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市場調査レポート

ベトナムにおける生活家電市場

Consumer Appliances in Vietnam

発行 Euromonitor International 商品コード 133944
出版日 ページ情報 英文 125 Pages
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ベトナムにおける生活家電市場 Consumer Appliances in Vietnam
出版日: 2016年01月21日 ページ情報: 英文 125 Pages
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概要

当レポートでは、ベトナムにおける生活家電市場について分析しており、製品別に市場動向、競合の展望、見通しなどを検証し、国内企業プロファイルを盛り込んで、概略以下の構成でお届けします。

ベトナムの生活家電

  • エグゼクティブサマリー
  • 主な動向および発展
  • 市場指標
  • 市場データ
  • 定義

国内企業プロファイル - ベトナム

  • GT Co Ltd
  • Goldsun Jsc
  • Nagakawa Vietnam JSC
  • Pico JSC
  • Rinnai Vietnam Co Ltd
  • Son Thang Co Ltd
  • Vina Electric Fan Co Ltd

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • 冷蔵庫
  • 洗濯(乾燥)機
  • 食器洗い機
  • 大型調理器具(レンジ/オーブン/グリルなど)
  • 電子レンジ
  • 下ごしらえ調理器具(フードプロセッサー/ミキサー/ブレンダーなど)
  • 小型調理器具(コーヒーメーカー/パン焼き機/トースターなど)
  • 小型キッチン器具(コーヒーミル/ケトル/スライサーなど)
  • 掃除機
  • アイロン
  • パーソナルケア器具
  • 空調(冷房/除湿機/加湿器など)
  • 暖房器具

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次
Product Code: WGVN

In 2015, the proposed price rises in electricity met with increasing controversy in Vietnam. As a result, even though consumer awareness regarding the usage of green appliances to save the environment remains low, more and more people are opting for energy-efficient products to pay less for their monthly electricity bills. Many consumers are willing to spend more on higher-priced power-saving models because they believe it is a good long-term investment.

Euromonitor International's Consumer Appliances in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • Energy-efficient Products Continue To Thrive
  • Increasingly Hectic Lifestyles Stimulate Growth for Many Categories
  • Multinational Manufacturers Remain As the Dominant Players
  • Store-based Channel Maintains Consolidation Despite Internet Retailing's Emergence
  • Forecast Growth Is Expected To Slow Down

Key Trends and Developments

  • Green Products Emerge Despite the Lack of Government Support
  • Internet Retailing Surges
  • Increasingly Strong Presence of Imported Products
  • Rising Working Hours Bolsters Sales for Various Categories

Market Indicators

  • Table 1. Household Penetration of Selected Total Stock Consumer Appliances by Category 2010-2015
  • Table 2. Replacement Cycles of Consumer Appliances by Category 2010-2015

Market Data

  • Table 3. Sales of Consumer Appliances by Category: Volume 2010-2015
  • Table 4. Sales of Consumer Appliances by Category: Value 2010-2015
  • Table 5. Sales of Consumer Appliances by Category: % Volume Growth 2010-2015
  • Table 6. Sales of Consumer Appliances by Category: % Value Growth 2010-2015
  • Table 7. Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2010-2015
  • Table 8. Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2010-2015
  • Table 9. Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2010-2015
  • Table 10. Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2010-2015
  • Table 11. Sales of Small Appliances by Category: Volume 2010-2015
  • Table 12. Sales of Small Appliances by Category: Value 2010-2015
  • Table 13. Sales of Small Appliances by Category: % Volume Growth 2010-2015
  • Table 14. Sales of Small Appliances by Category: % Value Growth 2010-2015
  • Table 15. NBO Company Shares of Major Appliances: % Volume 2011-2015
  • Table 16. LBN Brand Shares of Major Appliances: % Volume 2012-2015
  • Table 17. NBO Company Shares of Small Appliances: % Volume 2011-2015
  • Table 18. LBN Brand Shares of Small Appliances: % Volume 2012-2015
  • Table 19. Distribution of Major Appliances by Format: % Volume 2010-2015
  • Table 20. Distribution of Small Appliances by Format: % Volume 2010-2015
  • Table 21. Forecast Sales of Consumer Appliances by Category: Volume 2015-2020
  • Table 22. Forecast Sales of Consumer Appliances by Category: Value 2015-2020
  • Table 23. Forecast Sales of Consumer Appliances by Category: % Volume Growth 2015-2020
  • Table 24. Forecast Sales of Consumer Appliances by Category: % Value Growth 2015-2020
  • Table 25. Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2015-2020
  • Table 26. Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2015-2020
  • Table 27. Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2015-2020
  • Table 28. Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2015-2020
  • Table 29. Forecast Sales of Small Appliances by Category: Volume 2015-2020
  • Table 30. Forecast Sales of Small Appliances by Category: Value 2015-2020
  • Table 31. Forecast Sales of Small Appliances by Category: % Volume Growth 2015-2020
  • Table 32. Forecast Sales of Small Appliances by Category: % Value Growth 2015-2020

Sources

  • Summary 1. Research Sources

G T Co Ltd in Consumer Appliances (vietnam)

  • Strategic Direction
  • Key Facts
    • Summary 2. G T Co Ltd: Key Facts
    • Summary 3. G T Co Ltd: Operational Indicators
  • Company Background
  • Internet Strategy

Private Label

  • Competitive Positioning
    • Summary 4. G T Co Ltd: Competitive Position 2015

Goldsun Jsc in Consumer Appliances (vietnam)

  • Strategic Direction
  • Key Facts
    • Summary 5. Goldsun JSC: Key Facts
  • Production
  • Competitive Positioning
    • Summary 6. Goldsun JSC: Competitive Position 2015

Pico Jsc in Consumer Appliances (vietnam)

  • Strategic Direction
  • Key Facts
    • Summary 7. Pico JSC: Key Facts
    • Summary 8. Pico JSC: Operational Indicators
  • Company Background
  • Internet Strategy

Private Label

  • Competitive Positioning
    • Summary 9. Pico JSC: Competitive Position 2015

Refrigeration Electrical Engineering Corp in Consumer Appliances (vietnam)

  • Strategic Direction
  • Key Facts
    • Summary 10. Refrigeration Electrical Engineering Corp: Key Facts
    • Summary 11. Refrigeration Electrical Engineering Corp: Operational Indicators
  • Production
  • Competitive Positioning

Vietnam Fan Jsc in Consumer Appliances (vietnam)

  • Strategic Direction
  • Key Facts
    • Summary 12. Vietnam Fan JSC: Key Facts
  • Production
  • Competitive Positioning
    • Summary 13. Vietnam Fan JSC: Competitive Position 2015

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 33. Sales of Dishwashers by Category: Volume 2010-2015
  • Table 34. Sales of Dishwashers by Category: Value 2010-2015
  • Table 35. Sales of Dishwashers by Category: % Volume Growth 2010-2015
  • Table 36. Sales of Dishwashers by Category: % Value Growth 2010-2015
  • Table 37. Sales of Dishwashers by Format: % Volume 2010-2015
  • Table 38. NBO Company Shares of Dishwashers: % Volume 2011-2015
  • Table 39. LBN Brand Shares of Dishwashers: % Volume 2012-2015
  • Table 40. Forecast Sales of Dishwashers by Category: Volume 2015-2020
  • Table 41. Forecast Sales of Dishwashers by Category: Value 2015-2020
  • Table 42. Forecast Sales of Dishwashers by Category: % Volume Growth 2015-2020
  • Table 43. Forecast Sales of Dishwashers by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 44. Sales of Home Laundry Appliances by Category: Volume 2010-2015
  • Table 45. Sales of Home Laundry Appliances by Category: Value 2010-2015
  • Table 46. Sales of Home Laundry Appliances by Category: % Volume Growth 2010-2015
  • Table 47. Sales of Home Laundry Appliances by Category: % Value Growth 2010-2015
  • Table 48. Sales of Automatic Washing Machines by Format: % Volume 2010-2015
  • Table 49. Sales of Automatic Washing Machines by Volume Capacity: % Volume 2010-2015
  • Table 50. NBO Company Shares of Home Laundry Appliances: % Volume 2011-2015
  • Table 51. LBN Brand Shares of Home Laundry Appliances: % Volume 2012-2015
  • Table 52. Forecast Sales of Home Laundry Appliances by Category: Volume 2015-2020
  • Table 53. Forecast Sales of Home Laundry Appliances by Category: Value 2015-2020
  • Table 54. Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2015-2020
  • Table 55. Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 56. Sales of Large Cooking Appliances by Category: Volume 2010-2015
  • Table 57. Sales of Large Cooking Appliances by Category: Value 2010-2015
  • Table 58. Sales of Large Cooking Appliances by Category: % Volume Growth 2010-2015
  • Table 59. Sales of Large Cooking Appliances by Category: % Value Growth 2010-2015
  • Table 60. Sales of Built-in Hobs by Format: % Volume 2010-2015
  • Table 61. NBO Company Shares of Large Cooking Appliances: % Volume 2011-2015
  • Table 62. LBN Brand Shares of Large Cooking Appliances: % Volume 2012-2015
  • Table 63. NBO Company Shares of Built-in Hobs: % Volume 2011-2015
  • Table 64. NBO Company Shares of Cooker Hoods: % Volume 2011-2015
  • Table 65. NBO Company Shares of Built-in Cooker Hoods: % Volume 2011-2015
  • Table 66. NBO Company Shares of Freestanding Cooker Hoods: % Volume 2011-2015
  • Table 67. Forecast Sales of Large Cooking Appliances by Category: Volume 2015-2020
  • Table 68. Forecast Sales of Large Cooking Appliances by Category: Value 2015-2020
  • Table 69. Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2015-2020
  • Table 70. Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 71. Sales of Microwaves by Category: Volume 2010-2015
  • Table 72. Sales of Microwaves by Category: Value 2010-2015
  • Table 73. Sales of Microwaves by Category: % Volume Growth 2010-2015
  • Table 74. Sales of Microwaves by Category: % Value Growth 2010-2015
  • Table 75. Sales of Microwaves by Type: % Volume 2011-2015
  • Table 76. NBO Company Shares of Microwaves: % Volume 2011-2015
  • Table 77. LBN Brand Shares of Microwaves: % Volume 2012-2015
  • Table 78. Microwaves by Distribution Format: % Volume 2010-2015
  • Table 79. Forecast Sales of Microwaves by Category: Volume 2015-2020
  • Table 80. Forecast Sales of Microwaves by Category: Value 2015-2020
  • Table 81. Forecast Sales of Microwaves by Category: % Volume Growth 2015-2020
  • Table 82. Forecast Sales of Microwaves by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 83. Sales of Refrigeration Appliances by Category: Volume 2010-2015
  • Table 84. Sales of Refrigeration Appliances by Category: Value 2010-2015
  • Table 85. Sales of Refrigeration Appliances by Category: % Volume Growth 2010-2015
  • Table 86. Sales of Refrigeration Appliances by Category: % Value Growth 2010-2015
  • Table 87. Sales of Fridge Freezers by Format: % Volume 2010-2015
  • Table 88. Sales of Fridge Freezers by Static vs Frost-Free: % Volume 2010-2015
  • Table 89. Sales of Fridge Freezers by Volume Capacity: % Volume 2010-2015
  • Table 90. Sales of Fridges by Format: % Volume 2010-2015
  • Table 91. Sales of Fridges by Volume Capacity: % Volume 2010-2015
  • Table 92. NBO Company Shares of Refrigeration Appliances: % Volume 2011-2015
  • Table 93. LBN Brand Shares of Refrigeration Appliances: % Volume 2012-2015
  • Table 94. NBO Company Shares of Freestanding Fridge Freezers: % Volume 2011-2015
  • Table 95. NBO Company Shares of Freestanding Fridges: % Volume 2011-2015
  • Table 96. Forecast Sales of Refrigeration Appliances by Category: Volume 2015-2020
  • Table 97. Forecast Sales of Refrigeration Appliances by Category: Value 2015-2020
  • Table 98. Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2015-2020
  • Table 99. Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 100. Sales of Air Treatment Products by Category: Volume 2010-2015
  • Table 101. Sales of Air Treatment Products by Category: Value 2010-2015
  • Table 102. Sales of Air Treatment Products by Category: % Volume Growth 2010-2015
  • Table 103. Sales of Air Treatment Products by Category: % Value Growth 2010-2015
  • Table 104. NBO Company Shares of Air Treatment Products: % Volume 2011-2015
  • Table 105. LBN Brand Shares of Air Treatment Products: % Volume 2012-2015
  • Table 106. Forecast Sales of Air Treatment Products by Category: Volume 2015-2020
  • Table 107. Forecast Sales of Air Treatment Products by Category: Value 2015-2020
  • Table 108. Forecast Sales of Air Treatment Products by Category: % Volume Growth 2015-2020
  • Table 109. Forecast Sales of Air Treatment Products by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 110. Sales of Food Preparation Appliances by Category: Volume 2010-2015
  • Table 111. Sales of Food Preparation Appliances by Category: Value 2010-2015
  • Table 112. Sales of Food Preparation Appliances by Category: % Volume Growth 2010-2015
  • Table 113. Sales of Food Preparation Appliances by Category: % Value Growth 2010-2015
  • Table 114. NBO Company Shares of Food Preparation Appliances: % Volume 2011-2015
  • Table 115. LBN Brand Shares of Food Preparation Appliances: % Volume 2012-2015
  • Table 116. Forecast Sales of Food Preparation Appliances by Category: Volume 2015-2020
  • Table 117. Forecast Sales of Food Preparation Appliances by Category: Value 2015-2020
  • Table 118. Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2015-2020
  • Table 119. Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 120. Sales of Heating Appliances: Volume 2010-2015
  • Table 121. Sales of Heating Appliances: Value 2010-2015
  • Table 122. Sales of Heating Appliances: % Volume Growth 2010-2015
  • Table 123. Sales of Heating Appliances: % Value Growth 2010-2015
  • Table 124. NBO Company Shares of Heating Appliances: % Volume 2011-2015
  • Table 125. LBN Brand Shares of Heating Appliances: % Volume 2012-2015
  • Table 126. Forecast Sales of Heating Appliances: Volume 2015-2020
  • Table 127. Forecast Sales of Heating Appliances: Value 2015-2020
  • Table 128. Forecast Sales of Heating Appliances: % Volume Growth 2015-2020
  • Table 129. Forecast Sales of Heating Appliances: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 130. Sales of Irons: Volume 2010-2015
  • Table 131. Sales of Irons: Value 2010-2015
  • Table 132. Sales of Irons: % Volume Growth 2010-2015
  • Table 133. Sales of Irons: % Value Growth 2010-2015
  • Table 134. Sales of Irons by Format: % Volume 2010-2015
  • Table 135. NBO Company Shares of Irons: % Volume 2011-2015
  • Table 136. LBN Brand Shares of Irons: % Volume 2012-2015
  • Table 137. Forecast Sales of Irons: Volume 2015-2020
  • Table 138. Forecast Sales of Irons: Value 2015-2020
  • Table 139. Forecast Sales of Irons: % Volume Growth 2015-2020
  • Table 140. Forecast Sales of Irons: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 141. Sales of Personal Care Appliances by Category: Volume 2010-2015
  • Table 142. Sales of Personal Care Appliances by Category: Value 2010-2015
  • Table 143. Sales of Personal Care Appliances by Category: % Volume Growth 2010-2015
  • Table 144. Sales of Personal Care Appliances by Category: % Value Growth 2010-2015
  • Table 145. Sales of Body Shavers by Format: % Volume 2010-2015
  • Table 146. Sales of Body Shavers by Power Source: % Volume 2011-2015
  • Table 147. Sales of Hair Care Appliances by Format: % Volume 2010-2015
  • Table 148. NBO Company Shares of Personal Care Appliances 2011-2015
  • Table 149. LBN Brand Shares of Personal Care Appliances 2012-2015
  • Table 150. Forecast Sales of Personal Care Appliances by Category: Volume 2015-2020
  • Table 151. Forecast Sales of Personal Care Appliances by Category: Value 2015-2020
  • Table 152. Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2015-2020
  • Table 153. Forecast Sales of Personal Care Appliances by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 154. Sales of Small Cooking Appliances by Category: Volume 2010-2015
  • Table 155. Sales of Small Cooking Appliances by Category: Value 2010-2015
  • Table 156. Sales of Small Cooking Appliances by Category: % Volume Growth 2010-2015
  • Table 157. Sales of Small Cooking Appliances by Category: % Value Growth 2010-2015
  • Table 158. NBO Company Shares of Small Cooking Appliances: % Volume 2011-2015
  • Table 159. LBN Brand Shares of Small Cooking Appliances: % Volume 2012-2015
  • Table 160. Forecast Sales of Small Cooking Appliances by Category: Volume 2015-2020
  • Table 161. Forecast Sales of Small Cooking Appliances by Category: Value 2015-2020
  • Table 162. Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2015-2020
  • Table 163. Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 164. Sales of Small Kitchen Appliances (Non-cooking) by Category: Volume 2010-2015
  • Table 165. Sales of Small Kitchen Appliances (Non-cooking) by Category: Value 2010-2015
  • Table 166. Sales of Small Kitchen Appliances (Non-cooking) by Category: % Volume Growth 2010-2015
  • Table 167. Sales of Small Kitchen Appliances (Non-cooking) by Category: % Value Growth 2010-2015
  • Table 168. NBO Company Shares of Small Kitchen Appliances (Non-cooking): % Volume 2011-2015
  • Table 169. LBN Brand Shares of Small Kitchen Appliances (Non-cooking): % Volume 2012-2015
  • Table 170. Forecast Sales of Small Kitchen Appliances (Non-cooking) by Category: Volume 2015-2020
  • Table 171. Forecast Sales of Small Kitchen Appliances (Non-cooking) by Category: Value 2015-2020
  • Table 172. Forecast Sales of Small Kitchen Appliances (Non-cooking) by Category: % Volume Growth 2015-2020
  • Table 173. Forecast Sales of Small Kitchen Appliances (Non-cooking) by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 174. Sales of Vacuum Cleaners by Category: Volume 2010-2015
  • Table 175. Sales of Vacuum Cleaners by Category: Value 2010-2015
  • Table 176. Sales of Vacuum Cleaners by Category: % Volume Growth 2010-2015
  • Table 177. Sales of Vacuum Cleaners by Category: % Value Growth 2010-2015
  • Table 178. NBO Company Shares of Vacuum Cleaners: % Volume 2011-2015
  • Table 179. LBN Brand Shares of Vacuum Cleaners: % Volume 2012-2015
  • Table 180. Forecast Sales of Vacuum Cleaners by Category: Volume 2015-2020
  • Table 181. Forecast Sales of Vacuum Cleaners by Category: Value 2015-2020
  • Table 182. Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2015-2020
  • Table 183. Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2015-2020
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