市場調査レポート

商品コード

1681593

フィットネス機器市場規模、シェア、成長分析：製品タイプ別、性別、購入者タイプ別、流通チャネル別、用途別、地域別 - 産業予測 2025～2032年

Fitness Equipment Market Size, Share, and Growth Analysis, By Product Type, By Gender, By Buyer Type, By Type, By Distribution Channel, By Application, By Region - Industry Forecast 2025-2032

出版日: 2025年03月09日
発行: SkyQuest
ページ情報: 英文 223 Pages
納期: 3～5営業日

価格

PDF & Excel (Single User License)

USD 5,300 760,921円

レポートPDF・Excelを1 名様のみがご利用頂けるライセンスです。PDF・Excell内のテキスト等のコピーは可能です。PDF・Excelの印刷は可能ですが、印刷したもののご利用はPDF・Excelのご利用範囲に準拠します

PDF & Excel (Multiple User License)

USD 6,200 890,134円

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PDF & Excel (Enterprise License)

USD 7,100 1,019,347円

レポートPDF・Excelを同一企業に所属の全世界の方にご使用頂けるライセンスです。PDF・Excel内のテキスト等のコピーは可能です。PDF・Excelの印刷は可能ですが、印刷したもののご利用はPDF・Excelのご利用範囲に準拠します。

価格表記: USDを日本円(税抜)に換算

本日の銀行送金レート: 1USD=143.57円

全表示
概要
目次

概要

サンプル依頼リストに入れる

フィットネス機器市場規模は2023年に156億米ドルと評価され、2024年の162億2,000万米ドルから2032年には222億米ドルに成長し、予測期間（2025-2032年）のCAGRは4.0％で成長する見通しです。

世界のフィットネス機器産業は、健康意識の高まりと家庭向けフィットネスソリューションの動向により、大幅な拡大が見込まれています。消費者がフィットネスや体重管理、アクティブなライフスタイルを優先する傾向が強まる中、特に先進地域における肥満や生活習慣病の増加が拍車をかけ、フィットネス機器の売上が急増しています。現在、米国を中心とする北米市場が圧倒的なシェアを誇っているが、中国やインドなどの国々では若年層の健康意識が高まっており、アジア太平洋市場が最も急成長すると予想されています。しかし、高額な機器費用、限られた自宅スペース、屋外でのアクティビティに対する消費者の嗜好といった課題は依然として残っています。しかし、バーチャル機能やコネクテッド機能などの技術革新が新たな成長機会を生み出し、メーカー各社は多様な顧客ニーズに対応する多様で先進的な製品の開発を促しています。

北米
- 米国
- カナダ
欧州
- ドイツ
- スペイン
- フランス
- 英国
- イタリア
- その他欧州地域
アジア太平洋地域
- 中国
- インド
- 日本
- 韓国
- その他アジア太平洋地域
ラテンアメリカ
- ブラジル
- その他ラテンアメリカ地域
中東・アフリカ
- GCC諸国
- 南アフリカ
- その他中東・アフリカ

競合情報

上位5社の比較
主要企業の市場ポジショニング（2024年）
主な市場企業が採用した戦略
最近の市場動向
企業の市場シェア分析（2024年）
主要企業の企業プロファイル
- 企業の詳細
- 製品ポートフォリオ分析
- 企業のセグメント別シェア分析
- 収益の前年比比較（2022-2024）

主要企業プロファイル

Nike, Inc.（United States）
Peloton Interactive, Inc.（United States）
BowFlex, Inc.（United States）
Johnson Health Tech Co., Ltd.（Taiwan）
Technogym S.p.A.（Italy）
Nautilus, Inc.（United States）
Precor Incorporated（United States）
ICON Health & Fitness, Inc.（United States）
Amer Sports Corporation（Finland）
Basic-Fit N.V.（Netherlands）
Dyaco International Inc.（Taiwan）
Shuhua Sports Co., Ltd.（China）
Anta Sports Products Limited（China）
Adidas AG（Germany）
Under Armour, Inc.（United States）
Lululemon Athletica Inc.（Canada）
Technogym S.p.A.（Italy）

結論と提言

Product Code: SQMIG25A2194

Fitness Equipment Market size was valued at USD 15.6 billion in 2023 and is poised to grow from USD 16.22 billion in 2024 to USD 22.2 billion by 2032, growing at a CAGR of 4.0% during the forecast period (2025-2032).

The global fitness equipment industry is poised for substantial expansion, driven by heightened health awareness and a trend towards home fitness solutions. As consumers increasingly prioritize fitness, weight management, and active lifestyles, sales of fitness equipment are surging, spurred on by rising obesity and lifestyle-related diseases, particularly in developed regions. The North American market, led by the U.S., currently dominates, while the Asia Pacific is expected to grow the fastest, with countries like China and India seeing a surge in health consciousness among their young populations. However, challenges such as high equipment costs, limited home space, and consumer preference for outdoor activities persist. Yet, innovations in technology, including virtual and connected features, are creating new growth opportunities, encouraging manufacturers to develop diverse and advanced products to meet varying customer needs.

Top-down and bottom-up approaches were used to estimate and validate the size of the Fitness Equipment market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Fitness Equipment Market Segments Analysis

Global Fitness Equipment Market is segmented by Product Type, Gender, Buyer Type, Type, Distribution Channel, Application, End User and region. Based on Product Type, the market is segmented into Strength Training Equipments, Cardiovascular Training Equipments, Body Composition Analyzers, Fitness Monitoring Equipment and Others. Based on Gender, the market is segmented into Male and Female. Based on Buyer Type, the market is segmented into Individual, Institution, Others, Usage, Residential and Commercial. Based on Type, the market is segmented into Outdoor and Indoor. Based on Distribution Channel, the market is segmented into Retail Stores, Specialty & Sports Shops, Department & Discount Stores, Online and Others. Based on Application, the market is segmented into Weight Loss, Body Building, Physical Fitness, Mental Fitness and Others. Based on End User, the market is segmented into Health Clubs/Gyms, Home Consumers, Hotels, Corporates, Hospitals & Medical Centers, Public Institutions and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Fitness Equipment Market

The demand for fitness equipment has witnessed significant growth recently, largely due to the rising popularity of indoor cycling options. As more individuals seek convenient workout solutions at home, stationary bikes that emulate traditional cycling classes have gained traction. Notably, brands such as Peloton have revolutionized the market by launching innovative connected bikes that offer live and on-demand classes, allowing users to experience immersive workouts within the comfort of their own living spaces. This shift towards home-based fitness solutions has driven the fitness equipment market, highlighting an increasing consumer preference for accessible and engaging exercise experiences.

Restraints in the Fitness Equipment Market

A significant challenge hindering the expansion of the global fitness equipment market is the substantial investment required to establish commercial gyms and fitness centers. The initial outlay for creating a fully operational gym is quite high, encompassing expenses like leasing an appropriate location, procuring essential fitness equipment, and employing qualified personnel and specialists. Additionally, there are ongoing operational costs, which include maintenance, utilities, and other recurring expenses that can further strain financial resources. This combination of high setup costs and continuous financial commitments poses a constraint to the growth potential of the fitness equipment industry.

Market Trends of the Fitness Equipment Market

The Fitness Equipment market is experiencing a notable trend characterized by a shift in consumer interest towards virtual workouts. Fueled by the convenience and accessibility of digital fitness solutions, platforms like Apple Fitness Plus, Peloton, and Nike Training Club have surged in popularity. This evolution allows users to tailor their fitness regimes to personal preferences, enhancing their at-home workout experiences. As consumers increasingly seek virtual training options, there's a corresponding rise in demand for home fitness equipment, reshaping the market landscape. This trend not only reflects changing consumer preferences but also highlights the enduring impact of technology on fitness lifestyles, particularly among U.S. households.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis

Global Fitness Equipment Market Size by Product Type & CAGR (2025-2032)

Market Overview
Strength Training Equipments
Cardiovascular Training Equipments
Body Composition Analyzers
Fitness Monitoring Equipment
Others

Global Fitness Equipment Market Size by Gender & CAGR (2025-2032)

Market Overview
Male
Female

Global Fitness Equipment Market Size by Buyer Type & CAGR (2025-2032)

Market Overview
Individual
Institution
Others
Usage
Residential
Commercial

Global Fitness Equipment Market Size by Type & CAGR (2025-2032)

Market Overview
Outdoor
Indoor

Global Fitness Equipment Market Size by Distribution Channel & CAGR (2025-2032)

Market Overview
Retail Stores
Specialty & Sports Shops
Department & Discount Stores
Online
Others

Global Fitness Equipment Market Size by Application & CAGR (2025-2032)

Market Overview
Weight Loss
Body Building
Physical Fitness
Mental Fitness
Others

Global Fitness Equipment Market Size by End User & CAGR (2025-2032)

Market Overview
Health Clubs/Gyms
Home Consumers
Hotels
Corporates
Hospitals & Medical Centers
Public Institutions
Others

Global Fitness Equipment Market Size & CAGR (2025-2032)

North America (Product Type, Gender, Buyer Type, Type, Distribution Channel, Application, End User)
- US
- Canada
Europe (Product Type, Gender, Buyer Type, Type, Distribution Channel, Application, End User)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Product Type, Gender, Buyer Type, Type, Distribution Channel, Application, End User)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Product Type, Gender, Buyer Type, Type, Distribution Channel, Application, End User)
- Brazil
- Rest of Latin America
Middle East & Africa (Product Type, Gender, Buyer Type, Type, Distribution Channel, Application, End User)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Nike, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Peloton Interactive, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
BowFlex, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Johnson Health Tech Co., Ltd. (Taiwan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Technogym S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nautilus, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Precor Incorporated (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ICON Health & Fitness, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Amer Sports Corporation (Finland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Basic-Fit N.V. (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Dyaco International Inc. (Taiwan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Shuhua Sports Co., Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Anta Sports Products Limited (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Adidas AG (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Under Armour, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Lululemon Athletica Inc. (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Technogym S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments

フィットネス機器市場規模、シェア、成長分析：製品タイプ別、性別、購入者タイプ別、流通チャネル別、用途別、地域別 - 産業予測 2025～2032年

Fitness Equipment Market Size, Share, and Growth Analysis, By Product Type, By Gender, By Buyer Type, By Type, By Distribution Channel, By Application, By Region - Industry Forecast 2025-2032

目次

イントロダクション

調査手法

エグゼクティブサマリー

市場力学と見通し

主な市場の考察

フィットネス機器市場規模：製品タイプ別& CAGR（2025-2032）

フィットネス機器市場規模：性別： & CAGR（2025-2032）

フィットネス機器市場規模：購入者タイプ別& CAGR（2025-2032）

フィットネス機器市場規模：タイプ別& CAGR（2025-2032）

フィットネス機器市場規模：流通チャネル別& CAGR（2025-2032）

フィットネス機器市場規模：用途別& CAGR（2025-2032）

フィットネス機器市場規模：エンドユーザー別& CAGR（2025-2032）

フィットネス機器市場規模：地域別& CAGR（2025-2032）