表紙:緑茶の世界市場 - 世界の産業規模、シェア、動向、機会、予測、2018年~2028年
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緑茶の世界市場 - 世界の産業規模、シェア、動向、機会、予測、2018年~2028年

Green Tea Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Product Type, By Form, By Distribution Channel, By Region, Competition

出版日: | 発行: TechSci Research | ページ情報: 英文 178 Pages | 納期: 2~3営業日

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緑茶の世界市場 - 世界の産業規模、シェア、動向、機会、予測、2018年~2028年
出版日: 2023年09月05日
発行: TechSci Research
ページ情報: 英文 178 Pages
納期: 2~3営業日
  • 全表示
  • 概要
  • 目次
概要

世界の緑茶市場は、肥満や高血圧など健康に関連する問題に対する意識の高まりにより、健康志向の消費者の間で健康飲料に対する需要が高まっていることから、堅調な伸びを示しており、予測期間中に緑茶市場は世界的に拡大するとみられます。

消費者は健康的なライフスタイルを送ることに関心を持つようになっており、それによって緑茶の健康上の利点に対する認識が高まっています。緑茶には、脳機能の向上、脂肪の減少、心臓病のリスク低下などの健康効果があります。したがって、上記の要因が予測期間中、世界中の緑茶市場の需要を牽引しています。

緑茶はカメリアシネンシスの葉と芽から作られるお茶の一種です。緑茶は酸化していない葉から作られるため、最も加工度の低い茶葉の1つです。そのため、保護作用のあるポリフェノールや抗酸化物質が最も多く含まれています。緑茶は中国で最初に生産され、その後、他の東アジア諸国でも生産されるようになっています。緑茶はうつ病を含む様々な病気や、肺の細胞破壊、肝臓の悪性化、大腸の悪性化、胃の悪性化など様々な種類の障害の治療に有益です。緑茶は主に、ティーバッグ、粉末、ルースリーフの3種類があります。粉末緑茶は抹茶としても知られ、東アジアで伝統的に飲まれています。

市場概要
予測期間 2024年~2028年
2022年の市場規模 152億米ドル
2028年の市場規模 200億米ドル
CAGR 7%
急成長セグメント オンライン
最大市場 アジア太平洋

緑茶の健康効果に対する意識の高まりが市場成長を後押し

緑茶にはカフェインと抗酸化物質のフラボノイド・カテキンが含まれ、新陳代謝を促進するため、飲用することで多くの健康効果が得られます。カフェインとカテキンはともに、より多くのエネルギーを消費するよう身体を刺激し、カテキンは特に脂肪の分解を助けると考えられています。さらに、緑茶に含まれる抗酸化物質は、体内に蓄積された毒素を一掃し、健康状態を改善します。抗酸化物質とフラボノイドの使用は、心臓血管の健康、肉体的・精神的ストレス反応、その他多くの身体機能を改善することが、いくつかの臨床研究で実証されています。緑茶の摂取は、がんや糖尿病の発症リスクを低下させ、体重減少を促進し、身体の免疫力を強化し、集中力を高め、ストレスを軽減します。このように、緑茶の飲用に伴う様々な健康上の利点が、予測期間中、世界的に市場の収益成長を促進する主な要因となっています。

フレーバー緑茶の拡大が市場成長を後押し

需要の増加は、消費者が味を改善するためにフレーバー飲料を好むようになったことに起因している可能性があります。より幅広い消費者にアプローチするため、多くの企業がレモン&ジンジャー、カシミールカーワ、クローブ、アロエベラなど、さまざまなフレーバーの新しい緑茶飲料を発売しています。魅力的なフレーバーと栄養価の高さから、フレーバー緑茶の人気が高まっています。様々なフレーバー緑茶が広く入手可能であることと、特に若い消費者の間でフレーバー飲料に対する欲求が高まっていることが、この拡大の主な要因です。したがって、フレーバー緑茶の人気の高まりが、予測期間中の緑茶市場の成長を世界的に牽引しています。

機能性飲料の需要増加が市場成長を後押し

より良い健康を求める消費者、特にミレニアル世代とZ世代は、栄養面で有利な機能性飲料を選ぶ傾向が強まっています。健康的な水分補給と外出先での栄養補給の傾向が強まった結果、消費者の間で機能性飲料の需要が大幅に増加しています。緑茶に含まれる高レベルの抗酸化物質は、細胞や組織の老化を抑え、体内の健康的なプロセスを強化します。市場は、特定の健康問題を発症する可能性を低下させる栄養豊富な飲料に対する需要の高まりによって拡大しています。緑茶市場の成長は、自然な風味、オーガニック、ピュア、エコロジーなど、新しいお茶の品種を生み出すための研究と技術革新の努力の増加によっても支えられています。そのため、予測期間中、世界的に消費者の間で機能性飲料としての緑茶の需要が高まり、緑茶産業の需要は急成長しています。

利用可能なカスタマイズ

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企業情報

  • 追加市場参入企業(最大5社)の詳細分析とプロファイリング

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 顧客の声分析(B2Cモデル分析)

  • サンプルサイズの決定
  • 回答者の属性
    • 性別
    • 年齢別
    • 職業別
  • ブランド認知度
  • 購入決定要因
  • 購入後に直面する課題

第5章 世界の緑茶市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェアと予測
    • 製品タイプ別(フレーバード、アンフレーバード)
    • 形態別(ティーバッグ、粉末、ルーズリーフ)
    • 流通チャネル別(スーパーマーケット・ハイパーマーケット、コンビニエンスストア、百貨店、オンライン、その他(直販、代理店・特約店販売、その他))
    • 地域別
    • 上位5社別、その他(2022年)
  • 世界の緑茶市場のマッピングと機会評価
    • 製品タイプ別
    • 形態別
    • 流通チャネル別
    • 地域別

第6章 北米の緑茶市場の展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • 製品タイプ別
    • 形態別
    • 流通チャネル別
    • 国別

第7章 欧州の緑茶市場の展望

  • 市場規模・予測
    • 金額別
  • 市場シェアと予測
    • 製品タイプ別
    • 形態別
    • 流通チャネル別
    • 国別

第8章 アジア太平洋の緑茶市場の展望

  • 市場規模・予測
    • 金額別
  • 市場シェアと予測
    • 製品タイプ別
    • 形態別
    • 流通チャネル別
    • 国別

第9章 中東・アフリカの緑茶市場の展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • 製品タイプ別
    • 形態別
    • 流通チャネル別
    • 国別

第10章 南米の緑茶市場の展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • 製品タイプ別
    • 形態別
    • 流通チャネル別
    • 国別

第11章 市場力学

  • 促進要因
    • 機能性飲料の需要拡大
    • ミレニアル世代における緑茶嗜好の高まり
    • フレーバー緑茶の拡大
  • 課題
    • 緑茶の高価格
    • 農村部における緑茶の認知不足

第12章 世界の緑茶市場にCOVID-19が与える影響

  • 影響評価モデル
    • 影響を受ける主要セグメント
    • 影響を受ける主要地域
    • 影響を受ける主要国
    • 影響を受ける主要流通チャネル

第13章 市場動向と発展

  • 脂肪を減らす緑茶の採用
  • 緑茶のEコマースプラットフォームの成長
  • フレーバー緑茶における技術革新の増加
  • 緑茶の健康効果に対する意識の高まり
  • 免疫力を高める健康飲料の需要増加

第14章 ポーターのファイブフォース分析

  • 競争企業間の敵対関係
  • 買い手の交渉力
  • 供給企業の交渉力
  • 新規参入業者の脅威
  • 代替品の脅威

第15章 SWOT分析

  • 強み
  • 弱み
  • 機会
  • 脅威

第16章 競合情勢

  • 企業プロファイル
    • Associated British Foods plc
      • 企業概要
      • 製品・サービス
      • 財務
      • 主要市場フォーカス・地理的存在
      • 近年の発展
      • 主要管理人材
    • The Republic of Tea, Inc.
      • 企業概要
      • 製品・サービス
      • 財務
      • 主要市場フォーカス・地理的存在
      • 近年の発展
      • 主要管理人材
    • Unilever plc
      • 企業概要
      • 製品・サービス
      • 財務
      • 主要市場フォーカス・地理的存在
      • 近年の発展
      • 主要管理人材
    • Tata Consumer Products Limited
      • 企業概要
      • 製品・サービス
      • 財務
      • 主要市場フォーカス・地理的存在
      • 近年の発展
      • 主要管理人材
    • The Bigelow Tea Company
      • 企業概要
      • 製品・サービス
      • 財務
      • 主要市場フォーカス・地理的存在
      • 近年の発展
      • 主要管理人材
    • East West Tea Company, LLC
      • 企業概要
      • 製品・サービス
      • 財務
      • 主要市場フォーカス・地理的存在
      • 近年の発展
      • 主要管理人材
    • SHANGRI-LA TEA COMPANY INC.
      • 企業概要
      • 製品・サービス
      • 財務
      • 主要市場フォーカス・地理的存在
      • 近年の発展
      • 主要管理人材
    • Numi, Inc.
      • 企業概要
      • 製品・サービス
      • 財務
      • 主要市場フォーカス・地理的存在
      • 近年の発展
      • 主要管理人材
    • Keurig Dr Pepper Inc
      • 企業概要
      • 製品・サービス
      • 財務
      • 主要市場フォーカス・地理的存在
      • 近年の発展
      • 主要管理人材
    • Teavana Corporation
      • 企業概要
      • 製品・サービス
      • 財務
      • 主要市場フォーカス・地理的存在
      • 近年の発展
      • 主要管理人材

第17章 戦略的提言/アクションプラン

  • 重点分野
  • ターゲット製品タイプ
  • ターゲット流通チャネル

第18章 調査会社・免責事項

(注:企業リストは、クライアントの要件に基づいてカスタマイズすることができます)

目次
Product Code: 14733

Global green tea market is witnessing robust growth, owing to the rising demand for healthy drinks among health-conscious consumers due to the rising awareness of health-related issues like obesity and high blood pressure, which will grow the market of green tea during the forecast period globally. Consumers are becoming more concerned with living a healthy lifestyle, thereby increasing the awareness of green tea's health advantages. Green tea has health benefits which may include improved brain function, fat loss, and lowered risk of heart diseases. Therefore, the above-mentioned factors are driving the demand for the green tea market across the globe during the forecast period.

Green tea is a type of tea made from Camellia sinensis leaves and buds. Green tea is one of the least processed types of tea as it is produced from unoxidized leaves. This is why it has the highest concentration of protective polyphenols and antioxidants. Green tea was first produced in China, and since then, other East Asian countries have started to produce and manufacture it. Green tea is beneficial for treating a variety of illnesses, including depression, and various types of disorders, such as the cellular breakdown in the lungs, malignant liver development, colon malignancy, stomach malignancy, and many more. Primarily, three varieties of green tea are available for consumption i.e., tea bags, powder, and loose leaves. Green tea leaves powder is also known as Matcha, which is traditionally consumed in East Asia.

According to the World Green Tea Association, the annual global consumption of green tea is about 600,000 tonnes. It is about 1/5 of the total consumption of all kinds of tea. Mainly green tea is consumed in East Asia countries. The largest consumer of green tea is from China. Approximately 50% of the world's green tea is consumed by people in China. The second-largest green tea-consuming country is Japan. Japan consumes over 80,000 tonnes of green tea annually. Each year, 30,000 tonnes of green tea are consumed in Indonesia and 20,000 tonnes in Vietnam. Thus, the demand for green tea will expand during the forecast period across the globe.

Market Overview
Forecast Period2024-2028
Market Size 2022USD15.2 Billion
Market Size 2028USD20 Billion
CAGR (2023-2028)7%
Fastest Growing SegmentOnline
Largest MarketAsia-Pacific

Rising Awareness of Health Benefits of Green Tea Aids the Market Growth

Drinking green tea has many health benefits due to the presence of caffeine and the antioxidant flavonoid catechin, which accelerates metabolism. Both caffeine and catechin stimulate the body to consume more energy, and catechin may specifically help with fat breakdown. Additionally, the antioxidant in green tea can cleanse the body of accumulated toxins and improve health. Several clinical research demonstrates that the use of antioxidants and flavonoids improves cardiovascular health, physical and mental stress response, and many other bodily functions. Green tea consumption lowers the risk of developing cancer and diabetes, promotes weight reduction, strengthens the body's immunity, improves concentration, and reduces stress. Thus, the various health benefits associated with drinking green tea are the major factors driving the market revenue growth globally, during the forecast period.

Expansion of Flavored Green Tea Boosts the Market Growth

The rise in demand can be due to consumers' increasing preference for flavored beverages to improve their taste. To reach out to a wider range of consumers, many companies have launched new green tea drinks in a variety of flavors, such as Lemon & Ginger, Kashmiri Kahwa, Cloves, Aloe Vera, etc. Due to their alluring flavors and nutritional qualities, flavored green tea is becoming more popular. The widespread availability of various green tea flavors and the rising desire for flavored beverages especially among young consumers are the main drivers of this expansion. Therefore, the gaining popularity of flavored green tea is driving the growth of the green tea market during the forecast period, globally.

Increasing Demand of Functional Beverages Boost the Market Growth

In the never-ending search for better health, consumers, particularly millennials and Gen Z, are increasingly opting for functional beverages that offer nutritional advantages. The demand for functional beverages among consumers has significantly increased as a result of the growing trend of healthy hydration and nutrition on the go. High levels of antioxidants found in green tea reduce cell and tissue aging and enhance healthy processes in the body. The market is expanding due to the rising demand for beverages that are nutrient-rich to lower the chance of developing certain health issues. The growth of the green tea market is also supported by increased research and innovation efforts to create new tea varieties, such as those that are naturally flavored, organic, pure, and ecologically friendly. Therefore, the demand for the green tea industry has seen rapid growth with the rising demand for green tea as a functional beverage among consumers, globally, during the forecast period.

Market Segmentation

The global green tea market is segmented based on product type, form, and distribution channel. The market is divided into flavored and unflavored based on product type. Based on form, the market is segmented into tea bags, powder, and loose leaves. Based on distribution channels, the market is fragmented into supermarkets/hypermarkets, convenience stores, departmental stores, online stores, and others (direct sales, distributor & dealer sales etc.). The market analysis also studies the regional segmentation to devise regional market segmentation, divided among North America, Europe, Asia-Pacific, South America, and Middle East & Africa.

Company Profiles

Associated British Foods plc, The Republic of Tea, Inc., Unilever plc, Tata Consumer Products Limited, The Bigelow Tea Company, East West Tea Company, LLC, SHANGRI-LA TEA COMPANY INC., Numi, Inc., Keurig Dr Pepper Inc, Teavana Corporation are among the major market players in the global platform that lead the market growth of the global green tea market.

Report Scope:

In this report, the global green tea market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Global Green Tea Market, By Product Type:

  • Flavored
  • Unflavored

Global Green Tea Market, By Form:

  • Tea Bags
  • Powder
  • Loose Leaves

Global Green Tea Market, By Distribution Channel:

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Departmental Stores
  • Online
  • Others

Global Green Tea Market, By Region:

  • Asia-Pacific
    • China
    • India
    • Japan
    • South Korea
    • Australia
  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • South Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global green tea market.

Available Customizations

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer Analysis (B2C Model Analysis)

  • 4.1. Sample Size Determination
  • 4.2. Respondent Demographics
    • 4.2.1. By Gender
    • 4.2.2. By Age
    • 4.2.3. By Occupation
  • 4.3. Brand Awareness
  • 4.4. Factors Influencing Purchase Decision
  • 4.5. Challenges Faced After Purchase

5. Global Green Tea Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type Market Share Analysis (Flavored, Unflavored)
    • 5.2.2. By Form Market Share Analysis (Tea bags, Powder, Loose Leaves)
    • 5.2.3. By Distribution Channel Market Share Analysis (Supermarkets/Hypermarkets, Convenience Stores, Departmental Stores, Online, Others (Direct Sales, Distributor & Dealer Sales etc.))
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. Asia -Pacific Market Share Analysis
      • 5.2.4.2. North America Market Share Analysis
      • 5.2.4.3. Europe Market Share Analysis
      • 5.2.4.4. South America Market Share Analysis
      • 5.2.4.5. Middle East & Africa Market Share Analysis
    • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Green Tea Mapping & Opportunity Assessment
    • 5.3.1. By Product Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Form Market Mapping & Opportunity Assessment
    • 5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Green Tea Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type Market Share Analysis
    • 6.2.2. By Form Market Share Analysis
    • 6.2.3. By Distribution Channel Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
      • 6.2.4.1. United States Green Tea Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Product Type Market Share Analysis
        • 6.2.4.1.2.2. By Form Market Share Analysis
        • 6.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.2. Canada Green Tea Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Product Type Market Share Analysis
        • 6.2.4.2.2.2. By Form Market Share Analysis
        • 6.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.3. Mexico Green Tea Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Product Type Market Share Analysis
        • 6.2.4.3.2.2. By Form Market Share Analysis
        • 6.2.4.3.2.3. By Distribution Channel Market Share Analysis

7. Europe Green Tea Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type Market Share Analysis
    • 7.2.2. By Form Market Share Analysis
    • 7.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. Germany Green Tea Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Product Type Market Share Analysis
        • 7.2.4.1.2.2. By Form Market Share Analysis
        • 7.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.2. France Green Tea Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Product Type Market Share Analysis
        • 7.2.4.2.2.2. By Form Market Share Analysis
        • 7.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.3. United Kingdom Green Tea Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Product Type Market Share Analysis
        • 7.2.4.3.2.2. By Form Market Share Analysis
        • 7.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.4. Italy Green Tea Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Product Type Market Share Analysis
        • 7.2.4.4.2.2. By Form Market Share Analysis
        • 7.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.5. Spain Green Tea Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Product Type Market Share Analysis
        • 7.2.4.5.2.2. By Form Market Share Analysis
        • 7.2.4.5.2.3. By Distribution Channel Market Share Analysis

8. Asia-Pacific Green Tea Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type Market Share Analysis
    • 8.2.2. By Form Market Share Analysis
    • 8.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. China Green Tea Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Product Type Market Share Analysis
        • 8.2.4.1.2.2. By Form Market Share Analysis
        • 8.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.2. India Green Tea Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Product Type Market Share Analysis
        • 8.2.4.2.2.2. By Form Market Share Analysis
        • 8.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.3. Japan Green Tea Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Product Type Market Share Analysis
        • 8.2.4.3.2.2. By Form Market Share Analysis
        • 8.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.4. South Korea Green Tea Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Product Type Market Share Analysis
        • 8.2.4.4.2.2. By Form Market Share Analysis
        • 8.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.5. Australia Green Tea Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Product Type Market Share Analysis
        • 8.2.4.5.2.2. By Form Market Share Analysis
        • 8.2.4.5.2.3. By Distribution Channel Market Share Analysis

9. Middle East & Africa Green Tea Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type Market Share Analysis
    • 9.2.2. By Form Market Share Analysis
    • 9.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. Saudi Arabia Green Tea Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Product Type Market Share Analysis
        • 9.2.4.1.2.2. By Form Market Share Analysis
        • 9.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.2. UAE Green Tea Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Product Type Market Share Analysis
        • 9.2.4.2.2.2. By Form Market Share Analysis
        • 9.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.3. South Africa Green Tea Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Product Type Market Share Analysis
        • 9.2.4.3.2.2. By Form Market Share Analysis
        • 9.2.4.3.2.3. By Distribution Channel Market Share Analysis

10. South America Green Tea Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type Market Share Analysis
    • 10.2.2. By Form Market Share Analysis
    • 10.2.3. By Distribution Channel Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
      • 10.2.4.1. Brazil Green Tea Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
        • 10.2.4.1.1.2. By Volume
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Product Type Market Share Analysis
        • 10.2.4.1.2.2. By Form Market Share Analysis
        • 10.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.2. Colombia Green Tea Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
        • 10.2.4.2.1.2. By Volume
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Product Type Market Share Analysis
        • 10.2.4.2.2.2. By Form Market Share Analysis
        • 10.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.3. Argentina Green Tea Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Product Type Market Share Analysis
        • 10.2.4.3.2.2. By Form Market Share Analysis
        • 10.2.4.3.2.3. By Distribution Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
    • 11.1.1. Increasing Demand of Functional Beverages
    • 11.1.2. Growing Preference for Green Tea among Millennials
    • 11.1.3. Expansion of Flavored Green Tea
  • 11.2. Challenges
    • 11.2.1. High Prices of Green Tea
    • 11.2.2. Lack of Awareness of Green Tea in Rural Areas

12. Impact of COVID-19 on Global Green Tea Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Regions Impacted
    • 12.1.3. Key Countries Impacted
    • 12.1.4. Key Distribution Channel Impacted

13. Market Trends & Developments

  • 13.1. Adoption of Green Tea For Reducing Fat
  • 13.2. Growing Ecommerce Platform of Green Tea
  • 13.3. Increasing Innovations in Flavored Green Tea
  • 13.4. Rising Awareness of Health Benefits of Green Tea
  • 13.5. Boosting Demand of Healthy Beverage to Increase Immunity

14. Porter's Five Forces Model

  • 14.1. Competitive Rivalry
  • 14.2. Bargaining Power of Buyers
  • 14.3. Bargaining Power of Suppliers
  • 14.4. Threat of New Entrants
  • 14.5. Threat of Substitutes

15. SWOT Analysis

  • 15.1. Strengths
  • 15.2. Weaknesses
  • 15.3. Opportunities
  • 15.4. Threats

16. Competitive Landscape

  • 16.1. Company Profiles
    • 16.1.1. Associated British Foods plc
      • 16.1.1.1. Company Details
      • 16.1.1.2. Product & Services
      • 16.1.1.3. Financials (As Reported)
      • 16.1.1.4. Key Market Focus & Geographical Presence
      • 16.1.1.5. Recent Developments
      • 16.1.1.6. Key Management Personnel
    • 16.1.2. The Republic of Tea, Inc.
      • 16.1.2.1. Company Details
      • 16.1.2.2. Product & Services
      • 16.1.2.3. Financials (As Reported)
      • 16.1.2.4. Key Market Focus & Geographical Presence
      • 16.1.2.5. Recent Developments
      • 16.1.2.6. Key Management Personnel
    • 16.1.3. Unilever plc
      • 16.1.3.1. Company Details
      • 16.1.3.2. Product & Services
      • 16.1.3.3. Financials (As Reported)
      • 16.1.3.4. Key Market Focus & Geographical Presence
      • 16.1.3.5. Recent Developments
      • 16.1.3.6. Key Management Personnel
    • 16.1.4. Tata Consumer Products Limited
      • 16.1.4.1. Company Details
      • 16.1.4.2. Product & Services
      • 16.1.4.3. Financials (As Reported)
      • 16.1.4.4. Key Market Focus & Geographical Presence
      • 16.1.4.5. Recent Developments
      • 16.1.4.6. Key Management Personnel
    • 16.1.5. The Bigelow Tea Company
      • 16.1.5.1. Company Details
      • 16.1.5.2. Product & Services
      • 16.1.5.3. Financials (As Reported)
      • 16.1.5.4. Key Market Focus & Geographical Presence
      • 16.1.5.5. Recent Developments
      • 16.1.5.6. Key Management Personnel
    • 16.1.6. East West Tea Company, LLC
      • 16.1.6.1. Company Details
      • 16.1.6.2. Product & Services
      • 16.1.6.3. Financials (As Reported)
      • 16.1.6.4. Key Market Focus & Geographical Presence
      • 16.1.6.5. Recent Developments
      • 16.1.6.6. Key Management Personnel
    • 16.1.7. SHANGRI-LA TEA COMPANY INC.
      • 16.1.7.1. Company Details
      • 16.1.7.2. Product & Services
      • 16.1.7.3. Financials (As Reported)
      • 16.1.7.4. Key Market Focus & Geographical Presence
      • 16.1.7.5. Recent Developments
      • 16.1.7.6. Key Management Personnel
    • 16.1.8. Numi, Inc.
      • 16.1.8.1. Company Details
      • 16.1.8.2. Product & Services
      • 16.1.8.3. Financials (As Reported)
      • 16.1.8.4. Key Market Focus & Geographical Presence
      • 16.1.8.5. Recent Developments
      • 16.1.8.6. Key Management Personnel
    • 16.1.9. Keurig Dr Pepper Inc
      • 16.1.9.1. Company Details
      • 16.1.9.2. Product & Services
      • 16.1.9.3. Financials (As Reported)
      • 16.1.9.4. Key Market Focus & Geographical Presence
      • 16.1.9.5. Recent Developments
      • 16.1.9.6. Key Management Personnel
    • 16.1.10. Teavana Corporation
      • 16.1.10.1. Company Details
      • 16.1.10.2. Product & Services
      • 16.1.10.3. Financials (As Reported)
      • 16.1.10.4. Key Market Focus & Geographical Presence
      • 16.1.10.5. Recent Developments
      • 16.1.10.6. Key Management Personnel

17. Strategic Recommendations/Action Plan

  • 17.1. Key Focus Areas
  • 17.2. Target Product Type
  • 17.3. Target Distribution Channel

18. About Us & Disclaimer

(Note: The companies list can be customized based on the client requirements.)