消費者向けパッケージ商品市場- 世界の産業規模、シェア、動向、機会、予測、タイプ別、エンドユーザー別、流通チャネル別、地域別、競合別、2020年～2030年

消費者向けパッケージ商品の世界市場は、2024年には1,817億9,000万米ドルとなり、2030年には2,528億1,000万米ドルに達すると予測され、予測期間中のCAGRは5.71%で成長すると予測されています。

この市場には、飲食品からパーソナルケア、家庭用品に至るまで、日常生活に欠かせない幅広い商品が含まれます。これらの商品は消費される頻度が高いため、買い替え頻度の低い耐久消費財とは異なり、一貫した需要サイクルが確保されます。人口増加はこの需要を促進する中心的要因であり、消費者が一人増えるごとに市場の拡大に貢献します。国連によると、世界人口は2023年に80億人を突破し、2050年には約97億人に達すると予想されています。これと並行して、インターネットへのアクセスやソーシャルメディアに後押しされた消費者意識の高まりにより、企業は最も遠隔地にある市場でもリーチを拡大し、製品への関心を高めることができるようになっています。

市場促進要因

消費者の嗜好の変化

市場の課題

サプライチェーンの混乱

主要市場動向

健康志向

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 顧客の声分析

• ブランド認知度
• 購買決定に影響を与える要因

第5章 世界の消費者向けパッケージ商品市場展望

• 市場規模・予測
  • 金額別
• 市場シェア・予測
  • タイプ別（飲食品、パーソナルケア製品、家庭用品、ヘルスケア製品、その他）
  • エンドユーザー別（世帯、企業、機関）
  • 流通チャネル別（オンライン、オフライン）
  • 地域別
  • 企業別（2024）
• 市場マップ

第6章 北米の消費者向けパッケージ商品市場展望

• 市場規模・予測
• 市場シェア・予測
• 北米：国別分析
  • 米国
  • カナダ
  • メキシコ

第7章 欧州の消費者向けパッケージ商品市場展望

• 市場規模・予測
• 市場シェア・予測
• 欧州：国別分析
  • フランス
  • ドイツ
  • スペイン
  • イタリア
  • 英国

第8章 アジア太平洋地域の消費者向けパッケージ商品市場展望

• 市場規模・予測
• 市場シェア・予測
• アジア太平洋地域：国別分析
  • 中国
  • 日本
  • インド
  • ベトナム
  • 韓国

第9章 中東・アフリカの消費者向けパッケージ商品市場展望

• 市場規模・予測
• 市場シェア・予測
• 中東・アフリカ：国別分析
  • 南アフリカ
  • サウジアラビア
  • アラブ首長国連邦
  • トルコ
  • クウェート
  • エジプト

第10章 南米の消費者向けパッケージ商品市場展望

• 市場規模・予測
• 市場シェア・予測
• 南米：国別分析
  • ブラジル
  • アルゼンチン
  • コロンビア

第11章 市場力学

• 促進要因
• 課題

第12章 市場動向と発展

• 合併と買収
• 製品上市
• 最近の動向

第13章 ポーターのファイブフォース分析

• 業界内の競合
• 新規参入の可能性
• サプライヤーの力
• 顧客の力
• 代替品の脅威

第14章 競合情勢

• 企業プロファイル
  • The Procter & Gamble Company
  • Nestle SA
  • Unilever PLC
  • Kellogg Company
  • The Coca-Cola Company
  • Colgate-Palmolive
  • Mars Incorporated
  • The Hershey Company
  • Mondelez International
  • General Mills Inc.

第15章 戦略的提言

第16章 調査会社について・免責事項

The Global Consumer Packaged Goods Market was valued at USD 181.79 Billion in 2024 and is projected to reach USD 252.81 Billion by 2030, growing at a CAGR of 5.71% during the forecast period. This market encompasses a broad array of essential daily-use products, ranging from food and beverages to personal care and household items. The frequency with which these goods are consumed ensures a consistent demand cycle, unlike durable goods that are replaced less frequently. Population growth is a central factor fueling this demand, as each additional consumer contributes to market expansion. According to the United Nations, the global population surpassed 8 billion in 2023 and is expected to reach approximately 9.7 billion by 2050, signaling ongoing growth potential for the consumer packaged goods sector. In parallel, heightened consumer awareness-fueled by internet access and social media-has enabled companies to expand their reach and drive product engagement across even the most remote markets.

Key Market Drivers

Changing Consumer Preferences

Modern consumer habits are evolving, placing increasing emphasis on convenience, health-consciousness, and sustainability. Urbanization and fast-paced lifestyles have amplified demand for products that are easy to use and require minimal preparation, such as ready-to-eat meals, beverages, and on-the-go snacks. Alongside convenience, consumers are prioritizing health, prompting a shift toward organic, gluten-free, and low-sugar alternatives. This trend has encouraged companies to develop clean-label, functional food options that promote wellness. Environmental awareness also plays a growing role, with consumers gravitating toward brands that incorporate sustainable practices such as biodegradable packaging and ethical sourcing. These preferences are reshaping product development and branding across the consumer packaged goods landscape.

Key Market Challenges

Supply Chain Disruptions

The consumer packaged goods market faces ongoing challenges related to supply chain stability. The complexity of global supply chains renders them vulnerable to disruptions stemming from geopolitical events, pandemics, and natural disasters. For instance, the COVID-19 pandemic highlighted the fragility of global logistics systems, causing production delays, transportation inefficiencies, and material shortages. Such disruptions impact product availability and delivery timelines, eroding consumer trust and brand loyalty. Additionally, unexpected cost surges in raw materials and transportation further burden manufacturers, especially when suppliers or logistics partners cannot meet demand consistently. Companies must navigate these challenges while maintaining affordability and reliability for consumers.

Key Market Trends

Health and Wellness Focus

Health and wellness remain central themes in shaping the future of the consumer packaged goods industry. Consumers are actively seeking products that support healthier lifestyles, with rising demand for organic ingredients, plant-based alternatives, and products fortified with nutritional benefits. In the food and beverage segment, this translates to increased popularity of probiotic drinks, fortified snacks, and low-sodium or sugar-free items. In personal care, clean-label formulations and chemical-free skincare products are gaining traction. Additionally, the convergence of sustainability and wellness is fostering interest in eco-friendly packaging and responsibly sourced ingredients. These developments are prompting companies to innovate and expand their offerings to align with consumers' holistic well-being goals.

Key Market Players

• The Procter & Gamble Company
• Nestle SA
• Unilever PLC
• Kellogg Company
• The Coca-Cola Company
• Colgate-Palmolive
• Mars Incorporated
• The Hershey Company
• Mondelez International
• General Mills Inc.

Report Scope:

In this report, the global Consumer Packaged Goods Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Consumer Packaged Goods Market, By Type:

• Food and Beverages
• Personal Care Products
• Household Products
• Healthcare Products
• Others

Consumer Packaged Goods Market, By End User:

• Households
• Businesses
• Institutions

Consumer Packaged Goods Market, By Distribution Channel:

• Online
• Offline

Consumer Packaged Goods Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • Germany
  • Spain
  • Italy
  • United Kingdom
• Asia-Pacific
  • China
  • Japan
  • India
  • Vietnam
  • South Korea
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey
  • Kuwait
  • Egypt
• South America
  • Brazil
  • Argentina
  • Colombia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global Consumer Packaged Goods Market.

Available Customizations:

Global Consumer Packaged Goods Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Product Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Methodology Landscape
• 2.2. Objective of the Study
• 2.3. Baseline Methodology
• 2.4. Formulation of the Scope
• 2.5. Assumptions and Limitations
• 2.6. Sources of Research
• 2.7. Approach for the Market Study
• 2.8. Methodology Followed for Calculation of Market Size & Market Shares
• 2.9. Forecasting Methodology

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer Analysis

• 4.1. Brand Awareness
• 4.2. Factor Influencing Purchasing Decision

5. Global Consumer Packaged Goods Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Type (Food and Beverages, Personal Care Products, Household Products, Healthcare Products, Others)
  • 5.2.2. By End User (Households, Businesses, Institutions)
  • 5.2.3. By Distribution Channel (Online, Offline)
  • 5.2.4. By Region
  • 5.2.5. By Company (2024)
• 5.3. Market Map

6. North America Consumer Packaged Goods Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Type
  • 6.2.2. By End User
  • 6.2.3. By Distribution Channel
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Consumer Packaged Goods Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Type
      • 6.3.1.2.2. By End User
      • 6.3.1.2.3. By Distribution Channel
  • 6.3.2. Canada Consumer Packaged Goods Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Type
      • 6.3.2.2.2. By End User
      • 6.3.2.2.3. By Distribution Channel
  • 6.3.3. Mexico Consumer Packaged Goods Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Type
      • 6.3.3.2.2. By End User
      • 6.3.3.2.3. By Distribution Channel

7. Europe Consumer Packaged Goods Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Type
  • 7.2.2. By End User
  • 7.2.3. By Distribution Channel
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. France Consumer Packaged Goods Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Type
      • 7.3.1.2.2. By End User
      • 7.3.1.2.3. By Distribution Channel
  • 7.3.2. Germany Consumer Packaged Goods Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Type
      • 7.3.2.2.2. By End User
      • 7.3.2.2.3. By Distribution Channel
  • 7.3.3. Spain Consumer Packaged Goods Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Type
      • 7.3.3.2.2. By End User
      • 7.3.3.2.3. By Distribution Channel
  • 7.3.4. Italy Consumer Packaged Goods Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Type
      • 7.3.4.2.2. By End User
      • 7.3.4.2.3. By Distribution Channel
  • 7.3.5. United Kingdom Consumer Packaged Goods Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Type
      • 7.3.5.2.2. By End User
      • 7.3.5.2.3. By Distribution Channel

8. Asia-Pacific Consumer Packaged Goods Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Type
  • 8.2.2. By End User
  • 8.2.3. By Distribution Channel
  • 8.2.4. By Country
• 8.3. Asia-Pacific: Country Analysis
  • 8.3.1. China Consumer Packaged Goods Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Type
      • 8.3.1.2.2. By End User
      • 8.3.1.2.3. By Distribution Channel
  • 8.3.2. Japan Consumer Packaged Goods Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Type
      • 8.3.2.2.2. By End User
      • 8.3.2.2.3. By Distribution Channel
  • 8.3.3. India Consumer Packaged Goods Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Type
      • 8.3.3.2.2. By End User
      • 8.3.3.2.3. By Distribution Channel
  • 8.3.4. Vietnam Consumer Packaged Goods Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Type
      • 8.3.4.2.2. By End User
      • 8.3.4.2.3. By Distribution Channel
  • 8.3.5. South Korea Consumer Packaged Goods Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Type
      • 8.3.5.2.2. By End User
      • 8.3.5.2.3. By Distribution Channel

9. Middle East & Africa Consumer Packaged Goods Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Type
  • 9.2.2. By End User
  • 9.2.3. By Distribution Channel
  • 9.2.4. By Country
• 9.3. MEA: Country Analysis
  • 9.3.1. South Africa Consumer Packaged Goods Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Type
      • 9.3.1.2.2. By End User
      • 9.3.1.2.3. By Distribution Channel
  • 9.3.2. Saudi Arabia Consumer Packaged Goods Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Type
      • 9.3.2.2.2. By End User
      • 9.3.2.2.3. By Distribution Channel
  • 9.3.3. UAE Consumer Packaged Goods Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Type
      • 9.3.3.2.2. By End User
      • 9.3.3.2.3. By Distribution Channel
  • 9.3.4. Turkey Consumer Packaged Goods Market Outlook
    • 9.3.4.1. Market Size & Forecast
      • 9.3.4.1.1. By Value
    • 9.3.4.2. Market Share & Forecast
      • 9.3.4.2.1. By Type
      • 9.3.4.2.2. By End User
      • 9.3.4.2.3. By Distribution Channel
  • 9.3.5. Kuwait Consumer Packaged Goods Market Outlook
    • 9.3.5.1. Market Size & Forecast
      • 9.3.5.1.1. By Value
    • 9.3.5.2. Market Share & Forecast
      • 9.3.5.2.1. By Type
      • 9.3.5.2.2. By End User
      • 9.3.5.2.3. By Distribution Channel
  • 9.3.6. Egypt Consumer Packaged Goods Market Outlook
    • 9.3.6.1. Market Size & Forecast
      • 9.3.6.1.1. By Value
    • 9.3.6.2. Market Share & Forecast
      • 9.3.6.2.1. By Type
      • 9.3.6.2.2. By End User
      • 9.3.6.2.3. By Distribution Channel

10. South America Consumer Packaged Goods Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Type
  • 10.2.2. By End User
  • 10.2.3. By Distribution Channel
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Consumer Packaged Goods Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Type
      • 10.3.1.2.2. By End User
      • 10.3.1.2.3. By Distribution Channel
  • 10.3.2. Argentina Consumer Packaged Goods Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Type
      • 10.3.2.2.2. By End User
      • 10.3.2.2.3. By Distribution Channel
  • 10.3.3. Colombia Consumer Packaged Goods Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Type
      • 10.3.3.2.2. By End User
      • 10.3.3.2.3. By Distribution Channel

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Porters Five Forces Analysis

• 13.1. Competition in the Industry
• 13.2. Potential of New Entrants
• 13.3. Power of Suppliers
• 13.4. Power of Customers
• 13.5. Threat of Substitute Products

14. Competitive Landscape

• 14.1. Company Profiles
  • 14.1.1. The Procter & Gamble Company
    • 14.1.1.1. Business Overview
    • 14.1.1.2. Company Snapshot
    • 14.1.1.3. Products & Services
    • 14.1.1.4. Financials (As Per Availability)
    • 14.1.1.5. Key Market Focus & Geographical Presence
    • 14.1.1.6. Recent Developments
    • 14.1.1.7. Key Management Personnel
  • 14.1.2. Nestle SA
  • 14.1.3. Unilever PLC
  • 14.1.4. Kellogg Company
  • 14.1.5. The Coca-Cola Company
  • 14.1.6. Colgate-Palmolive
  • 14.1.7. Mars Incorporated
  • 14.1.8. The Hershey Company
  • 14.1.9. Mondelez International
  • 14.1.10. General Mills Inc.

15. Strategic Recommendations

16. About Us & Disclaimer