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1454058

POSディスプレイ市場の2030年までの予測: タイプ別、材料タイプ別、スタイル別、用途別、地域別の世界分析

Point Of Sale Display Market Forecasts to 2030 - Global Analysis By Type (Countertop Displays, Pallet Displays, Floor Displays, Sidekick Displays, Endcap Displays and Other Types), Material Type, Style, Application and By Geography

出版日: | 発行: Stratistics Market Research Consulting | ページ情報: 英文 200+ Pages | 納期: 2~3営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=158.53円
POSディスプレイ市場の2030年までの予測: タイプ別、材料タイプ別、スタイル別、用途別、地域別の世界分析
出版日: 2024年03月03日
発行: Stratistics Market Research Consulting
ページ情報: 英文 200+ Pages
納期: 2~3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

Stratistics MRCによると、POSディスプレイの世界市場は2023年に139億2,000万米ドルを占め、予測期間中のCAGRは10.2%で2030年には275億3,000万米ドルに達する見込みです。

販売時点情報管理(POS)ディスプレイは、小売店内のレジカウンターや人通りの多い場所に戦略的に配置されるマーケティングツールです。通常、コンパクトで人目を引くディスプレイは、顧客の注意を特定の商品やプロモーションに引きつけ、衝動買いを促すことを目的としています。このようなディスプレイは、カウンタートップ・スタンド、棚取り付けユニット、床置きラックなど、さまざまな形態があります。ブランディングを補完し、製品の視認性を高めるように設計されたPOSディスプレイは、消費者ジャーニーの最終段階において、購買決定に影響を与え、売上を促進する上で重要な役割を果たしています。

パーソナライゼーションに対する消費者の需要の高まり

現代の消費者は、自分の嗜好、関心、価値観に沿ったオーダーメイドのショッピング体験をますます求めるようになっています。その結果、POSディスプレイはこのようなパーソナライゼーションの需要に応えるように進化しています。さらに、パーソナライゼーションによって、小売業者は競争の激しい市場で差別化を図り、ブランドと消費者の関係を強化し、長期的な顧客ロイヤルティを築くことができます。小売業者は、販売時点で関連性の高いパーソナライズされたコンテンツを提供することで、消費者とのエンゲージメントを強化し、ブランド・ロイヤルティを育成し、売上を促進することができ、POSディスプレイ市場を牽引しています。

限られた小売スペース

視認性の競争は、小売スペースの制限から生じる重要な問題の1つです。この制限により、小売業者は他の商品よりも特定の商品を優先せざるを得ず、POSディスプレイが目立つ位置を確保することが課題となっています。さらに、限られた小売スペースが市場抑制要因となっているもう1つの要因は、店舗形態の小型化傾向が強まっていることであり、これが市場の成長をさらに妨げています。

ディスプレイ技術の革新

デジタル・サイネージ、インタラクティブ・ディスプレイ、拡張現実(AR)などのディスプレイ技術の継続的な進歩は、消費者を引き付け、POSディスプレイの効果を高めるための新たな手段を提供します。インタラクティブ・ディスプレイは、買い物客がバーチャルで商品と対話し、特徴を探り、パーソナライズされたお薦めを受け取ることを可能にすることで、消費者との関わりを次のレベルに引き上げます。そのため、この没入的な体験はショッピング・ジャーニーを向上させ、ブランド・ロイヤルティを育み、衝動買いを促し、この市場を牽引しています。

高い初期コスト

POSディスプレイに使用される材料は一般的に高品質で耐久性があります。POSディスプレーは比較的少量生産されることが多く、その結果、大規模生産とコスト削減策の利点が十分に発揮されないため、1台当たりの生産コストが高くなります。さらに、この市場は競争が激しく、多くのサプライヤーがビジネスを争っており、これがこの市場の成長を妨げています。

COVID-19の影響

COVID-19の流行はPOSディスプレイ市場にいくつかの悪影響を与えました。ロックダウンや社会的距離を置く措置が広まり、多くの小売店舗が臨時休業や縮小営業を余儀なくされたため、人の往来が減り、POSディスプレーの需要が減少しました。その結果、マーケティング・キャンペーンが中止または延期され、販促物への支出が減少しました。さらに、メーカーは原材料や部品の調達という課題に直面し、この市場規模を阻害しました。

予測期間中、パレットディスプレイセグメントが最大になる見込み

パレットディスプレイセグメントが最大のシェアを占めると推定されます。これらのディスプレイは、パレットに載せた製品を展示するように設計されており、通常、通路の端や店舗の入り口付近のような人通りの多い場所に設置されます。パレット・ディスプレイは汎用性が高く、さまざまな製品タイプやサイズに対応できるため、視認性と販売効果を最大化したいブランドにとって魅力的な選択肢となっています。さらに、パレット・ディスプレイはブランディング要素、グラフィック、メッセージングでカスタマイズできるため、マーケティング戦略に合致し、ブランド・アイデンティティを強化できます。

予測期間中、常設型POPディスプレイ分野が最も高いCAGRが見込まれる

常設型POPディスプレイ分野は、ブランドや小売業者にとっていくつかの利点があることから、予測期間中に最も高いCAGRが見込まれます。これらのディスプレイは通常、金属、木材、プラスチックなどの耐久性のある材料で構成され、長寿命と耐摩耗性を保証します。さらに、視覚的に魅力的で整理された方法で製品を展示するための信頼できるプラットフォームを提供し、消費者の全体的なショッピング体験を向上させ、それによってこのセグメントの成長を徐々に後押ししています。

最大のシェアを占める地域

欧州は、小売環境や消費者の嗜好が多様であることから、予測期間中に最大の市場シェアを占めました。伝統的な実店舗、近代的なスーパーマーケット、専門店、オンライン小売業者が混在する欧州は、POSディスプレイ・ソリューションにとってダイナミックな市場です。さらに、欧州のPOSディスプレイ市場では、持続可能性への配慮がますます重要な役割を果たすようになっており、環境に優しい素材、リサイクル可能性、エネルギー効率の高い設計が重視されるようになっています。

CAGRが最も高い地域:

北米は、デジタルサイネージ、インタラクティブディスプレイ、AR(拡張現実)などのイノベーションにより、ブランドが購買時点で消費者と関わる方法を再構築しているため、予測期間中にCAGRが最も高くなると予想されます。この地域には、Panasonic Corporation、Dell Technologies Inc.、Fujitsu Limited、Innolux Corporationといった主要企業が進出しています。さらに、データ分析と人工知能はPOSディスプレイの効果を最適化する上で重要な役割を果たしており、これがこの地域の拡大を後押ししています。

無料のカスタマイズ提供:

本レポートをご購読のお客様には、以下の無料カスタマイズオプションのいずれかをご利用いただけます:

  • 企業プロファイル
    • 追加市場プレーヤーの包括的プロファイリング(3社まで)
    • 主要企業のSWOT分析(3社まで)
  • 地域セグメンテーション
    • 顧客の関心に応じた主要国の市場推計・予測・CAGR(注:フィージビリティチェックによる)
  • 競合ベンチマーキング
    • 製品ポートフォリオ、地理的プレゼンス、戦略的提携に基づく主要企業のベンチマーキング

目次

第1章 エグゼクティブサマリー

第2章 序文

  • 概要
  • ステークホルダー
  • 調査範囲
  • 調査手法
    • データマイニング
    • データ分析
    • データ検証
    • 調査アプローチ
  • 調査ソース
    • 1次調査ソース
    • 2次調査ソース
    • 前提条件

第3章 市場動向分析

  • 促進要因
  • 抑制要因
  • 機会
  • 脅威
  • 用途分析
  • 新興市場
  • 新型コロナウイルス感染症(COVID-19)の影響

第4章 ポーターのファイブフォース分析

  • 供給企業の交渉力
  • 買い手の交渉力
  • 代替品の脅威
  • 新規参入業者の脅威
  • 競争企業間の敵対関係

第5章 世界のPOSディスプレイ市場:タイプ別

  • カウンタートップディスプレイ
  • パレットディスプレイ
  • フロアディスプレイ
  • サイドキックディスプレイ
  • エンドキャップディスプレイ
  • その他のタイプ

第6章 世界のPOSディスプレイ市場:材料タイプ別

  • ガラス
  • 段ボール
  • 金属
  • プラスチック
  • 木材
  • その他の材料タイプ

第7章 世界のPOSディスプレイ市場:スタイル別

  • 常設POPディスプレイ
  • 仮設POPディスプレイ

第8章 世界のPOSディスプレイ市場:用途別

  • 自動車
  • 飲食品
  • 化粧品とパーソナルケア
  • 医薬品
  • 家財道具
  • エレクトロニクス
  • その他の用途

第9章 世界のPOSディスプレイ市場:地域別

  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • イタリア
    • フランス
    • スペイン
    • その他欧州
  • アジア太平洋地域
    • 日本
    • 中国
    • インド
    • オーストラリア
    • ニュージーランド
    • 韓国
    • その他アジア太平洋地域
  • 南米
    • アルゼンチン
    • ブラジル
    • チリ
    • その他南米
  • 中東とアフリカ
    • サウジアラビア
    • アラブ首長国連邦
    • カタール
    • 南アフリカ
    • その他中東とアフリカ

第10章 主な発展

  • 契約、パートナーシップ、コラボレーション、合弁事業
  • 買収と合併
  • 新製品の発売
  • 事業拡大
  • その他の主要戦略

第11章 企業プロファイル

  • Toshiba Corporation
  • NEC Corporation
  • Square Inc.
  • Elo Touch Solutions Inc.
  • LG Display
  • Samsung Electronics
  • Diebold Nixdorf Inc.
  • NCR Corporation
  • Fujitsu Limited
  • Posiflex Technology Inc
  • Dell Technologies Inc.
  • Verifone Systems Inc.
  • Panasonic Corporation
  • Innolux Corporation
図表

List of Tables

  • Table 1 Global Point Of Sale Display Market Outlook, By Region (2021-2030) ($MN)
  • Table 2 Global Point Of Sale Display Market Outlook, By Type (2021-2030) ($MN)
  • Table 3 Global Point Of Sale Display Market Outlook, By Countertop Displays (2021-2030) ($MN)
  • Table 4 Global Point Of Sale Display Market Outlook, By Pallet Displays (2021-2030) ($MN)
  • Table 5 Global Point Of Sale Display Market Outlook, By Floor Displays (2021-2030) ($MN)
  • Table 6 Global Point Of Sale Display Market Outlook, By Sidekick Displays (2021-2030) ($MN)
  • Table 7 Global Point Of Sale Display Market Outlook, By Endcap Displays (2021-2030) ($MN)
  • Table 8 Global Point Of Sale Display Market Outlook, By Other Types (2021-2030) ($MN)
  • Table 9 Global Point Of Sale Display Market Outlook, By Material Type (2021-2030) ($MN)
  • Table 10 Global Point Of Sale Display Market Outlook, By Glass (2021-2030) ($MN)
  • Table 11 Global Point Of Sale Display Market Outlook, By Corrugated Board (2021-2030) ($MN)
  • Table 12 Global Point Of Sale Display Market Outlook, By Metal (2021-2030) ($MN)
  • Table 13 Global Point Of Sale Display Market Outlook, By Plastic (2021-2030) ($MN)
  • Table 14 Global Point Of Sale Display Market Outlook, By Wood (2021-2030) ($MN)
  • Table 15 Global Point Of Sale Display Market Outlook, By Other Material Types (2021-2030) ($MN)
  • Table 16 Global Point Of Sale Display Market Outlook, By Style (2021-2030) ($MN)
  • Table 17 Global Point Of Sale Display Market Outlook, By Permanent POP Displays (2021-2030) ($MN)
  • Table 18 Global Point Of Sale Display Market Outlook, By Temporary POP Displays (2021-2030) ($MN)
  • Table 19 Global Point Of Sale Display Market Outlook, By Application (2021-2030) ($MN)
  • Table 20 Global Point Of Sale Display Market Outlook, By Automotive (2021-2030) ($MN)
  • Table 21 Global Point Of Sale Display Market Outlook, By Food & Beverage (2021-2030) ($MN)
  • Table 22 Global Point Of Sale Display Market Outlook, By Cosmetics & Personal Care (2021-2030) ($MN)
  • Table 23 Global Point Of Sale Display Market Outlook, By Pharmaceuticals (2021-2030) ($MN)
  • Table 24 Global Point Of Sale Display Market Outlook, By Home Furnishings (2021-2030) ($MN)
  • Table 25 Global Point Of Sale Display Market Outlook, By Electronics (2021-2030) ($MN)
  • Table 26 Global Point Of Sale Display Market Outlook, By Other Applications (2021-2030) ($MN)
  • Table 27 North America Point Of Sale Display Market Outlook, By Country (2021-2030) ($MN)
  • Table 28 North America Point Of Sale Display Market Outlook, By Type (2021-2030) ($MN)
  • Table 29 North America Point Of Sale Display Market Outlook, By Countertop Displays (2021-2030) ($MN)
  • Table 30 North America Point Of Sale Display Market Outlook, By Pallet Displays (2021-2030) ($MN)
  • Table 31 North America Point Of Sale Display Market Outlook, By Floor Displays (2021-2030) ($MN)
  • Table 32 North America Point Of Sale Display Market Outlook, By Sidekick Displays (2021-2030) ($MN)
  • Table 33 North America Point Of Sale Display Market Outlook, By Endcap Displays (2021-2030) ($MN)
  • Table 34 North America Point Of Sale Display Market Outlook, By Other Types (2021-2030) ($MN)
  • Table 35 North America Point Of Sale Display Market Outlook, By Material Type (2021-2030) ($MN)
  • Table 36 North America Point Of Sale Display Market Outlook, By Glass (2021-2030) ($MN)
  • Table 37 North America Point Of Sale Display Market Outlook, By Corrugated Board (2021-2030) ($MN)
  • Table 38 North America Point Of Sale Display Market Outlook, By Metal (2021-2030) ($MN)
  • Table 39 North America Point Of Sale Display Market Outlook, By Plastic (2021-2030) ($MN)
  • Table 40 North America Point Of Sale Display Market Outlook, By Wood (2021-2030) ($MN)
  • Table 41 North America Point Of Sale Display Market Outlook, By Other Material Types (2021-2030) ($MN)
  • Table 42 North America Point Of Sale Display Market Outlook, By Style (2021-2030) ($MN)
  • Table 43 North America Point Of Sale Display Market Outlook, By Permanent POP Displays (2021-2030) ($MN)
  • Table 44 North America Point Of Sale Display Market Outlook, By Temporary POP Displays (2021-2030) ($MN)
  • Table 45 North America Point Of Sale Display Market Outlook, By Application (2021-2030) ($MN)
  • Table 46 North America Point Of Sale Display Market Outlook, By Automotive (2021-2030) ($MN)
  • Table 47 North America Point Of Sale Display Market Outlook, By Food & Beverage (2021-2030) ($MN)
  • Table 48 North America Point Of Sale Display Market Outlook, By Cosmetics & Personal Care (2021-2030) ($MN)
  • Table 49 North America Point Of Sale Display Market Outlook, By Pharmaceuticals (2021-2030) ($MN)
  • Table 50 North America Point Of Sale Display Market Outlook, By Home Furnishings (2021-2030) ($MN)
  • Table 51 North America Point Of Sale Display Market Outlook, By Electronics (2021-2030) ($MN)
  • Table 52 North America Point Of Sale Display Market Outlook, By Other Applications (2021-2030) ($MN)
  • Table 53 Europe Point Of Sale Display Market Outlook, By Country (2021-2030) ($MN)
  • Table 54 Europe Point Of Sale Display Market Outlook, By Type (2021-2030) ($MN)
  • Table 55 Europe Point Of Sale Display Market Outlook, By Countertop Displays (2021-2030) ($MN)
  • Table 56 Europe Point Of Sale Display Market Outlook, By Pallet Displays (2021-2030) ($MN)
  • Table 57 Europe Point Of Sale Display Market Outlook, By Floor Displays (2021-2030) ($MN)
  • Table 58 Europe Point Of Sale Display Market Outlook, By Sidekick Displays (2021-2030) ($MN)
  • Table 59 Europe Point Of Sale Display Market Outlook, By Endcap Displays (2021-2030) ($MN)
  • Table 60 Europe Point Of Sale Display Market Outlook, By Other Types (2021-2030) ($MN)
  • Table 61 Europe Point Of Sale Display Market Outlook, By Material Type (2021-2030) ($MN)
  • Table 62 Europe Point Of Sale Display Market Outlook, By Glass (2021-2030) ($MN)
  • Table 63 Europe Point Of Sale Display Market Outlook, By Corrugated Board (2021-2030) ($MN)
  • Table 64 Europe Point Of Sale Display Market Outlook, By Metal (2021-2030) ($MN)
  • Table 65 Europe Point Of Sale Display Market Outlook, By Plastic (2021-2030) ($MN)
  • Table 66 Europe Point Of Sale Display Market Outlook, By Wood (2021-2030) ($MN)
  • Table 67 Europe Point Of Sale Display Market Outlook, By Other Material Types (2021-2030) ($MN)
  • Table 68 Europe Point Of Sale Display Market Outlook, By Style (2021-2030) ($MN)
  • Table 69 Europe Point Of Sale Display Market Outlook, By Permanent POP Displays (2021-2030) ($MN)
  • Table 70 Europe Point Of Sale Display Market Outlook, By Temporary POP Displays (2021-2030) ($MN)
  • Table 71 Europe Point Of Sale Display Market Outlook, By Application (2021-2030) ($MN)
  • Table 72 Europe Point Of Sale Display Market Outlook, By Automotive (2021-2030) ($MN)
  • Table 73 Europe Point Of Sale Display Market Outlook, By Food & Beverage (2021-2030) ($MN)
  • Table 74 Europe Point Of Sale Display Market Outlook, By Cosmetics & Personal Care (2021-2030) ($MN)
  • Table 75 Europe Point Of Sale Display Market Outlook, By Pharmaceuticals (2021-2030) ($MN)
  • Table 76 Europe Point Of Sale Display Market Outlook, By Home Furnishings (2021-2030) ($MN)
  • Table 77 Europe Point Of Sale Display Market Outlook, By Electronics (2021-2030) ($MN)
  • Table 78 Europe Point Of Sale Display Market Outlook, By Other Applications (2021-2030) ($MN)
  • Table 79 Asia Pacific Point Of Sale Display Market Outlook, By Country (2021-2030) ($MN)
  • Table 80 Asia Pacific Point Of Sale Display Market Outlook, By Type (2021-2030) ($MN)
  • Table 81 Asia Pacific Point Of Sale Display Market Outlook, By Countertop Displays (2021-2030) ($MN)
  • Table 82 Asia Pacific Point Of Sale Display Market Outlook, By Pallet Displays (2021-2030) ($MN)
  • Table 83 Asia Pacific Point Of Sale Display Market Outlook, By Floor Displays (2021-2030) ($MN)
  • Table 84 Asia Pacific Point Of Sale Display Market Outlook, By Sidekick Displays (2021-2030) ($MN)
  • Table 85 Asia Pacific Point Of Sale Display Market Outlook, By Endcap Displays (2021-2030) ($MN)
  • Table 86 Asia Pacific Point Of Sale Display Market Outlook, By Other Types (2021-2030) ($MN)
  • Table 87 Asia Pacific Point Of Sale Display Market Outlook, By Material Type (2021-2030) ($MN)
  • Table 88 Asia Pacific Point Of Sale Display Market Outlook, By Glass (2021-2030) ($MN)
  • Table 89 Asia Pacific Point Of Sale Display Market Outlook, By Corrugated Board (2021-2030) ($MN)
  • Table 90 Asia Pacific Point Of Sale Display Market Outlook, By Metal (2021-2030) ($MN)
  • Table 91 Asia Pacific Point Of Sale Display Market Outlook, By Plastic (2021-2030) ($MN)
  • Table 92 Asia Pacific Point Of Sale Display Market Outlook, By Wood (2021-2030) ($MN)
  • Table 93 Asia Pacific Point Of Sale Display Market Outlook, By Other Material Types (2021-2030) ($MN)
  • Table 94 Asia Pacific Point Of Sale Display Market Outlook, By Style (2021-2030) ($MN)
  • Table 95 Asia Pacific Point Of Sale Display Market Outlook, By Permanent POP Displays (2021-2030) ($MN)
  • Table 96 Asia Pacific Point Of Sale Display Market Outlook, By Temporary POP Displays (2021-2030) ($MN)
  • Table 97 Asia Pacific Point Of Sale Display Market Outlook, By Application (2021-2030) ($MN)
  • Table 98 Asia Pacific Point Of Sale Display Market Outlook, By Automotive (2021-2030) ($MN)
  • Table 99 Asia Pacific Point Of Sale Display Market Outlook, By Food & Beverage (2021-2030) ($MN)
  • Table 100 Asia Pacific Point Of Sale Display Market Outlook, By Cosmetics & Personal Care (2021-2030) ($MN)
  • Table 101 Asia Pacific Point Of Sale Display Market Outlook, By Pharmaceuticals (2021-2030) ($MN)
  • Table 102 Asia Pacific Point Of Sale Display Market Outlook, By Home Furnishings (2021-2030) ($MN)
  • Table 103 Asia Pacific Point Of Sale Display Market Outlook, By Electronics (2021-2030) ($MN)
  • Table 104 Asia Pacific Point Of Sale Display Market Outlook, By Other Applications (2021-2030) ($MN)
  • Table 105 South America Point Of Sale Display Market Outlook, By Country (2021-2030) ($MN)
  • Table 106 South America Point Of Sale Display Market Outlook, By Type (2021-2030) ($MN)
  • Table 107 South America Point Of Sale Display Market Outlook, By Countertop Displays (2021-2030) ($MN)
  • Table 108 South America Point Of Sale Display Market Outlook, By Pallet Displays (2021-2030) ($MN)
  • Table 109 South America Point Of Sale Display Market Outlook, By Floor Displays (2021-2030) ($MN)
  • Table 110 South America Point Of Sale Display Market Outlook, By Sidekick Displays (2021-2030) ($MN)
  • Table 111 South America Point Of Sale Display Market Outlook, By Endcap Displays (2021-2030) ($MN)
  • Table 112 South America Point Of Sale Display Market Outlook, By Other Types (2021-2030) ($MN)
  • Table 113 South America Point Of Sale Display Market Outlook, By Material Type (2021-2030) ($MN)
  • Table 114 South America Point Of Sale Display Market Outlook, By Glass (2021-2030) ($MN)
  • Table 115 South America Point Of Sale Display Market Outlook, By Corrugated Board (2021-2030) ($MN)
  • Table 116 South America Point Of Sale Display Market Outlook, By Metal (2021-2030) ($MN)
  • Table 117 South America Point Of Sale Display Market Outlook, By Plastic (2021-2030) ($MN)
  • Table 118 South America Point Of Sale Display Market Outlook, By Wood (2021-2030) ($MN)
  • Table 119 South America Point Of Sale Display Market Outlook, By Other Material Types (2021-2030) ($MN)
  • Table 120 South America Point Of Sale Display Market Outlook, By Style (2021-2030) ($MN)
  • Table 121 South America Point Of Sale Display Market Outlook, By Permanent POP Displays (2021-2030) ($MN)
  • Table 122 South America Point Of Sale Display Market Outlook, By Temporary POP Displays (2021-2030) ($MN)
  • Table 123 South America Point Of Sale Display Market Outlook, By Application (2021-2030) ($MN)
  • Table 124 South America Point Of Sale Display Market Outlook, By Automotive (2021-2030) ($MN)
  • Table 125 South America Point Of Sale Display Market Outlook, By Food & Beverage (2021-2030) ($MN)
  • Table 126 South America Point Of Sale Display Market Outlook, By Cosmetics & Personal Care (2021-2030) ($MN)
  • Table 127 South America Point Of Sale Display Market Outlook, By Pharmaceuticals (2021-2030) ($MN)
  • Table 128 South America Point Of Sale Display Market Outlook, By Home Furnishings (2021-2030) ($MN)
  • Table 129 South America Point Of Sale Display Market Outlook, By Electronics (2021-2030) ($MN)
  • Table 130 South America Point Of Sale Display Market Outlook, By Other Applications (2021-2030) ($MN)
  • Table 131 Middle East & Africa Point Of Sale Display Market Outlook, By Country (2021-2030) ($MN)
  • Table 132 Middle East & Africa Point Of Sale Display Market Outlook, By Type (2021-2030) ($MN)
  • Table 133 Middle East & Africa Point Of Sale Display Market Outlook, By Countertop Displays (2021-2030) ($MN)
  • Table 134 Middle East & Africa Point Of Sale Display Market Outlook, By Pallet Displays (2021-2030) ($MN)
  • Table 135 Middle East & Africa Point Of Sale Display Market Outlook, By Floor Displays (2021-2030) ($MN)
  • Table 136 Middle East & Africa Point Of Sale Display Market Outlook, By Sidekick Displays (2021-2030) ($MN)
  • Table 137 Middle East & Africa Point Of Sale Display Market Outlook, By Endcap Displays (2021-2030) ($MN)
  • Table 138 Middle East & Africa Point Of Sale Display Market Outlook, By Other Types (2021-2030) ($MN)
  • Table 139 Middle East & Africa Point Of Sale Display Market Outlook, By Material Type (2021-2030) ($MN)
  • Table 140 Middle East & Africa Point Of Sale Display Market Outlook, By Glass (2021-2030) ($MN)
  • Table 141 Middle East & Africa Point Of Sale Display Market Outlook, By Corrugated Board (2021-2030) ($MN)
  • Table 142 Middle East & Africa Point Of Sale Display Market Outlook, By Metal (2021-2030) ($MN)
  • Table 143 Middle East & Africa Point Of Sale Display Market Outlook, By Plastic (2021-2030) ($MN)
  • Table 144 Middle East & Africa Point Of Sale Display Market Outlook, By Wood (2021-2030) ($MN)
  • Table 145 Middle East & Africa Point Of Sale Display Market Outlook, By Other Material Types (2021-2030) ($MN)
  • Table 146 Middle East & Africa Point Of Sale Display Market Outlook, By Style (2021-2030) ($MN)
  • Table 147 Middle East & Africa Point Of Sale Display Market Outlook, By Permanent POP Displays (2021-2030) ($MN)
  • Table 148 Middle East & Africa Point Of Sale Display Market Outlook, By Temporary POP Displays (2021-2030) ($MN)
  • Table 149 Middle East & Africa Point Of Sale Display Market Outlook, By Application (2021-2030) ($MN)
  • Table 150 Middle East & Africa Point Of Sale Display Market Outlook, By Automotive (2021-2030) ($MN)
  • Table 151 Middle East & Africa Point Of Sale Display Market Outlook, By Food & Beverage (2021-2030) ($MN)
  • Table 152 Middle East & Africa Point Of Sale Display Market Outlook, By Cosmetics & Personal Care (2021-2030) ($MN)
  • Table 153 Middle East & Africa Point Of Sale Display Market Outlook, By Pharmaceuticals (2021-2030) ($MN)
  • Table 154 Middle East & Africa Point Of Sale Display Market Outlook, By Home Furnishings (2021-2030) ($MN)
  • Table 155 Middle East & Africa Point Of Sale Display Market Outlook, By Electronics (2021-2030) ($MN)
  • Table 156 Middle East & Africa Point Of Sale Display Market Outlook, By Other Applications (2021-2030) ($MN)
目次
Product Code: SMRC25610

According to Stratistics MRC, the Global Point of Sale Display Market is accounted for $13.92 billion in 2023 and is expected to reach $27.53 billion by 2030 growing at a CAGR of 10.2% during the forecast period. A Point of Sale (POS) display is a marketing tool strategically positioned at checkout counters or other high-traffic areas within retail stores. Typically compact and eye-catching, it aims to draw customers' attention to specific products or promotions, encouraging impulse purchases. These displays can take various forms, such as countertop stands, shelf-mounted units, or floor-standing racks. Designed to complement branding and enhance product visibility, POS displays play a vital role in influencing purchasing decisions and driving sales at the final stage of the consumer journey.

Market Dynamics:

Driver:

Rising consumer demand for personalization

Modern consumers increasingly seek tailored shopping experiences that align with their preferences, interests, and values. As a result, POS displays are evolving to cater to this demand for personalization. Furthermore, personalization allows retailers to differentiate themselves in a competitive market, strengthen brand-consumer relationships, and build long-term customer loyalty. By delivering relevant and personalized content at the point of sale, retailers can enhance consumer engagement, foster brand loyalty, and drive sales, driving the POS display market.

Restraint:

Limited retail space

The competition for visibility is one of the key issues arising from limited retail space. This limitation forces retailers to prioritize certain products over others, making it challenging for POS displays to secure prominent positions. Moreover, another factor contributing to the limited retail space restraint is the increasing trend towards smaller store formats, which is further hampering this market growth.

Opportunity:

Innovations in display technology

The continuous advancement of display technologies such as digital signage, interactive displays, and augmented reality (AR) offers new avenues for engaging consumers and enhancing the effectiveness of POS displays. Interactive displays take consumer engagement to the next level by allowing shoppers to interact with products virtually, explore features, and receive personalized recommendations. Therefore, this immersive experience enhances the shopping journey, fosters brand loyalty, and encourages impulse purchases, which is driving this market.

Threat:

High initial costs

The materials used in POS displays are typically high-quality and durable, which adds to the cost as premium materials tend to be more expensive. POS displays are often produced in relatively small quantities, resulting in higher production costs per unit as the benefits of large-scale production and cost-saving measures are not fully realized. Additionally, the market is highly competitive, with many suppliers vying for business, which deters the growth of this market.

Covid-19 Impact

The COVID-19 pandemic has had several negative effects on the point-of-sale (POS) display market. Widespread lockdowns and social distancing measures forced many retail outlets to close temporarily or operate with reduced capacity, leading to decreased foot traffic and lower demand for POS displays. This resulted in canceled or postponed marketing campaigns and reduced spending on promotional materials. Furthermore, manufacturers faced challenges sourcing raw materials and components, which impeded this market size.

The pallet displays segment is expected to be the largest during the forecast period

The pallet displays segment is estimated to hold the largest share. These displays are designed to showcase products on pallets, usually positioned in high-traffic areas like the ends of aisles or near store entrances. They are versatile, accommodating various product types and sizes, making them an attractive option for brands seeking to maximize visibility and sales impact. Additionally, pallet displays can be customized with branding elements, graphics, and messaging to align with marketing strategies and reinforce brand identity, which are driving this segment's growth.

The permanent POP displays segment is expected to have the highest CAGR during the forecast period

The permanent POP displays segment is anticipated to have highest CAGR during the forecast period due to the fact that they offer several advantages for brands and retailers. These displays are typically constructed from durable materials such as metal, wood, or plastic, ensuring longevity and resistance to wear and tear. Additionally, they provide a reliable platform for showcasing products in a visually appealing and organized manner, enhancing the overall shopping experience for consumers and thereby gradually propelling this segment's growth.

Region with largest share:

Europe commanded the largest market share during the extrapolated period, owing to a diverse landscape of retail environments and consumer preferences. With a mix of traditional brick-and-mortar stores, modern supermarkets, specialty shops, and online retailers, Europe offers a dynamic market for POS display solutions. Moreover, sustainability considerations play an increasingly important role in the European POS display market, with a growing emphasis on eco-friendly materials, recyclability, and energy-efficient designs, which drives this region's size.

Region with highest CAGR:

North America is expected to witness highest CAGR over the projection period, owing to innovations such as digital signage, interactive displays, and augmented reality that are reshaping the way brands engage with consumers at the point of purchase. This region is home to some of the key players, such as Panasonic Corporation, Dell Technologies Inc., Fujitsu Limited, and Innolux Corporation. Furthermore, data analytics and artificial intelligence play a crucial role in optimizing POS display effectiveness, which is boosting this region's expansion.

Key players in the market

Some of the key players in the Point Of Sale Display Market include Toshiba Corporation, NEC Corporation, Square Inc., Elo Touch Solutions Inc., LG Display., Samsung Electronics, Diebold Nixdorf Inc., NCR Corporation, Fujitsu Limited, Posiflex Technology Inc, Dell Technologies Inc., Verifone Systems Inc., Panasonic Corporation, and Innolux Corporation.

Key Developments:

In February 2024, Panasonic Energy Co., Ltd., announced it has signed a long-term agreement with H&T Recharge, a leading battery component manufacturer, for the supply of lithium-ion battery cans in North America, with the aim of expanding its production of safe EV batteries.

In February 2024, Toshiba releases power MOSFETS with high-speed diodes that help to improve efficiency of power supplies.

In February 2024, Panasonic introduced the LUMIX S 28-200mm F4-7.1 MACRO O.I.S. (S-R28200) lens based on the L-Mount system standard. Designed with meticulous attention to detail in optics and mechanics.

Types Covered:

  • Countertop Displays
  • Pallet Displays
  • Floor Displays
  • Sidekick Displays
  • Endcap Displays
  • Other Types

Material Types Covered:

  • Glass
  • Corrugated Board
  • Metal
  • Plastic
  • Wood
  • Other Material Types

Styles Covered:

  • Permanent POP Displays
  • Temporary POP Displays

Applications Covered:

  • Automotive
  • Food & Beverage
  • Cosmetics & Personal Care
  • Pharmaceuticals
  • Home Furnishings
  • Electronics
  • Other Applications

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Application Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Point Of Sale Display Market, By Type

  • 5.1 Introduction
  • 5.2 Countertop Displays
  • 5.3 Pallet Displays
  • 5.4 Floor Displays
  • 5.5 Sidekick Displays
  • 5.6 Endcap Displays
  • 5.7 Other Types

6 Global Point Of Sale Display Market, By Material Type

  • 6.1 Introduction
  • 6.2 Glass
  • 6.3 Corrugated Board
  • 6.4 Metal
  • 6.5 Plastic
  • 6.6 Wood
  • 6.7 Other Material Types

7 Global Point Of Sale Display Market, By Style

  • 7.1 Introduction
  • 7.2 Permanent POP Displays
  • 7.3 Temporary POP Displays

8 Global Point Of Sale Display Market, By Application

  • 8.1 Introduction
  • 8.2 Automotive
  • 8.3 Food & Beverage
  • 8.4 Cosmetics & Personal Care
  • 8.5 Pharmaceuticals
  • 8.6 Home Furnishings
  • 8.7 Electronics
  • 8.8 Other Applications

9 Global Point Of Sale Display Market, By Geography

  • 9.1 Introduction
  • 9.2 North America
    • 9.2.1 US
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 Italy
    • 9.3.4 France
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 Japan
    • 9.4.2 China
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 New Zealand
    • 9.4.6 South Korea
    • 9.4.7 Rest of Asia Pacific
  • 9.5 South America
    • 9.5.1 Argentina
    • 9.5.2 Brazil
    • 9.5.3 Chile
    • 9.5.4 Rest of South America
  • 9.6 Middle East & Africa
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 Qatar
    • 9.6.4 South Africa
    • 9.6.5 Rest of Middle East & Africa

10 Key Developments

  • 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 10.2 Acquisitions & Mergers
  • 10.3 New Product Launch
  • 10.4 Expansions
  • 10.5 Other Key Strategies

11 Company Profiling

  • 11.1 Toshiba Corporation
  • 11.2 NEC Corporation
  • 11.3 Square Inc.
  • 11.4 Elo Touch Solutions Inc.
  • 11.5 LG Display
  • 11.6 Samsung Electronics
  • 11.7 Diebold Nixdorf Inc.
  • 11.8 NCR Corporation
  • 11.9 Fujitsu Limited
  • 11.10 Posiflex Technology Inc
  • 11.11 Dell Technologies Inc.
  • 11.12 Verifone Systems Inc.
  • 11.13 Panasonic Corporation
  • 11.14 Innolux Corporation