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コンテクスチュアル広告の世界市場レポート 2024年

Contextual Advertising Global Market Report 2024

出版日
ページ情報
英文 175 Pages
納期
2～10営業日
カスタマイズ可能
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.99円
コンテクスチュアル広告の世界市場レポート 2024年
出版日: 2024年12月20日
発行: The Business Research Company
ページ情報: 英文 175 Pages
納期: 2～10営業日
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  • 概要
  • 目次
概要

コンテクスチュアル広告の市場規模は今後数年で急成長が見込まれます。2028年には年間平均成長率（CAGR）10.3％で3,135億3,000万米ドルに成長します。予測期間中の成長は、プログラマティック広告の拡大、オムニチャネルマーケティングの拡大、動画とインタラクティブ・コンテンツの台頭、プライバシー重視の高まり、動画と音声広告の出現に起因すると考えられます。この期間の主要動向としては、自然言語処理（NLP）技術の進歩、拡張現実（AR）と仮想現実（VR）、5G技術の採用、リアルタイムコンテクスチュアル広告の進歩、データ分析の改善などが挙げられます。

デジタル広告に対する需要の高まりが、今後のコンテクスチュアル広告市場の成長を牽引すると予想されます。デジタル広告は、オンラインプラットフォームやデジタルチャネルを利用して、対象とするオーディエンスにプロモーションメッセージを配信します。この需要は、オンライン活動の活発化、対象広告、費用対効果、ソーシャルメディアの影響力によって促進されています。コンテクスチュアル広告は、よりシームレスで関連性の高いエクスペリエンスを提供することで、デジタル広告を強化します。例えば、2024年4月、米国のデジタルメディア・広告産業を代表する産業団体であるInteractive Advertising Bureau（IAB）は、2023年に米国のデジタル広告収入が過去最高の2,250億米ドルに達し、2022年から前年比（YoY）で7.3％増加したと報告しました。このように、デジタル広告に対する需要の高まりは、コンテクスチュアル広告市場の主要な促進要因となっています。

コンテクスチュアル広告市場の主要企業は、広告の関連性と効果を向上させるため、人工知能（AI）ネットワークの導入を進めています。コンテクスチュアル広告におけるAIの統合は、広告の関連性、適時性、パーソナライゼーションを高めるとともに、ユーザーエクスペリエンスとキャンペーン効率を高めています。例えば、スペインを拠点とするコンテクスチュアル広告のSeedtag社は、2024年3月、コネクテッドTV（CTV）セグメントの広告主に特化した新サービス「Contextual TV」を発表しました。この革新的なソリューションは、AI主導洞察、文脈データ、カスタムクリエイティブ戦略を活用し、CTV広告キャンペーンの効果を向上させる。このサービスでは、AIベースのネットワーク力学を利用して視聴者の行動や嗜好を分析し、広告主が対象視聴者の心に響くオーダーメイドのコンテンツを開発できるようにします。

目次

第1章 エグゼクティブサマリー

第2章 市場の特徴

第3章 市場動向と戦略

第4章 マクロ経済シナリオ

  • 高インフレが市場に与える影響
  • ウクライナ・ロシア戦争が市場に与える影響
  • COVID-19による市場への影響

第5章 世界の市場規模と成長

  • 世界のコンテクスチュアル広告市場：促進要因と抑制要因
    • 市場促進要因
    • 市場抑制要因
  • 世界のコンテクスチュアル広告市場の実績：規模と成長、2018～2023年
  • 世界のコンテクスチュアル広告市場の予測：規模と成長、2023～2028年、2033年

第6章 市場セグメンテーション

  • 世界のコンテクスチュアル広告市場：タイプ別、実績と予測、2018～2023年、2023～2028年、2033年
  • アクティビティベースの広告
  • 位置情報広告
  • その他
  • 世界のコンテクスチュアル広告市場：展開別、実績と予測、2018～2023年、2023～2028年、2033年
  • モバイルデバイス
  • デスクトップ
  • デジタルビルボード
  • 世界のコンテクスチュアル広告市場：アプローチ別、実績と予測、2018～2023年、2023～2028年、2033年
  • マスコンテクスチュアル広告
  • 焦点型コンテクスチュアル広告
  • コンテキスト行動広告
  • コンテキストビルボード広告
  • 世界のコンテクスチュアル広告市場：エンドユーザー別、実績と予測、2018～2023年、2023～2028年、2033年
  • 消費財、小売、レストラン
  • 電気通信と情報技術（IT）
  • 銀行金融サービスと保険
  • メディアとエンターテイメント
  • 旅行、交通、自動車
  • 医療
  • 学界と政府

第7章 地域別・国別分析

  • 世界のコンテクスチュアル広告市場：地域別、実績と予測、2018～2023年、2023～2028年、2033年
  • 世界のコンテクスチュアル広告市場：国別、実績と予測、2018～2023年、2023～2028年、2033年

第8章 アジア太平洋市場

第9章 中国市場

第10章 インド市場

第11章 日本市場

第12章 オーストラリア市場

第13章 インドネシア市場

第14章 韓国市場

第15章 西欧市場

第16章 英国市場

第17章 ドイツ市場

第18章 フランス市場

第19章 イタリア市場

第20章 スペイン市場

第21章 東欧市場

第22章 ロシア市場

第23章 北米市場

第24章 米国市場

第25章 カナダ市場

第26章 南米市場

第27章 ブラジル市場

第28章 中東市場

第29章 アフリカ市場

第30章 競合情勢と企業プロファイル

  • コンテクスチュアル広告市場：競合情勢
  • コンテクスチュアル広告市場：企業プロファイル
    • Amazon.com Inc
    • Alphabet Inc.
    • Microsoft Corporation
    • Verizon Media Inc.
    • Meta Platforms Inc.

第31章 その他の大手企業と革新的企業

  • SAP SE
  • Adobe Inc.
  • IAC Inc.
  • The Trade Desk Inc.
  • Taboola Inc.
  • Outbrain Inc.
  • Amobee Inc.
  • Zeta Global Holdings Corporation
  • Beijing Miteno Communication Technology Co. Ltd.
  • Marketo Inc.
  • InMobi
  • Flytxt B.V.
  • Simplify360 Inc.
  • Infolinks Media LLC.
  • Act-On Software Inc.

第32章 競合ベンチマーキング

第33章 競合ダッシュボード

第34章 主要な合併と買収

第35章 将来の展望と潜在的な分析

第36章 付録

目次
Product Code: r20540

Contextual advertising is a type of online advertising where ads are displayed based on the web page's content or app where they appear. The goal is to show ads relevant to the user's current interests or the context of the content they're engaging with. Contextual advertising helps improve the relevance of ads for users, potentially increasing engagement and effectiveness for advertisers.

The main types of contextual advertising are activity-based advertising, location-based advertising, and others. Activity-based advertising is a targeted advertising approach that delivers ads to users based on their online activities and behaviors. These are deployed through various deployments such as mobile devices, desktops, and digital billboards with various approaches such as mass contextual advertising, focused contextual advertising, contextual behavioral advertising, and contextual billboard advertising. These are used by various end-users such as consumer goods, retail, and restaurants, telecommunications and information technology (IT), banking financial services, insurance, media and entertainment, travel, transportation, automobile, healthcare, academia, and government.

The contextual advertising market research report is one of a series of new reports from The Business Research Company that provides contextual advertising market statistics, including contextual advertising industry global market size, regional shares, competitors with a contextual advertising market share, detailed contextual advertising market segments, market trends, and opportunities, and any further data you may need to thrive in the contextual advertising industry. This contextual advertising research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The contextual advertising market size has grown rapidly in recent years. It will grow from $192.32 billion in 2023 to $211.62 billion in 2024 at a compound annual growth rate (CAGR) of 10.0%. The growth during the historical period can be attributed to the expansion of social media platforms, the rising use of mobile phones and smartphones, the increase in social media users, the growing demand for personalized and relevant advertising, and the rise in digital advertising expenditure.

The contextual advertising market size is expected to see rapid growth in the next few years. It will grow to $313.53 billion in 2028 at a compound annual growth rate (CAGR) of 10.3%. The growth during the forecast period can be attributed to the expansion of programmatic advertising, the broadening of omnichannel marketing, the rise of video and interactive content, an increased focus on privacy, and the emergence of video and audio advertising. Key trends during this period include advancements in natural language processing (NLP) technologies, augmented reality (AR) and virtual reality (VR), the adoption of 5G technology, progress in real-time contextual advertising, and improvements in data analytics.

The increasing demand for digital advertising is expected to drive the growth of the contextual advertising market in the future. Digital advertising uses online platforms and digital channels to deliver promotional messages to targeted audiences. This demand is fueled by greater online activity, targeted advertising, cost-effectiveness, and the influence of social media. Contextual advertising enhances digital advertising by providing a more seamless and relevant experience, ensuring ads align with the content being viewed. For example, in April 2024, the Interactive Advertising Bureau (IAB), a US-based trade organization representing the digital media and advertising industry, reported that in 2023, US digital advertising revenues hit a record $225 billion, reflecting a 7.3% increase year-over-year (YoY) from 2022. Thus, the growing demand for digital advertising is a key driver for the contextual advertising market.

Leading companies in the contextual advertising market are increasingly incorporating artificial intelligence (AI) networks to improve the relevance and effectiveness of advertisements. AI integration in contextual advertising enhances ad relevance, timeliness, and personalization, while also boosting user experience and campaign efficiency. For example, in March 2024, Seedtag, a Spain-based contextual advertising firm, introduced a new service called Contextual TV, specifically aimed at advertisers in the connected TV (CTV) sector. This innovative solution leverages AI-driven insights, contextual data, and custom creative strategies to improve the effectiveness of CTV advertising campaigns. The service uses AI-based network dynamics to analyze viewer behavior and preferences, allowing advertisers to develop tailored content that resonates with their target audiences.

In June 2024, Seedtag, a Spain-based company specializing in software solutions, acquired Beachfront Media LLC for an undisclosed sum. This acquisition is intended to bolster Seedtag's digital advertising capabilities by incorporating Beachfront Media's advanced technology into its offerings. Beachfront Media LLC, based in the US, provides contextual advertising solutions.

Major companies operating in the contextual advertising market are Amazon.com Inc, Alphabet Inc., Microsoft Corporation, Verizon Media Inc., Meta Platforms Inc., SAP SE, Adobe Inc., IAC Inc., The Trade Desk Inc., Taboola Inc., Outbrain Inc., Amobee Inc., Zeta Global Holdings Corporation, Beijing Miteno Communication Technology Co. Ltd., Marketo Inc., InMobi, Flytxt B.V., Simplify360 Inc., Infolinks Media LLC., Act-On Software Inc., Sendible Limited

North America was the largest region in the contextual advertising market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the contextual advertising market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the contextual advertising market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The contextual advertising market includes revenues earned by entities by providing services such as ad placement optimization, real-time bidding services, ad format customization, analytics and reporting, multilingual and regional targeting, and ad fraud protection. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Contextual Advertising Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on contextual advertising market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for contextual advertising ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The contextual advertising market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of COVID-19 on supply chains and consumption patterns.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

  • Markets Covered:1) By Type: Activity-Based Advertising; Location-Based Advertising; Other Types
  • 2) By Deployment: Mobile Devices; Desktops; Digital Billboards
  • 3) By Approach: Mass Contextual Advertising; Focused Contextual Advertising; Contextual Behavioral Advertising; Contextual Billboard Advertising
  • 4) By End-User: Consumer Goods, Retail, And Restaurants; Telecommunications And Information Technology (IT); Banking Financial Services, And Insurance; Media And Entertainment; Travel, Transportation, And Automobile; Healthcare; Academia And Government
  • Companies Mentioned: Amazon.com Inc; Alphabet Inc.; Microsoft Corporation; Verizon Media Inc.; Meta Platforms Inc.
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Contextual Advertising Market Characteristics

3. Contextual Advertising Market Trends And Strategies

4. Contextual Advertising Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On The Market
  • 4.2. Ukraine-Russia War Impact On The Market
  • 4.3. COVID-19 Impact On The Market

5. Global Contextual Advertising Market Size and Growth

  • 5.1. Global Contextual Advertising Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Contextual Advertising Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Contextual Advertising Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Contextual Advertising Market Segmentation

  • 6.1. Global Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Activity-Based Advertising
  • Location-Based Advertising
  • Other Types
  • 6.2. Global Contextual Advertising Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Mobile Devices
  • Desktops
  • Digital Billboards
  • 6.3. Global Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Mass Contextual Advertising
  • Focused Contextual Advertising
  • Contextual Behavioral Advertising
  • Contextual Billboard Advertising
  • 6.4. Global Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Consumer Goods, Retail, And Restaurants
  • Telecommunications And Information Technology (IT)
  • Banking Financial Services, And Insurance
  • Media And Entertainment
  • Travel, Transportation, And Automobile
  • Healthcare
  • Academia And Government

7. Contextual Advertising Market Regional And Country Analysis

  • 7.1. Global Contextual Advertising Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Contextual Advertising Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Contextual Advertising Market

  • 8.1. Asia-Pacific Contextual Advertising Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Contextual Advertising Market

  • 9.1. China Contextual Advertising Market Overview
  • 9.2. China Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Contextual Advertising Market

  • 10.1. India Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Contextual Advertising Market

  • 11.1. Japan Contextual Advertising Market Overview
  • 11.2. Japan Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Contextual Advertising Market

  • 12.1. Australia Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Contextual Advertising Market

  • 13.1. Indonesia Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Contextual Advertising Market

  • 14.1. South Korea Contextual Advertising Market Overview
  • 14.2. South Korea Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Contextual Advertising Market

  • 15.1. Western Europe Contextual Advertising Market Overview
  • 15.2. Western Europe Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Contextual Advertising Market

  • 16.1. UK Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Contextual Advertising Market

  • 17.1. Germany Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Contextual Advertising Market

  • 18.1. France Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Contextual Advertising Market

  • 19.1. Italy Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Contextual Advertising Market

  • 20.1. Spain Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Contextual Advertising Market

  • 21.1. Eastern Europe Contextual Advertising Market Overview
  • 21.2. Eastern Europe Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Contextual Advertising Market

  • 22.1. Russia Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Contextual Advertising Market

  • 23.1. North America Contextual Advertising Market Overview
  • 23.2. North America Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Contextual Advertising Market

  • 24.1. USA Contextual Advertising Market Overview
  • 24.2. USA Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Contextual Advertising Market

  • 25.1. Canada Contextual Advertising Market Overview
  • 25.2. Canada Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Contextual Advertising Market

  • 26.1. South America Contextual Advertising Market Overview
  • 26.2. South America Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Contextual Advertising Market

  • 27.1. Brazil Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Contextual Advertising Market

  • 28.1. Middle East Contextual Advertising Market Overview
  • 28.2. Middle East Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Contextual Advertising Market

  • 29.1. Africa Contextual Advertising Market Overview
  • 29.2. Africa Contextual Advertising Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Contextual Advertising Market, Segmentation By Approach, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Contextual Advertising Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Contextual Advertising Market Competitive Landscape And Company Profiles

  • 30.1. Contextual Advertising Market Competitive Landscape
  • 30.2. Contextual Advertising Market Company Profiles
    • 30.2.1. Amazon.com Inc
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Alphabet Inc.
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. Microsoft Corporation
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. Verizon Media Inc.
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. Meta Platforms Inc.
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Contextual Advertising Market Other Major And Innovative Companies

  • 31.1. SAP SE
  • 31.2. Adobe Inc.
  • 31.3. IAC Inc.
  • 31.4. The Trade Desk Inc.
  • 31.5. Taboola Inc.
  • 31.6. Outbrain Inc.
  • 31.7. Amobee Inc.
  • 31.8. Zeta Global Holdings Corporation
  • 31.9. Beijing Miteno Communication Technology Co. Ltd.
  • 31.10. Marketo Inc.
  • 31.11. InMobi
  • 31.12. Flytxt B.V.
  • 31.13. Simplify360 Inc.
  • 31.14. Infolinks Media LLC.
  • 31.15. Act-On Software Inc.

32. Global Contextual Advertising Market Competitive Benchmarking

33. Global Contextual Advertising Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Contextual Advertising Market

35. Contextual Advertising Market Future Outlook and Potential Analysis

  • 35.1 Contextual Advertising Market In 2028 - Countries Offering Most New Opportunities
  • 35.2 Contextual Advertising Market In 2028 - Segments Offering Most New Opportunities
  • 35.3 Contextual Advertising Market In 2028 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer