M2E (Move to Earn) フィットネスアプリ市場：現状分析・予測 (2022年～2028年)

世界のM2E (Move to Earn) フィットネスアプリの市場は予測期間中に約18.3%の著しい成長を示すと予測されています。

多忙なライフスタイルを送る労働人口の急増により、健康やフィットネスに気を配る時間が少なくなっており、それに伴うストレス、不安、鬱の発生率の増加が、予測期間中のフィットネスアプリ獲得への動きを後押しすると予想されています。また、各国政府もさまざまな取り組みを行っています。モバイルネットワークプロバイダーは、スマートフォンの普及とフィットネスに対する消費者の意識の高まりから、フィットネスアプリへの投資機会の可能性を見出しています。

当レポートでは、世界のM2E (Move to Earn) フィットネスアプリの市場を調査し、市場の定義と概要、市場成長への各種影響因子の分析、市場規模の推移・予測、各種区分・地域/主要国別の内訳、需給動向、競合環境、主要企業のプロファイルなどをまとめています。

目次

第1章 イントロダクション

第2章 調査手法・前提因子

第3章 市場概要

第4章 エグゼクティブサマリー

第5章 COVID-19：M2E (Move to Earn) フィットネスアプリ市場への影響

第6章 M2E (Move to Earn) フィットネスアプリ市場：収益の推移・予測

第7章 市場洞察：プラットフォーム別

• iOS
• Android
• その他

第8章 市場洞察：デバイス別

• スマートフォン
• タブレット
• ウェアラブルデバイス

第9章 市場洞察：地域別

• 北米
• 欧州
• アジア太平洋
• その他の地域

第10章 M2E (Move to Earn) フィットネスアプリ市場：市場力学

• 市場促進要因
• 市場課題
• 影響分析

第11章 M2E (Move to Earn) フィットネスアプリ市場：市場機会

第12章 M2E (Move to Earn) フィットネスアプリ市場：市場動向

第13章 需要サイド・供給サイドの分析

• 需要サイド分析
• 供給サイド分析

第14章 バリューチェーン分析

第15章 競合シナリオ

第16章 企業プロファイル

• Fit mint
• Evidation
• Healthy Wage
• Sweat coin
• Diet Bet
• Map My Fitness
• Vitality
• Charity Miles
• Higi
• Win walk

第17章 免責事項

Global Move to Earn Fitness Apps Market is expected to grow at a significant rate of around 18.3% during the forecast period. Move to earn fitness apps is an ideal combination of GameFi and Fitness Apps that incentivizes a more healthy, active lifestyle with token rewards. In this, participants join a program organized by an M2E platform or sync personal fitness trackers with any participating app. The surge in the working population with busy lifestyle and therefore less time to pay attention to health and fitness, and the associated increase in the incidence of stress, anxiety, and depression are expected to drive the move to earn fitness apps market during the forecast period. Apart from this, governments all around the world are working on a variety of initiatives. Mobile network providers see a possible investment opportunity in fitness apps because of the growing popularity of smartphones and the public's heightened awareness of fitness.

Fit mint, Evidation, Healthy Wage, Sweat coin, Diet Bet, Map My Fitness, Vitality, Charity Miles, Higi, and Win walk are some of the key players in the market. Several M&As along with partnerships have been undertaken by these players to facilitate customers with hi-tech and innovative products/technologies.

Insights Presented in the Report:

"Amongst platform, iOS category to hold a significant share in the market in 2020"

Based on platform, the market is segmented into iOS, android, and others. The iOS segment held the maximum share in the market. The huge adoption of iOS devices is propelling the market growth during the forecast period. For instance, active Apple device users increased from 1.4 billion in the first fiscal quarter of 2019 to 1.5 billion in the first fiscal quarter of 2020, according to Apple, Inc. The fitness apps designed for iOS devices can provide fitness coaching, activity tracking, streaming workout classes, inspiration & motivational videos for workouts, guided meditations, stretching, and others. Some of the major fitness apps designed for the iOS platform for iPhone, iPad, and Apple Watch include Centr, 7 Minute Workout, MyFitnessPal, Sworkit, Freeletics, Keelo, JEFIT, Strava, and PEAR.

"Amongst device, the wearable device to witness higher CAGR during the forecast period"

On the basis of device, the market is segmented into smartphones, tablets, and wearable devices. The wearable devices is anticipated to grow with high CAGR during the forecast period due to the growing adoption of wearable devices for maintaining fitness and healthy lifestyle. According to Pew Research Center, 2019, approximately 21% of individuals in the U.S. use a wearable device. The adoption of wearable devices, similar to most digital technologies, varies according to socioeconomic factors such as income, education, and occupation. The same study showed that 31% of individuals from the household income group of USD 75,000 or above per year use wearable fitness devices, which significantly drops down to 12% of users from the household income group of USD 30,000 or less per year. High adoption of wearable devices by people in the U.S. is expected to drive the market over the forecast period.

"North America to hold a significant share in the market"

In 2020, North America held a significant share of the global move to earn fitness apps market. Several factors, including surge in the prevalence of lifestyle-related disorders, increasing awareness among individuals regarding preventive healthcare, and the rise in research and development of move to earn fitness apps are driving the growth of the market in the region. Apart from this, the rise in the adoption of smartphones, presence of key players, surge in geriatric population, and technological advancements are also driving the growth of the market during the forecast period.

Reasons to buy this report:

The study includes market sizing and forecasting analysis validated by authenticated key industry experts.

The report presents a quick review of overall industry performance at one glance.

The report covers an in-depth analysis of prominent industry peers with a primary focus on key business financials, product portfolio, expansion strategies, and recent developments.

Detailed examination of drivers, restraints, key trends, and opportunities prevailing in the industry.

The study comprehensively covers the market across different segments.

Deep dive regional level analysis of the industry.

Customization Options:

The global move to earn fitness apps market can further be customized as per the requirement or any other market segment. Besides this, UMI understands that you may have your own business needs, hence feel free to connect with us to get a report that completely suits your requirements.

TABLE OF CONTENTS

1 MARKET INTRODUCTION

• 1.1. Market Definitions
• 1.2. Main Objective
• 1.3. Stakeholders
• 1.4. Limitation

2 RESEARCH METHODOLOGY OR ASSUMPTION

• 2.1. Research Process of the Move to Earn Fitness Apps Market
• 2.2. Research Methodology of the Move to Earn Fitness Apps Market
• 2.3. Respondent Profile

3 MARKET SYNOPSIS

4 EXECUTIVE SUMMARY

5 IMPACT OF COVID-19 ON THE MOVE TO EARN FITNESS APPS MARKET

6 MOVE TO EARN FITNESS APPS MARKET REVENUE (USD BN), 2020-2028F

7 MARKET INSIGHTS BY PLATFORM

• 7.1. iOS
• 7.2. Android
• 7.3. Others

8 MARKET INSIGHTS BY DEVICE

• 8.1. Smartphones
• 8.2. Tablets
• 8.3. Wearable Device

9 MARKET INSIGHTS BY REGION

• 9.1. North America
  • 9.1.1. U.S.
  • 9.1.2. Canada
  • 9.1.3. Rest of North America
• 9.2. Europe
  • 9.2.1. Germany
  • 9.2.2. U.K.
  • 9.2.3. France
  • 9.2.4. Italy
  • 9.2.5. Spain
  • 9.2.6. Rest of Europe
• 9.3. Asia-Pacific
  • 9.3.1. China
  • 9.3.2. Japan
  • 9.3.3. India
  • 9.3.4. Rest of Asia-Pacific
• 9.4. Rest of World

10 MOVE TO EARN FITNESS APPS MARKET DYNAMICS

• 10.1. Market Drivers
• 10.2. Market Challenges
• 10.3. Impact Analysis

11 MOVE TO EARN FITNESS APPS MARKET OPPORTUNITIES

12 MOVE TO EARN FITNESS APPS MARKET TRENDS

13 DEMAND AND SUPPLY-SIDE ANALYSIS

• 13.1. Demand Side Analysis
• 13.2. Supply Side Analysis

14 VALUE CHAIN ANALYSIS

15 COMPETITIVE SCENARIO

• 15.1. Competitive Landscape
  • 15.1.1. Porters Fiver Forces Analysis

16 COMPANY PROFILED

• 16.1. Fit mint
• 16.2. Evidation
• 16.3. Healthy Wage
• 16.4. Sweat coin
• 16.5. Diet Bet
• 16.6. Map My Fitness
• 16.7. Vitality
• 16.8. Charity Miles
• 16.9. Higi
• 16.10. Win walk

17 DISCLAIMER