表紙:CCaaS (Contact Center as a Service) 製品:2023-2024年
市場調査レポート
商品コード
1373224

CCaaS (Contact Center as a Service) 製品:2023-2024年

2023-2024 Contact Center as a Service Product and Market Report

出版日: | 発行: DMG Consulting LLC | ページ情報: 英文 | 納期: 即日から翌営業日

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=156.76円
CCaaS (Contact Center as a Service) 製品:2023-2024年
出版日: 2023年10月27日
発行: DMG Consulting LLC
ページ情報: 英文
納期: 即日から翌営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

コンタクトセンター技術の未来はクラウドにあり、CCaaS (Contact Center as a Service) ベンダーが業界をリードしています。他のあらゆる業界と同様に、生成AIを含むAIが、CCaaS市場におけるイノベーションと採用を加速させており、生産性の向上、セルフサービス機能の改善、顧客と従業員のエクスペリエンス (CX/EX) の強化など、定量化可能なメリットをすでに提供しています。

CCaaS (Contact Center as a Service) の市場は、マクロ経済がやや厳しい状況にあるにもかかわらず、成長を続けています。急成長の原動力となっているのは、大手金融機関などクラウドに抵抗を示していた企業が最近になって採用を始めたこと、多くの既存顧客による継続的な席数の拡大、旧世代のCCaaSソリューションの強力な更新サイクル、北米以外での導入拡大などです。

当レポートでは、CCaaS (Contact Center as a Service) 製品の市場を調査し、CCaaSソリューションの機能とコンポーネント、主要動向と課題、製品ロードマップ、AIとオートメーションの動向、技術分析、ベンダーによる実装手法とベストプラクティス、ベンダーの顧客満足度調査、価格体系、企業プロファイルなどをまとめています。

目次

第1章 エグゼクティブサマリー

第2章 イントロダクション

第3章 DMG Consultingの調査手法

第4章 CCaaS (Contact Center as a Service):機能概要

  • 機能コンポーネント
  • オムニチャネル機能
    • デジタルのみ
    • アウトバウンド
  • ワークフォースエンゲージメント管理の機能コンポーネント

第5章 CCaaS市場の動向・課題

  • 動向
  • 課題

第6章 CCaaS市場のイノベーション

第7章 生成AI・AI・機械学習

第8章 意図から結果まで:CX改善のための必須アプリケーション

  • インテリジェントセルフサービス
  • インタラクションアナリティクス
  • トランスクリプション
  • カスタマージャーニーアナリティクス

第9章 エージェントを顧客のヒーローに

  • リアルタイムガイダンス
  • 仮想アシスタント
  • 知財管理

第10章 重労働を行うコンタクトセンターアプリケーション

  • 従業員管理
  • アナリティクスを活用した品質管理
  • ロボットプロセスオートメーション/AI主導のインテリジェントビジネスオートメーション
  • コンタクトセンターのパフォーマンス管理

第11章 CCaaSの競合情勢

  • 企業スナップショット

第12章 高レベルCCaaS機能分析

  • オムニチャネルルーティングおよびキューエンジン
  • 顧客関係管理
  • レコーディング
  • エージェントエクスペリエンス
  • スーパーバイザーエクスペリエンス
  • ビジネスインテリジェンス、レポート、ダッシュボード

第13章 高レベル技術分析

  • 管理・プロビジョニング
  • セキュリティ・コンプライアンス

第14章 実装分析

  • サービスレベルアグリーメント

第15章 CCaaS ベンダーの満足度分析

  • 調査結果・分析サマリー:プラットフォーム機能
  • 調査結果・分析サマリー:製品の特徴
  • 調査結果・分析サマリー:WEM機能
  • 調査結果・分析サマリー:ベンダーカテゴリー
  • 顧客の背景と洞察

第16章 価格設定

  • 価格体系
  • 250席の音声専用、オムニチャネル、デジタル専用CCaaSソリューションの価格
  • WFM、IA、AQM、測量の増分価格設定

第17章 企業レポート

  • Call Center Studio
  • Cisco
  • Five9
  • LiveVox, Inc.
  • NICE
  • Odigo
  • Puzzel, Ltd.
  • UJET

付録:CCaaSベンダーディレクトリ

図表

Table of Figures

  • Figure 1: CCaaS Functional Components
  • Figure 2: Product Information
  • Figure 3: Omnichannel Capabilities
  • Figure 4.1: Digital-Only
  • Figure 4.2: Digital-Only
  • Figure 5: Outbound Dialing in an Omnichannel World
  • Figure 6.1: Outbound
  • Figure 6.2: Outbound
  • Figure 7: WEM Platform
  • Figure 8: Workforce Engagement Management
  • Figure 9: 2023 CCaaS Trends
  • Figure 10: 2023 CCaaS Challenges
  • Figure 11: New Product Features
  • Figure 12: Future Enhancements, by Category
  • Figure 13.1: Artificial Intelligence (AI) and Machine Learning (ML)
  • Figure 13.2: Artificial Intelligence (AI) and Machine Learning (ML)
  • Figure 14.1: Intelligent Self-Service
  • Figure 14.2: Intelligent Self-Service
  • Figure 15: Interaction Analytics
  • Figure 16.1: Interaction Analytics
  • Figure 16.2: Interaction Analytics
  • Figure 17.1: Transcription
  • Figure 17.2: Transcription
  • Figure 18: Customer Journey Analytics
  • Figure 19: CJA Process
  • Figure 20.1: Customer Journey Analytics (CJA)
  • Figure 20.2: Customer Journey Analytics (CJA)
  • Figure 21: Making Agents Customer Heroes
  • Figure 22: Use Real-Time Guidance to Improve CX, EX and Productivity
  • Figure 23.1: Real-Time Guidance (RTG) Functional Capabilities
  • Figure 23.2: Real-Time Guidance (RTG) Functional Capabilities
  • Figure 24: Agent/employee-facing virtual assistant
  • Figure 25.1: Virtual Assistants
  • Figure 25.2: Virtual Assistants
  • Figure 26: Knowledge Management
  • Figure 27.1: Knowledge Management
  • Figure 27.2: Knowledge Management
  • Figure 28: The Contact Center AI Brain/Hub
  • Figure 29.1: Workforce Management
  • Figure 29.2: Workforce Management
  • Figure 30: Omnichannel AQM Improves Accuracy, Efficiency, CX, and EX
  • Figure 31.1: Analytics-Enabled Quality Management (AQM)
  • Figure 31.2: Analytics-Enabled Quality Management (AQM)
  • Figure 32.1: Robotic Process Automation (RPA)
  • Figure 32.2: Robotic Process Automation (RPA)
  • Figure 33.1: Contact Center Performance Management (CCPM/BI)
  • Figure 33.2: Contact Center Performance Management (CCPM)/BI
  • Figure 34: CCaaS Competitive Landscape
  • Figure 35.1: Company Information as of June 30, 2023
  • Figure 35.2: Company Information as of June 30, 2023
  • Figure 36.1: Omnichannel Routing and Queuing Engine
  • Figure 36.2: Omnichannel Routing and Queuing Engine
  • Figure 37.1: Customer Relationship Management (CRM)
  • Figure 37.2: Customer Relationship Management (CRM)
  • Figure 38.1: Recording
  • Figure 38.2: Recording
  • Figure 39.1: Agent Experience
  • Figure 39.2: Agent Experience
  • Figure 40.1: Supervisor Experience
  • Figure 40.2: Supervisor Experience
  • Figure 41.1: Business Intelligence, Reporting, and Dashboards
  • Figure 41.2: Business Intelligence, Reporting, and Dashboards
  • Figure 42.1: High-Level Technical Analysis
  • Figure 42.2: High-Level Technical Analysis
  • Figure 43.1: Administration and Provisioning
  • Figure 43.2: Administration and Provisioning
  • Figure 44.1: Security and Compliance Features
  • Figure 44.2: Security and Compliance Features
  • Figure 45.1: Data Center, Backup, Disaster Recovery (DR), and Business Continuity (BC)
  • Figure 45.2: Data Center, Backup, Disaster Recovery (DR), and Business Continuity (BC)
  • Figure 46.1: Implementation Analysis
  • Figure 46.2: Implementation Analysis
  • Figure 47.1: Service Level Agreements (SLAs)
  • Figure 47.2: Service Level Agreements (SLAs)
  • Figure 48: Customer Survey Rating Categories
  • Figure 49: Average Platform Features Satisfaction Ratings, by Category
  • Figure 50: Platform Reliability Satisfaction Ratings, by Customer
  • Figure 51: System Security Satisfaction Ratings, by Customer
  • Figure 52: Regulatory Compliance Satisfaction Ratings, by Customer
  • Figure 53: System Scalability Satisfaction Ratings, by Customer
  • Figure 54: Business Continuity/Disaster Recovery Satisfaction Ratings, by Customer
  • Figure 55: Ease of Integration with Third-Party Applications Satisfaction Ratings, by Customer
  • Figure 56: App Store or App Marketplace Satisfaction Ratings, by Customer
  • Figure 57: Average Product Features Satisfaction Ratings,by Category
  • Figure 58: Omnichannel Inbound Satisfaction Ratings, by Customer
  • Figure 59: Outbound and Campaign Management Capabilities Satisfaction Ratings, by Customer
  • Figure 60: System Administration/Provisioning and License Management Satisfaction Ratings, by Customer
  • Figure 61: Supervisor User Interface and Experience Satisfaction Ratings, by Customer
  • Figure 62: Agent Unified Desktop and Experience Satisfaction Ratings, by Customer
  • Figure 63: Agent Real-Time Guidance Satisfaction Ratings, by Customer
  • Figure 64: Customer-Facing Intelligent Virtual Agent (IVA) Self-Service Satisfaction Ratings, by Customer
  • Figure 65: Transcription Satisfaction Ratings, by Customer
  • Figure 66: Post-Interaction Summarization Satisfaction Ratings, by Customer
  • Figure 67: Artificial Intelligence Satisfaction Ratings, by Customer
  • Figure 68: WEM Capabilities Satisfaction Ratings, by Category
  • Figure 69: Interaction Analytics Satisfaction Ratings, by Customer
  • Figure 70: Analytics-Enabled Quality Management Satisfaction Ratings, by Customer
  • Figure 71: Workforce Management Satisfaction Ratings, by Customer
  • Figure 72: Knowledge Management Satisfaction Ratings, by Customer
  • Figure 73: Robotic Process Automation Satisfaction Ratings, by Customer
  • Figure 74: Average Vendor Satisfaction Ratings, by Category
  • Figure 75: Product Satisfaction Ratings, by Customer
  • Figure 76: Implementation Satisfaction Ratings, by Customer
  • Figure 77: Professional Services Satisfaction Ratings, by Customer
  • Figure 78: Training Satisfaction Ratings, by Customer
  • Figure 79: Ongoing Service and Support Satisfaction Ratings, by Customer
  • Figure 80: System Upgrades Satisfaction Ratings, by Customer
  • Figure 81: Innovation Satisfaction Ratings, by Customer
  • Figure 82: Responsiveness to Product Enhancement Requests Satisfaction Ratings, by Customer
  • Figure 83: Communication Satisfaction Ratings, by Customer
  • Figure 84: Ease of Doing Business with Vendor Satisfaction Ratings, by Customer
  • Figure 85: Product Pricing Satisfaction Ratings, by Customer
  • Figure 86: Overall Vendor Satisfaction Ratings, by Customer
  • Figure 87: Channels Supported by the CCaaS Vendors
  • Figure 88: Top 3 - 5 Strengths of the CCaaS Solution
  • Figure 89: Improvements in the CCaaS Solution
  • Figure 90: Additional Comments about your Experience with the Vendor and/or Product.
  • Figure 91.1: Pricing Structure
  • Figure 91.2: Pricing Structure
  • Figure 92: Pricing for a 250-Seat CCaaS Solution
  • Figure 93: Incremental Pricing for WFM, IA, AQM, and Surveying
目次

REPORT SUMMARY

The future of contact center technology is in the cloud and contact center as a service (CCaaS) vendors are leading the way. Like everywhere else, artificial intelligence (AI), including generative AI, is speeding up innovation and adoption in the CCaaS market and is already delivering quantifiable benefits that increase productivity, improve self-service capabilities, and enhance the customer and employee experience (CX/EX).

The CCaaS market continues to thrive despite the somewhat challenging macro-economic conditions. Rapid growth is being driven by the recent adoption of cloud holdouts, including large financial services institutions; ongoing seat expansions from many existing customers; a strong replacement cycle of earlier-generation CCaaS solutions; and increased deployments outside North America.

The “2023-2024 Contact Center as a Service Product and Market Report” analyzes 7 leading and contending vendors: Cisco, Five9, LiveVox, NICE, Odigo, Puzzel, and UJET. (On October 4, 2023, NICE announced their intention to acquire LiveVox.) Call Center Studio, an emerging vendor and new participant, is covered at a higher level. Contact center, IT, and enterprise leaders can use this report to identify the right platform, functionality, and partner to meet their organization's current and future CCaaS needs.

Key findings:

  • CCaaS vendors are rapidly adopting AI and incorporating it throughout their solutions to enhance their capabilities and assist customers and agents
  • Sales and technology partnerships have been key to the CCaaS market's success, a trend DMG expects to gain momentum, as sales partnerships are greatly expanding the domestic and international reach of CCaaS vendors. Additionally, incorporating third-party systems and applications, particularly AI, has proven to be a highly effective method of quickly bringing new capabilities to market
  • Enterprises are asking their CCaaS vendors for help in improving the CX and EX; the vendors are responding by delivering enhancements to improve both self-service and live agent interactions.
  • Leading CCaaS vendors are enhancing their communications platform as a service (CPaaS) capabilities, increasing the number of out-of-the-box integrations and making it easier to incorporate third-party applications into their platforms
  • DMG expects the CCaaS market to begin consolidating, making it more critical for enterprises to select well-funded vendors who are investing heavily in their future
  • The CCaaS market is expected to continue to grow rapidly during the next 3 to 5 years

Report includes:

  • Overview of the functional components of CCaaS solutions
  • Market and business trends and challenges driving enterprise investments and influencing product development
  • Market innovations, including a review of recently introduced functionality and what's planned on the product roadmap for the next 12 - 18 months
  • Examination of how AI and automation are being leveraged in the featured CCaaS platforms
  • Analytics- and AI-enabled applications that facilitate an intent-based, outcome-driven approach for elevating the CX
  • An insightful look at the real-time tools transforming the agent experience and improving quality and productivity while enhancing the CX
  • Review and assessment of the CCaaS competitive landscape
  • High-level functional and technical overview
  • Implementation analysis, including vendor implementation methodology and best practices, professional services, training and workshops, end-user and IT resources required to implement and maintain the solution, return on investment (ROI) time frame, and service level agreements (SLAs)
  • Customer satisfaction survey results that measure and rank the vendors across 7 platform features, 10 product features, 5 WEM applications, and 12 vendor categories
  • Vendor pricing structure and a breakdown of one-time and ongoing costs for a 250-seat voice-only, omnichannel, and digital-only solution, including incremental costs for workforce management (WFM), interaction analytics (IA), analytics-enabled quality management (AQM), and surveying
  • Detailed company reports analyzing the products, functionality, and near-term research and development (R&D) plans of the 8 CCaaS solution providers covered in this report
  • CCaaS Vendor Directory

VERDORS:

Full Participants:

  • Cisco
  • Five9
  • LiveVox
  • NICE
  • Odigo
  • Puzzel
  • UJET

Partial/New Participant:

  • Call Center Studio

Table of Contents

1. Executive Summary

2. Introduction

3. DMG Consulting Research Methodology

  • 3.1. Report Participation Criteria

4. Contact Center as a Service Functional Overview

  • 4.1. Contact Center as a Service Functional Components
  • 4.2. Omnichannel Capabilities
    • 4.2.1. Digital-Only
    • 4.2.2. Outbound
  • 4.3. Workforce Engagement Management Functional Components

5. 2023 - 2024 CCaaS Market Trends and Challenges

  • 5.1. CCaaS Market Trends
  • 5.2. CCaaS Market Challenges

6. CCaaS Market Innovation

7. Generative AI, AI and Machine Learning

8. From Intent to Outcome: Essential Applications for Improving the CX 83

  • 8.1. Intelligent Self-Service
  • 8.2. Interaction Analytics
  • 8.3. Transcription
  • 8.4. Customer Journey Analytics

9. Transforming Agents into Customer Heroes

  • 9.1. Real-Time Guidance
  • 9.2. Virtual Assistants
  • 9.3. Knowledge Management

10. Contact Center Applications that do the Heavy Lifting

  • 10.1. Workforce Management
  • 10.2. Analytics-Enabled Quality Management
  • 10.3. Robotic Process Automation/AI-Driven Intelligent Business Automation
  • 10.4. Contact Center Performance Management

11. CCaaS Competitive Landscape

  • 11.1. Company Snapshot

12. High-Level CCaaS Functional Analysis

  • 12.1. Omnichannel Routing and Queuing Engine
  • 12.2. Customer Relationship Management
  • 12.3. Recording
  • 12.4. Agent Experience
  • 12.5. Supervisor Experience
  • 12.6. Business Intelligence, Reporting, and Dashboards

13. 13. High-Level Technical Analysis

  • 13.1. Administration and Provisioning
  • 13.2. Security and Compliance

14. 14. Implementation Analysis

  • 14.1. Service Level Agreements

15. Contact Center as a Service Vendor Satisfaction Analysis

  • 15.1. Summary of Survey Findings and Analysis: Platform Features
    • 15.1.1. Platform Features Satisfaction, by Category and Customer
  • 15.2. Summary of Survey Findings and Analysis: Product Features
    • 15.2.1. Product Features Satisfaction, by Category and Customer
  • 15.3. Summary of Survey Findings and Analysis: WEM Capabilities
    • 15.3.1. WEM Capabilities Satisfaction, by Category and Customer
  • 15.4. Summary of Survey Findings and Analysis: Vendor Categories
    • 15.4.1. Vendor Satisfaction by Category and Customer
  • 15.5. Customer Background and Insights
    • 15.5.1. Channels Supported by the CCaaS Solution
    • 15.5.2. Top 3 - 5 Strengths of the CCaaS Solution
    • 15.5.3. Top CCaaS Improvements
    • 15.5.4. Additional Comments

16. Pricing

  • 16.1. Pricing Structure
  • 16.2. Pricing for a 250-Seat Voice-Only, Omnichannel, and Digital-Only CCaaS Solution
  • 16.3. Incremental Pricing for WFM, IA, AQM and Surveying

17. Company Reports

  • 17.1. Call Center Studio
  • 17.2. Cisco
  • 17.3. Five9
  • 17.4. LiveVox, Inc.
  • 17.5. NICE
  • 17.6. Odigo
  • 17.7. Puzzel, Ltd.
  • 17.8. UJET

Appendix: Contact Center as a Service Vendor Directory