クラウドビデオストリーミング市場：タイプ別、用途別、地域別、2026～2032年

クラウドビデオストリーミング市場の評価-2026～2032年

映画やテレビ番組、ライブイベントなどにどこからでも簡単にアクセスしたいというニーズが高まっています。ストレージ容量の増加やデータ転送速度の高速化など、クラウドインフラの技術開発は、より高解像度のビデオやより信頼性の高いストリーミングを可能にすることでこの拡大を支えており、2024年には66億3,000万米ドルを超え、2032年には294億6,000万米ドルに達します。

さらに、高速インターネットとモバイル接続の開発は、複数のプラットフォームでのシームレスなストリーミングを可能にし、市場の成長に寄与しています。AIや機械学習によって、テーラーメイドのコンテンツやインタラクティブ機能が台頭することで、ユーザーのエンゲージメントと幸福感が高まり、市場成長は2026～2032年にかけて約20.50%のCAGRで成長すると予想されます。

クラウドビデオストリーミング市場定義/概要

クラウドビデオストリーミングとは、クラウドベースのサービス上でビデオ材料を配信することであり、ユーザーはローカルストレージを必要とせずにインターネット上でビデオを視聴したり、ストリーミングしたりすることができます。その用途は、エンターテインメント、教育、企業コミュニケーションに及び、オンデマンドストリーミングやライブストリーミングが可能です。クラウドビデオストリーミングの将来には、4Kや8K解像度によるビデオ画質の向上、AIによるコンテンツ推奨による双方向性の向上、仮想現実（VR）や拡張現実（AR）などの没入型体験の拡大が含まれ、これらはすべてクラウドインフラとインターネット接続の継続的な改善によって推進されます。

高画質ビデオコンテンツへの需要の高まりがクラウドビデオストリーミング市場を牽引？

高画質ビデオコンテンツへの需要の高まりは、クラウドビデオストリーミング市場の主要な促進要因です。顧客が高画質（HD）、4K、さらには8Kのビデオ体験を求めるようになり、クラウドビデオストリーミングサービスに対する需要が高まっています。高品質なコンテンツはユーザーのエンゲージメントと満足度を高めるため、ストリーミングプラットフォームはビデオエンコーディングと配信技術の改善に多額の投資を行うようになっています。例えば、2024年8月、Netflixは4Kコンテンツへの対応を強化するため、ストリーミングインフラのアップグレードを発表しました。

高速インターネット接続の普及とモバイルネットワークの改善により、顧客は高画質の映像材料をより確実に視聴できるようになりました。インターネット接続の増加に伴い、最小限のバッファリングで高解像度のビデオを提供する能力が可能になり、高品質のストリーミングがより身近なものになりました。2024年9月には、欧州の大手通信会社が5Gネットワークのカバレッジを拡大し、これによりビデオストリーミング機能が向上し、高解像度コンテンツに対する需要の高まりに対応する可能性が高いです。

クラウドビデオストリーミング市場の競争は、より高いビデオ品質を提供することで差別化を図ることを企業に迫っています。ストリーミングサービスは、最高の視聴体験を提供するために、アダプティブビットレートストリーミングやコンテンツデリバリーネットワーク（CDN）などの技術に投資しています。2024年7月、Amazon・プライム・ビデオは、シームレスな視聴体験を提供するため、ネットワーク状況に基づいてビデオ品質を動的に適応させる新機能を導入しました。

データセキュリティとプライバシー問題の高まりは、クラウドビデオストリーミング市場の成長を妨げるか？

クラウドビデオ配信サービスは、個人情報や視聴パターンなど大量の顧客データを管理しているため、サイバー攻撃の格好の標的となっています。注目されるデータ漏洩やセキュリティ事故は、顧客の信頼を損ない、規制当局の厳しいモニタリングを促す可能性があります。例えば、2024年6月、ある大手ストリーミングサービスがデータ漏洩に見舞われ、ユーザー情報が流出したことで、クラウド上の個人データのセキュリティに対する懸念が高まりました。このような事態が発生すると、潜在顧客がクラウドベースのビデオストリーミングシステムを利用しなくなる可能性があり、その結果、産業の成長が制限されることになります。

データ保護やプライバシーの法規制に関連する規制要求の高まりは、クラウドビデオストリーミングサービスにとって問題となる可能性があります。欧州の一般データ保護規則（GDPR）やその他多数の地域規制などの規制は、企業がユーザーデータを収集、保管、管理する方法に厳しい制限を課しています。これらの要件に準拠するためには、セキュリティ設備や法的リソースへの大規模な投資が頻繁に必要となります。

増大するセキュリティ脅威とプライバシー問題に対処する継続的な要件は、クラウドビデオストリーミング企業の能力に負担をかける可能性があります。潜在的な弱点から身を守るために、企業は先進的暗号化技術、定期的なセキュリティ評価、強力なデータ管理施策に投資しなければならないです。

目次

第1章 イントロダクション

• 市場の定義
• 市場セグメンテーション
• 調査手法

第2章 エグゼクティブサマリー

• 主要調査結果
• 市場概要
• 市場ハイライト

第3章 市場概要

• 市場規模と成長の可能性
• 市場動向
• 市場促進要因
• 市場抑制要因
• 市場機会
• ポーターのファイブフォース分析

第4章 クラウドビデオストリーミング市場：タイプ別

• パブリッククラウド
• プライベートクラウド
• ハイブリッドクラウド

第5章 クラウドビデオストリーミング市場：用途別

• メディア＆エンターテインメント
• 教育
• 政府機関
• その他

第6章 地域別分析

• 北米
• 米国
• カナダ
• メキシコ
• 欧州
• 英国
• ドイツ
• フランス
• イタリア
• アジア太平洋
• 中国
• 日本
• インド
• オーストラリア
• ラテンアメリカ
• ブラジル
• アルゼンチン
• チリ
• 中東・アフリカ
• 南アフリカ
• サウジアラビア
• アラブ首長国連邦

第7章 市場力学

• 市場促進要因
• 市場抑制要因
• 市場機会
• COVID-19の市場への影響

第8章 競合情勢

• 主要企業
• 市場シェア分析

第9章 企業プロファイル

• IBM
• Amazon Web Services, Inc.
• Microsoft
• Telestream, LLC
• Haivision
• Akamai Technologies
• Sorenson Media
• Adobe
• Cisco Systems, Inc.
• Google

第10章 市場展望と機会

• 新興技術
• 今後の市場動向
• 投資機会

第11章 市場展望付録

• 略語リスト
• 供給源と参考文献

Cloud Video Streaming Market Valuation - 2026-2032

The growing demand for high-quality, on-demand video content across many devices is a primary driver, as people seek easy access to movies, TV episodes, and live events from any location. Technological developments in cloud infrastructure, such as increased storage capacity and quicker data transfer rates, are supporting this expansion by allowing for greater video resolutions and more reliable streaming is surpassing USD 6.63 Billion in 2024 and reaching USD 29.46 Billion by 2032.

Furthermore, the development of high-speed internet and mobile connectivity allows for seamless streaming across multiple platforms, which contributes to the market's growth. The rise of tailored content and interactive features, driven by AI and machine learning, increases user engagement and happiness, increasing market growth is expected to grow at a CAGR of about 20.50% from 2026 to 2032.

Cloud Video Streaming Market: Definition/ Overview

Cloud video streaming is the distribution of video material over cloud-based services, allowing users to watch and stream videos over the internet without requiring local storage. Its applications cover entertainment, education, and corporate communications, with on-demand and live streaming capabilities. The future of cloud video streaming will include improvements in video quality with 4K and 8K resolution, increased interactivity through AI-driven content recommendations, and the expansion of immersive experiences such as virtual reality (VR) and augmented reality (AR), all driven by ongoing improvements in cloud infrastructure and internet connectivity.

Will Rising Demand for High-Quality on Video Content Drive the Cloud Video Streaming Market?

The growing demand for high-quality video content is a key driver of the cloud video streaming market. As customers want high-definition (HD), 4K, and even 8K video experiences, demand for cloud video streaming services has increased. High-quality content increases user engagement and satisfaction, prompting streaming platforms to make significant investments in improved video encoding and delivery technology. For instance, in August 2024, Netflix announced an upgrade to its streaming infrastructure to better support 4K content, demonstrating the industry's response to rising consumer demands for improved video quality.

The widespread availability of high-speed internet connections and improved mobile networks has allowed customers to watch high-quality video material more dependably. As internet connections increase, the ability to offer high-resolution video with minimum buffering becomes possible, making high-quality streaming more accessible. In September 2024, a major European telecom company expanded its 5G network coverage, which is likely to improve video streaming capabilities and meet the growing demand for high-definition content.

The competitive nature of the cloud video streaming market forces businesses to differentiate themselves by providing greater video quality. Streaming services are investing in technology like adaptive bitrate streaming and content delivery networks (CDNs) to offer the best watching experience. In July 2024, Amazon Prime Video introduced a new feature that dynamically adapts video quality based on network circumstances to give a seamless watching experience, demonstrating how firms are responding to the growing demand for high-quality content.

Will Rising Data Security and Privacy Issues Hinder the Growth of the Cloud Video Streaming Market?

Rising data security and privacy concerns may impede the expansion of the cloud video streaming business. cloud video streaming services manage large volumes of customer data, such as personal information and watching patterns, they become ideal targets for cyberattacks. High-profile data breaches and security mishaps can erode customer trust and prompt intense regulatory scrutiny. For instance, in June 2024, a large streaming service suffered a data breach that revealed user information, raising concerns about the security of personal data in the cloud. Such occurrences may prevent potential customers from using cloud-based video streaming systems, hence limiting industry growth.

Increasing regulatory demands linked to data protection and privacy legislation may provide issues for cloud video streaming services. Regulations such as the General Data Protection Regulation (GDPR) in Europe and numerous other regional regulations place tight restrictions on how businesses gather, keep, and manage user data. Compliance with these requirements frequently necessitates large investments in security equipment and legal resources.

The ongoing requirement to handle increasing security threats and privacy issues may put a burden on cloud video streaming companies' capabilities. To defend themselves from potential weaknesses, businesses must invest in advanced encryption technologies, regular security assessments, and strong data management policies.

Category-Wise Acumens

Will Increasing Adoption of Public Cloud Drive the Cloud Video Streaming Market?

The increasing adoption of public cloud solutions is expected to greatly boost the cloud video streaming industry. The public cloud provides significant scalability and flexibility, which is critical for managing the huge and varied workloads associated with video streaming. Public cloud providers can provide on-demand resources that grow with viewer numbers, ensuring smooth and uninterrupted streaming even during peak hours.

Public cloud solutions are less expensive than private cloud and on-premises options. They eliminate the need for substantial capital expenditures on hardware and data centers by providing a pay-as-you-go approach that aligns expenses with real usage. This cost-effectiveness allows smaller and growing streaming providers to enter the market and compete with established ones. For instance, in September 2024, a new entrant in the streaming business used public cloud services to launch its platform with little upfront expenditure, demonstrating how public cloud adoption lowers entry barriers and promotes market growth.

Public cloud companies are always innovating and improving their services, providing advanced features like higher video quality, faster content delivery, and integrated analytics. These innovations allow streaming providers provide better user experiences and gain a competitive advantage.

However, the hybrid cloud category is the fastest growing since it combines the benefits of both public and private clouds, resulting in greater flexibility, security, and management. Companies are increasingly using hybrid cloud solutions to optimize streaming services while balancing cost and data privacy concerns.

Will Rising Demand of Media and Entertainment Fuel the Cloud Video Streaming Market?

The growing demand for media and entertainment is a primary driver of the cloud video streaming business. The media and entertainment industries are seeing unprecedented increase in content consumption, driven by shifting consumer tastes for on-demand, high-quality video content. Streaming services have become the major way to watch movies, TV series, sports, and live events. The increasing demand for diversified and high-quality material drives streaming providers to expand their offers and upgrade their infrastructure. For instance, in June 2024, Disney+ announced plans to expand its content library and global reach while investing heavily in cloud infrastructure to support its growing user base and improve streaming quality, demonstrating how media content demand drives investment in cloud video streaming technologies.

The surge in original content development by streaming providers is exacerbating the demand for reliable cloud solutions. Streaming services are increasingly investing in exclusive and original content to attract and maintain members. This development and distribution of unique content requires scalable cloud services to manage big video files, enable efficient content delivery, and support high-definition streaming.

The rise of worldwide internet access and mobile connectivity enables increased consumption of media and entertainment material via cloud video streaming. As more regions acquire access to high-speed internet and mobile networks, the potential audience for streaming services expands, resulting in increased demand. For instance, in August 2024, a major cloud video streaming service teamed up with telecom operators in emerging areas to boost streaming capabilities and attract new viewers, demonstrating the importance of improved connection in driving market expansion.

However, the education category is the fastest expanding, as educational institutions increasingly use cloud video streaming for remote learning, webinars, and virtual classrooms. The growth of online education and e-learning platforms has accelerated the use of cloud video solutions in this area.

Country/Region-wise

Will Rising High Internet Penetration in North America Drive the Cloud Video Streaming Market?

Rising internet penetration in North America is a major element driving the growth of the cloud video streaming industry. The widespread availability of high-speed internet in North America makes seamless streaming possible, allowing users to watch high-definition and 4K video material uninterrupted. This increasing connectivity contributes to the rising demand for cloud-based streaming services, as customers expect high-quality video material to be available on demand. For instance, in September 2024, Comcast announced the development of its high-speed fiber network across key U.S. cities, with the goal of enhancing internet speeds and meeting the growing bandwidth demands of streaming services. This expansion emphasizes the importance of high-speed internet in fostering market growth through improved user experience and accessibility.

High internet penetration in North America has resulted in an increase in digital media consumption, with more individuals subscribing to streaming services for entertainment, sports, and news. The ability to view a variety of information quickly from numerous devices fosters increased adoption of cloud video streaming services.

High-speed internet also facilitates advancements in streaming technology and content distribution, enabling businesses to provide new features such as interactive content and personalized suggestions. The ability to efficiently distribute and process massive amounts of data improves the overall user experience, encouraging more people to use streaming services. For instance, in August 2024, Roku debuted new streaming features powered by its cloud architecture, which use high-speed internet to boost content discovery and viewer interaction. This innovation exemplifies how increased internet penetration propels technological breakthroughs and market growth in the cloud video streaming industry.

Will Growing Expanding Population in Asia-Pacific Propel the Cloud Video Streaming Market?

The growing and expanding population in Asia-Pacific is expected to considerably drive the cloud video streaming industry. Asia-Pacific's big and growing population provides a diversified client base for cloud video streaming services. With a growing middle class and increased disposable income, more people in the region are using and subscribing to streaming services for entertainment. The increasing demand for content drives investments in cloud infrastructure to offer high-quality streaming and appeal to a wide audience.

The growth of internet infrastructure and mobile connectivity in Asia-Pacific is allowing for greater access to cloud video streaming. Many countries in the region are spending considerably in enhancing internet speed and coverage, which will benefit the growing number of internet users and mobile device owners. This infrastructure development is critical for streaming services to deliver content consistently and of high quality.

The growing urbanization and digitalization of daily life in Asia-Pacific are fueling the spike in demand for cloud video streaming. Residents are looking for convenient and on-demand video material, therefore urban areas are becoming digital consumption hot spots. As more individuals in these cities use streaming services, the demand for reliable cloud-based solutions develops.

Competitive Landscape

The competitive landscape of the cloud video streaming market is characterized by rapid technological advancements and increasing service differentiation. Companies are focusing on enhancing their offerings through innovations like low-latency streaming, AI-driven content recommendations, and superior video quality. Strategic partnerships and acquisitions are common as firms aim to broaden their capabilities and reach. Additionally, there is a strong emphasis on integrating advanced analytics and cloud infrastructure to provide more personalized and scalable solutions. This dynamic environment drives competition and accelerates growth in the market.

Some of the prominent players operating in the cloud video streaming market include:

IBM

Amazon Web Services, Inc.

Microsoft

Telestream

LLC

Haivision

Sorenson Media

Adobe

Cisco Systems, Inc.

Google

Latest Developments

In July 2024, Amazon Web Services (AWS) launched Amazon Cloud Video, a new video streaming service aimed at improving live and on-demand viewing experiences. This service provides lower latency and improved quality in order to attract more media firms and content creators.

In September 2024, Alibaba Cloud partnered with key media businesses to enhance its video streaming services in Asia-Pacific. The alliance intends to use Alibaba's cloud infrastructure to provide high-quality video content and enhance streaming capabilities for regional audiences.

In May 2024, IBM released IBM Video Stream, a cloud-based video platform designed for enterprise clients. It offers secure video management and sophisticated integration with business tools. This platform is intended to facilitate corporate communication and remote working solutions.

Cloud Video Streaming Market, By Category

• Type:
• Public Cloud
• Private Cloud
• Hybrid Cloud
• Application:
• Media & Entertainment
• Education
• Government
• Region:
• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East & Africa

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Cloud Video Streaming Market, By Type

• Public Cloud
• Private Cloud
• Hybrid Cloud

5. Cloud Video Streaming Market, By Application

• Media & Entertainment
• Education
• Government
• Other applications

6. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

7. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

8. Competitive Landscape

• Key Players
• Market Share Analysis

9. Company Profiles

• IBM
• Amazon Web Services, Inc.
• Microsoft
• Telestream, LLC
• Haivision
• Akamai Technologies
• Sorenson Media
• Adobe
• Cisco Systems, Inc.
• Google

10. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

11. Appendix

• List of Abbreviations
• Sources and References