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市場調査レポート
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1352814

アイトラッキングの世界市場調査レポート：産業分析、規模、シェア、成長、動向、2023年から2030年までの予測

Global Eye Tracking Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2023 to 2030

出版日
ページ情報
英文 283 Pages
納期
即日から翌営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.99円
アイトラッキングの世界市場調査レポート：産業分析、規模、シェア、成長、動向、2023年から2030年までの予測
出版日: 2023年09月01日
発行: Value Market Research
ページ情報: 英文 283 Pages
納期: 即日から翌営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

アイトラッキング市場の世界需要は、調査期間2023年～2030年のCAGR25.5%で、2022年の5億8,956万米ドルから2030年には約38億9,535万米ドルの市場規模に達すると推定されます。

アイトラッキングは、センサー技術を使って人の存在を検知し、その人が何を見ているかをリアルタイムで特定します。この技術は、瞳孔の位置、各目の視線ベクトル、注視点などの情報を含むデータストリームに目の動きをデコードします。アイトラッキング・データの収集には、頭部に装着しコンピューターに接続したアイトラッカーを使用することができます。これらのデバイスは、まばたき、凝視、無視などの行動や、さまざまな刺激に対する瞳孔の目に見える反応を記録しています。諜報機関やセキュリティ・システムで広く使用されています。

市場力学：

航空宇宙や軍事分野でのアイトラッキング技術の採用拡大が、アイトラッキング市場を牽引する要因となっています。産業拡大の増加は、ウェアラブル技術やスマート技術への投資の増加が後押ししています。アイトラッキングシステムは防衛・軍事分野で使用されているため、各国政府はこの分野への投資を増やし、今後数年間の市場成長に拍車をかけています。認知システム、ビデオゲーム、嘘発見システムなど、様々な用途でアイトラッキング技術の利用が増加しており、市場の拡大に拍車をかけています。拡張現実（AR）＆仮想現実（VR）デバイスは、ユーザー体験を向上させる能力があるため、人気を集めています。AR/VRヘッドギアやPCにアイトラッキング技術を組み込むことで、この技術に新たな用途が生まれます。

調査レポートは、ポーターのファイブフォースモデル、市場魅力度分析、バリューチェーン分析を取り上げています。これらのツールは、業界の構造を明確に把握し、世界レベルでの競合の魅力を評価するのに役立ちます。さらに、これらのツールはアイトラッキングの世界市場における各セグメントを包括的に評価することもできます。アイトラッキング産業の成長と動向は、この調査に全体的なアプローチを提供します。

地域分析：

このセクションでは、北米、欧州、アジア太平洋、ラテンアメリカ、中東＆アフリカにおけるアイトラッキング市場の現在と将来の需要を強調する地域展望をカバーしています。さらに、すべての主要地域における個々の用途セグメントの需要・推定・予測にも焦点を当てています。

カスタム要件がある場合は、お問い合わせください。当社の調査チームは、お客様のニーズに応じてカスタマイズしたレポートを提供することができます。

目次

第1章 序文

第2章 エグゼクティブサマリー

  • 市場のハイライト
  • 世界市場スナップショット

第3章 アイトラッキング-産業分析

  • イントロダクション：市場力学
  • 市場促進要因
  • 市場抑制要因
  • 市場機会
  • 業界動向
  • ポーターのファイブフォース分析
  • 市場魅力度分析

第4章 バリューチェーン分析

  • バリューチェーン分析
  • 原材料分析
    • 原材料リスト
    • 原材料メーカーリスト
    • 主要原材料の価格動向
  • 潜在的バイヤーのリスト
  • マーケティングチャネル
    • ダイレクトマーケティング
    • インダイレクトマーケティング
    • マーケティングチャネル発展動向

第5章 COVID-19発生の影響分析

第6章 アイトラッキングの世界市場分析：オファリング別

  • オファリング別概要
  • 実績データと予測データ
  • オファリング別分析
  • ハードウェア
  • ソフトウェア
  • 調査・コンサルティングサービス

第7章 世界アイトラッキング市場分析：トラッキングタイプ別

  • トラッキングタイプ別概要
  • 実績データと予測データ
  • トラッキングタイプ別分析
  • リモートトラッキング
  • モバイルトラッキング

第8章 アイトラッキングの世界市場分析：用途別

  • 概要：用途別
  • 実績データと予測データ
  • 分析：用途別
  • コミュニケーション支援
  • 人間行動と市場調査
  • その他

第9章 アイトラッキングの世界市場分析：業界別

  • 業界別概要
  • 実績データと予測データ
  • 業界別分析
  • 小売・広告
  • 家電
  • ヘルスケア＆調査研究所
  • 政府、防衛、航空宇宙
  • 自動車・運輸
  • その他

第10章 アイトラッキングの世界市場分析：地域別

  • 地域別展望
  • イントロダクション
  • 北米売上分析
    • 概要、実績と予測
    • 北米：セグメント別
    • 北米：国別
    • 米国
    • カナダ
    • メキシコ
  • 欧州売上分析
    • 概要、実績と予測
    • 欧州：セグメント別
    • 欧州：国別
    • 英国
    • フランス
    • ドイツ
    • イタリア
    • ロシア
    • その他の欧州
  • アジア太平洋売上分析
    • 概要、実績と予測
    • アジア太平洋：セグメント別
    • アジア太平洋：国別
    • 中国
    • インド
    • 日本
    • 韓国
    • オーストラリア
    • その他のアジア太平洋
  • ラテンアメリカ売上分析
    • 概要、実績と予測
    • ラテンアメリカ：セグメント別
    • ラテンアメリカ：国別
    • ブラジル
    • アルゼンチン
    • ペルー
    • チリ
    • その他のラテンアメリカ
  • 中東・アフリカ売上分析
    • 概要、実績と予測
    • 中東・アフリカ：セグメント別
    • 中東・アフリカ：国別
    • サウジアラビア
    • アラブ首長国連邦
    • イスラエル
    • 南アフリカ
    • その他の中東とアフリカ

第11章 アイトラッキング企業の競合情勢

  • アイトラッキング市場競合
  • 提携・協力・合意
  • 合併・買収
  • 新製品発表
  • その他の開発

第12章 企業プロファイル

  • 企業シェア分析
  • 市場集中度
  • Tobii（スウェーデン）
  • SR Research（Canada）
  • Seeing Machine（Australia）
  • Smart Eye（スウェーデン）
  • EyeTech Digital Systems（米国）
  • EyeTracking（米国）
図表

LIST OF TABLES

  • Market Snapshot
  • Drivers : Impact Analysis
  • Restraints : Impact Analysis
  • List of Raw Material
  • List of Raw Material Manufactures
  • List of Potential Buyers
  • Analysis by Offering (Thousand Units and USD MN)
  • Hardware Market Sales by Geography (Thousand Units and USD MN)
  • Software Market Sales by Geography (Thousand Units and USD MN)
  • Research & Consulting Services Market Sales by Geography (Thousand Units and USD MN)
  • Analysis Market by Tracking Type (Thousand Units and USD MN)
  • Remote Tracking Market Sales by Geography (Thousand Units and USD MN)
  • Mobile Tracking Market Sales by Geography (Thousand Units and USD MN)
  • Analysis by Application (Thousand Units and USD MN)
  • Assistive Communication Market Sales by Geography (Thousand Units and USD MN)
  • Human Behavior & Market Research Market Sales by Geography (Thousand Units and USD MN)
  • Others Market Sales by Geography (Thousand Units and USD MN)
  • Analysis by Vertical (Thousand Units and USD MN)
  • Retail & Advertisement Market Sales by Geography (Thousand Units and USD MN)
  • Consumer Electronics Market Sales by Geography (Thousand Units and USD MN)
  • Healthcare & Research Labs Market Sales by Geography (Thousand Units and USD MN)
  • Government, Defense, And Aerospace Market Sales by Geography (Thousand Units and USD MN)
  • Automotive & Transportation Market Sales by Geography (Thousand Units and USD MN)
  • Others Market Sales by Geography (Thousand Units and USD MN)
  • Global Eye Tracking Market Sales by Geography (Thousand Units and USD MN)
  • North America Market Analysis (Thousand Units and USD MN)
  • United State Market Analysis (Thousand Units and USD MN)
  • Canada Market Analysis (Thousand Units and USD MN)
  • Mexico Market Analysis (Thousand Units and USD MN)
  • Europe Market Analysis (Thousand Units and USD MN)
  • Europe Market Estimate by Country (Thousand Units and USD MN)
  • United Kingdom Market Analysis (Thousand Units and USD MN)
  • France Market Analysis (Thousand Units and USD MN)
  • Germany Market Analysis (Thousand Units and USD MN)
  • Italy Market Analysis (Thousand Units and USD MN)
  • Russia Market Analysis (Thousand Units and USD MN)
  • Spain Market Analysis (Thousand Units and USD MN)
  • Rest of Europe Market Analysis (Thousand Units and USD MN)
  • Asia Pacific Market Analysis (Thousand Units and USD MN)
  • China Market Analysis (Thousand Units and USD MN)
  • Japan Market Analysis (Thousand Units and USD MN)
  • India Market Analysis (Thousand Units and USD MN)
  • South Korea Market Analysis (Thousand Units and USD MN)
  • Australia Market Analysis (Thousand Units and USD MN)
  • Rest of Asia Pacific Market Analysis (Thousand Units and USD MN)
  • Latin America Market Analysis (Thousand Units and USD MN)
  • Brazil Market Analysis (Thousand Units and USD MN)
  • Argentina Market Analysis (Thousand Units and USD MN)
  • Peru Market Analysis (Thousand Units and USD MN)
  • Chile Market Analysis (Thousand Units and USD MN)
  • Rest of Latin America Market Analysis (Thousand Units and USD MN)
  • Middle East & Africa Market Analysis (Thousand Units and USD MN)
  • Saudi Arabia Market Analysis (Thousand Units and USD MN)
  • UAE Market Analysis (Thousand Units and USD MN)
  • Israel Market Analysis (Thousand Units and USD MN)
  • South Africa Market Analysis (Thousand Units and USD MN)
  • Rest of Middle East and Africa Market Analysis (Thousand Units and USD MN)
  • Partnership/Collaboration/Agreement
  • Mergers And Acquisition

LIST OF FIGURES

  • Research Scope of Eye Tracking Report
  • Market Research Process
  • Market Research Methodology
  • Global Eye Tracking Market Size, by Region (Thousand Units and USD MN)
  • Porters Five Forces Analysis
  • Market Attractiveness Analysis by Offering
  • Market Attractiveness Analysis by Tracking Type
  • Market Attractiveness Analysis by Application
  • Market Attractiveness Analysis by Vertical
  • Market Attractiveness Analysis by Region
  • Value Chain Analysis
  • Global Market Analysis by Offering (Thousand Units and USD MN)
  • Hardware Market Sales by Geography (Thousand Units and USD MN)
  • Software Market Sales by Geography (Thousand Units and USD MN)
  • Research & Consulting Services Market Sales by Geography (Thousand Units and USD MN)
  • Global Market Analysis by Tracking Type (Thousand Units and USD MN)
  • Remote Tracking Market Sales by Geography (Thousand Units and USD MN)
  • Mobile Tracking Market Sales by Geography (Thousand Units and USD MN)
  • Global Market Analysis by Application (Thousand Units and USD MN)
  • Assistive Communication Market Sales by Geography (Thousand Units and USD MN)
  • Human Behavior & Market Research Market Sales by Geography (Thousand Units and USD MN)
  • Others Market Sales by Geography (Thousand Units and USD MN)
  • Global Market Analysis by Vertical (Thousand Units and USD MN)
  • Retail & Advertisement Market Sales by Geography (Thousand Units and USD MN)
  • Consumer Electronics Market Sales by Geography (Thousand Units and USD MN)
  • Healthcare & Research Labs Market Sales by Geography (Thousand Units and USD MN)
  • Government, Defense, And Aerospace Market Sales by Geography (Thousand Units and USD MN)
  • Automotive & Transportation Market Sales by Geography (Thousand Units and USD MN)
  • Others Market Sales by Geography (Thousand Units and USD MN)
  • Global Market Sales (Thousand Units and USD MN)
  • North America Market Sales (Thousand Units and USD MN)
  • Europe Market Sales (Thousand Units and USD MN)
  • Asia Pacific Market Sales (Thousand Units and USD MN)
  • Latin America Market Sales (Thousand Units and USD MN)
  • Middle East & Africa Market Sales (Thousand Units and USD MN)
  • Recent Development in Industry
  • Top Company Market Share Analysis

Kindly note that the above listed are the basic tables and figures of the report and are not limited to the TOC.

目次
Product Code: VMR11219016

The global demand for Eye Tracking Market is presumed to reach the market size of nearly USD 3895.35 MN by 2030 from USD 589.56 MN in 2022 with a CAGR of 25.5% under the study period 2023 - 2030.

Eye tracking uses a sensor technology to detect a person's presence and identifies what they are looking at in real-time. The technology decodes eye movements into a data stream that contains information such as pupil position, the gaze vector for each eye, and the gaze point. An eye tracker installed on the head & connected to the computer can be used to collect eye-tracking data. These devices keep track of actions that include blinking, staring, and ignoring, as well as the pupil's visible reaction to various stimuli. It is widely used in intelligence and security systems.

MARKET DYNAMICS:

The growing adoption of eye-tracking technology in the aerospace and military sectors is the leading factor driving the eye tracking market. Increasing industry expansion is being aided by increased investments in wearable and smart technologies. Since the eye tracking system is used in the defense and military sector, governments have increased their investment in the area, spurring market growth in the upcoming years. The rising use of eye-tracking technology in various applications, including cognitive systems, video games, and lie-detection systems, is booming market expansion. Augmented reality (AR) & virtual reality (VR) devices are gaining popularity because of their ability to improve user experiences. The incorporation of eye-tracking technologies into AR/VR headgear and PCs offers up new applications for the technology.

The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of eye tracking. The growth and trends of eye tracking industry provide a holistic approach to this study.

MARKET SEGMENTATION:

This section of the eye tracking market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.

By Offering

  • Hardware
  • Software
  • Research & Consulting Services

By Tracking Type

  • Remote Tracking
  • Mobile Tracking

By Application

  • Assistive Communication
  • Human Behavior & Market Research
  • Others

By Vertical

  • Retail & Advertisement
  • Consumer Electronics
  • Healthcare & Research Labs
  • Government, Defense, And Aerospace
  • Automotive & Transportation
  • Others

REGIONAL ANALYSIS:

This section covers the regional outlook, which accentuates current and future demand for the Eye Tracking market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the eye tracking market include Tobii (Sweden), SR Research (Canada), Seeing Machine (Australia), Smart Eye (Sweden), EyeTech Digital Systems (US), EyeTracking (US). This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.

TABLE OF CONTENTS

1 . PREFACE

  • 1.1. Report Description
    • 1.1.1. Objective
    • 1.1.2. Target Audience
    • 1.1.3. Unique Selling Proposition (USP) & offerings
  • 1.2. Research Scope
  • 1.3. Research Methodology
    • 1.3.1. Market Research Process
    • 1.3.2. Market Research Methodology

2 . EXECUTIVE SUMMARY

  • 2.1. Highlights of Market
  • 2.2. Global Market Snapshot

3 . EYE TRACKING - INDUSTRY ANALYSIS

  • 3.1. Introduction - Market Dynamics
  • 3.2. Market Drivers
  • 3.3. Market Restraints
  • 3.4. Opportunities
  • 3.5. Industry Trends
  • 3.6. Porter's Five Force Analysis
  • 3.7. Market Attractiveness Analysis
    • 3.7.1 Market Attractiveness Analysis By Offering
    • 3.7.2 Market Attractiveness Analysis By Tracking Type
    • 3.7.3 Market Attractiveness Analysis By Application
    • 3.7.4 Market Attractiveness Analysis By Vertical
    • 3.7.5 Market Attractiveness Analysis By Region

4 . VALUE CHAIN ANALYSIS

  • 4.1. Value Chain Analysis
  • 4.2. Raw Material Analysis
    • 4.2.1. List of Raw Materials
    • 4.2.2. Raw Material Manufactures List
    • 4.2.3. Price Trend of Key Raw Materials
  • 4.3. List of Potential Buyers
  • 4.4. Marketing Channel
    • 4.4.1. Direct Marketing
    • 4.4.2. Indirect Marketing
    • 4.4.3. Marketing Channel Development Trend

5 . IMPACT ANALYSIS OF COVID-19 OUTBREAK

6 . GLOBAL EYE TRACKING MARKET ANALYSIS BY OFFERING

  • 6.1 Overview by Offering
  • 6.2 Historical and Forecast Data
  • 6.3 Analysis by Offering
  • 6.4 Hardware Historic and Forecast Sales by Regions
  • 6.5 Software Historic and Forecast Sales by Regions
  • 6.6 Research & Consulting Services Historic and Forecast Sales by Regions

7 . GLOBAL EYE TRACKING MARKET ANALYSIS BY TRACKING TYPE

  • 7.1 Overview by Tracking Type
  • 7.2 Historical and Forecast Data
  • 7.3 Analysis by Tracking Type
  • 7.4 Remote Tracking Historic and Forecast Sales by Regions
  • 7.5 Mobile Tracking Historic and Forecast Sales by Regions

8 . GLOBAL EYE TRACKING MARKET ANALYSIS BY APPLICATION

  • 8.1 Overview by Application
  • 8.2 Historical and Forecast Data
  • 8.3 Analysis by Application
  • 8.4 Assistive Communication Historic and Forecast Sales by Regions
  • 8.5 Human Behavior & Market Research Historic and Forecast Sales by Regions
  • 8.6 Others Historic and Forecast Sales by Regions

9 . GLOBAL EYE TRACKING MARKET ANALYSIS BY VERTICAL

  • 9.1 Overview by Vertical
  • 9.2 Historical and Forecast Data
  • 9.3 Analysis by Vertical
  • 9.4 Retail & Advertisement Historic and Forecast Sales by Regions
  • 9.5 Consumer Electronics Historic and Forecast Sales by Regions
  • 9.6 Healthcare & Research Labs Historic and Forecast Sales by Regions
  • 9.7 Government, Defense, And Aerospace Historic and Forecast Sales by Regions
  • 9.8 Automotive & Transportation Historic and Forecast Sales by Regions
  • 9.9 Others Historic and Forecast Sales by Regions

10 . GLOBAL EYE TRACKING MARKET ANALYSIS BY GEOGRAPHY

  • 10.1. Regional Outlook
  • 10.2. Introduction
  • 10.3. North America Sales Analysis
    • 10.3.1. Overview, Historic and Forecast Data Sales Analysis
    • 10.3.2. North America By Segment Sales Analysis
    • 10.3.3. North America By Country Sales Analysis
    • 10.3.4. United State Sales Analysis
    • 10.3.5. Canada Sales Analysis
    • 10.3.6. Mexico Sales Analysis
  • 10.4. Europe Sales Analysis
    • 10.4.1. Overview, Historic and Forecast Data Sales Analysis
    • 10.4.2. Europe by Segment Sales Analysis
    • 10.4.3. Europe by Country Sales Analysis
    • 10.4.4. United Kingdom Sales Analysis
    • 10.4.5. France Sales Analysis
    • 10.4.6. Germany Sales Analysis
    • 10.4.7. Italy Sales Analysis
    • 10.4.8. Russia Sales Analysis
    • 10.4.9. Rest Of Europe Sales Analysis
  • 10.5. Asia Pacific Sales Analysis
    • 10.5.1. Overview, Historic and Forecast Data Sales Analysis
    • 10.5.2. Asia Pacific by Segment Sales Analysis
    • 10.5.3. Asia Pacific by Country Sales Analysis
    • 10.5.4. China Sales Analysis
    • 10.5.5. India Sales Analysis
    • 10.5.6. Japan Sales Analysis
    • 10.5.7. South Korea Sales Analysis
    • 10.5.8. Australia Sales Analysis
    • 10.5.9. Rest Of Asia Pacific Sales Analysis
  • 10.6. Latin America Sales Analysis
    • 10.6.1. Overview, Historic and Forecast Data Sales Analysis
    • 10.6.2. Latin America by Segment Sales Analysis
    • 10.6.3. Latin America by Country Sales Analysis
    • 10.6.4. Brazil Sales Analysis
    • 10.6.5. Argentina Sales Analysis
    • 10.6.6. Peru Sales Analysis
    • 10.6.7. Chile Sales Analysis
    • 10.6.8. Rest of Latin America Sales Analysis
  • 10.7. Middle East & Africa Sales Analysis
    • 10.7.1. Overview, Historic and Forecast Data Sales Analysis
    • 10.7.2. Middle East & Africa by Segment Sales Analysis
    • 10.7.3. Middle East & Africa by Country Sales Analysis
    • 10.7.4. Saudi Arabia Sales Analysis
    • 10.7.5. UAE Sales Analysis
    • 10.7.6. Israel Sales Analysis
    • 10.7.7. South Africa Sales Analysis
    • 10.7.8. Rest Of Middle East And Africa Sales Analysis

11 . COMPETITIVE LANDSCAPE OF THE EYE TRACKING COMPANIES

  • 11.1. Eye Tracking Market Competition
  • 11.2. Partnership/Collaboration/Agreement
  • 11.3. Merger And Acquisitions
  • 11.4. New Product Launch
  • 11.5. Other Developments

12 . COMPANY PROFILES OF EYE TRACKING INDUSTRY

  • 12.1. Company Share Analysis
  • 12.2. Market Concentration Rate
  • 12.3. Tobii (Sweden)
    • 12.3.1. Company Overview
    • 12.3.2. Company Revenue
    • 12.3.3. Products
    • 12.3.4. Recent Developments
  • 12.4. SR Research (Canada)
    • 12.4.1. Company Overview
    • 12.4.2. Company Revenue
    • 12.4.3. Products
    • 12.4.4. Recent Developments
  • 12.5. Seeing Machine (Australia)
    • 12.5.1. Company Overview
    • 12.5.2. Company Revenue
    • 12.5.3. Products
    • 12.5.4. Recent Developments
  • 12.6. Smart Eye (Sweden)
    • 12.6.1. Company Overview
    • 12.6.2. Company Revenue
    • 12.6.3. Products
    • 12.6.4. Recent Developments
  • 12.7. EyeTech Digital Systems (US)
    • 12.7.1. Company Overview
    • 12.7.2. Company Revenue
    • 12.7.3. Products
    • 12.7.4. Recent Developments
  • 12.8. EyeTracking (US)
    • 12.8.1. Company Overview
    • 12.8.2. Company Revenue
    • 12.8.3. Products
    • 12.8.4. Recent Developments

Note - in company profiling, financial details and recent development are subject to availability or might not be covered in case of private companies