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ウェブ解析の世界市場レポート 2024

Web Analytics Global Market Report 2024
出版日: 受注後更新 | 発行: The Business Research Company | ページ情報: 英文 200 Pages | 納期: 2～10営業日

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ウェブ解析の世界市場レポート 2024
出版日: 受注後更新
発行: The Business Research Company
ページ情報: 英文 200 Pages
納期: 2～10営業日
  • 全表示
  • 概要
  • 目次
概要

ウェブ解析市場規模は、今後数年間で急激に成長すると予想されています。 2028年には20.6%の年間複合成長率（CAGR）で162億7,000万米ドルに成長すると予想されます。予測期間中に予想される成長は、リアルタイム分析の利用と新しいプラットフォームの出現に加えて、プライバシー、クロスチャネル統合、パーソナライゼーション、顧客エクスペリエンスの向上への焦点によって推進されます。この期間に予想される主な動向には、サイバーセキュリティへの懸念の高まり、AIと機械学習の統合、継続的な技術進歩、高度な分析技術の使用、プライバシーとコンプライアンスに関する懸念の増大などが含まれます。

オンラインショッピングの急増は、ウェブ解析市場の重要な推進力となっています。 Web分析は、製品の推奨事項を調整し、ユーザーのショッピングパターンを理解する上で重要な役割を果たし、マーケティング担当者が効果的なマーケティングキャンペーンを実行できるようにします。 2019年には19億2,000万人の個人がオンラインで購入し、世界の小売売上高の14.1%を占めました。予測によると、小売eコマースの取引は2023年までに14.1%から22%に増加します。オンラインショッピングが成長し続けるにつれて、企業やマーケティング担当者が顧客ベースについての洞察を得るためにWeb分析の重要性がますます高まっています。オンラインショッピング動向に対するこの需要の高まりは、ウェブ解析市場を前進させる重要な要因です。

セキュリティとプライバシーに対する懸念の高まりは、確かにウェブ解析市場の成長にとって重要な原動力となっています。セキュリティとプライバシー対策は、情報を保護し、その機密性、完全性、可用性を確保するために非常に重要です。 Web分析は、機密情報を保護するニーズの高まりに対応しながら、ユーザーの行動に関する洞察を提供することで、この状況において極めて重要な役割を果たします。ピュー調査のデータは、米国の消費者がデータプライバシー、政府データの利用、AIを利用する企業への不信感について高い懸念を抱いていることを示しており、これらの懸念に対処するための堅牢なウェブ解析ツールの重要性を強調しています。ソーシャルメディアのCEOに対する信頼の欠如と子供のデータプライバシーに対する懸念により、効果的なWeb分析ソリューションの必要性がさらに強調されています。こうした懸念が高まる中、セキュリティとプライバシーを優先するウェブ解析ツールの需要が市場の成長を促進すると予想されます。

目次

第1章 エグゼクティブサマリー

第2章 市場の特徴

第3章 市場動向と戦略

第4章 マクロ経済シナリオ

  • 高インフレが市場に与える影響
  • ウクライナ・ロシア戦争が市場に与える影響
  • COVID-19による市場への影響

第5章 世界市場規模と成長

  • 世界の市場促進要因と抑制要因
    • 市場促進要因
    • 市場抑制要因
  • 世界の市場規模実績と成長、2018年～2023年
  • 世界の市場規模予測と成長、2023年～2028年、2033年

第6章 市場セグメンテーション

  • 世界のウェブ解析市場、組織別セグメンテーション、実績および予測、2018-2023、2023-2028年、2033年
  • 大企業
  • 中小企業
  • 世界のウェブ解析市場、用途別セグメンテーション、実績および予測、2018-2023、2023-2028年、2033年
  • オンラインマーケティング
  • メールマーケティング
  • ソーシャルメディア管理
  • 世界のウェブ解析市場、エンドユーザー別セグメンテーション、実績および予測、2018-2023、2023-2028年、2033年
  • 小売り
  • 製造業
  • 情報技術
  • その他のエンドユーザー

第7章 地域および国の分析

  • 世界のウェブ解析市場、地域別、実績および予測、2018-2023、2023-2028年、2033年
  • 世界のウェブ解析市場、国別、実績および予測、2018-2023、2023-2028年、2033年

第8章 アジア太平洋市場

第9章 中国市場

第10章 インド市場

第11章 日本市場

第12章 オーストラリア市場

第13章 インドネシア市場

第14章 韓国市場

第15章 西欧市場

第16章 英国市場

第17章 ドイツ市場

第18章 フランス市場

第19章 イタリア市場

第20章 スペイン市場

第21章 東欧市場

第22章 ロシア市場

第23章 北米市場

第24章 米国市場

第25章 カナダ市場

第26章 南米市場

第27章 ブラジル市場

第28章 中東市場

第29章 アフリカ市場

第30章 競合情勢と企業プロファイル

  • ウェブ解析市場の競合情勢
  • ウェブ解析市場の企業プロファイル
    • Google LLC
    • Microsoft Inc.
    • Facebook Inc.
    • FullStory Inc.
    • IBM Corporation

第31章 その他の主要および革新的な企業

  • Adobe Inc.
  • Yandex NV
  • Yahoo Inc.
  • Splunk Inc.
  • Teradata Corporation
  • Tableau Software Inc.
  • Dynatrace LLC
  • New Relic Inc.
  • MicroStrategy Incorporated
  • comScore Inc.
  • Hootsuite Inc.
  • SimilarWeb Ltd.
  • Quantcast Corp.
  • Heap Inc.
  • WebEngage Technologies Pvt. Ltd.

第32章 競合ベンチマーキング

第33章 競合ダッシュボード

第34章 主要な合併と買収

第35章 将来の見通しと可能性の分析

第36章 付録

目次
Product Code: r16132

Web analytics involves studying the behavior of website visitors to evaluate web activity, including the use of webpages, images, and videos. It encompasses tracking, analyzing, and reporting data related to traffic sources, referral websites, page views, user paths, and conversion rates. Web analytics can help improve website performance by highlighting user interactions with the content.

Web analytics finds its primary applications in online marketing, email marketing, and social media management. In online marketing, web analytics is utilized to comprehend consumer behavior online, deciphering the reasons behind their actions and how this data can inform digital marketing strategies. This tool is valuable for both large enterprises and small to medium-sized enterprises across sectors such as retail, manufacturing, information technology, and others.

The web analytics market research report is one of a series of new reports from The Business Research Company that provides web analytics market statistics, including web analytics industry global market size, regional shares, competitors with a web analytics market share, detailed web analytics market segments, market trends and opportunities, and any further data you may need to thrive in the web analytics industry. This web analytics market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The web analytics market size has grown rapidly in recent years. It will grow from $6.46 billion in 2023 to $7.7 billion in 2024 at a compound annual growth rate (CAGR) of 19.1%. The growth in the historic period can be attributed to the increasing online presence, globalization of businesses, e-commerce boom, data-driven decision-making, and the rise of mobile usage.

The web analytics market size is expected to see exponential growth in the next few years. It will grow to $16.27 billion in 2028 at a compound annual growth rate (CAGR) of 20.6%. The anticipated growth in the forecast period is driven by a focus on privacy, cross-channel integration, personalization, and enhancing customer experiences, along with the utilization of real-time analytics and the emergence of new platforms. Major trends expected in this period include heightened cybersecurity concerns, the integration of AI and machine learning, continuous technological advancements, the use of advanced analytics techniques, and increasing concerns regarding privacy and compliance.

The surge in online shopping has become a significant driver for the web analytics market. Web analytics plays a critical role in tailoring product recommendations and understanding user shopping patterns, enabling marketers to execute effective marketing campaigns. In 2019, 1.92 billion individuals made online purchases, accounting for 14.1% of global retail sales. Projections indicate that retail e-commerce transactions will rise from 14.1% to 22% by 2023. As online shopping continues to grow, web analytics becomes increasingly crucial for businesses and marketers to gain insights into their customer base. This heightened demand for online shopping trends is a key factor propelling the web analytics market forward.

The escalating concern about security and privacy is indeed a significant driver for the growth of the web analytics market. Security and privacy measures are crucial for protecting information and ensuring its confidentiality, integrity, and availability. Web analytics plays a pivotal role in this context by providing insights into user behavior while addressing the increasing need for safeguarding sensitive information. The data from the Pew Research Center, indicating high levels of concern among U.S. consumers about data privacy, government data usage, and distrust of companies using AI, underscores the importance of robust web analytics tools to address these concerns. The lack of trust in social media CEOs and concerns about children's data privacy further emphasize the need for effective web analytics solutions. As these concerns continue to grow, the demand for web analytics tools that prioritize security and privacy is expected to drive the growth of the market.

One predominant trend driving the web analytics market is technological advancement. Key players within this sector are strategically focused on offering increasingly advanced web analytics solutions or services to fortify their market positions. For instance, in 2022, Amplitude, Inc., a digital optimization company, introduced enhanced integrations across the technology stack. These integrations enable organizations to unify, analyze, and leverage customer data more effectively. Amplitude now boasts integrations with platforms such as Adobe Launch, AWS Redshift, Google BigQuery, Google Tag Manager, and MailChimp, along with improved integration capabilities with HubSpot. This broadened spectrum of integrations empowers customers to seamlessly import data into Amplitude and craft tailored marketing campaigns, underscoring the company's commitment to advancing web analytics technology for enhanced business insights and decision-making.

Key players in the web analytics market are directing their efforts towards crafting innovative solutions, notably cloud-native analytics software, aimed at enhancing network performance and elevating customer experience. A cloud-native analytics software solution is a platform meticulously designed and optimized for data analysis, leveraging cloud infrastructure and architecture to deliver seamless scalability, flexibility, and operational efficiency. For instance, in February 2023, Nokia, a Finland-based corporation renowned for its work in telecommunications, information technology, and consumer electronics, introduced AVA Customer and Mobile Network Insights. This cutting-edge offering provides a cloud-native analytics software solution that harnesses the power of AI and machine learning to simplify the collection and analysis of 5G network data. This launch significantly bolsters the web analytics market by providing a comprehensive tool that not only streamlines data processing but also empowers businesses to optimize campaigns across diverse channels through the creation of data products accessible via open APIs. This innovative solution by Nokia contributes to advancing network analytics and enhancing the overall customer experience.

In March 2021, Piano, a digital experience company headquartered in the US, acquired AT Internet for an undisclosed sum. This strategic acquisition is geared towards Piano's goal of expanding its clientele and offering an enhanced digital business platform encompassing advertising, personalization, and analytics. AT Internet, a web analytics company based in France, contributes valuable expertise to further bolster Piano's offerings in the digital space.

Major companies operating in the web analytics market report are Google LLC, Microsoft Inc., Facebook Inc., FullStory Inc., IBM Corporation, Adobe Inc., Yandex N.V., Yahoo Inc., Splunk Inc., Teradata Corporation, Tableau Software Inc., Dynatrace LLC, New Relic Inc., MicroStrategy Incorporated, comscore Inc., Hootsuite Inc., SimilarWeb Ltd., Quantcast Corp., Heap Inc., WebEngage Technologies Pvt. Ltd., Webtrends Inc., ClickTale Ltd., Piwik PRO Sp. z o.o., Mixpanel Inc., Hotjar Ltd., Kissmetrics Co., Mouseflow ApS, Crazy Egg Inc., Lucky Orange LLC, Woopra Inc., Applied Technologies Internet, Clicky Innovation Pvt. Ltd., StatCounter Global Stats

North America was the largest region in the web analytics market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the web analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the web analytics market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The web analytics market includes revenues earned by entities by providing solutions that help a company keep its clients, draw in more customers, and increase the amount of money each client spends. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Web Analytics Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on web analytics market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

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  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
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  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
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Where is the largest and fastest growing market for web analytics ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The web analytics market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of covid 19 on supply chains and consumption patterns.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:

  • 1) By Organization: Large Enterprises; Small And Medium Enterprises
  • 2) By Application: Online Marketing; Email Marketing; Social Media Management
  • 3) By End User: Retail; Manufacturing; Information Technology; Other End Users
  • Companies Mentioned: Google LLC; Microsoft Inc.; Facebook Inc.; FullStory Inc.; IBM Corporation
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Web Analytics Market Characteristics

3. Web Analytics Market Trends And Strategies

4. Web Analytics Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On The Market
  • 4.2. Ukraine-Russia War Impact On The Market
  • 4.3. COVID-19 Impact On The Market

5. Global Web Analytics Market Size and Growth

  • 5.1. Global Web Analytics Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Web Analytics Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Web Analytics Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Web Analytics Market Segmentation

  • 6.1. Global Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Large Enterprises
  • Small And Medium Enterprises
  • 6.2. Global Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Online Marketing
  • Email Marketing
  • Social Media Management
  • 6.3. Global Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Retail
  • Manufacturing
  • Information Technology
  • Other End Users

7. Web Analytics Market Regional And Country Analysis

  • 7.1. Global Web Analytics Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Web Analytics Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Web Analytics Market

  • 8.1. Asia-Pacific Web Analytics Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Web Analytics Market

  • 9.1. China Web Analytics Market Overview
  • 9.2. China Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Web Analytics Market

  • 10.1. India Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Web Analytics Market

  • 11.1. Japan Web Analytics Market Overview
  • 11.2. Japan Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Web Analytics Market

  • 12.1. Australia Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Web Analytics Market

  • 13.1. Indonesia Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Web Analytics Market

  • 14.1. South Korea Web Analytics Market Overview
  • 14.2. South Korea Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Web Analytics Market

  • 15.1. Western Europe Web Analytics Market Overview
  • 15.2. Western Europe Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Web Analytics Market

  • 16.1. UK Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Web Analytics Market

  • 17.1. Germany Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Web Analytics Market

  • 18.1. France Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Web Analytics Market

  • 19.1. Italy Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Web Analytics Market

  • 20.1. Spain Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Web Analytics Market

  • 21.1. Eastern Europe Web Analytics Market Overview
  • 21.2. Eastern Europe Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Web Analytics Market

  • 22.1. Russia Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Web Analytics Market

  • 23.1. North America Web Analytics Market Overview
  • 23.2. North America Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Web Analytics Market

  • 24.1. USA Web Analytics Market Overview
  • 24.2. USA Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Web Analytics Market

  • 25.1. Canada Web Analytics Market Overview
  • 25.2. Canada Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Web Analytics Market

  • 26.1. South America Web Analytics Market Overview
  • 26.2. South America Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Web Analytics Market

  • 27.1. Brazil Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Web Analytics Market

  • 28.1. Middle East Web Analytics Market Overview
  • 28.2. Middle East Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Web Analytics Market

  • 29.1. Africa Web Analytics Market Overview
  • 29.2. Africa Web Analytics Market, Segmentation By Organization, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Web Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Web Analytics Market, Segmentation By End User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Web Analytics Market Competitive Landscape And Company Profiles

  • 30.1. Web Analytics Market Competitive Landscape
  • 30.2. Web Analytics Market Company Profiles
    • 30.2.1. Google LLC
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Microsoft Inc.
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. Facebook Inc.
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. FullStory Inc.
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. IBM Corporation
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Web Analytics Market Other Major And Innovative Companies

  • 31.1. Adobe Inc.
  • 31.2. Yandex N.V.
  • 31.3. Yahoo Inc.
  • 31.4. Splunk Inc.
  • 31.5. Teradata Corporation
  • 31.6. Tableau Software Inc.
  • 31.7. Dynatrace LLC
  • 31.8. New Relic Inc.
  • 31.9. MicroStrategy Incorporated
  • 31.10. comScore Inc.
  • 31.11. Hootsuite Inc.
  • 31.12. SimilarWeb Ltd.
  • 31.13. Quantcast Corp.
  • 31.14. Heap Inc.
  • 31.15. WebEngage Technologies Pvt. Ltd.

32. Global Web Analytics Market Competitive Benchmarking

33. Global Web Analytics Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Web Analytics Market

35. Web Analytics Market Future Outlook and Potential Analysis

  • 35.1 Web Analytics Market In 2028 - Countries Offering Most New Opportunities
  • 35.2 Web Analytics Market In 2028 - Segments Offering Most New Opportunities
  • 35.3 Web Analytics Market In 2028 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer