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ベビーオーラルケア市場規模、シェア、成長分析:製品別、流通チャネル別、用途別、地域別 - 産業予測 2025~2032年

Baby Oral Care Market Size, Share, and Growth Analysis, By Product (Toothpaste, Toothbrush), By Distribution Channel (Hypermarkets/Supermarkets, Specialty Stores), By Application, By Region - Industry Forecast 2025-2032


出版日
発行
SkyQuest
ページ情報
英文 193 Pages
納期
3~5営業日
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=143.57円
ベビーオーラルケア市場規模、シェア、成長分析:製品別、流通チャネル別、用途別、地域別 - 産業予測 2025~2032年
出版日: 2025年03月19日
発行: SkyQuest
ページ情報: 英文 193 Pages
納期: 3~5営業日
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  • 概要
  • 目次
概要

ベビーオーラルケアの世界市場規模は、2023年に15億米ドルと評価され、2024年の15億8,000万米ドルから2032年には23億5,000万米ドルに成長し、予測期間(2025-2032年)のCAGRは5.1%で成長する見通しです。

子供と大人の両方における虫歯罹患率の上昇が、ベビーオーラルケア市場の成長を促進すると予想されます。世界保健機関(WHO)の報告によると、5億3,000万人以上の子供たちが一次虫歯に罹患しており、食生活の乱れや不十分な口腔衛生習慣がこの層を特に脆弱にしています。専門家による歯科相談の導入は、適切な口腔ケア製品の使用を促しています。高齢化も重要な役割を果たしており、約2,300万人の高齢者が完全に無歯顎となっているため、歯科修復の需要が高まっています。さらに、自然で環境に優しい製品へのシフトは、両親の健康意識の高まりを反映しています。フィリップス・ソニッケアー社のコネクテッド子供用歯ブラシやトムズ・オブ・メイン社の天然歯磨き粉のような革新的な製品は、現代の消費者の嗜好や持続可能な慣行にアピールすることで、市場の見通しをさらに高めています。

目次

イントロダクション

  • 調査の目的
  • 調査範囲
  • 定義

調査手法

  • 情報調達
  • 二次と一次データの方法
  • 市場規模予測
  • 市場の前提条件と制限

エグゼクティブサマリー

  • 世界市場の見通し
  • 供給と需要の動向分析
  • セグメント別機会分析

市場力学と見通し

  • 市場概要
  • 市場規模
  • 市場力学
    • 促進要因と機会
    • 抑制要因と課題
  • ポーターの分析

主な市場の考察

  • 重要成功要因
  • 競合の程度
  • 主な投資機会
  • 市場エコシステム
  • 市場の魅力指数(2024年)
  • PESTEL分析
  • マクロ経済指標
  • バリューチェーン分析
  • 価格分析
  • ケーススタディ分析
  • 顧客と購買基準の分析

ベビーオーラルケア市場規模:製品別& CAGR(2025-2032)

  • 市場概要
  • 歯磨き粉
  • 歯ブラシ
  • 義歯製品
  • マウスウォッシュ
  • その他

ベビーオーラルケア市場規模:流通チャネル別& CAGR(2025-2032)

  • 市場概要
  • ハイパーマーケット/スーパーマーケット
  • 専門店
  • オンライン小売業者
  • その他

ベビーオーラルケア市場規模:用途別& CAGR(2025-2032)

  • 市場概要
  • 家庭
  • 歯科

ベビーオーラルケア市場規模:地域別& CAGR(2025-2032)

  • 北米
    • 米国
    • カナダ
  • 欧州
    • ドイツ
    • スペイン
    • フランス
    • 英国
    • イタリア
    • その他欧州地域
  • アジア太平洋地域
    • 中国
    • インド
    • 日本
    • 韓国
    • その他アジア太平洋地域
  • ラテンアメリカ
    • ブラジル
    • その他ラテンアメリカ地域
  • 中東・アフリカ
    • GCC諸国
    • 南アフリカ
    • その他中東・アフリカ

競合情報

  • 上位5社の比較
  • 主要企業の市場ポジショニング(2024年)
  • 主な市場企業が採用した戦略
  • 最近の市場動向
  • 企業の市場シェア分析(2024年)
  • 主要企業の企業プロファイル
    • 企業の詳細
    • 製品ポートフォリオ分析
    • 企業のセグメント別シェア分析
    • 収益の前年比比較(2022-2024)

主要企業プロファイル

  • Procter & Gamble(P&G)(United States)
  • Colgate-Palmolive Company(United States)
  • Johnson & Johnson(United States)
  • Unilever(United Kingdom)
  • Chicco(Artsana Group)(Italy)
  • The Humble Co.(Sweden)
  • Church & Dwight Co., Inc.(United States)
  • Dr. Brown's(Handi-Craft Company)(United States)
  • Mamaearth(India)
  • Grabease(United States)
  • Jack N'Jill Kids(Australia)
  • Radius Corporation(United States)
  • Brush-Baby Ltd.(United Kingdom)

結論と提言

目次
Product Code: SQMIG35B2222

Global Baby Oral Care Market size was valued at USD 1.5 billion in 2023 and is poised to grow from USD 1.58 billion in 2024 to USD 2.35 billion by 2032, growing at a CAGR of 5.1% during the forecast period (2025-2032).

The rising incidence of dental cavities in both children and adults is expected to drive growth in the baby oral care market. With over 530 million children affected by primary tooth decay, as reported by the World Health Organization, poor dietary habits and inadequate oral hygiene practices make this demographic particularly vulnerable. The adoption of professional dental consultations is encouraging the use of appropriate oral care products. The aging population also plays a crucial role, with approximately 23 million older adults completely edentulous, increasing the demand for dental restorations. Additionally, the shift towards natural, eco-friendly products reflects heightened health awareness among parents. Innovative offerings, such as Philips Sonicare's connected children's toothbrush and Tom's of Maine's natural toothpaste, further enhance market prospects by appealing to modern consumer preferences and sustainable practices.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Baby Oral Care market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Baby Oral Care Market Segments Analysis

Global Baby Oral Care Market is segmented by Product, Distribution Channel, Application and region. Based on Product, the market is segmented into Toothpaste, Toothbrush, Denture Products, Mouthwash and Others. Based on Distribution Channel, the market is segmented into Hypermarkets/Supermarkets, Specialty Stores, Online Retailers and Others. Based on Application, the market is segmented into Home and Dentistry. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Baby Oral Care Market

The Global Baby Oral Care market is experiencing significant growth driven by the rising awareness among parents about the significance of early oral hygiene in preventing dental issues like cavities and gum problems in children. This growing consciousness prompts market players to launch educational campaigns and develop products specifically designed to address pediatric dental discomfort. As a result, there is a demand for specialized oral care solutions for children, including fluoride-free toothpaste, ultra-soft toothbrushes, and natural mouthwashes. These initiatives not only cater to the needs of parents seeking effective solutions for their kids but also stimulate innovation in the market.

Restraints in the Global Baby Oral Care Market

The Global Baby Oral Care market faces several constraints that impact its growth. Certain additives used in toothpaste and mouthwash, intended to enhance flavor and appearance, can trigger allergic reactions in children, leading to issues such as contact dermatitis, urticaria, rhinitis, and angioedema. These adverse effects can deter parents from purchasing these products, subsequently affecting overall demand. Furthermore, intense competition among local market players, who often undercut prices, creates a challenging environment for market expansion. This combination of health concerns and competitive pricing significantly constrains the potential growth of the baby oral care sector.

Market Trends of the Global Baby Oral Care Market

The Global Baby Oral Care market is witnessing a significant shift towards natural and organic products as parents prioritize the health and safety of their children. Increasing awareness about the potential risks associated with synthetic ingredients is propelling the demand for chemical-free alternatives. Brands such as Tom's of Maine and Jack N' Jill Kids are responding to this trend by offering plant-based toothpastes devoid of artificial additives and harmful chemicals, aligning with consumer preferences. This growing inclination towards eco-friendly and safe oral care solutions highlights a larger movement in the market, reflecting a commitment to sustainability and holistic health for infants and toddlers.

Table of Contents

Introduction

  • Objectives of the Study
  • Scope of the Report
  • Definitions

Research Methodology

  • Information Procurement
  • Secondary & Primary Data Methods
  • Market Size Estimation
  • Market Assumptions & Limitations

Executive Summary

  • Global Market Outlook
  • Supply & Demand Trend Analysis
  • Segmental Opportunity Analysis

Market Dynamics & Outlook

  • Market Overview
  • Market Size
  • Market Dynamics
    • Drivers & Opportunities
    • Restraints & Challenges
  • Porters Analysis
    • Competitive rivalry
    • Threat of substitute
    • Bargaining power of buyers
    • Threat of new entrants
    • Bargaining power of suppliers

Key Market Insights

  • Key Success Factors
  • Degree of Competition
  • Top Investment Pockets
  • Market Ecosystem
  • Market Attractiveness Index, 2024
  • PESTEL Analysis
  • Macro-Economic Indicators
  • Value Chain Analysis
  • Pricing Analysis
  • Case Study Analysis
  • Customer And Buying Criteria Analysis

Global Baby Oral Care Market Size by Product & CAGR (2025-2032)

  • Market Overview
  • Toothpaste
  • Toothbrush
  • Denture Products
  • Mouthwash
  • Others

Global Baby Oral Care Market Size by Distribution Channel & CAGR (2025-2032)

  • Market Overview
  • Hypermarkets/Supermarkets
  • Specialty Stores
  • Online Retailers
  • Others

Global Baby Oral Care Market Size by Application & CAGR (2025-2032)

  • Market Overview
  • Home
  • Dentistry

Global Baby Oral Care Market Size & CAGR (2025-2032)

  • North America (Product, Distribution Channel, Application)
    • US
    • Canada
  • Europe (Product, Distribution Channel, Application)
    • Germany
    • Spain
    • France
    • UK
    • Italy
    • Rest of Europe
  • Asia Pacific (Product, Distribution Channel, Application)
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia-Pacific
  • Latin America (Product, Distribution Channel, Application)
    • Brazil
    • Rest of Latin America
  • Middle East & Africa (Product, Distribution Channel, Application)
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa

Competitive Intelligence

  • Top 5 Player Comparison
  • Market Positioning of Key Players, 2024
  • Strategies Adopted by Key Market Players
  • Recent Developments in the Market
  • Company Market Share Analysis, 2024
  • Company Profiles of All Key Players
    • Company Details
    • Product Portfolio Analysis
    • Company's Segmental Share Analysis
    • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

  • Procter & Gamble (P&G) (United States)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Colgate-Palmolive Company (United States)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Johnson & Johnson (United States)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Unilever (United Kingdom)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Chicco (Artsana Group) (Italy)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • The Humble Co. (Sweden)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Church & Dwight Co., Inc. (United States)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Dr. Brown's (Handi-Craft Company) (United States)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Mamaearth (India)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Grabease (United States)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Jack N' Jill Kids (Australia)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Radius Corporation (United States)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Brush-Baby Ltd. (United Kingdom)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments

Conclusion & Recommendations