コグニティブサービスの世界市場規模：展開形態別、エンドユーザー別、地域別、範囲および予測

コグニティブサービスの市場規模と予測

コグニティブサービス市場規模は、2024年に172億4,000万米ドルと評価され、2024年から2031年にかけて38.40%のCAGRで成長し、2031年には1,880億8,000万米ドルに達すると予測されます。

ビジネス目標を達成するために必要不可欠な洞察力を得るために、さまざまな組織でコグニティブサービスの採用が増加し、市場での需要が高まっています。コグニティブサービスのニーズは、データ駆動型経済により急増しています。リアルタイムのデータ分析はますます普及しており、これも市場拡大を後押しする要素となっています。データ量の増加に伴うコグニティブサービスに対する需要の高まりと、組織の中核活動と事業目標の整合性の両方をサポートするために採用されています。また、洗練されたAPIに対する需要の高まりも、市場拡大の好機となっています。

世界のコグニティブサービス市場の定義

コグニティブサービスは、インテリジェント・アプリケーションを構築するためのコグニティブアプリケーション・プログラミング・インターフェイス（API）と人工知能（AI）アルゴリズムのセットです。コグニティブサービスとは、APIの言語、視覚、音声、検索、知識を提供するモデルを指します。コグニティブサービスは、よりスマートな製品の開発、顧客エンゲージメントの新しいバリエーションの構築、よりスマートな意思決定、非構造化情報からのビジネス価値の生成、社内全体のパフォーマンスの向上に採用されています。

コグニティブサービスにより、企業はニーズに応じてAIツールを選択できます。このツールキットは、無秩序な情報から経験ベースのビジネス価値を生み出すのに役立ちます。コグニティブサービスが提供する利点は、効率性の向上、コスト削減の確保、成果の向上です。銀行、金融サービス、保険、IT・通信、小売など、さまざまな業界に適用できます。

コグニティブサービスの世界市場概要

ビジネス目標を達成するために必要不可欠な洞察力を得るために、様々な組織でコグニティブサービスの採用が増加し、市場における需要を押し上げました。コグニティブサービスのニーズは、データ駆動型経済により急増しています。近年では、人工知能（AI）の採用が顕著に増加しており、モノのインターネット（IoT）は、今後数年間のコグニティブサービス市場の成長を促進する主な要因の1つです。コグニティブサービスに対するさまざまな業界からの需要の高まりと、よりスマートなアプリケーションを構築するためのインテリジェントAPIに対する需要の高まりは、コグニティブサービス市場の可能性を生み出すと予想されます。したがって、前述の要因は、予測期間中にコグニティブサービス市場を促進すると予想されます。

市場成長の妨げとなる一定の抑制要因や課題も存在します。コグニティブサービスのニーズは、様々な地域からの厳しい外部規制を伴うため、市場の最大の制約要因となっています。さらに、コグニティブサービスの導入に伴う高コストが、予測期間中の市場の成長をある程度まで制限する可能性があります。

目次

第1章 世界のコグニティブサービス市場のイントロダクション

• 市場概要
• 調査範囲
• 前提条件

第2章 エグゼクティブサマリー

第3章 VERIFIED MARKET RESEARCHの調査手法

• データマイニング
• バリデーション
• 一次資料
• データソース一覧

第4章 コグニティブサービスの世界市場展望

• 概要
• 市場力学
  • 促進要因
  • 抑制要因
  • 機会
• ポーターのファイブフォースモデル
• バリューチェーン分析

第5章 コグニティブサービスの世界市場：展開形態別

• 概要
• オンプレミス
• クラウド

第6章 コグニティブサービスの世界市場：エンドユーザー別

• 概要
• 銀行、金融サービス、保険
• IT・通信
• 小売
• その他

第7章 コグニティブサービスの世界市場：地域別

• 概要
• 北米
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • ドイツ
  • 英国
  • フランス
  • その他欧州
• アジア太平洋
  • 中国
  • 日本
  • インド
  • その他アジア太平洋地域
• 世界のその他の地域
  • ラテンアメリカ
  • 中東・アフリカ

第8章 世界のコグニティブサービス市場：競合情勢

• 概要
• 各社の市場ランキング
• 主な発展戦略

第9章 企業プロファイル

• IBM
• Microsoft
• Cisco Systems
• Nuance Communications
• BMC Software
• Qualcomm Technologies, Inc.

第10章 付録

• 関連調査

Cognitive Services Market Size And Forecast

Cognitive Services Market size was valued at USD 17.24 Billion in 2024 and is projected to reach USD 188.08 Billion by 2031, growing at a CAGR of 38.40% from 2024 to 2031.

Rise in the adoption of cognitive services by various organizations for gaining essential insights to meet their business objectives and therefore boosted their demand in the market. The need for cognitive services has surged owing to the data-driven economy. Real-time data analysis is becoming more and more popular, which is another element boosting market expansion. It is employed to support both the growing demand for cognitive services as data volumes increase and the alignment of organizational core activities with business objectives. An opportunity is offered by the growing demand for sophisticated APIs.

Global Cognitive Services Market Definition

Cognitive Services is a set of cognitive Application Programming Interfaces (APIs) and Artificial Intelligence (AI) algorithms for building intelligent applications. A cognitive service refers to a model that provides language, vision, speech, search, and knowledge of APIs Cognitive services are employed to develop smarter products, build new variants of customer engagement, make smarter decisions, generate business value from unstructured information, and improve overall internal performance.

Cognitive services allow an enterprise to choose AI tools as per their needs. The toolkit helps to generate experience-based business values from disorganized information. Beneficiary advantages offered by cognitive services are greater efficiency, ensuring cost reductions, and enhanced results. It is applicable across various industries, such as banking, financial services, insurance, IT and telecommunication, retail, and others.

Global Cognitive Services Market Overview

Rise in the adoption of Cognitive services by various organizations for gaining essential insights to meet their business objectives and therefore boosted their demand in the market. The need for cognitive services has surged owing to the data-driven economy. In recent years, there is a noteworthy rise in the adoption of artificial intelligence (AI), and the internet of things (IoT) is one of the major factors driving the growth of the Cognitive Services Market in upcoming years. The rise in the from different industries for cognitive services and growing demand for intelligent APIs in order to build smarter applications is expected to create the potential for the Cognitive Services Market. Thus, the aforementioned factors are expected to drive the Cognitive Services Market during the forecasted period.

There are certain restraints and challenges faced which will hinder market growth. The need for cognitive services comes with strict external regulations from various regions and therefore is the biggest restricting factor of the market. Furthermore, the high cost associated with the implementation of cognitive services might restrict the growth of the market up to a certain extent over the forecasted period.

Global Cognitive Services Market Segmentation Analysis

The Global Cognitive Services Market is Segmented on the basis of Deployment Mode, End User, and Geography.

Cognitive Services Market, By Deployment Mode

• On-Premises
• Cloud

Based on Deployment Mode, the market is bifurcated into On-Premises and Cloud. The Cloud-based segment held the largest market share. These factors can be attributed to the development of robust cloud-based solutions. Also, Cloud-based cognitive services are flexible and easily accessible for enterprises.

Cognitive Services Market, By End User

• Banking, Financial Services, and Insurance
• IT and Telecommunication
• Retail
• Others

Based on End User, the market is bifurcated into Banking, Financial Services, and Insurance, IT and Telecommunication, Retail, and Others. The IT and Telecommunication segment is predicted to hold the most significant CAGR in the forecast period due to the high adoption of cognitive services among IT and Telecommunication companies, as it contributes to automating support bots by understanding natural language and translating text for their core business tasks. Therefore, it results in changing the telecom back offices into intelligent customer support teams.

Cognitive Services Market, By Geography

• North America
• Europe
• Asia Pacific
• Rest of the world
• On the basis of regional analysis, the Global Cognitive Services Market is classified into North America, Europe, Asia Pacific, and the Rest of the world. The largest share of the market will be dominated by the Asia Pacific region. The early acceptance of emerging technologies and rising focus towards digital capability and increase in the security expenditure across the region due to the ever-changing market scenario will drive the market. Cognitive risk intelligence service addresses issues related to cybersecurity, which can contribute to the market growth in the region. Whereas the Europe region is estimated to grow at a significant CAGR due to a rise in the sectors, such as smart manufacturing and the digitization of the healthcare sector across the region.

Key Players

The "Global Cognitive Services Market" study report will provide valuable insight with an emphasis on the global market including some of the major players such as IBM, Microsoft, Cisco Systems, Nuance Communications, BMC Software, Qualcomm Technologies, Inc., and others. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Key Developments

• In September 2022, Focus Cloud, an IT recruiting company, acquired Cognitive Group, a Microsoft recruitment expert. Together, the new Focus Cloud Group will focus on recruiting for the life sciences and cybersecurity sectors as well as for major cloud platforms including Workday, SAP, Microsoft, ServiceNow, and Salesforce.
• In May 2022, With the support of InstructGPT, Microsoft Corporation, a US-based technology corporation, enhanced its Azure OpenAI service. A group of GPT-3-based models called InstructGPT are less error-prone and produce less problematic text than their competitors.
• In May 2019, for its cognitive services platform, Microsoft introduced its machine learning methodology. This model comprises an API for handwriting recognition and an enhanced speech recognition service for conversation transcription.
• Ace Matrix Analysis
• The Ace Matrix provided in the report would help to understand how the major key players involved in this industry are performing as we provide a ranking for these companies based on various factors such as service features & innovations, scalability, innovation of services, industry coverage, industry reach, and growth roadmap. Based on these factors, we rank the companies into four categories as Active, Cutting Edge, Emerging, and Innovators.
• Market Attractiveness
• The image of market attractiveness provided would further help to get information about the region that is majorly leading in the Global Cognitive Services Market. We cover the major impacting factors that are responsible for driving the industry growth in the given region.
• Porter's Five Forces
• The image provided would further help to get information about Porter's five forces framework providing a blueprint for understanding the behavior of competitors and a player's strategic positioning in the respective industry. Porter's five forces model can be used to assess the competitive landscape in the Global Cognitive Services Market, gauge the attractiveness of a certain sector, and assess investment possibilities.

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL COGNITIVE SERVICES MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL COGNITIVE SERVICES MARKET OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL COGNITIVE SERVICES MARKET, BY DEPLOYMENT MODE

• 5.1 Overview
• 5.2 On-Premises
• 5.3 Cloud

6 GLOBAL COGNITIVE SERVICES MARKET, BY END USER

• 6.1 Overview
• 6.2 Banking, Financial Services, and Insurance
• 6.3 IT and Telecommunication
• 6.4 Retail
• 6.5 Others

7 GLOBAL COGNITIVE SERVICES MARKET, BY GEOGRAPHY

• 7.1 Overview
• 7.2 North America
  • 7.2.1 U.S.
  • 7.2.2 Canada
  • 7.2.3 Mexico
• 7.3 Europe
  • 7.3.1 Germany
  • 7.3.2 U.K.
  • 7.3.3 France
  • 7.3.4 Rest of Europe
• 7.4 Asia Pacific
  • 7.4.1 China
  • 7.4.2 Japan
  • 7.4.3 India
  • 7.4.4 Rest of Asia Pacific
• 7.5 Rest of the World
  • 7.5.1 Latin America
  • 7.5.2 Middle East & Africa

8 GLOBAL COGNITIVE SERVICES MARKET COMPETITIVE LANDSCAPE

• 8.1 Overview
• 8.2 Company Market Ranking
• 8.3 Key Development Strategies

9 COMPANY PROFILES

• 9.1 IBM
  • 9.1.1 Overview
  • 9.1.2 Financial Performance
  • 9.1.3 Product Outlook
  • 9.1.4 Key Developments
• 9.2 Microsoft
  • 9.2.1 Overview
  • 9.2.2 Financial Performance
  • 9.2.3 Product Outlook
  • 9.2.4 Key Developments
• 9.3 Cisco Systems
  • 9.3.1 Overview
  • 9.3.2 Financial Performance
  • 9.3.3 Product Outlook
  • 9.3.4 Key Developments
• 9.4 Nuance Communications
  • 9.4.1 Overview
  • 9.4.2 Financial Performance
  • 9.4.3 Product Outlook
  • 9.4.4 Key Developments
• 9.5 BMC Software
  • 9.5.1 Overview
  • 9.5.2 Financial Performance
  • 9.5.3 Product Outlook
  • 9.5.4 Key Developments
• 9.6 Qualcomm Technologies, Inc.
  • 9.6.1 Overview
  • 9.6.2 Financial Performance
  • 9.6.3 Product Outlook
  • 9.6.4 Key Developments

10 Appendix

• 10.1 Related Research