グルテンフリーパスタの世界市場-2023-2030

市場力学

グルテンフリー食品・飲料の需要拡大が市場を牽引

健康志向の高い消費者の間で健康的な食品の消費が増加していることが、グルテンフリー食品・飲料製品の世界需要を押し上げています。世界のメーカーは、拡大するグルテンフリー製品の需要に対応するため、研究開発部門に多額の投資を行っています。また、顧客基盤を維持するために、各社は新製品の発売に力を入れています。様々なチャネルを通じた製品のプロモーションも市場の成長に影響を与えています。さらに、グルテンフリーのアルコール飲料の需要の高まりは、グルテンフリー飲料の成長をさらに後押ししています。世界保健機関（WHO）によると、食物不耐性や過敏症は世界人口の約1～2％が罹患しているとされています。また、WHOは、セリアック病の有病率が高まっていることも明らかにしています。過去20年の間に、乳製品、肉、大豆、グルテンなど様々な食品に不耐性を持つ消費者が増加し、様々なグルテンフリー食品のメーカーが世界市場で高い収益とシェアを獲得する絶好の機会を提供しています。食品不耐性を持つ消費者は、食品の摂取に非常に注意を払っています。様々な主要な食品メーカーは、食品に含まれる成分に対する消費者の懸念の高まりにより、食品不耐性の消費者の要求に応えるグルテンフリー製品を打ち出すことに戦略的に取り組んでいます。例えば、2019年11月、オバはグルテンフリーで環境に優しい古代穀物フォニオを使用したパスタを発売しました。グルテンフリーの古代穀物は、キビに近縁で、味と食感の点ではキヌアとクスクスの間に位置します。フォニオはタンパク質が豊富で、他の穀物とは異なり、必須アミノ酸を多く含んでいるのが特徴です。

しかし、グルテンベースの製品と比べて味が淡白であることや、グルテンフリー食品のコストが高いことが、グルテンフリーパスタ市場の成長を抑制すると予測される一方で、いくつかの代替品の存在がグルテンフリーパスタ市場の成長に課題する可能性があります。

目次

第1章 調査手法と範囲

• 調査手法
• 市場の範囲

第2章 主な動向と発展

第3章 エグゼクティブサマリー

• 製品タイプ別市場内訳
• 成分別市場内訳
• 流通チャネル別市場内訳
• 地域別市場内訳

第4章 市場力学

• 市場影響要因
  • 促進要因
  • 抑制要因
  • ビジネスチャンス
• 影響分析

第5章 産業分析

• ポーターのファイブフォース分析
• サプライチェーン分析
• 需要サイドと供給サイドの分析
• 法規制分析
• 技術的進歩

第6章 COVID-19の分析

• COVID-19の市場分析
  • COVID-19市場参入前のシナリオ
  • COVID-19の現在の市場シナリオ
  • COVID-19の後、あるいは将来のシナリオ
• COVID-19の中での価格ダイナミクス
• 需要-供給スペクトラム
• パンデミック時の市場に関連する政府の取り組み
• メーカーの戦略的な取り組み

第7章 製品タイプ別

• 玄米パスタ
• キヌアパスタ
• ひよこ豆パスタ
• 雑穀パスタ

第8章 原料別

• 米
• とうもろこし
• 雑穀
• その他

第9章 流通チャネル別

• スーパーマーケット/ハイパーマーケット
• コンビニエンスストア
• ネット通販
• その他

第10章 地域別

• 北米
  • 米国
  • カナダ
  • メキシコ
• 南米
  • ブラジル
  • アルゼンチン
  • その他の南米地域
• 欧州
  • ドイツ
  • 英国
  • フランス
  • スペイン
  • イタリア
  • その他の欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • オーストラリア
  • その他アジア太平洋地域
• 中東・アフリカ地域

第11章 競合情勢

• 競合シナリオ
• 競合の戦略分析
• 市況/シェア分析
• M&A（合併・買収）分析

第12章 企業プロファイル

• Barilla Holding S.p.A.
  • 企業概要
  • 流通チャネルポートフォリオと説明
  • 主なハイライト
  • 財務概要
• Oba Food Group
• The Artisan Olive Oil Co.
• Jovial Foods, Inc.
• H.J. Heinz Co. L.P.
• Quinoa Corporation
• Doves Farm Foods Ltd.
• Bionaturae LLC
• RPs Pasta Company
• Farmo S.p.a

第13章 DataM

Market Overview

Gluten free pasta is a type of noodle prepared using corn, rice, potato, and other gluten free flour. It is rich in minerals, nutrients, and antioxidants, which help improve health and avoid chronic diseases, such as arthritis, heart attacks, stroke, breast and colon cancer, diabetes, epilepsy, and seizures. It is calorie-free and can aid in weight loss, cholesterol reduction, blood sugar regulation, and constipation. It provides amino acids to keep muscles, skin, and bones healthy. There is a rise in the number of people with celiac disease and gluten allergies, catalyzing the demand for gluten free pasta across the globe.

The gluten free food trend is rapidly gaining importance with evolving consumer lifestyles that demand healthier foods. Earlier, the primary reason behind buying gluten free foods was the medical conditions associated with it, such as gluten allergies, sensitivities, and intolerance. Furthermore, consumers have been inclined to buy gluten free food products because they are perceived as a healthier alternative to conventional products. The rising awareness of the health benefits of gluten free products is primarily driving the growth of the global gluten free pasta market. The increasing demand for healthier, ready-to-cook, and ready-to-eat products further contributes to the market's growth.

The global gluten free pasta market was valued at USD YY million in 2022. It is forecasted to reach USD YY million by 2030, growing at a CAGR of 4.27% during the forecast period (2023-2030).

Market Dynamics: Growing demand for gluten free food and beverages is driving the market

The increasing consumption of healthy food among health-conscious consumers is boosting the global demand for gluten free food and beverage products. Global manufacturers are heavily investing in the research and development sector to cater to the growing demand for gluten free products. Also, companies are focusing on new product launches to maintain their customer base. Product promotion through various channels is also influencing the market growth. Furthermore, the increasing demand for gluten free alcoholic beverages further boosts the growth of gluten free beverages. According to the World Health Organization (WHO), food intolerances and sensitivities have affected approximately 1-2% of the global population. WHO also reveals the growing prevalence of celiac disease. Over the past two decades, there has been a rise in the number of consumers who have intolerance to various food products such as dairy, meat, soy, and gluten, which has provided immense opportunities for the manufacturers of various gluten free foods to gain higher revenues and share in the global market. Consumers with food intolerances are very conscious of their food intake. Various key food manufacturers have strategized on coming up with gluten free products that cater to the requirement of food intolerant consumers owing to the growth in concern of the consumers about the ingredients in the food. For instance, in November 2019, Oba launched pasta made from the gluten free, environmentally friendly ancient grain Fonio. The gluten free ancient grain is closely related to millet and sits between quinoa and couscous in terms of taste and texture. Fonio is rich in protein and, unlike others in the grain category, boasts high levels of essential amino acids.

However, the bland taste compared to gluten-based products and the high cost of gluten free food products are projected to restrain the growth of the gluten free pasta market, whereas the presence of several alternatives can challenge the growth of the gluten free pasta market.

Market Segmentation: The brown rice pasta segment accounted for the highest global gluten free pasta market share

The brown rice pasta segment accounts for a higher share of the global gluten free pasta market. Brown rice pasta has a mild flavor and chewy texture, which makes it a potential substitute for traditional pasta dishes. It is one of the most popular gluten free food products among consumers, providing various health benefits altogether. Brown rice comprises vitamins, minerals, and beneficial compounds; thus, its consumption can help prevent or improve several health conditions, including diabetes and heart disease. It leads to increased demand from consumers suffering from celiac disease and people adopting healthy lifestyles. Since the past couple of years, the global organic food and beverage market has been experiencing significant growth owing to the rise in demand for various organic products. Therefore, some key manufacturers have strategized to come up with organic formats of brown rice pasta. For instance, on January 12, 2023, Riso Scotti introduced an innovation that coincided with its entry into the pasta market. Pasta Venere, the result of experimentation that has long engaged the leading Italian rice company, is a new entry that promises to create value with all-around innovation. The unmistakable taste and aroma of Venere rice, the exclusive black rice from a certified Italian supply chain, offer unique flavor and originality.

Geographical Penetration: North America is the dominant region during the forecast period

North America is expected to exhibit strong performance owing to the significant growth of the healthy snacking trend. The rising trend of clean-label products is projected to drive the demand for gluten free, allergen-free, and non-GMO foods. The popularity among the millennial population, who prefer healthier food options in a ready-to-make category, is expected to fuel the demand for gluten free pasta. The leading players are strengthening their businesses by expanding their production facilities and product portfolios. For instance, Piccolo boosted its gluten free lineup on May 3, 2022, with a rice pasta launch. Piccolo's new rice-based gluten free pasta is the newest addition to their cooking range. It was created especially for babies and toddlers. It was designed to melt once cooked. It is a great choice for parents exploring new textures in the early stages of their baby's weaning journeys, and it's suitable for ages six months and up.

Europe is projected to witness substantial growth in the gluten free pasta market. Gluten free foods are emerging as a leading category, with traditional foods such as bread and pasta on center stage. Naturally, gluten free ingredients such as ancient grains, wheat alternatives, and grain free formulations are on the rise in the region. Avoiding refined wheat products is a major driver for gluten free products as part of a perceived healthier lifestyle.

Competitive Landscape:

Barilla Holding S.p.A., Oba Food Group, The Artisan Olive Oil Co., Jovial Foods, Inc., H.J. Heinz Co., L.P., Quinoa Corporation, Doves Farm Foods Ltd., Bionaturae LLC, RPs Pasta Company, and Farmo S.p.A. are the key players operating in the global gluten free pasta market. Prominent manufacturers are focusing on innovating their products to cater to the growing demand from consumers. They are also investing heavily in developing research and development (R&D) facilities. For instance, on October 5, 2020, Quinoa Corporation-owned Ancient Harvest launched a new line of wheat-free vegetable pasta containing just five "clean" ingredients. The pasta line offers an "al dente-like bite," featuring penne, rotini, and spaghetti variants. The vegetable-based offering contains 12 g of protein per 2 oz portion. On October 5, 2019, Caesar's Pasta launched all-natural, gluten-free, and wheat-free pasta meals. It introduced its gluten- and wheat-free specialty pasta meals that have received rave reviews from consumers for tasting as "traditional Italian food should taste." Varieties include stuffed shells in marinara sauce, manicotti in marinara sauce, cheese lasagna, and vegetable lasagna. Caesar's gluten-free meals include pasta noodles made with rice, whose perfect texture is tender to the bite.

COVID-19 Impact: Positive impact on the global gluten free pasta market

Due to the outbreak of COVID-19, several countries enforced stringent lockdowns to prevent consumers' frequent visits to supermarkets and grocery stores. Thus, the global consumer base increased the consumption of food products with a longer shelf life. Moreover, several consumers across the globe have opted for highly nutritional food products, which have propelled growth in the gluten free pasta market. The key manufacturers have also launched new products, which have estimated to drive the market. For instance, on June 10, 2020, Jovial Foods, Inc. announced the launch of a new line of grain-free, cassava-based pasta. Jovial's Grain Free Cassava Pasta launch marks the first cassava pasta to market, expanding the brand's already growing portfolio of gluten-free products. The cassava pasta line is a smart, organic choice for consumers in the kitchen more frequently while at home and looking for delicious, nutritious recipes.

The global gluten free pasta market report would provide an access to approximately 53 market data tables, 50 figures and 200 pages

Table of Contents

1. Scope and Methodology

• 1.1. Research Methodology
• 1.2. Scope of the Market

2. Key Trends and Developments

3. Executive Summary

• 3.1. Market Snippet by Product Type
• 3.2. Market Snippet by Ingredient
• 3.3. Market Snippet by Distribution Channel
• 3.4. Market Snippet by Region

4. Market Dynamics

• 4.1. Market impacting factors
  • 4.1.1. Drivers
  • 4.1.2. Restraints
  • 4.1.3. Opportunities
• 4.2. Impact analysis

5. Industry Analysis

• 5.1. Porter's five forces analysis
• 5.2. Supply Chain Analysis
• 5.3. Demand and Supply Side Analysis
• 5.4. Regulatory Analysis
• 5.5. Technological Advancements

6. COVID-19 Analysis

• 6.1. Analysis of Covid-19 on the Market
  • 6.1.1. Before COVID-19 Market Scenario
  • 6.1.2. Present COVID-19 Market Scenario
  • 6.1.3. After COVID-19 or Future Scenario
• 6.2. Pricing Dynamics Amid Covid-19
• 6.3. Demand-Supply Spectrum
• 6.4. Government Initiatives Related to the Market During Pandemic
• 6.5. Manufacturers Strategic Initiatives

7. By Product Type

• 7.1. Introduction
  • 7.1.1. Market size analysis, and y-o-y growth analysis (%), By Product Type Segment
  • 7.1.2. Market attractiveness index, By Product Type Segment
• 7.2. Brown Rice Pasta*
  • 7.2.1. Introduction
  • 7.2.2. Market Size Analysis, US$ Million, 2021-2030 And Y-O-Y Growth Analysis (%), 2022-2030
• 7.3. Quinoa Pasta
• 7.4. Chickpea Pasta
• 7.5. Multigrain Pasta

8. By Ingredient

• 8.1. Introduction
  • 8.1.1. Market size analysis, and y-o-y growth analysis (%), By Ingredient Segment
  • 8.1.2. Market attractiveness index, By Ingredient Segment
• 8.2. Rice*
  • 8.2.1. Introduction
  • 8.2.2. Market Size Analysis, US$ Million, 2021-2030 And Y-O-Y Growth Analysis (%), 2022-2030
• 8.3. Corn
• 8.4. Millet
• 8.5. Others

9. By Distribution Channel

• 9.1. Introduction
  • 9.1.1. Market size analysis, and y-o-y growth analysis (%), By Distribution Channel Segment
  • 9.1.2. Market attractiveness index, By Distribution Channel Segment
• 9.2. Supermarkets/Hypermarkets*
  • 9.2.1. Introduction
  • 9.2.2. Market Size Analysis, US$ Million, 2021-2030 And Y-O-Y Growth Analysis (%), 2022-2030
• 9.3. Convenience Stores
• 9.4. Online Sales
• 9.5. Others

10. By Region

• 10.1. Introduction
  • 10.1.1. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Region
  • 10.1.2. Market Attractiveness Index, By Region
• 10.2. North America
  • 10.2.1. Introduction
  • 10.2.2. Key region-specific dynamics
  • 10.2.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Product Type
  • 10.2.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Ingredient
  • 10.2.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Distribution Channel
  • 10.2.6. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
    • 10.2.6.1. U.S.
    • 10.2.6.2. Canada
    • 10.2.6.3. Mexico
• 10.3. South America
  • 10.3.1. Introduction
  • 10.3.2. Key Region-Specific Dynamics
  • 10.3.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Product Type
  • 10.3.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Ingredient
  • 10.3.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Distribution Channel
  • 10.3.6. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
    • 10.3.6.1. Brazil
    • 10.3.6.2. Argentina
    • 10.3.6.3. Rest of South America
• 10.4. Europe
  • 10.4.1. Introduction
  • 10.4.2. Key Region-Specific Dynamics
  • 10.4.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Product Type
  • 10.4.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Ingredient
  • 10.4.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Distribution Channel
  • 10.4.6. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
    • 10.4.6.1. Germany
    • 10.4.6.2. U.K.
    • 10.4.6.3. France
    • 10.4.6.4. Spain
    • 10.4.6.5. Italy
    • 10.4.6.6. Rest of Europe
• 10.5. Asia Pacific
  • 10.5.1. Introduction
  • 10.5.2. Key Region-Specific Dynamics
  • 10.5.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Product Type
  • 10.5.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Ingredient
  • 10.5.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Distribution Channel
  • 10.5.6. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Country
    • 10.5.6.1. China
    • 10.5.6.2. India
    • 10.5.6.3. Japan
    • 10.5.6.4. Australia
    • 10.5.6.5. Rest of Asia Pacific
• 10.6. Middle East and Africa
  • 10.6.1. Introduction
  • 10.6.2. Key Region-Specific Dynamics
  • 10.6.3. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Product Type
  • 10.6.4. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Ingredient
  • 10.6.5. Market Size Analysis, And Y-O-Y Growth Analysis (%), By Distribution Channel

11. Competitive Landscape

• 11.1. Competitive scenario
• 11.2. Competitor strategy analysis
• 11.3. Market positioning/share analysis
• 11.4. Mergers and acquisitions analysis

12. Company Profiles

• 12.1. Barilla Holding S.p.A.*
  • 12.1.1. Company Overview
  • 12.1.2. Distribution Channel Portfolio and Description
  • 12.1.3. Key Highlights
  • 12.1.4. Financial Overview
• 12.2. Oba Food Group
• 12.3. The Artisan Olive Oil Co.
• 12.4. Jovial Foods, Inc.
• 12.5. H.J. Heinz Co. L.P.
• 12.6. Quinoa Corporation
• 12.7. Doves Farm Foods Ltd.
• 12.8. Bionaturae LLC
• 12.9. RPs Pasta Company
• 12.10. Farmo S.p.a
• List not Exhaustive*

13. DataM

• 13.1. Appendix
• 13.2. About us and services
• 13.3. Contact us