表紙：ミードの世界市場、2030年までの予測：タイプ別、パッケージ別、カテゴリー別、流通チャネル別、用途別、地域別の世界分析

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1372053

ミードの世界市場、2030年までの予測：タイプ別、パッケージ別、カテゴリー別、流通チャネル別、用途別、地域別の世界分析

Mead Market Forecasts to 2030 - Global Analysis By Type (Blends, Spices, Herbs and Fruits), Packaging (Bottles, Kegs and Cans ), Category,Distribution Channel, Application and By Geography

出版日: 2023年10月01日
発行: Stratistics Market Research Consulting
ページ情報: 英文 200+ Pages
納期: 2～3営業日

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概要

サンプル依頼リストに入れる

Stratistics MRCによると、世界のミード市場は2023年に4億3,320万米ドルを占め、2030年にはCAGR 10.4％で成長し、8億6,590万米ドルに達すると予測されています。

蜂蜜酒は、蜂蜜と水、時には様々な果物、スパイス、穀物、ホップなどを加えて発酵させたアルコール飲料です。アルコール度数は約8％から20％以上です。蜂蜜酒の特徴は、飲料中の発酵可能な糖分のほとんどが蜂蜜由来であることです。また、蜂蜜酒には優れた治癒作用があり、様々な物理的治療に用いられます。この製品は、そのプロバイオティクス効果により、心臓病、アレルギー、がん、胃腸障害など、いくつかの慢性疾患を予防するために使用される可能性があります。

クラフト飲料の動き

ミードの市場は、クラフト飲料のムーブメントによって成長し、ますます人気が高まっています。品質と職人技を重視するこのムーブメントの結果、従来の醸造方法でミードを少量生産するクラフトミードリーが登場しました。クラフトミーダリーは、創造性と探求を受け入れ、様々な種類の蜂蜜、果物、スパイス、植物を使用して、ユニークで最先端のミード風味を生み出しています。地域の農業を支援し、持続可能性を高めるため、近隣の養蜂家と協力することも多いです。また、地元産で持続可能な調達に重きを置いています。クラフトミードメーカーは、地域社会を巻き込み、消費者を啓蒙し、テイスティングイベントを開催することで、顧客層を拡大し、ミードが個性的で魅力的なクラフト飲料であることに関心を高めています。

製品のニッチ性

製品がニッチであることは大きな制約です。他のアルコール飲料ほど知名度も人気もないため、ミードの潜在顧客層は限られています。大衆に受け入れられていないため、マーケティング担当者は顧客ベースを拡大することに困難を感じるかもしれないです。さらに、ミード製造に必要な設備や知識は専門的なものであるため、高価になりやすく、新しい生産者には参入障壁となります。ミード生産者にとって、製品の品質と一貫性を保ちながら生産規模を拡大することは難しいです。さらに、アルコールの製造と販売に関する法律が地域によって異なるため、コンプライアンス上の課題から、ミードメーカーが様々な市場で事業を展開することが難しくなる可能性があります。

クラフトビールへの関心の高まり

ここ数年、クラフトビールへの関心が大きく高まっています。まず第一に、顧客はより本物で唯一無二の体験を求めており、クラフト飲料はその約束を果たしています。職人技、高品質の原料、小規模生産に重点を置くことで、大量生産された一般的な飲料とは一線を画しています。クラフト飲料はこうした価値観に忠実であることが多く、地元で生産された環境に優しい商品に対する消費者の評価も高まっています。また、ソーシャルメディアやオンライン・グループの人気も、愛好家が同じ関心を持つ人々と交流し、新製品について学んだり、情熱を共有したりすることを可能にする大きな要因となっています。全体として、クラフト飲料の人気は、質の高い仕上がり、本物志向、持続可能性、周囲との関わりを求める消費者の要求と関連しているといえます。

消費者の認知度の低さ

ミード消費者の認知度や理解度の低さは深刻な脅威です。無知や先入観から、多くの人が蜂蜜を発酵させて作るこの伝統的な飲料を試すことを躊躇しています。ミード市場は、ビール、ワイン、スピリッツなど他のアルコール飲料との競争にも直面しています。強力な流通網と熱心な顧客基盤があるため、ミードがこれらの確立された業界と棚スペースや市場シェアで競合するのは困難です。

COVID-19の影響

パブ、レストラン、テイスティング・ルームなど、様々な現場でのビジネスが、閉鎖や規制のために閉鎖を余儀なくされたため、発生当初は業界にとって課題となっています。こうした流通経路に大きく依存していたミードメーカーは、その後売上が大きく減少しました。しかし、パンデミックはミード業界に有利な効果ももたらしました。消費者が自宅で過ごす時間が増えたため、珍しいクラフトビールを見つけたいという消費者の関心が顕著に高まったのです。多くの消費者がインターネットショップや直販を利用してミードを購入したため、eコマースの選択肢や宅配オプションが増加しました。当時、オンライン上で強い存在感を示していたマーケティング担当者は、それを調整し、より多くの消費者にリーチすることができました。

予測期間中、バーセグメントが最大となる見込み

バーセグメントが最大のシェアを占めると推定されます。ミードを飲む最も人気のある場所のひとつはバーです。これは、ミードがストレートでもカクテルでも飲めるという事実によるものです。ミード・カクテルのレシピは多種多様で、誰もが好みのものを見つけることができます。バーテンダーはミード・ドリンクで創造性を表現することもできます。蜂蜜と水を発酵させるとアルコールが発生します。フルーツ、スパイス、ハーブ、穀物などを香料として使うこともできます。ミードは、かつて世界中の多くの文化で一般的な飲料であった後、復活しつつあります。

ハーブ分野は予測期間中に最も高いCAGRが見込まれる

ハーブ分野は予測期間中に有利な成長を遂げると予測されています。特徴的で美味しいミードタイプに対する顧客需要の高まりにより、ミード市場のハーブ分野は大幅な拡大が見られます。蜂蜜やフルーツをベースにした典型的な代替品以上の風味をミードに与えるために、ハーブが利用され、特徴的で香り高い特徴が付与されることが多いです。ラベンダー、ローズマリー、タイム、ミントのほか、レモングラスやセージなど、よりエキゾチックなものもあります。これらのハーブは、フローラルで爽やかなものから、アーシーでハーバルなものまで、様々な風味を持ち、様々な味覚にアピールします。

最大のシェアを占める地域

北米は、人口の増加、ライフスタイルの変化、個人の可処分所得の増加、イタリア料理への関心の高まり、タンパク質が豊富でクリーンラベルの食品消費の増加により、推定期間中最大の市場シェアを占めました。伝統的な蜂蜜酒は「ハニーワイン」として知られることもあるが、米国では最近、創作飲料運動に後押しされてルネッサンスが起きています。消費者は、甘口から辛口、スティルからスパークリングまで、ミードの多様な風味に惹かれており、その結果、より多くのミードメーカーが最先端の原料や製造技術を試しています。北米のミード市場は、歴史と革新の融合が特徴で、生産者にとっても消費者にとってもエキサイティングな新産業となっています。

CAGRが最も高い地域

欧州は予測期間中、収益性の高い成長が見込まれます。歴史的にミード生産の中心地であった欧州は、世界のミード産業において重要な地位を維持し続けています。英国では伝統的なミードが珍重され、現代的な嗜好にアピールするためにユニークな風味の組み合わせを試すクラフトミードメーカーが増えています。スウェーデンやデンマークを含むスカンジナビアには、ミードを飲んできた長い歴史があり、伝統的なミードを好む傾向が強いです。甘いミードを好むポーランドは、欧州有数のミード製造国として際立っています。さらに、欧州のミードメーカーは技術革新の先頭を走っており、より幅広い消費者層にアピールするため、地域の食材や最先端の手法を用いたミードを生産しています。その結果、欧州は伝統的なミードと近代的なミードの両方の主要な生産拠点であり続けており、この歴史的な飲料の魅力が現在も続いていることを浮き彫りにしています。

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企業プロファイル
- 追加市場企業の包括的プロファイリング（3社まで）
- 主要企業のSWOT分析（3社まで）
地域セグメンテーション
- 顧客の関心に応じた主要国の市場推計・予測・CAGR（注：フィージビリティチェックによる）
競合ベンチマーキング
- 製品ポートフォリオ、地理的プレゼンス、戦略的提携に基づく主要企業のベンチマーキング

北米
- 米国
- カナダ
- メキシコ
欧州
- ドイツ
- 英国
- イタリア
- フランス
- スペイン
- その他の欧州
アジア太平洋
- 日本
- 中国
- インド
- オーストラリア
- ニュージーランド
- 韓国
- その他のアジア太平洋
南米
- アルゼンチン
- ブラジル
- チリ
- その他の南米
中東・アフリカ
- サウジアラビア
- アラブ首長国連邦
- カタール
- 南アフリカ
- その他の中東・アフリカ

第10章主な発展

契約、パートナーシップ、コラボレーション、合弁事業
買収と合併
新製品の発売
事業拡大
その他の主要戦略

第11章企業プロファイル

Bunratty
Charm City Meadworks
Nektarmeadery
Redstone Meadery
Schramm's Mead
PasiekaJaros
Moonlight Meadery
Meadery of the Rockies
Superstition Meadery
Sky River Mead
Dutch Gold Honey
Hidden Legend Winery
Earle Estates Meadery
Rabbit's Foot Meadery
Wild Blossom Meadery & Winery

図表

List of Tables

Table 1 Global Mead Market Outlook, By Region (2021-2030) ($MN)
Table 2 Global Mead Market Outlook, By Type (2021-2030) ($MN)
Table 3 Global Mead Market Outlook, By Blends (2021-2030) ($MN)
Table 4 Global Mead Market Outlook, By Spices (2021-2030) ($MN)
Table 5 Global Mead Market Outlook, By Herbs (2021-2030) ($MN)
Table 6 Global Mead Market Outlook, By Fruits (2021-2030) ($MN)
Table 7 Global Mead Market Outlook, By Packaging (2021-2030) ($MN)
Table 8 Global Mead Market Outlook, By Bottles (2021-2030) ($MN)
Table 9 Global Mead Market Outlook, By Kegs (2021-2030) ($MN)
Table 10 Global Mead Market Outlook, By Cans (2021-2030) ($MN)
Table 11 Global Mead Market Outlook, By Category (2021-2030) ($MN)
Table 12 Global Mead Market Outlook, By Conventional (2021-2030) ($MN)
Table 13 Global Mead Market Outlook, By Organic (2021-2030) ($MN)
Table 14 Global Mead Market Outlook, By Distribution Channel (2021-2030) ($MN)
Table 15 Global Mead Market Outlook, By Offline (2021-2030) ($MN)
Table 16 Global Mead Market Outlook, By Online (2021-2030) ($MN)
Table 17 Global Mead Market Outlook, By Application (2021-2030) ($MN)
Table 18 Global Mead Market Outlook, By Supermarket (2021-2030) ($MN)
Table 19 Global Mead Market Outlook, By Convenience Store (2021-2030) ($MN)
Table 20 Global Mead Market Outlook, By Bars (2021-2030) ($MN)
Table 21 Global Mead Market Outlook, By Hypermarket (2021-2030) ($MN)
Table 22 Global Mead Market Outlook, By Online Sales (2021-2030) ($MN)
Table 23 Global Mead Market Outlook, By Restaurants (2021-2030) ($MN)
Table 24 Global Mead Market Outlook, By Other Applications (2021-2030) ($MN)
Table 25 North America Mead Market Outlook, By Country (2021-2030) ($MN)
Table 26 North America Mead Market Outlook, By Type (2021-2030) ($MN)
Table 27 North America Mead Market Outlook, By Blends (2021-2030) ($MN)
Table 28 North America Mead Market Outlook, By Spices (2021-2030) ($MN)
Table 29 North America Mead Market Outlook, By Herbs (2021-2030) ($MN)
Table 30 North America Mead Market Outlook, By Fruits (2021-2030) ($MN)
Table 31 North America Mead Market Outlook, By Packaging (2021-2030) ($MN)
Table 32 North America Mead Market Outlook, By Bottles (2021-2030) ($MN)
Table 33 North America Mead Market Outlook, By Kegs (2021-2030) ($MN)
Table 34 North America Mead Market Outlook, By Cans (2021-2030) ($MN)
Table 35 North America Mead Market Outlook, By Category (2021-2030) ($MN)
Table 36 North America Mead Market Outlook, By Conventional (2021-2030) ($MN)
Table 37 North America Mead Market Outlook, By Organic (2021-2030) ($MN)
Table 38 North America Mead Market Outlook, By Distribution Channel (2021-2030) ($MN)
Table 39 North America Mead Market Outlook, By Offline (2021-2030) ($MN)
Table 40 North America Mead Market Outlook, By Online (2021-2030) ($MN)
Table 41 North America Mead Market Outlook, By Application (2021-2030) ($MN)
Table 42 North America Mead Market Outlook, By Supermarket (2021-2030) ($MN)
Table 43 North America Mead Market Outlook, By Convenience Store (2021-2030) ($MN)
Table 44 North America Mead Market Outlook, By Bars (2021-2030) ($MN)
Table 45 North America Mead Market Outlook, By Hypermarket (2021-2030) ($MN)
Table 46 North America Mead Market Outlook, By Online Sales (2021-2030) ($MN)
Table 47 North America Mead Market Outlook, By Restaurants (2021-2030) ($MN)
Table 48 North America Mead Market Outlook, By Other Applications (2021-2030) ($MN)
Table 49 Europe Mead Market Outlook, By Country (2021-2030) ($MN)
Table 50 Europe Mead Market Outlook, By Type (2021-2030) ($MN)
Table 51 Europe Mead Market Outlook, By Blends (2021-2030) ($MN)
Table 52 Europe Mead Market Outlook, By Spices (2021-2030) ($MN)
Table 53 Europe Mead Market Outlook, By Herbs (2021-2030) ($MN)
Table 54 Europe Mead Market Outlook, By Fruits (2021-2030) ($MN)
Table 55 Europe Mead Market Outlook, By Packaging (2021-2030) ($MN)
Table 56 Europe Mead Market Outlook, By Bottles (2021-2030) ($MN)
Table 57 Europe Mead Market Outlook, By Kegs (2021-2030) ($MN)
Table 58 Europe Mead Market Outlook, By Cans (2021-2030) ($MN)
Table 59 Europe Mead Market Outlook, By Category (2021-2030) ($MN)
Table 60 Europe Mead Market Outlook, By Conventional (2021-2030) ($MN)
Table 61 Europe Mead Market Outlook, By Organic (2021-2030) ($MN)
Table 62 Europe Mead Market Outlook, By Distribution Channel (2021-2030) ($MN)
Table 63 Europe Mead Market Outlook, By Offline (2021-2030) ($MN)
Table 64 Europe Mead Market Outlook, By Online (2021-2030) ($MN)
Table 65 Europe Mead Market Outlook, By Application (2021-2030) ($MN)
Table 66 Europe Mead Market Outlook, By Supermarket (2021-2030) ($MN)
Table 67 Europe Mead Market Outlook, By Convenience Store (2021-2030) ($MN)
Table 68 Europe Mead Market Outlook, By Bars (2021-2030) ($MN)
Table 69 Europe Mead Market Outlook, By Hypermarket (2021-2030) ($MN)
Table 70 Europe Mead Market Outlook, By Online Sales (2021-2030) ($MN)
Table 71 Europe Mead Market Outlook, By Restaurants (2021-2030) ($MN)
Table 72 Europe Mead Market Outlook, By Other Applications (2021-2030) ($MN)
Table 73 Asia Pacific Mead Market Outlook, By Country (2021-2030) ($MN)
Table 74 Asia Pacific Mead Market Outlook, By Type (2021-2030) ($MN)
Table 75 Asia Pacific Mead Market Outlook, By Blends (2021-2030) ($MN)
Table 76 Asia Pacific Mead Market Outlook, By Spices (2021-2030) ($MN)
Table 77 Asia Pacific Mead Market Outlook, By Herbs (2021-2030) ($MN)
Table 78 Asia Pacific Mead Market Outlook, By Fruits (2021-2030) ($MN)
Table 79 Asia Pacific Mead Market Outlook, By Packaging (2021-2030) ($MN)
Table 80 Asia Pacific Mead Market Outlook, By Bottles (2021-2030) ($MN)
Table 81 Asia Pacific Mead Market Outlook, By Kegs (2021-2030) ($MN)
Table 82 Asia Pacific Mead Market Outlook, By Cans (2021-2030) ($MN)
Table 83 Asia Pacific Mead Market Outlook, By Category (2021-2030) ($MN)
Table 84 Asia Pacific Mead Market Outlook, By Conventional (2021-2030) ($MN)
Table 85 Asia Pacific Mead Market Outlook, By Organic (2021-2030) ($MN)
Table 86 Asia Pacific Mead Market Outlook, By Distribution Channel (2021-2030) ($MN)
Table 87 Asia Pacific Mead Market Outlook, By Offline (2021-2030) ($MN)
Table 88 Asia Pacific Mead Market Outlook, By Online (2021-2030) ($MN)
Table 89 Asia Pacific Mead Market Outlook, By Application (2021-2030) ($MN)
Table 90 Asia Pacific Mead Market Outlook, By Supermarket (2021-2030) ($MN)
Table 91 Asia Pacific Mead Market Outlook, By Convenience Store (2021-2030) ($MN)
Table 92 Asia Pacific Mead Market Outlook, By Bars (2021-2030) ($MN)
Table 93 Asia Pacific Mead Market Outlook, By Hypermarket (2021-2030) ($MN)
Table 94 Asia Pacific Mead Market Outlook, By Online Sales (2021-2030) ($MN)
Table 95 Asia Pacific Mead Market Outlook, By Restaurants (2021-2030) ($MN)
Table 96 Asia Pacific Mead Market Outlook, By Other Applications (2021-2030) ($MN)
Table 97 South America Mead Market Outlook, By Country (2021-2030) ($MN)
Table 98 South America Mead Market Outlook, By Type (2021-2030) ($MN)
Table 99 South America Mead Market Outlook, By Blends (2021-2030) ($MN)
Table 100 South America Mead Market Outlook, By Spices (2021-2030) ($MN)
Table 101 South America Mead Market Outlook, By Herbs (2021-2030) ($MN)
Table 102 South America Mead Market Outlook, By Fruits (2021-2030) ($MN)
Table 103 South America Mead Market Outlook, By Packaging (2021-2030) ($MN)
Table 104 South America Mead Market Outlook, By Bottles (2021-2030) ($MN)
Table 105 South America Mead Market Outlook, By Kegs (2021-2030) ($MN)
Table 106 South America Mead Market Outlook, By Cans (2021-2030) ($MN)
Table 107 South America Mead Market Outlook, By Category (2021-2030) ($MN)
Table 108 South America Mead Market Outlook, By Conventional (2021-2030) ($MN)
Table 109 South America Mead Market Outlook, By Organic (2021-2030) ($MN)
Table 110 South America Mead Market Outlook, By Distribution Channel (2021-2030) ($MN)
Table 111 South America Mead Market Outlook, By Offline (2021-2030) ($MN)
Table 112 South America Mead Market Outlook, By Online (2021-2030) ($MN)
Table 113 South America Mead Market Outlook, By Application (2021-2030) ($MN)
Table 114 South America Mead Market Outlook, By Supermarket (2021-2030) ($MN)
Table 115 South America Mead Market Outlook, By Convenience Store (2021-2030) ($MN)
Table 116 South America Mead Market Outlook, By Bars (2021-2030) ($MN)
Table 117 South America Mead Market Outlook, By Hypermarket (2021-2030) ($MN)
Table 118 South America Mead Market Outlook, By Online Sales (2021-2030) ($MN)
Table 119 South America Mead Market Outlook, By Restaurants (2021-2030) ($MN)
Table 120 South America Mead Market Outlook, By Other Applications (2021-2030) ($MN)
Table 121 Middle East & Africa Mead Market Outlook, By Country (2021-2030) ($MN)
Table 122 Middle East & Africa Mead Market Outlook, By Type (2021-2030) ($MN)
Table 123 Middle East & Africa Mead Market Outlook, By Blends (2021-2030) ($MN)
Table 124 Middle East & Africa Mead Market Outlook, By Spices (2021-2030) ($MN)
Table 125 Middle East & Africa Mead Market Outlook, By Herbs (2021-2030) ($MN)
Table 126 Middle East & Africa Mead Market Outlook, By Fruits (2021-2030) ($MN)
Table 127 Middle East & Africa Mead Market Outlook, By Packaging (2021-2030) ($MN)
Table 128 Middle East & Africa Mead Market Outlook, By Bottles (2021-2030) ($MN)
Table 129 Middle East & Africa Mead Market Outlook, By Kegs (2021-2030) ($MN)
Table 130 Middle East & Africa Mead Market Outlook, By Cans (2021-2030) ($MN)
Table 131 Middle East & Africa Mead Market Outlook, By Category (2021-2030) ($MN)
Table 132 Middle East & Africa Mead Market Outlook, By Conventional (2021-2030) ($MN)
Table 133 Middle East & Africa Mead Market Outlook, By Organic (2021-2030) ($MN)
Table 134 Middle East & Africa Mead Market Outlook, By Distribution Channel (2021-2030) ($MN)
Table 135 Middle East & Africa Mead Market Outlook, By Offline (2021-2030) ($MN)
Table 136 Middle East & Africa Mead Market Outlook, By Online (2021-2030) ($MN)
Table 137 Middle East & Africa Mead Market Outlook, By Application (2021-2030) ($MN)
Table 138 Middle East & Africa Mead Market Outlook, By Supermarket (2021-2030) ($MN)
Table 139 Middle East & Africa Mead Market Outlook, By Convenience Store (2021-2030) ($MN)
Table 140 Middle East & Africa Mead Market Outlook, By Bars (2021-2030) ($MN)
Table 141 Middle East & Africa Mead Market Outlook, By Hypermarket (2021-2030) ($MN)
Table 142 Middle East & Africa Mead Market Outlook, By Online Sales (2021-2030) ($MN)
Table 143 Middle East & Africa Mead Market Outlook, By Restaurants (2021-2030) ($MN)
Table 144 Middle East & Africa Mead Market Outlook, By Other Applications (2021-2030) ($MN)

Product Code: SMRC24109

According to Stratistics MRC, the Global Mead Market is accounted for $433.2 million in 2023 and is expected to reach $865.9 million by 2030 growing at a CAGR of 10.4% during the forecast period. Mead is an alcoholic beverage created by fermenting honey with water, sometimes with various fruits, spices, grains, or hops. The alcoholic content ranges from about 8% to more than 20%. The defining characteristic of mead is that most of the fermentable sugars in beverages are derived from honey. The mead also has an excellent healing property and is used in various physical treatments. The product could be used to safeguard several chronic diseases, such as heart disease, allergies, cancer, and gastrointestinal disorders, owing to its probiotic effect.

Market Dynamics:

Driver:

Movement for craft beverages

The market for mead has grown and become increasingly popular because of the craft beverage movement. Craft meaderies that manufacture mead in small quantities using conventional brewing methods have emerged as a result of this movement's strong emphasis on quality and artisanal manufacturing. Craft meaderies have embraced creativity and exploration, using various honey kinds, fruits, spices, and botanicals to produce mead flavours that are unique and cutting-edge. In order to support regional agriculture and advance sustainability, they frequently work with nearby beekeepers. They also place a high priority on local and sustainable procurement. Craft meaderies have broadened their clientele and sparked more interest in mead as a distinctive and enticing craft beverage by engaging the community, educating consumers, and hosting tasting events.

Restraint:

Niche nature of the product

The fact that the product is niche is a big constraint. Mead's potential client base is limited because it is not as well-known or popular as other alcoholic beverages. Because of their lack of popular acceptance, marketers may find it challenging to grow their customer base. Furthermore, the equipment and knowledge needed for mead production are specialised, which can be expensive and present entrance barriers for new producers. For mead producers, scaling up production while preserving product quality and consistency can be difficult. Additionally, regional variations in the laws governing the manufacture and sale of alcohol might make it difficult for meaderies to operate in various markets because of compliance challenges.

Opportunity:

Rising interest in craft beverages

Interest in craft beverages has increased significantly over the past few years, thanks to a number of causes. First off, customers are looking for more genuine and one-of-a-kind experiences, and craft beverages deliver on that promise. By putting a focus on artisanal techniques, high-quality ingredients, or small-scale production, they offer a change from mass-produced, generic drinks. Craft beverages often adhere to these values, and there has also been an increase in consumer appreciation for locally produced and environmentally friendly goods. The popularity of social media and online groups has also been a major factor because they enable enthusiasts to interact with others who share their interests, learn about new products, and share their passion. Overall, the popularity of craft beverages can be related to consumers' demand for quality workmanship, authenticity, sustainability, and involvement in their surroundings.

Threat:

Limited consumer awareness

The low level of mead consumer awareness and comprehension is a serious threat. Due to ignorance or preconceived notions, many people hesitate to try this traditional beverage that is created from fermented honey. The mead market faces competition from other alcoholic beverages like beer, wine, and spirits as well. It is challenging for Mead to compete with these well-established industries for shelf space and market share due to their strong distribution networks and dedicated customer bases.

COVID-19 Impact

Since various on-site businesses, including pubs, restaurants, and tasting rooms, were forced to close due to lockdowns and regulations, the outbreak initially caused challenges for the industry. Meaderies that heavily relied on these channels for distribution subsequently witnessed a major decline in sales. However, the pandemic also had some advantageous effects on the mead industry. Due to consumers spending more time at home, there was a noticeable rise in consumer interest in finding uncommon and craft beverages. Many consumers used internet shops and direct-to-consumer sales to purchase mead, which led to a growth in e-commerce options and home delivery options. Marketers who had a strong online presence at the time were able to adjust and reach a wider audience.

The bars segment is expected to be the largest during the forecast period

The bars segment is estimated to hold the largest share. One of the most popular places to drink mead is in bars. This is due to the fact that mead can be consumed either straight or in cocktails. There are many different mead cocktail recipes, so everyone can find something they like. With their mead drinks, bartenders can also express their creativity. Alcohol is generated when honey and water are fermented to make mead. Fruits, spices, herbs, or cereals can all be used as flavourings. Mead is making resurgence after formerly being a common beverage in many cultures around the world.

The herbs segment is expected to have the highest CAGR during the forecast period

The herbs segment is anticipated to have lucrative growth during the forecast period, due to rising customer demand for distinctive and tasty mead types, the herb area of the mead market has seen substantial expansion. In order to give mead a flavour profile that goes beyond the typical honey and fruit-based alternatives, herbs are utilized to impart a distinctive and often fragrant character. Lavender, rosemary, thyme, and mint, as well as more exotic options like lemongrass and sage, are just a few of the herbs that meaderies and other craft producers are experimenting with. These herbal infusions have a varied flavour profile that can range from floral and refreshing to earthy and herbal, appealing to an array of palates.

Region with largest share:

North America commanded the largest market share during the extrapolated period due to a growing population, escalating lifestyle changes, rising personal disposable money, increased interest in Italian cuisine, and rising protein-rich, clean-label food product consumption. Traditional mead, sometimes known as "honey wine," has recently seen a renaissance in the US, driven by the creative beverage movement. Consumers are drawn to the variety of flavours in mead, which range from sweet to dry and still to sparkling, and more meaderies are experimenting with cutting-edge ingredients and production techniques as a result. The market for mead in North America is distinguished by a fusion of history and innovation, making it an exciting new industry for both producers and consumers.

Region with highest CAGR:

Europe is expected to witness profitable growth over the projection period. Europe, historically the hub of mead production, continues to maintain a significant position in the world mead industry. Traditional meads are prized in the United Kingdom, and an increasing number of craft meaderies are experimenting with unique flavour combinations to appeal to contemporary preferences. Scandinavia, which includes nations like Sweden and Denmark, has a long history of drinking mead and has a strong preference for traditional meads. With a taste for sweet meads, Poland stands out as one of Europe's largest mead makers. Furthermore, European meaderies are leading the way in innovation, producing meads that use regional ingredients and cutting-edge methods to appeal to a wider consumer base. As a result, Europe continues to be a major centre for both traditional and modern mead production, highlighting the ongoing attractiveness of this historic beverage.

Key players in the market:

Some of the key players in the Mead Market include: Bunratty, Charm City Mead works, Nektarmeadery, Redstone Meadery, Schramm's Mead, PasiekaJaros, Moonlight Meadery, Meadery of the Rockies, Superstition Meadery, Sky River Mead, Dutch Gold Honey, Hidden Legend Winery, Earle Estates Meadery, Rabbit's Foot Meadery, Wild Blossom Meadery & Winery and Hill Zill Wines Pvt. Ltd.

Key Developments:

In May 2022, Moonshine Meadery brings 'Hopped Mead' and their brand-new, pure and superior quality honey 'Sidr Honey' to Goa. Moonshine Meadery brings 'Hopped Mead' and their brand-new, pure and superior quality honey 'Sidr Honey' to Goa.

In March 2022, Hill Zill Wines Pvt. Ltd., the manufacturer of Fruzzante, one-of-its-kind sparkling alcoholic beverage, has now launched its premium honey mead brand called Arka. Arka is made from honey extracted from beehives that is then fermented and presented as mead, a drink which has been mentioned in ancient scriptures dating back to 100 BC.

Types Covered:

Blends
Spices
Herbs
Fruits

Packagings Covered:

Bottles
Kegs
Cans

Categories Covered:

Conventional
Organic

Distribution Channels Covered:

Offline
Online

Applications Covered:

Supermarket
Convenience Store
Bars
Hypermarket
Online Sales
Restaurants
Other Applications

Regions Covered:

North America
- US
- Canada
- Mexico
Europe
- Germany
- UK
- Italy
- France
- Spain
- Rest of Europe
Asia Pacific
- Japan
- China
- India
- Australia
- New Zealand
- South Korea
- Rest of Asia Pacific
South America
- Argentina
- Brazil
- Chile
- Rest of South America
Middle East & Africa
- Saudi Arabia
- UAE
- Qatar
- South Africa
- Rest of Middle East & Africa

What our report offers:

Market share assessments for the regional and country-level segments
Strategic recommendations for the new entrants
Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
Strategic recommendations in key business segments based on the market estimations
Competitive landscaping mapping the key common trends
Company profiling with detailed strategies, financials, and recent developments
Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

Company Profiling
- Comprehensive profiling of additional market players (up to 3)
- SWOT Analysis of key players (up to 3)
Regional Segmentation
- Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
Competitive Benchmarking
- Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

1 Executive Summary

2 Preface

2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
- 2.4.1 Data Mining
- 2.4.2 Data Analysis
- 2.4.3 Data Validation
- 2.4.4 Research Approach
2.5 Research Sources
- 2.5.1 Primary Research Sources
- 2.5.2 Secondary Research Sources
- 2.5.3 Assumptions

3 Market Trend Analysis

3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19

4 Porters Five Force Analysis

4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Mead Market, By Type

5.1 Introduction
5.2 Blends
5.3 Spices
5.4 Herbs
5.5 Fruits

6 Global Mead Market, By Packaging

6.1 Introduction
6.2 Bottles
6.3 Kegs
6.4 Cans

7 Global Mead Market, By Category

7.1 Introduction
7.2 Conventional
7.3 Organic

8 Global Mead Market, By Distribution Channel

8.1 Introduction
8.2 Offline
8.3 Online

8 Global Mead Market, By Application

8.1 Introduction
8.2 Supermarket
8.3 Convenience Store
8.4 Bars
8.5 Hypermarket
8.6 Online Sales
8.7 Restaurants
8.8 Other Applications

9 Global Mead Market, By Geography

9.1 Introduction
9.2 North America
- 9.2.1 US
- 9.2.2 Canada
- 9.2.3 Mexico
9.3 Europe
- 9.3.1 Germany
- 9.3.2 UK
- 9.3.3 Italy
- 9.3.4 France
- 9.3.5 Spain
- 9.3.6 Rest of Europe
9.4 Asia Pacific
- 9.4.1 Japan
- 9.4.2 China
- 9.4.3 India
- 9.4.4 Australia
- 9.4.5 New Zealand
- 9.4.6 South Korea
- 9.4.7 Rest of Asia Pacific
9.5 South America
- 9.5.1 Argentina
- 9.5.2 Brazil
- 9.5.3 Chile
- 9.5.4 Rest of South America
9.6 Middle East & Africa
- 9.6.1 Saudi Arabia
- 9.6.2 UAE
- 9.6.3 Qatar
- 9.6.4 South Africa
- 9.6.5 Rest of Middle East & Africa

10 Key Developments

10.1 Agreements, Partnerships, Collaborations and Joint Ventures
10.2 Acquisitions & Mergers
10.3 New Product Launch
10.4 Expansions
10.5 Other Key Strategies

11 Company Profiling

11.1 Bunratty
11.2 Charm City Meadworks
11.3 Nektarmeadery
11.4 Redstone Meadery
11.5 Schramm's Mead
11.6 PasiekaJaros
11.7 Moonlight Meadery
11.8 Meadery of the Rockies
11.9 Superstition Meadery
11.10 Sky River Mead
11.11 Dutch Gold Honey
11.12 Hidden Legend Winery
11.13 Earle Estates Meadery
11.14 Rabbit's Foot Meadery
11.15 Wild Blossom Meadery & Winery

ミードの世界市場、2030年までの予測：タイプ別、パッケージ別、カテゴリー別、流通チャネル別、用途別、地域別の世界分析

Mead Market Forecasts to 2030 - Global Analysis By Type (Blends, Spices, Herbs and Fruits), Packaging (Bottles, Kegs and Cans ), Category,Distribution Channel, Application and By Geography

クラフト飲料の動き

製品のニッチ性

クラフトビールへの関心の高まり

消費者の認知度の低さ

COVID-19の影響

予測期間中、バーセグメントが最大となる見込み

ハーブ分野は予測期間中に最も高いCAGRが見込まれる

最大のシェアを占める地域

CAGRが最も高い地域

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目次

第1章 エグゼクティブサマリー

第2章 序文

第3章 市場動向分析

第4章 ポーターのファイブフォース分析

第5章 世界のミード市場：タイプ別

第6章 世界のミード市場：パッケージ別

第7章 世界のミード市場：カテゴリー別

第8章 世界のミード市場：流通チャネル別

第8章 世界のミード市場：用途別

第9章 世界のミード市場：地域別

第10章 主な発展

第11章 企業プロファイル