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1304453

フレーバーミルクの世界市場-2023年～2030年

Global Flavored Milk Market - 2023-2030

出版日
ページ情報
英文 102 Pages
納期
即日から翌営業日
カスタマイズ可能
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=148.90円
フレーバーミルクの世界市場-2023年～2030年
出版日: 2023年07月07日
発行: DataM Intelligence
ページ情報: 英文 102 Pages
納期: 即日から翌営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 目次
概要

市場概要

世界のフレーバーミルク市場は2022年に576億米ドル、2030年には895億米ドルに達し、有利な成長が予測されています。予測期間2023-2030年のCAGRは5.6%です。

消費者の健康志向の高まりが、栄養価の高いフレーバーミルク製品に対する需要を促進しています。メーカー各社は、低脂肪や低糖質、オーガニックや天然配合、ビタミンやミネラル、機能性成分を強化した製品など、より健康的な選択肢を導入することで対応しています。健康志向の選択とクリーンラベルの重視が、フレーバーミルク製品の開発を形成しています。

フレーバーミルク市場は風味の革新性と多様性の影響を受けています。消費者はユニークでエキサイティングなフレーバー体験を求めています。メーカー各社は、チョコレートやストロベリーといった伝統的な選択肢を超え、革新的で型にはまらないフレーバーを導入し、フレーバー製品の幅を広げています。例えば、エキゾチックなフルーツ、デザートにインスパイアされた贅沢なフレーバー、異なるフレーバープロファイルの組み合わせなどです。フレーバーの革新性と多様性に焦点を当てることで、新しい味覚やフレーバーの組み合わせを求める消費者を惹きつけることを目的としています。

市場力学

植物性・代替ミルクフレーバーへの需要の高まりがフレーバーミルク市場の成長を促進

菜食主義者やベジタリアンを含む植物性の食生活は、動物福祉、環境の持続可能性、個人の健康に対する懸念から人気を集めています。植物性の食生活を採用する消費者が増えるにつれ、アーモンドミルク、豆乳、オーツミルク、ココナッツミルクなどの非乳製品の代替ミルクの需要が増加しています。例えば、GFIによると、2020年の時点で、植物性ミルクは、米国の新興市場における小売牛乳の総売上高の15％をすでに占めています。

フレーバーミルクメーカーは、フレーバーミルクの植物性オプションを導入することで、この動向を利用しようとしています。植物性・代替ミルクフレーバーを提供することで、フレーバーミルク市場は従来の乳製品消費者以外にも消費者層を拡大することができます。乳糖不耐症、牛乳アレルギー、または食事制限のある人々も、嗜好や食事のニーズを損なうことなくフレーバーミルク飲料を楽しめるようになっています。こうした消費者層の拡大は市場全体の成長に寄与しています。

利便性と外出先での消費がフレーバーミルク市場の成長促進に重要な役割を果たす

今日の消費者は多忙で慌ただしいライフスタイルを送っており、便利ですぐに飲める飲料を求めることが多くなっています。例えば、少なくとも週に1回、世界中の顧客の40％以上が外出先で飲料を飲んでおり、強化ミルク、飲むヨーグルト、栄養ドリンクなどが好まれる選択肢の一部となっています。フレーバーミルクは、常に外出する人々にとって便利で持ち運びに便利な選択肢となります。

ボトルやパウチなど、しっかり閉まるパッケージのフレーバーミルクは、持ち運びが簡単で、移動中に飲むこともできます。通勤中であれ、ジムであれ、学校やオフィスであれ、旅行中であれ、消費者は追加の器具や道具を必要とせずにフレーバーミルクを便利に楽しむことができます。この利便性と携帯性という要素が、時間に追われる人々を惹きつけ、市場の成長に寄与しています。例えば、2021年のノルウェーにおけるフレーバーミルクの平均消費量は、1人当たり9.17リットルに達しました。

フレーバーミルクの賞味期限と保管要件がフレーバーミルク市場の成長を妨げる

フレーバーミルクは腐敗しやすい製品であるため、他の飲料に比べて賞味期限が限られています。フレーバーミルクには香料や添加成分が含まれているため、微生物が繁殖しやすく、保存期間が短くなる可能性があります。このような腐敗性は、流通、在庫管理、製品の浪費の面でメーカーに課題をもたらします。また消費者は、フレーバーミルクの賞味期限が短いと認識すると購入をためらい、代わりに長持ちする飲料を選ぶかもしれません。

フレーバーミルクは通常、品質を維持し賞味期限を延ばすために冷蔵保存を必要とします。この要件は、メーカー、流通業者、小売業者にとって物流上の課題となります。適切な保管、輸送、陳列冷蔵を含むコールドチェーンインフラは、フレーバーミルク製品が新鮮で安全に消費されることを保証するために極めて重要になります。特定の地域や輸送中に冷蔵施設へのアクセスが制限されることは、フレーバーミルク市場の成長を妨げる可能性があります。

COVID-19の影響

ロックダウンや規制が実施されたため、人々は自宅で過ごす時間が長くなり、家庭での食事やスナックの消費が増加しました。フレーバーミルクは、しばしば安らぎと懐かしさを与える飲料とみなされ、家庭での消費の一部として人気を博しました。消費者は、困難な時期に安らぎをもたらすために、フレーバーミルクを含む馴染みのある嗜好品を求めたのです。

しかし、レストラン、カフェ、学校などの外食産業が閉鎖されたり、営業が制限されたりして、これらのチャネルにおけるフレーバーミルクの需要は大幅に減少しました。フレーバーミルク製品は、外食の場では食事や間食の一部として消費されることがよくあります。家庭外での消費機会の減少は、パンデミックの間、フレーバーミルクの売上と需要の減少につながっています。

目次

第1章 調査手法と調査範囲

第2章 定義と概要

第3章 エグゼクティブサマリー

第4章 市場力学

  • 影響要因
    • 促進要因
      • 植物性・代替ミルクフレーバーに対する需要の高まり
      • 利便性と外出先での消費
    • 抑制要因
      • フレーバーミルクの賞味期限と保存要件
    • 機会
    • 影響分析

第5章 産業分析

  • ポーターのファイブフォース分析
  • サプライチェーン分析
  • 価格分析
  • 規制分析

第6章 COVID-19分析

第7章 フレーバー別

  • バニラ
  • チョコレート
  • ストロベリー
  • その他

第8章 パッケージ別

  • 紙ベース包装
  • プラスチック包装
  • ガラス包装
  • 金属包装

第9章 流通チャネル別

  • スーパーマーケット/ハイパーマーケット
  • コンビニエンスストア
  • オンライン販売
  • その他

第10章 地域別

  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • フランス
    • イタリア
    • スペイン
    • その他欧州
  • 南米
    • ブラジル
    • アルゼンチン
    • その他南米
  • アジア太平洋
    • 中国
    • インド
    • 日本
    • オーストラリア
    • その他アジア太平洋地域
  • 中東・アフリカ

第11章 競合情勢

  • 競合シナリオ
  • 市況/シェア分析
  • M&A分析

第12章 企業プロファイル

  • Danone SA
    • 会社概要
    • 製品ポートフォリオと説明
    • 財務概要
    • 主な発展
  • Amul Industries Pvt. Ltd.
  • Associated Milk Producers, Inc
  • Dean Foods Company
  • Arla Foods Amba
  • Saputo Inc.
  • The Hershey Company
  • Nestle S.A
  • Dairy Farmers of America, Inc.
  • Hiland Dairy

第13章 付録

目次
Product Code: FB6487

Market Overview

The Global Flavored Milk Market US$ 57.6 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 89.5 billion by 2030. The market is growing at a CAGR of 5.6% during the forecast period 2023-2030.

Consumers' increasing focus on health and wellness is driving the demand for flavored milk products that offer nutritional benefits. Manufacturers are responding by introducing healthier options, such as low-fat or reduced-sugar variants, organic or natural formulations, and products fortified with vitamins, minerals, or functional ingredients. The emphasis on health-conscious choices and clean labels is shaping the development of flavored milk products.

The flavored milk market is influenced by flavor innovation and diversity. Consumers are seeking unique and exciting flavor experiences. Manufacturers are expanding their flavor offerings beyond traditional options like chocolate and strawberry, introducing innovative and unconventional flavors. Examples include exotic fruits, indulgent dessert-inspired flavors, and combinations of different flavor profiles. The focus on flavor innovation and diversity aims to attract consumers looking for new taste sensations and flavor combinations.

Market Dynamics

Rising Demand for Plant-Based and Alternative Milk Flavors is Indeed Driving the Market Growth of Flavored Milk

Plant-based diets, including vegan and vegetarian lifestyles, are gaining popularity due to concerns about animal welfare, environmental sustainability, and personal health. As more consumers adopt plant-based diets, the demand for non-dairy milk alternatives, such as almond milk, soy milk, oat milk, and coconut milk, is on the rise. For instance, according to GFI, As of 2020, plant-based milk already represented 15% of the total dollar sales of retail milk in the developed market of the United States.

Flavored milk manufacturers are tapping into this trend by introducing plant-based flavored milk options. By offering plant-based and alternative milk flavors, the flavored milk market can expand its consumer base beyond traditional dairy consumers. People with lactose intolerance, milk allergies, or dietary restrictions can now enjoy flavored milk beverages without compromising their preferences or dietary needs. This expanded consumer base contributes to the overall market growth.

Convenience and On-The-Go Consumption Play a Significant Role in Driving The Market Growth of Flavored Milk

Consumers today lead busy and hectic lifestyles, often seeking convenient and ready-to-consume beverage options. For instance, At least once a week, more than 40% of customers worldwide drink while they are on the go, with fortified milk, sipping yogurt, and energy drinks being some of their preferred options. Flavored milk provides a convenient and portable choice for those who are constantly on the go.

Flavored milk's packaging, such as bottles or pouches with secure closures, makes it easy to carry and consume while on the move. Whether it's during a commute, at the gym, in school or the office, or while traveling, consumers can conveniently enjoy flavored milk without the need for additional equipment or utensils. This convenience and portability factor attracts time-pressed individuals and contributes to market growth. For instance, in 2021, the average volume of flavored milk consumed in Norway amounted to 9.17 liters per person.

Shelf Life and Storage Requirements of Flavored Milk Can Hamper the Growth of the Flavored Milk Market

Flavored milk is a perishable product, meaning it has a limited shelf life compared to other beverages. The presence of flavorings and added ingredients in flavored milk can contribute to microbial growth, reducing its shelf life. This perishability poses challenges for manufacturers in terms of distribution, inventory management, and product wastage. Consumers may also be deterred from purchasing flavored milk if they perceive it as having a short shelf life, opting for longer-lasting beverages instead.

Flavored milk typically requires refrigeration to maintain its quality and extend its shelf life. This requirement poses logistical challenges for manufacturers, distributors, and retailers. Cold chain infrastructure, including proper storage, transportation, and display refrigeration, becomes crucial to ensure that flavored milk products remain fresh and safe for consumption. Limited access to refrigeration facilities in certain regions or during transportation can hinder market growth for flavored milk.

COVID-19 Impact

With lockdowns and restrictions in place, people spent more time at home, leading to increased consumption of at-home meals and snacks. Flavored milk, often considered a comforting and nostalgic beverage, gained popularity as a part of home-based consumption. Consumers sought familiar and indulgent products, including flavored milk, to bring a sense of comfort during challenging times.

However, the closure or limited operations of food service establishments, such as restaurants, cafes, and schools, significantly reduced the demand for flavored milk in these channels. Flavored milk products are often consumed as part of meals or snacks in food service settings. The decline in out-of-home consumption opportunities led to decreased sales and demand for flavored milk during the pandemic.

Segment Analysis

The global flavored milk market is segmented based on flavors, packaging, distribution channel, and region.

Rising Utilization of Flavored Milk in Diary-based Beverages

The global flavored milk market has been segmented by flavors into, vanilla, chocolate, strawberry, and others

In 2022, based on flavor, the chocolate flavor segment held the highest share of the flavored milk market. Chocolate is a universally loved flavor that appeals to a wide range of consumers, including children and adults. For instance, according to Tastewise, in 2023, 12.58% of restaurants offer Chocolate Milk on their menus. The fastest rising consumer need for Chocolate Milk is Snack

Chocolate flavor has a rich and indulgent taste that is often associated with comfort and indulgence. Chocolate flavor offers a variety of options within the flavored milk category. It can range from classic milk chocolate to variations like dark chocolate, white chocolate, or chocolate blends with other flavors such as caramel or mint. This wide range of chocolate flavors provides consumers with diverse choices and keeps them engaged in the market.

Geographical Analysis

Growing Health Consciousness among consumers in Asia Pacific Region is Expected to Drive the Market Growth in this Region

In 2022, the Asia Pacific region had a significant share of the flavored milk market. Flavored milk products have long been popular in the Asia Pacific, with a strong cultural preference for dairy-based beverages. With a rising preference for healthier and more nourishing food choices, the flavored milk market is experiencing significant growth, particularly in the Asia-Pacific region. This region, led by India as the world's largest milk producer, is witnessing a surge in demand for flavored milk products. This demand has spurred innovation and exploration of novel flavors in the flavored milk segment.

Furthermore, the Asia-Pacific region's dairy production practices are known for their efficiency and sustainability, which have positively impacted the expansion of the market. Manufacturers are also actively catering to consumers' individual requirements, offering options such as low-sugar, no-sugar, and fat-free variations of flavored milk.

Competitive Landscape

The major global players in the market include: Danone SA, Amul Industries Pvt. Ltd., Associated Milk Producers, Inc, Dean Foods Company, Arla Foods Amba, Saputo Inc., The Hershey Company, Nestle S.A, Dairy Farmers of America, Inc., and Hiland Dairy

Why Purchase the Report?

  • To visualize the global flavored milk market segmentation based on flavors, packaging, and distribution channel and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of flavored milk market-level with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as Excel consisting of key products of all the major players.

The Global Flavored Milk Market Report Would Provide Approximately 61 Tables, 60 Figures, and 102 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Flavors
  • 3.2. Snippet by Packaging
  • 3.3. Snippet by Distribution Channel
  • 3.4. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Rising Demand for Plant-Based and Alternative Milk Flavors
      • 4.1.1.2. Convenience and On-The-Go Consumption
    • 4.1.2. Restraints
      • 4.1.2.1. Shelf Life and Storage Requirements of Flavored Milk
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before Covid-19
    • 6.1.2. Scenario During Covid-19
    • 6.1.3. Scenario Post COVID-19
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. By Flavors

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 7.1.2. Market Attractiveness Index, By Flavors
  • 7.2. Vanilla*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Chocolate
  • 7.4. Strawberry
  • 7.5. Others

8. By Packaging

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 8.1.2. Market Attractiveness Index, By Packaging
  • 8.2. Paper-Based Packaging*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Plastic Packaging
  • 8.4. Glass Packaging
  • 8.5. Metal Packaging

9. By Distribution Channel

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.1.2. Market Attractiveness Index, By Distribution Channel
  • 9.2. Supermarket/Hypermarket*
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Convenience Stores
  • 9.4. Online Sales
  • 9.5. Others

10. By Region

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 10.1.2. Market Attractiveness Index, By Region
  • 10.2. North America
    • 10.2.1. Introduction
    • 10.2.2. Key Region-Specific Dynamics
    • 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.2.6.1. The U.S.
      • 10.2.6.2. Canada
      • 10.2.6.3. Mexico
  • 10.3. Europe
    • 10.3.1. Introduction
    • 10.3.2. Key Region-Specific Dynamics
    • 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.3.6.1. Germany
      • 10.3.6.2. The UK
      • 10.3.6.3. France
      • 10.3.6.4. Italy
      • 10.3.6.5. Spain
      • 10.3.6.6. Rest of Europe
  • 10.4. South America
    • 10.4.1. Introduction
    • 10.4.2. Key Region-Specific Dynamics
    • 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.4.6.1. Brazil
      • 10.4.6.2. Argentina
      • 10.4.6.3. Rest of South America
  • 10.5. Asia-Pacific
    • 10.5.1. Introduction
    • 10.5.2. Key Region-Specific Dynamics
    • 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 10.5.6.1. China
      • 10.5.6.2. India
      • 10.5.6.3. Japan
      • 10.5.6.4. Australia
      • 10.5.6.5. Rest of Asia-Pacific
  • 10.6. Middle East and Africa
    • 10.6.1. Introduction
    • 10.6.2. Key Region-Specific Dynamics
    • 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavors
    • 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

11. Competitive Landscape

  • 11.1. Competitive Scenario
  • 11.2. Market Positioning/Share Analysis
  • 11.3. Mergers and Acquisitions Analysis

12. Company Profiles

  • 12.1. Danone SA*
    • 12.1.1. Company Overview
    • 12.1.2. Product Portfolio and Description
    • 12.1.3. Financial Overview
    • 12.1.4. Key Developments
  • 12.2. Amul Industries Pvt. Ltd.
  • 12.3. Associated Milk Producers, Inc
  • 12.4. Dean Foods Company
  • 12.5. Arla Foods Amba
  • 12.6. Saputo Inc.
  • 12.7. The Hershey Company
  • 12.8. Nestle S.A
  • 12.9. Dairy Farmers of America, Inc.
  • 12.10. Hiland Dairy

LIST NOT EXHAUSTIVE

13. Appendix

  • 13.1. About Us and Services
  • 13.2. Contact Us