![]() |
市場調査レポート
商品コード
1372122
ヴィーガンホイップクリームの世界市場-2023年~2030年Global Vegan Whipped Cream Market - 2023-2030 |
||||||
カスタマイズ可能
適宜更新あり
|
ヴィーガンホイップクリームの世界市場-2023年~2030年 |
出版日: 2023年10月18日
発行: DataM Intelligence
ページ情報: 英文 223 Pages
納期: 即日から翌営業日
|
ヴィーガンホイップクリームの世界市場は2022年に4億5,810万米ドルに達し、2030年には7億2,460万米ドルに達すると予測され、予測期間2023~2030年のCAGRは5.9%で成長する見込みです。
都市化と消費者のライフスタイルの変化により、一般消費者による様々な洋食の採用が増加しています。カップケーキ、ワッフル、プリンなどのデザートを取り入れることは、今や世界的に一般的になっています。こうした製品の消費量が増えれば増えるほど、そのトッピングとして使われる生クリームの需要も増えます。
動物性生クリームの使用と消費に関する健康と環境への懸念の高まりが、乳製品不使用の生クリームの必要性を煽っています。菜食主義者の増加により、ベーカリー用途でのヴィーガンホイップクリームの使用が増加しています。メーカーは大豆やナッツをベースにした様々なヴィーガンホイップクリームを魅力的なパウチやスプレータイプのパッケージで提供しています。
市場各社が健康を謳った新製品を発売することで、市場での人気が高まっています。2020年1月、植物由来の飲料ブランドであるSilkは、乳製品不使用のホイップクリームを市場に投入し、同社のポートフォリオに新製品を導入しました。この非乳製品は砂糖ゼロで、ケト・フレンドリーです。カロリー摂取に気を配る健康志向の消費者がこうした製品を広く採用し、市場成長を牽引しています。
乳製品アレルギーを持つ人々は、ホイップクリームを含むすべてのカテゴリーで乳製品不使用の製品を採用しています。伝統的にホイップクリームは乳製品から作られています。乳糖不耐症と牛乳アレルギーは、乳製品のホイップクリーム消費に関連するアレルギーの懸念事項の一部です。米国国立医学図書館によると、世界人口の約65%が乳幼児期以降に乳糖不耐症に罹患しているといいます。
American College of Allergy, Asthma &Immunology(米国アレルギー喘息免疫学会)によると、乳幼児の約2~3%に牛乳アレルギーがあり、小児に多い食物アレルギーのひとつとされています。成人の牛乳アレルギーは約2%です。乳製品の消費に対する懸念の高まりが、乳製品不使用製品に対するニーズと需要を後押ししています。
World Animal Foundationによると、2023年の統計では、世界で約8,800万人の菜食主義者が存在します。動物の健康と残酷さに関する意識の高まりとともに、世界中で菜食主義者の人口が非常に増加しています。人々は、ホイップクリーム用途の植物ベースのオプションを採用しており、市場成長を牽引しています。
メーカー各社は、ベーカリーや乳製品への応用を目的としたヴィーガンホイップクリームの需要増加に対応するため、様々な植物由来原料から製造されたヴィーガンホイップクリームを提供しています。植物由来のミルクを使った新製品の発売が市場の成長を拡大しています。例えば、2022年8月、アップフィールド社の食品ブランドであるカントリークロック社は、レンズ豆ミルクから作られた植物性ホイップクリームを発売しました。この製品は、乳製品ベースのホイップクリームよりも脂肪分が29%少ないです。
メーカー各社は、製品のタンパク質含有量を増やすため、ヴィーガン用ホイップクリームにエンドウ豆タンパク質を配合しています。例えば、2020年8月、ホイップデザートのトッピングメーカーであるHanan Products Company Inc.は、エンドウタンパクとアクアファバから製造されたクリーンラベルの非乳製品であるTasty Whip Veganを発売しました。この製品は、他の非乳製品と比べて味とボリュームが向上していると主張しています。
ヴィーガンホイップクリーム市場は、まだ設立初期の変化段階にあります。一部の人々はまだ世界市場における製品の存在を知らないです。ヴィーガンホイップクリーム市場のメーカーは、消費者の注目を集めるために、様々な植物由来の資源を使用した革新的な製品を発表しています。アーモンド、大豆、ココナッツなど、ヴィーガンホイップクリームの製造に使用される原料は、乳製品原料よりも高価です。
これらの原料の入手可能性が限られ、コストが高いことは、市場の成長にマイナスの影響を与える可能性があります。原材料の調達は製品の最終価格に影響するため、従来製品と比べて高価になります。アレルギーを持たない人々は、その豊かな味と特性から動物性乳製品を使ったホイップクリームを選びます。乳製品ベースのホイップクリーム市場との競合が激しく、ヴィーガンホイップクリーム市場は世界市場で成長するための課題に直面しています。
Global Vegan Whipped Cream Market reached US$ 458.1 million in 2022 and is expected to reach US$ 724.6 million by 2030, growing with a CAGR of 5.9% during the forecast period 2023-2030.
Urbanization and the changing lifestyles of consumers are increasing the adoption of various Western food products by the general population. The incorporation of desserts such as cupcakes, waffles and puddings is now commonly observed globally. The higher the consumption of these products, there is higher the demand for the whipped creams which is used as topping of these products.
The increasing health and environmental concerns related to the use and consumption of animal-based whipping creams are fueling the need for dairy-free whipped cream. The rise in the adoption of veganism leads to an increase in vegan whipped cream use in bakery applications. Manufacturers are offering various soy and nut-based vegan whipped creams in attractive pouch and spray-type packages.
The new product launches by the market players with health claims are increasing the product's popularity in the market. In January 2020, Silk, a plant-based beverage brand, introduced a new product in their company portfolio by launching dairy-free whipped cream into the market. This non-dairy product is of zero sugar and keto friendly. Health-conscious consumers who are attentive to their calorie intake are widely adopting such products, driving market growth.
People with dairy allergies are adopting dairy-free products in all categories, including whipped cream. Traditionally whipped creams are made from dairy sources. Lactose intolerance and cow milk allergy are some of the allergy concerns associated with the consumption of dairy whipping cream. According to the National Library of Medicine, approximately 65% of the global population is suffering from lactose intolerance after infancy.
According to the American College of Allergy, Asthma & Immunology, around 2- 3 % of infants and young children have cow milk allergies and is considered to be one of the common food allergies in children. Cow milk allergy in adults is noted to be around 2%. The increasing concerns with the consumption of dairy products are driving the need and demand for dairy-free products.
According to the World Animal Foundation, approximately 88 million vegans are present worldwide, as of 2023 stats. With the rising awareness about animal health and cruelty, there is an immense increase in the vegan population worldwide. People are adopting plant-based options of the whipping cream application, driving the market growth.
Manufacturers are offering vegan whipped cream produced from various plant-based sources in order to reach the increasing demand for vegan whipped cream for their application in bakery and dairy products. The launch of new products with plant-based milk is expanding the market growth. For instance, in August 2022, Country Crock, a food brand from Upfield, launched plant-based whipped cream made from lentil milk. The product contains 29 % less fat than that of dairy-based whipped cream.
Manufacturers are involving pea protein in vegan whipping cream to increase the protein content of the product. For instance, in August 2020, Hanan Products Company Inc., a whipped dessert toppings manufacturer, launched Tasty Whip Vegan, a clean-label non-dairy product produced from pea protein and aquafaba. The product claimed to have enhanced taste and volume compared to other non-dairy products.
The vegan whipping cream market is still in its early establishment changes. Some people are still unaware of the existence of the product in the global market. Manufacturers of the vegan whipping cream market are launching innovative products with the use of various plant-based resources to gain consumers' attention. The ingredients used for the production of vegan whipping creams such as almonds, soy and coconut are more expensive than the dairy ingredients.
The limited availability and high cost of these ingredients may negatively impact the market growth. The ingredient sourcing influences the final price of the product, making it expensive compared to conventional products. Non-allergic people choose animal-based dairy whipping creams due to their rich taste and properties. With the high competition from the dairy-based whipping market, the vegan whipping cream market faces challenges to grow in the global market.
The global vegan whipped cream market is segmented based on source, packaging, distribution channel, end-user and region.
The global market for vegan whipped cream is divided into two categories based on end-users: households and HoReCa. The HoReCa segment has the largest share of the market as these products are widely used in the food service industries. Recently, the HoReCa segment has rapidly expanded due to changes in consumer lifestyles and a higher rate of eating out.
Famous cafes are now offering vegan whipped cream on their menus to cater for the increasing number of people following a vegan diet. For example, in March 2023, Costa Coffee, a British coffeehouse chain, introduced a dairy-free whipped cream as an alternative to dairy whipped cream which is used in the preparation of handmade drinks.
The high demand for these products is leading well-known brands to include them in their offerings in order to maintain their market lead. For instance, in May 2023, Starbucks, an American multinational chain of coffeehouses, announced its plan to launch vegan whipped cream in its coffee shops across the UK in October 2023.
North America dominated the global vegan whipped cream market. The region has a high demand for bakery and confectionery products. Desserts, pancakes and other products are increasingly consumed in U.S., Canada and other parts of the region. Whipping being used as an essential part of these products, has increased demand among the food service sectors.
The increasing health and environmental awareness among consumers is increasing the vegan population in this region. According to the World Animal Foundation, 6% of U.S. population is vegan as of 2023. The manufacturers of this region are releasing new and innovative products increasing the market size. Manufacturers are launching vegan whipped creams to meet the demand for the product among vegan consumers.
The major global players in the market include: So Delicious Dairy Free, Gay Lea Foods Co-operative Ltd., Conagra Brands, Truwip, Trader Joe's, Schlagfix, Natures Charm, Tropolite, Heng Guan Food Industrial and Califia Farms.
The global vegan whipped cream market was moderately affected by the outbreak of the COVID-19 pandemic. As a response to the sudden outbreak of the disease, governments declared lockdowns to contain its spread. Consequently, manufacturing and processing industries had to temporarily shut down, halting the production of products.
The supply chain and distribution channel disruptions led to a shortage of products in convenience stores. Moreover, the HoReCa shutdown has resulted in decreased demand for the product. However, the availability of these products through e-commerce platforms and increased demand for household use have boosted market sales. The market has also benefited from consumers' increased health consciousness and high adoption of vegan diets.
Russia and Ukraine war had a negative impact on all industries, including food. The war resulted in supply chain disruptions that negatively affected the market economy. The pause in the sourcing of raw materials and the distribution of final products to other countries due to interrupted import and export transactions severely affected market growth.
The global vegan whipped cream market report would provide approximately 85 tables, 88 figures and 223 Pages.
LIST NOT EXHAUSTIVE