ダートバイク市場規模、シェア、成長分析、バイクタイプ別、推進力タイプ別、エンジン容量別、用途別、地域別-2025年～2032年産業予測

ダートバイクの世界市場規模は、2023年に95億米ドルと評価され、予測期間（2025年～2032年）のCAGRは5.5％で成長し、2024年の100億2,000万米ドルから2032年には153億8,000万米ドルに成長する見通しです。

ダートバイク市場は、スポーツやレクリエーション活動への関心の高まりに後押しされ、力強い成長を遂げています。愛好家は、オフロードバイクがもたらす冒険を楽しんでいます。持続可能な選択肢を求める需要の高まりに対応するため、メーカーは厳しい排ガス規制に適合する電動モデルやハイブリッドモデルなど、環境に優しいダートバイクの革新を進めています。この動向は、入手可能性を拡大すると同時に、世界の環境問題への取り組みを支援しています。さらに、YouTubeやInstagramのようなプラットフォームでのモトブログの急増は、冒険志向のダートバイクの需要を促進しています。ライダーは現在、頑丈な構造、優れたオフロード性能、多様な地形を探索するための長距離性能を提供するモデルに傾倒しています。このシフトは、初心者に対応するだけでなく、環境に配慮した選択肢を求める経験豊富なライダーにもアピールしています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• 規制情勢
• ケーススタディ
• 技術分析
• 顧客と購買基準の分析

ダートバイク市場規模：バイクタイプ別& CAGR（2025年～2032年）

• 市場概要
• モトクロス
• エンデューロ
• トレイル
• デュアルスポーツ
• その他

ダートバイク市場規模：推進力タイプ別& CAGR（2025年～2032年）

• 市場概要
• 内燃機関（ICE）
  • 2ストローク
  • 4ストローク
• 電気

ダートバイク市場規模：エンジン容量別& CAGR（2025年～2032年）

• 市場概要
• 125cc未満
• 125～250cc
• 251～500cc
• 500cc以上

ダートバイク市場規模：用途別& CAGR（2025年～2032年）

• 市場概要
• レクリエーション
• プロレース
• 防衛
• その他

ダートバイク市場規模& CAGR（2025年～2032年）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他の欧州
• アジア太平洋
  • 中国
  • インド
  • 日本
  • 韓国
  • その他のアジア太平洋
• ラテンアメリカ
  • ブラジル
  • その他のラテンアメリカ
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他の中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022年～2024年）

主要企業プロファイル

• KTM AG（Austria）
• Honda Motor Co., Ltd.（Japan）
• Yamaha Motor Co., Ltd.（Japan）
• Suzuki Motor Corporation（Japan）
• Kawasaki Heavy Industries, Ltd.（Japan）
• Husqvarna Motorcycles GmbH（Austria）
• Betamotor S.p.A.（Italy）
• Sherco（France）
• GasGas Motorcycles（Spain）
• TM Racing（Italy）
• Rieju S.A.（Spain）
• AJP Motos（Portugal）
• Fantic Motor（Italy）
• Kymco（Taiwan）
• Bultaco Motors（Spain）
• Christini Technologies, Inc.（U.S.）
• Cobra Moto（U.S.）
• SSR Motorsports（China）
• Thumpstar（Australia）

結論と提言

Global Dirt Bike Market size was valued at USD 9.5 billion in 2023 and is poised to grow from USD 10.02 billion in 2024 to USD 15.38 billion by 2032, growing at a CAGR of 5.5% during the forecast period (2025-2032).

The dirt bike market is witnessing robust growth, fueled by an increasing interest in sports and recreational activities. Enthusiasts are embracing off-road biking for the adventure it provides. To meet rising demand for sustainable options, manufacturers are innovating with eco-friendly dirt bikes, including electric and hybrid models that comply with stringent emission regulations. This trend supports global environmental initiatives while expanding availability. Furthermore, the surge of moto-vlogging on platforms like YouTube and Instagram is driving demand for adventure-oriented dirt bikes. Riders are now inclined towards models that offer rugged construction, excellent off-road capabilities, and long-range performance for exploring diverse terrains. This shift not only accommodates beginners but also appeals to experienced riders seeking environmentally responsible alternatives.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Dirt Bike market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Dirt Bike Market Segments Analysis

Global Dirt Bike Market is segmented by Bike Type, Propulsion Type, Engine Capacity, Application and region. Based on Bike Type, the market is segmented into Motocross, Enduro, Trail, Dual Sport and Others. Based on Propulsion Type, the market is segmented into Internal Combustion Engine (ICE) and Electric. Based on Engine Capacity, the market is segmented into Less than 125 cc, 125-250 cc, 251-500 cc and Above 500 cc. Based on Application, the market is segmented into Recreational, Professional Racing, Defense and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Dirt Bike Market

The Global Dirt Bike market is being significantly influenced by the advancements in artificial intelligence, which is transforming performance capabilities. AI technology allows for real-time modifications to the bike's suspension, traction, and power delivery, tailoring the riding experience to both the rider's behavior and the specific terrain. This intelligence automatically fine-tunes the bike's responsiveness, resulting in enhanced handling, stability, and overall efficiency. Manufacturers are dedicating substantial resources to develop AI-enhanced control systems aimed at improving ride quality, minimizing energy expenditure, and prolonging the lifespan of dirt bikes, showcasing the industry's commitment to innovation in this space.

Restraints in the Global Dirt Bike Market

The global dirt bike market faces significant constraints due to the high production costs associated with the incorporation of AI technologies. The integration of AI-driven sensors, machine learning algorithms, and real-time processing units necessitates considerable investment, resulting in elevated prices that may deter the average consumer. As a result, these high initial costs present obstacles to broader market acceptance, especially in regions where consumers are particularly sensitive to pricing. This trend could limit the expansion of AI-enhanced dirt bikes and hinder their penetration into more budget-conscious markets, ultimately affecting overall sales and market growth potential.

Market Trends of the Global Dirt Bike Market

The global dirt bike market is witnessing a transformative trend with the integration of AI-powered safety and assistance systems, significantly enhancing rider safety and experience. Innovations such as predictive crash detection, automated emergency braking, and intelligent traction control are becoming standard features, appealing to a wide demographic from professional riders to beginners. These advanced AI systems can assess terrain and identify hazards in real-time, subsequently optimizing bike performance to avert accidents. As manufacturers increasingly prioritize these smart features, the market is set to grow, making off-road biking more accessible and attracting a new generation of enthusiasts focused on safety and performance.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Analysis
• Customer & Buying Criteria Analysis

Global Dirt Bike Market Size by Bike Type & CAGR (2025-2032)

• Market Overview
• Motocross
• Enduro
• Trail
• Dual Sport
• Others

Global Dirt Bike Market Size by Propulsion Type & CAGR (2025-2032)

• Market Overview
• Internal Combustion Engine (ICE)
  • 2-Stroke
  • 4-Stroke
• Electric

Global Dirt Bike Market Size by Engine Capacity & CAGR (2025-2032)

• Market Overview
• Less than 125 cc
• 125-250 cc
• 251-500 cc
• Above 500 cc

Global Dirt Bike Market Size by Application & CAGR (2025-2032)

• Market Overview
• Recreational
• Professional Racing
• Defense
• Others

Global Dirt Bike Market Size & CAGR (2025-2032)

• North America (Bike Type, Propulsion Type, Engine Capacity, Application)
  • US
  • Canada
• Europe (Bike Type, Propulsion Type, Engine Capacity, Application)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Bike Type, Propulsion Type, Engine Capacity, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Bike Type, Propulsion Type, Engine Capacity, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Bike Type, Propulsion Type, Engine Capacity, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• KTM AG (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Honda Motor Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yamaha Motor Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Suzuki Motor Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kawasaki Heavy Industries, Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Husqvarna Motorcycles GmbH (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Betamotor S.p.A. (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sherco (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GasGas Motorcycles (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TM Racing (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rieju S.A. (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AJP Motos (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fantic Motor (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kymco (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bultaco Motors (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Christini Technologies, Inc. (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cobra Moto (U.S.)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SSR Motorsports (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Thumpstar (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations