スプレッドの市場規模、シェア、成長分析：製品別、流通チャネル別、地域別 - 産業予測 2025～2032年

スプレッド市場規模は2023年に786億米ドルとなり、予測期間（2025～2032年）のCAGRは6.4%で、2024年の836億3,000万米ドルから2032年には1,373億7,000万米ドルに成長する見通しです。

世界のスプレッド市場は、多忙なライフスタイルや仕事のストレス増加による、便利ですぐに食べられる（RTE）オプションへの需要に後押しされ、力強い成長を遂げています。西洋料理の人気上昇とFMCG（ファストムービング・コンシューマー・グッズ）セクターもこの拡大を後押ししています。消費者は、スパイシーなアボカドやチポトレのようなユニークなバリエーションを含む、風味豊かで多様なスプレッドを求めるようになっており、風味探求への関心を高めています。Jifの低糖質ピーナッツバター＆チョコレートフレーバースプレッドや、セント・ダルフォアのシェフ監修フレーバー付きスーパーフルーツシリーズなどのイノベーションは、豊かな味を維持しながら健康志向の消費者に対応しています。こうした製品がさまざまな小売チャネルで入手できるようになったことと、天然素材やオーガニック素材への嗜好の高まりが相まって、業界の投資家にとって有利な機会が生まれています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ

スプレッド市場規模：製品別

• 市場概要
• バター/チーズ
• フルーツスプレッド
• チョコレートとナッツ
• その他

スプレッド市場規模：流通チャネル別

• 市場概要
• スーパーマーケットとハイパーマーケット
• コンビニエンスストア
• 専門店
• オンライン
• その他

スプレッド市場規模

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022～2024年）

主要企業プロファイル

• The J.M. Smucker Company（US）
• Unilever（UK）
• Ferrero Group（Italy）
• Nestle S.A.（Switzerland）
• Conagra Brands, Inc.（US）
• Kraft Heinz Company（US）
• B&G Foods, Inc.（US）
• St. Dalfour（France）
• Mars, Incorporated（US）
• Premier Foods plc（UK）
• Andros Group（France）
• Hormel Foods Corporation（US）
• Wilkin & Sons Ltd.（UK）
• Wellness Foods Ltd.（UK）
• Crofter's Organic（Canada）

結論と提言

Spreads Market size was valued at USD 78.6 billion in 2023 and is poised to grow from USD 83.63 billion in 2024 to USD 137.37 billion by 2032, growing at a CAGR of 6.4% during the forecast period (2025-2032).

The global spreads market is experiencing robust growth, propelled by the demand for convenient, ready-to-eat (RTE) options due to busy lifestyles and increased work stress. The rising popularity of western cuisines and the fast-moving consumer goods (FMCG) sector are also fostering this expansion. Consumers are increasingly seeking flavorful and diverse spreads, including unique variants like spicy avocado and chipotle, enhancing the interest in flavor exploration. Innovations, such as Jif's lower-sugar Peanut Butter & Chocolate Flavored Spread and St. Dalfour's SuperFruits range with chef-curated flavors, cater to health-conscious consumers while maintaining rich taste. The availability of these products through various retail channels, combined with a growing preference for natural and organic ingredients, is creating lucrative opportunities for industry investors.

Top-down and bottom-up approaches were used to estimate and validate the size of the Spreads market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Spreads Market Segments Analysis

Global Spreads Market is segmented by Product, Distribution Channel and region. Based on Product, the market is segmented into Butter/Cheese, Fruit Spreads, Chocolates & Nuts and Others. Based on Distribution Channel, the market is segmented into Supermarkets And Hypermarkets, Convenience Store, Specialty Stores, Online and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Spreads Market

The Spreads market is significantly influenced by the growing health consciousness among consumers, which has driven the popularity of healthier spread alternatives. This trend includes a rising demand for low-sugar, organic, and plant-based spreads, reflecting a wider shift towards natural ingredients. Additionally, health-conscious consumers are increasingly seeking high-protein nut butters and functional spreads that provide nutritional benefits. The appeal of fortified spreads, enriched with vitamins and minerals, is also gaining traction among demographics that prefer indulgent flavors while maintaining a focus on health. As these preferences evolve, the Spreads market continues to adapt and flourish, catering to diverse consumer needs.

Restraints in the Spreads Market

The Spreads market faces significant restraints due to the volatile prices of key ingredients, including nuts, cocoa, fruits, and dairy. These price variations are influenced by climate changes, disruptions in the supply chain, and shifting international trade policies. Such fluctuations directly impact production costs and pricing strategies, making it challenging for manufacturers to maintain their profit margins while still offering competitively priced products. As a result, the industry grapples with balancing affordability for consumers against the economic pressures facing production, which can hinder overall market growth and stability.

Market Trends of the Spreads Market

The spreads market is witnessing a significant shift towards vegan and plant-based options, driven by the rising consumer demand for sustainable and healthy alternatives. As plant-based diets gain traction, major companies like Unilever and The J.M. Smucker Company are strategically expanding their product lines to include nut, seed, and dairy-free spreads. This trend reflects a broader market movement towards cruelty-free, allergy-friendly, and environmentally conscious food choices. The innovation in flavors and nutritional profiles is crucial in attracting health-conscious consumers, thereby widening market reach and enhancing brand loyalty in a rapidly evolving food landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies

Global Spreads Market Size by Product & CAGR (2025-2032)

• Market Overview
• Butter/Cheese
• Fruit Spreads
• Chocolates & Nuts
• Others

Global Spreads Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets And Hypermarkets
• Convenience Store
• Specialty Stores
• Online
• Others

Global Spreads Market Size & CAGR (2025-2032)

• North America (Product, Distribution Channel)
  • US
  • Canada
• Europe (Product, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• The J.M. Smucker Company (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ferrero Group (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nestle S.A. (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Conagra Brands, Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kraft Heinz Company (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• B&G Foods, Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• St. Dalfour (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mars, Incorporated (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Premier Foods plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Andros Group (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hormel Foods Corporation (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wilkin & Sons Ltd. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wellness Foods Ltd. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Crofter's Organic (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations