インドアプランツ市場- 世界の産業規模、シェア、動向、機会、予測、製品タイプ別（観葉植物、花木、多肉植物、その他）、流通チャネル別（オンライン、オフライン）、地域別＆競合、2020-2030年

インドアプランツの世界市場規模は2024年に175億8,000万米ドル、2030年には246億7,000万米ドルに達し、予測期間中のCAGRは5.81%で成長すると予測されています。

同市場は、ホームデコレーション、ウェルネス、持続可能性に対する消費者の関心の高まりにより、大幅な拡大を経験しています。インドアプランツは、美的魅力と、空気の質の改善やストレスレベルの低下などの健康上の利点から、ますます求められています。都市化により居住スペースが狭くなり、屋外へのアクセスが制限される中、インドアプランツは家庭や職場に便利なソリューションを提供しています。さらに、建築環境に自然の要素を取り入れることを重視するバイオフィリックデザインの動向の高まりが、市場の成長をさらに後押ししています。

市場促進要因

ホームデコレーションへの消費者の関心の高まりと美的魅力

主な市場課題

植物ケアに関する知識と経験の不足

主要市場動向

オンライン植物ショッピングと配達サービスの台頭

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 世界のインドアプランツ市場展望

• 市場規模・予測
  • 金額別
• 市場シェア・予測
  • 製品タイプ別（観葉植物、花卉植物、多肉植物、その他）
  • 流通チャネル別（オンライン、オフライン）
  • 地域別
  • 企業別（2024）
• 市場マップ

第5章 北米のインドアプランツ市場展望

• 市場規模・予測
  • 金額別
• 市場シェア・予測
  • 製品タイプ別
  • 流通チャネル別
  • 国別
• 北米：国別分析
  • 米国
  • カナダ
  • メキシコ

第6章 欧州のインドアプランツ市場展望

• 市場規模・予測
• 市場シェア・予測
• 欧州：国別分析
  • フランス
  • ドイツ
  • スペイン
  • イタリア
  • 英国

第7章 アジア太平洋地域のインドアプランツ市場展望

• 市場規模・予測
• 市場シェア・予測
• アジア太平洋地域：国別分析
  • 中国
  • 日本
  • インド
  • ベトナム
  • 韓国

第8章 中東・アフリカのインドアプランツ市場展望

• 市場規模・予測
• 市場シェア・予測
• 中東・アフリカ：国別分析
  • 南アフリカ
  • サウジアラビア
  • アラブ首長国連邦
  • トルコ

第9章 南米のインドアプランツ市場展望

• 市場規模・予測
• 市場シェア・予測
• 南米：国別分析
  • ブラジル
  • アルゼンチン
  • コロンビア

第10章 市場力学

• 促進要因
• 課題

第11章 市場動向と発展

• 合併と買収
• 製品上市
• 最近の動向

第12章 ポーターのファイブフォース分析

• 業界内の競合
• 新規参入の可能性
• サプライヤーの力
• 顧客の力
• 代替品の脅威

第13章 競合情勢

• 企業プロファイル
  • Rolling Nature
  • Rentokil Initial plc
  • Heart of Florida Greenhouses Inc.
  • Star Gardens
  • Vertvista
  • The Bouqs Company
  • Subhiksha Organics
  • Sheel Biotech Limited
  • Green & Bloom
  • Root Bridges

第14章 戦略的提言

第15章 調査会社について・免責事項

The Global Indoor Plants Market was valued at USD 17.58 billion in 2024 and is projected to reach USD 24.67 billion by 2030, growing at a CAGR of 5.81% during the forecast period. The market is experiencing significant expansion, driven by rising consumer interest in home decor, wellness, and sustainability. Indoor plants are increasingly sought after for their aesthetic appeal and health benefits, including improved air quality and reduced stress levels. With urbanization leading to smaller living spaces and limited outdoor access, indoor plants offer a convenient solution for households and workplaces. Additionally, the growing trend of biophilic design, which emphasizes integrating natural elements into built environments, is further propelling market growth.

Key Market Drivers

Increasing Consumer Interest in Home Decor and Aesthetic Appeal

A key driver of the global indoor plants market is the growing consumer emphasis on home decor and enhancing indoor aesthetics. As urbanization rises and smaller living spaces become more common, individuals are turning to indoor plants to enrich the visual appeal of their homes and apartments. Indoor plants add vibrancy, color, and texture to interiors, creating a fresh and welcoming environment. The diverse range of available options, from easy-to-maintain succulents and ferns to large decorative plants like palms and dracaenas, has broadened consumer appeal. Social media platforms such as Instagram and Pinterest have also fueled this trend, promoting "green living" and plant-centric interior designs. This growing affinity for nature-inspired decor is expected to drive demand for indoor plants in the years ahead.

Key Market Challenges

Limited Knowledge and Experience in Plant Care

A significant challenge facing the global indoor plants market is the general lack of plant care knowledge among consumers. While the popularity of indoor plants is rising, many individuals struggle to properly maintain them, often resulting in premature plant loss. Common issues include overwatering, underwatering, insufficient lighting, and temperature-related stress. Despite the availability of online resources, the gap between knowledge and practice remains substantial. Specific plants may require unique humidity levels or protection from pests-details that novice plant owners may overlook. This knowledge gap can lead to customer dissatisfaction and deter repeat purchases. To address this, industry players must invest in consumer education, offering accessible guides and support services to enhance plant care success and encourage long-term engagement.

Key Market Trends

Rise of Online Plant Shopping and Delivery Services

An emerging trend in the global indoor plants market is the growing adoption of online shopping and home delivery services. The digitalization of retail has transformed consumer purchasing behavior, and indoor plants are no exception. India's ecommerce sector, valued at USD 70 billion and representing around 7% of the country's total retail market, highlights significant opportunities for online indoor plant sales. Online retailers offer convenience, a wide selection, and home delivery, often coupled with care instructions to support plant maintenance. Major marketplaces like Amazon and specialized plant e-commerce platforms have enabled local growers and small businesses to reach broader audiences. The trend towards online purchasing, driven by convenience and variety, is expected to remain a key growth factor in the indoor plants market.

Key Market Players

• Rolling Nature
• Rentokil Initial plc
• Heart of Florida Greenhouses Inc.
• Star Gardens
• Vertvista
• The Bouqs Company
• Subhiksha Organics
• Sheel Biotech Limited
• Green & Bloom
• Root Bridges

Report Scope:

In this report, the Global Indoor Plants Market has been segmented into the following categories, along with detailed coverage of industry trends:

Indoor Plants Market, By Product Type:

• Foliage Plants
• Flowering Plants
• Succulents
• Others

Indoor Plants Market, By Distribution Channel:

• Online
• Offline

Indoor Plants Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia-Pacific
• China
• Japan
• India
• South Korea
• Vietnam
• South America
• Argentina
• Colombia
• Brazil
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE
• Turkey

Competitive Landscape

Company Profiles: Comprehensive analysis of major companies operating in the Global Indoor Plants Market.

Available Customizations:

TechSci Research offers customized reports based on specific company requirements, including:

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Market Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Methodology Landscape
• 2.2. Objective of the Study
• 2.3. Baseline Methodology
• 2.4. Formulation of the Scope
• 2.5. Assumptions and Limitations
• 2.6. Sources of Research
• 2.7. Approach for the Market Study
• 2.8. Methodology Followed for Calculation of Market Size & Market Shares
• 2.9. Forecasting Methodology

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Global Indoor Plants Market Outlook

• 4.1. Market Size & Forecast
  • 4.1.1. By Value
• 4.2. Market Share & Forecast
  • 4.2.1. By Product Type (Foliage Plants, Flowering Plants, Succulents, Others)
  • 4.2.2. By Distribution Channel (Online, Offline)
  • 4.2.3. By Region
  • 4.2.4. By Company (2024)
• 4.3. Market Map

5. North America Indoor Plants Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type
  • 5.2.2. By Distribution Channel
  • 5.2.3. By Country
• 5.3. North America: Country Analysis
  • 5.3.1. United States Indoor Plants Market Outlook
    • 5.3.1.1. Market Size & Forecast
      • 5.3.1.1.1. By Value
    • 5.3.1.2. Market Share & Forecast
      • 5.3.1.2.1. By Product Type
      • 5.3.1.2.2. By Distribution Channel
  • 5.3.2. Canada Indoor Plants Market Outlook
    • 5.3.2.1. Market Size & Forecast
      • 5.3.2.1.1. By Value
    • 5.3.2.2. Market Share & Forecast
      • 5.3.2.2.1. By Product Type
      • 5.3.2.2.2. By Distribution Channel
  • 5.3.3. Mexico Indoor Plants Market Outlook
    • 5.3.3.1. Market Size & Forecast
      • 5.3.3.1.1. By Value
    • 5.3.3.2. Market Share & Forecast
      • 5.3.3.2.1. By Product Type
      • 5.3.3.2.2. By Distribution Channel

6. Europe Indoor Plants Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Product Type
  • 6.2.2. By Distribution Channel
  • 6.2.3. By Country
• 6.3. Europe: Country Analysis
  • 6.3.1. France Indoor Plants Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Product Type
      • 6.3.1.2.2. By Distribution Channel
  • 6.3.2. Germany Indoor Plants Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Product Type
      • 6.3.2.2.2. By Distribution Channel
  • 6.3.3. Spain Indoor Plants Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Product Type
      • 6.3.3.2.2. By Distribution Channel
  • 6.3.4. Italy Indoor Plants Market Outlook
    • 6.3.4.1. Market Size & Forecast
      • 6.3.4.1.1. By Value
    • 6.3.4.2. Market Share & Forecast
      • 6.3.4.2.1. By Product Type
      • 6.3.4.2.2. By Distribution Channel
  • 6.3.5. United Kingdom Indoor Plants Market Outlook
    • 6.3.5.1. Market Size & Forecast
      • 6.3.5.1.1. By Value
    • 6.3.5.2. Market Share & Forecast
      • 6.3.5.2.1. By Product Type
      • 6.3.5.2.2. By Distribution Channel

7. Asia-Pacific Indoor Plants Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Product Type
  • 7.2.2. By Distribution Channel
  • 7.2.3. By Country
• 7.3. Asia-Pacific: Country Analysis
  • 7.3.1.China Indoor Plants Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Product Type
      • 7.3.1.2.2. By Distribution Channel
  • 7.3.2.Japan Indoor Plants Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Product Type
      • 7.3.2.2.2. By Distribution Channel
  • 7.3.3. India Indoor Plants Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Product Type
      • 7.3.3.2.2. By Distribution Channel
  • 7.3.4. Vietnam Indoor Plants Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Product Type
      • 7.3.4.2.2. By Distribution Channel
  • 7.3.5. South Korea Indoor Plants Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Product Type
      • 7.3.5.2.2. By Distribution Channel

8. Middle East & Africa Indoor Plants Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Product Type
  • 8.2.2. By Distribution Channel
  • 8.2.3. By Country
• 8.3. MEA: Country Analysis
  • 8.3.1. South Africa Indoor Plants Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Product Type
      • 8.3.1.2.2. By Distribution Channel
  • 8.3.2. Saudi Arabia Indoor Plants Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Product Type
      • 8.3.2.2.2. By Distribution Channel
  • 8.3.3. UAE Indoor Plants Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Product Type
      • 8.3.3.2.2. By Distribution Channel
  • 8.3.4. Turkey Indoor Plants Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Product Type
      • 8.3.4.2.2. By Distribution Channel

9. South America Indoor Plants Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Product Type
  • 9.2.2. By Distribution Channel
  • 9.2.3. By Country
• 9.3. South America: Country Analysis
  • 9.3.1. Brazil Indoor Plants Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Product Type
      • 9.3.1.2.2. By Distribution Channel
  • 9.3.2. Argentina Indoor Plants Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Product Type
      • 9.3.2.2.2. By Distribution Channel
  • 9.3.3. Colombia Indoor Plants Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Product Type
      • 9.3.3.2.2. By Distribution Channel

10. Market Dynamics

• 10.1. Drivers
• 10.2. Challenges

11. Market Trends & Developments

• 11.1. Merger & Acquisition (If Any)
• 11.2. Product Launches (If Any)
• 11.3. Recent Developments

12. Porters Five Forces Analysis

• 12.1. Competition in the Industry
• 12.2. Potential of New Entrants
• 12.3. Power of Suppliers
• 12.4. Power of Customers
• 12.5. Threat of Substitute Products

13. Competitive Landscape

• 13.1. Company Profiles
  • 13.1.1. Rolling Nature
    • 13.1.1.1. Business Overview
    • 13.1.1.2. Company Snapshot
    • 13.1.1.3. Products & Services
    • 13.1.1.4. Financials (As Per Availability)
    • 13.1.1.5. Key Market Focus & Geographical Presence
    • 13.1.1.6. Recent Developments
    • 13.1.1.7. Key Management Personnel
  • 13.1.2. Rentokil Initial plc
  • 13.1.3. Heart of Florida Greenhouses Inc.
  • 13.1.4. Star Gardens
  • 13.1.5. Vertvista
  • 13.1.6. The Bouqs Company
  • 13.1.7. Subhiksha Organics
  • 13.1.8. Sheel Biotech Limited
  • 13.1.9. Green & Bloom
  • 13.1.10. Root Bridges

14. Strategic Recommendations

15. About Us & Disclaimer