偏光サングラス市場- 世界の産業規模、シェア、動向、機会、予測、サングラス形状別、レンズ素材別、流通シャネル別、地域別＆競合、2020-2030年

偏光サングラスの世界市場規模は、2024年に140億3,000万米ドル、2030年には201億2,000万米ドルに達すると予測され、予測期間中の年間平均成長率（CAGR）は6.25％を記録します。

有害な紫外線に対する目の保護の重要性に対する意識の高まり、屋外レクリエーション活動への参加の増加、ファッション動向の進化などが、市場の着実な拡大を後押ししています。

偏光サングラスは、まぶしさを軽減し、視覚の明瞭度を高めるなど、大きな利点を提供し、スポーツ、ドライブ、日常生活での着用に人気のある選択肢となっています。高解像度の偏光レンズやスマートアイウェアの技術革新など、技術の進歩が需要をさらに刺激しています。プレミアムで環境に優しいアイウェア・ブランドの人気の高まりも購買決定に影響を与えています。

主な市場促進要因

紫外線防止と目の健康に対する意識の高まり

主な市場課題

非偏光アイウェアや処方箋アイウェアとの競合

主要市場動向

スマートで技術的に高度なサングラスの出現

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 世界の偏光サングラス市場展望

• 市場規模・予測
  • 金額別
• 市場シェア・予測
  • サングラスの形状別（丸型・楕円型、長方形、四角型、その他）
  • レンズ材質（ガラス、プラスチック）
  • 流通チャネル別（オフライン、オンライン）
  • 地域別
  • 企業別（2024）
• 市場マップ

第5章 北米の偏光サングラス市場展望

• 市場規模・予測
  • 金額別
• 市場シェア・予測
  • サングラスの形状別
  • レンズ素材別
  • 流通チャネル別
  • 国別
• 北米：国別分析
  • 米国
  • カナダ
  • メキシコ

第6章 欧州の偏光サングラス市場展望

• 市場規模・予測
• 市場シェア・予測
• 欧州：国別分析
  • フランス
  • ドイツ
  • スペイン
  • イタリア
  • 英国

第7章 アジア太平洋地域の偏光サングラス市場展望

• 市場規模・予測
• 市場シェア・予測
• アジア太平洋地域：国別分析
  • 中国
  • 日本
  • インド
  • 韓国
  • インドネシア

第8章 中東・アフリカの偏光サングラス市場展望

• 市場規模・予測
• 市場シェア・予測
• 中東・アフリカ：国別分析
  • 南アフリカ
  • サウジアラビア
  • アラブ首長国連邦
  • トルコ

第9章 南米の偏光サングラス市場展望

• 市場規模・予測
• 市場シェア・予測
• 南米：国別分析
  • ブラジル
  • アルゼンチン
  • コロンビア

第10章 市場力学

• 促進要因
• 課題

第11章 市場動向と発展

• 合併と買収
• 製品上市
• 最近の動向

第12章 ポーターのファイブフォース分析

• 業界内の競合
• 新規参入の可能性
• サプライヤーの力
• 顧客の力
• 代替品の脅威

第13章 競合情勢

• 企業プロファイル
  • Luxottica Group
  • Safilo Group
  • Maui Jim
  • De Rigo
  • Charmant
  • Specsavers Optical
  • Revo
  • Fielmann AG
  • Pivothead
  • LVMH Group

第14章 戦略的提言

第15章 調査会社について・免責事項

The global polarized sunglasses market was valued at USD 14.03 billion in 2024 and is projected to reach USD 20.12 billion by 2030, registering a compound annual growth rate (CAGR) of 6.25% during the forecast period. The market is experiencing steady expansion, driven by heightened awareness of the importance of eye protection against harmful UV rays, increased participation in outdoor recreational activities, and evolving fashion trends.

Polarized sunglasses offer significant benefits, including glare reduction and enhanced visual clarity, making them a popular choice for sports, driving, and everyday wear. Technological advancements-such as high-definition polarized lenses and smart eyewear innovations-are further stimulating demand. The rising popularity of premium and eco-friendly eyewear brands is also influencing purchasing decisions.

Key Market Drivers

Rising Awareness of UV Protection and Eye Health

Increasing public awareness of the risks associated with UV exposure is a primary driver of the polarized sunglasses market. Prolonged exposure to ultraviolet radiation is linked to several serious eye conditions, including cataracts, macular degeneration, and photokeratitis. Polarized sunglasses are specifically engineered to block UV rays and reduce glare, making them an essential accessory for individuals regularly exposed to intense sunlight.

Public health organizations, governments, and eyewear brands are actively promoting the importance of UV protection through educational campaigns and marketing initiatives. These efforts are encouraging consumers to prioritize high-quality, protective eyewear. Moreover, healthcare professionals such as ophthalmologists and optometrists often recommend polarized lenses for individuals prone to light sensitivity and eye strain, further propelling market demand.

Key Market Challenges

Competition from Non-Polarized and Prescription Eyewear

Despite growing demand, the polarized sunglasses market faces competition from non-polarized and prescription eyewear alternatives. Consumers with vision correction needs often prefer prescription sunglasses, many of which are available in non-polarized formats. While prescription polarized lenses are available, they tend to be costlier and less accessible, limiting widespread adoption.

In addition, professionals such as pilots and certain drivers may avoid polarized lenses due to their interaction with digital displays-such as LCD dashboards, cockpit instruments, and mobile screens-which may appear distorted or less visible through polarized lenses. These practical limitations lead some consumers to opt for non-polarized eyewear instead.

Key Market Trends

Emergence of Smart and Technologically Advanced Sunglasses

The integration of smart features into eyewear is reshaping the polarized sunglasses market. Consumers are increasingly seeking multifunctional sunglasses that go beyond UV protection and glare reduction. Innovative features such as augmented reality (AR), Bluetooth connectivity, and voice activation are gaining popularity, particularly among tech-forward consumers.

Smart polarized sunglasses now include built-in audio systems, touch-sensitive controls, and compatibility with digital assistants. Leading brands such as Bose, Ray-Ban, and Oakley have introduced smart eyewear that enables users to listen to music, take calls, and access navigation tools-without the need for additional devices.

Additionally, advancements in lens technology-such as adaptive photochromic lenses that automatically adjust to varying light conditions-are enhancing user experience and driving demand for high-tech eyewear solutions.

Key Market Players

• Luxottica Group
• Safilo Group
• Maui Jim
• De Rigo
• Charmant
• Specsavers Optical
• Revo
• Fielmann AG
• Pivothead
• LVMH Group

Report Scope:

In this report, the Global Polarized Sunglasses Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Polarized Sunglasses Market, By Sunglass Shape:

• Round/Oval
• Rectangular
• Square
• Others

Polarized Sunglasses Market, By Lens Material:

• Glass
• Plastic

Polarized Sunglasses Market, By Distribution Chanel:

• Offline
• Online

Polarized Sunglasses Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Indonesia
• South America
  • Argentina
  • Colombia
  • Brazil
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Polarized Sunglasses Market.

Available Customizations:

Global Polarized Sunglasses Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Product Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Methodology Landscape
• 2.2. Objective of the Study
• 2.3. Baseline Methodology
• 2.4. Formulation of the Scope
• 2.5. Assumptions and Limitations
• 2.6. Sources of Research
• 2.7. Approach for the Market Study
• 2.8. Methodology Followed for Calculation of Market Size & Market Shares
• 2.9. Forecasting Methodology

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Global Polarized Sunglasses Market Outlook

• 4.1. Market Size & Forecast
  • 4.1.1. By Value
• 4.2. Market Share & Forecast
  • 4.2.1. By Sunglass Shape (Round/Oval, Rectangular, Square, Others)
  • 4.2.2. By Lens Material (Glass, Plastic)
  • 4.2.3. By Distribution Chanel (Offline, Online)
  • 4.2.4. By Region
  • 4.2.5. By Company (2024)
• 4.3. Market Map

5. North America Polarized Sunglasses Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Sunglass Shape
  • 5.2.2. By Lens Material
  • 5.2.3. By Distribution Chanel
  • 5.2.4. By Country
• 5.3. North America: Country Analysis
  • 5.3.1. United States Polarized Sunglasses Market Outlook
    • 5.3.1.1. Market Size & Forecast
      • 5.3.1.1.1. By Value
    • 5.3.1.2. Market Share & Forecast
      • 5.3.1.2.1. By Sunglass Shape
      • 5.3.1.2.2. By Lens Material
      • 5.3.1.2.3. By Distribution Chanel
  • 5.3.2. Canada Polarized Sunglasses Market Outlook
    • 5.3.2.1. Market Size & Forecast
      • 5.3.2.1.1. By Value
    • 5.3.2.2. Market Share & Forecast
      • 5.3.2.2.1. By Sunglass Shape
      • 5.3.2.2.2. By Lens Material
      • 5.3.2.2.3. By Distribution Chanel
  • 5.3.3. Mexico Polarized Sunglasses Market Outlook
    • 5.3.3.1. Market Size & Forecast
      • 5.3.3.1.1. By Value
    • 5.3.3.2. Market Share & Forecast
      • 5.3.3.2.1. By Sunglass Shape
      • 5.3.3.2.2. By Lens Material
      • 5.3.3.2.3. By Distribution Chanel

6. Europe Polarized Sunglasses Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Sunglass Shape
  • 6.2.2. By Lens Material
  • 6.2.3. By Distribution Chanel
  • 6.2.4. By Country
• 6.3. Europe: Country Analysis
  • 6.3.1. France Polarized Sunglasses Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Sunglass Shape
      • 6.3.1.2.2. By Lens Material
      • 6.3.1.2.3. By Distribution Chanel
  • 6.3.2. Germany Polarized Sunglasses Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Sunglass Shape
      • 6.3.2.2.2. By Lens Material
      • 6.3.2.2.3. By Distribution Chanel
  • 6.3.3. Spain Polarized Sunglasses Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Sunglass Shape
      • 6.3.3.2.2. By Lens Material
      • 6.3.3.2.3. By Distribution Chanel
  • 6.3.4. Italy Polarized Sunglasses Market Outlook
    • 6.3.4.1. Market Size & Forecast
      • 6.3.4.1.1. By Value
    • 6.3.4.2. Market Share & Forecast
      • 6.3.4.2.1. By Sunglass Shape
      • 6.3.4.2.2. By Lens Material
      • 6.3.4.2.3. By Distribution Chanel
  • 6.3.5. United Kingdom Polarized Sunglasses Market Outlook
    • 6.3.5.1. Market Size & Forecast
      • 6.3.5.1.1. By Value
    • 6.3.5.2. Market Share & Forecast
      • 6.3.5.2.1. By Sunglass Shape
      • 6.3.5.2.2. By Lens Material
      • 6.3.5.2.3. By Distribution Chanel

7. Asia-Pacific Polarized Sunglasses Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Sunglass Shape
  • 7.2.2. By Lens Material
  • 7.2.3. By Distribution Chanel
  • 7.2.4. By Country
• 7.3. Asia-Pacific: Country Analysis
  • 7.3.1. China Polarized Sunglasses Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Sunglass Shape
      • 7.3.1.2.2. By Lens Material
      • 7.3.1.2.3. By Distribution Chanel
  • 7.3.2.Japan Polarized Sunglasses Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Sunglass Shape
      • 7.3.2.2.2. By Lens Material
      • 7.3.2.2.3. By Distribution Chanel
  • 7.3.3. India Polarized Sunglasses Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Sunglass Shape
      • 7.3.3.2.2. By Lens Material
      • 7.3.3.2.3. By Distribution Chanel
  • 7.3.4. South Korea Polarized Sunglasses Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Sunglass Shape
      • 7.3.4.2.2. By Lens Material
      • 7.3.4.2.3. By Distribution Chanel
  • 7.3.5. Indonesia Polarized Sunglasses Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Sunglass Shape
      • 7.3.5.2.2. By Lens Material
      • 7.3.5.2.3. By Distribution Chanel

8. Middle East & Africa Polarized Sunglasses Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Sunglass Shape
  • 8.2.2. By Lens Material
  • 8.2.3. By Distribution Chanel
  • 8.2.4. By Country
• 8.3. MEA: Country Analysis
  • 8.3.1. South Africa Polarized Sunglasses Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Sunglass Shape
      • 8.3.1.2.2. By Lens Material
      • 8.3.1.2.3. By Distribution Chanel
  • 8.3.2. Saudi Arabia Polarized Sunglasses Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Sunglass Shape
      • 8.3.2.2.2. By Lens Material
      • 8.3.2.2.3. By Distribution Chanel
  • 8.3.3. UAE Polarized Sunglasses Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Sunglass Shape
      • 8.3.3.2.2. By Lens Material
      • 8.3.3.2.3. By Distribution Chanel
  • 8.3.4. Turkey Polarized Sunglasses Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Sunglass Shape
      • 8.3.4.2.2. By Lens Material
      • 8.3.4.2.3. By Distribution Chanel

9. South America Polarized Sunglasses Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Sunglass Shape
  • 9.2.2. By Lens Material
  • 9.2.3. By Distribution Chanel
  • 9.2.4. By Country
• 9.3. South America: Country Analysis
  • 9.3.1. Brazil Polarized Sunglasses Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Sunglass Shape
      • 9.3.1.2.2. By Lens Material
      • 9.3.1.2.3. By Distribution Chanel
  • 9.3.2. Argentina Polarized Sunglasses Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Sunglass Shape
      • 9.3.2.2.2. By Lens Material
      • 9.3.2.2.3. By Distribution Chanel
  • 9.3.3. Colombia Polarized Sunglasses Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Sunglass Shape
      • 9.3.3.2.2. By Lens Material
      • 9.3.3.2.3. By Distribution Chanel

10. Market Dynamics

• 10.1. Drivers
• 10.2. Challenges

11. Market Trends & Developments

• 11.1. Merger & Acquisition (If Any)
• 11.2. Product Launches (If Any)
• 11.3. Recent Developments

12. Porters Five Forces Analysis

• 12.1. Competition in the Industry
• 12.2. Potential of New Entrants
• 12.3. Power of Suppliers
• 12.4. Power of Customers
• 12.5. Threat of Substitute Products

13. Competitive Landscape

• 13.1. Company Profiles
  • 13.1.1. Luxottica Group
    • 13.1.1.1. Business Overview
    • 13.1.1.2. Company Snapshot
    • 13.1.1.3. Products & Services
    • 13.1.1.4. Financials (As Per Availability)
    • 13.1.1.5. Key Market Focus & Geographical Presence
    • 13.1.1.6. Recent Developments
    • 13.1.1.7. Key Management Personnel
  • 13.1.2. Safilo Group
  • 13.1.3. Maui Jim
  • 13.1.4. De Rigo
  • 13.1.5. Charmant
  • 13.1.6. Specsavers Optical
  • 13.1.7. Revo
  • 13.1.8. Fielmann AG
  • 13.1.9. Pivothead
  • 13.1.10. LVMH Group

14. Strategic Recommendations

15. About Us & Disclaimer