: % Value 2020-2024
• Table 32 LBN Brand Shares of Meals and Soups: % Value 2021-2024
• Table 33 Distribution of Meals and Soups by Format: % Value 2019-2024
• Table 34 Forecast Sales of Meals and Soups by Category: Volume 2024-2029
• Table 35 Forecast Sales of Meals and Soups by Category: Value 2024-2029
• Table 36 Forecast Sales of Meals and Soups by Category: % Volume Growth 2024-2029
• Table 37 Forecast Sales of Meals and Soups by Category: % Value Growth 2024-2029

SAUCES, DIPS AND CONDIMENTS IN THAILAND

KEY DATA FINDINGS

2024 DEVELOPMENTS

• New product innovations to elevate the cooking experience spur growth
• Foodservice volumes continue to expand due to tourist influx
• Convenience continues to be a key factor driving growth in sauces, dips and condiments

PROSPECTS AND OPPORTUNITIES

• Sauces, dips and condiments expected to maintain solid retail volume growth
• Greater opportunity for growth for product innovations with a health focus
• Increased availability and variety of plant-based sauces

CATEGORY DATA

• Table 38 Sales of Sauces, Dips and Condiments by Category: Volume 2019-2024
• Table 39 Sales of Sauces, Dips and Condiments by Category: Value 2019-2024
• Table 40 Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2019-2024
• Table 41 Sales of Sauces, Dips and Condiments by Category: % Value Growth 2019-2024
• Table 42 Sales of Liquid Recipe Sauces by Type: % Value 2019-2024
• Table 43 Sales of Other Sauces and Condiments by Type: Rankings 2019-2024
• Table 44 NBO Company Shares of Sauces, Dips and Condiments: % Value 2020-2024
• Table 45 LBN Brand Shares of Sauces, Dips and Condiments: % Value 2021-2024
• Table 46 Distribution of Sauces, Dips and Condiments by Format: % Value 2019-2024
• Table 47 Forecast Sales of Sauces, Dips and Condiments by Category: Volume 2024-2029
• Table 48 Forecast Sales of Sauces, Dips and Condiments by Category: Value 2024-2029
• Table 49 Forecast Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2024-2029
• Table 50 Forecast Sales of Sauces, Dips and Condiments by Category: % Value Growth 2024-2029

SWEET SPREADS IN THAILAND

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Sweet spreads sees modest growth amidst rising cost of living
• Impact of rising cocoa prices on chocolate spreads
• Increasing focus on health and wellness claims for jams and preserves

PROSPECTS AND OPPORTUNITIES

• Tourist influx expected to drive up foodservice volumes of sweet spreads
• Marketing and brand collaboration to spur consumer interest
• Growing health and wellness trend to drive growth for nut and seed based spreads

CATEGORY DATA

• Table 51 Sales of Sweet Spreads by Category: Volume 2019-2024
• Table 52 Sales of Sweet Spreads by Category: Value 2019-2024
• Table 53 Sales of Sweet Spreads by Category: % Volume Growth 2019-2024
• Table 54 Sales of Sweet Spreads by Category: % Value Growth 2019-2024
• Table 55 Sales of Jams and Preserves by Leading Flavours: Rankings 2019-2024
• Table 56 NBO Company Shares of Sweet Spreads: % Value 2020-2024
• Table 57 LBN Brand Shares of Sweet Spreads: % Value 2021-2024
• Table 58 Distribution of Sweet Spreads by Format: % Value 2019-2024
• Table 59 Forecast Sales of Sweet Spreads by Category: Volume 2024-2029
• Table 60 Forecast Sales of Sweet Spreads by Category: Value 2024-2029
• Table 61 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2024-2029
• Table 62 Forecast Sales of Sweet Spreads by Category: % Value Growth 2024-2029