ローワーマシンの市場：製品タイプ、エンドユーザー、流通チャネル別-2025～2030年の世界予測

ローワーマシン市場は、2023年に10億5,000万米ドルと評価され、2024年には10億9,000万米ドルに達すると予測され、CAGR 3.71％で成長し、2030年には13億6,000万米ドルになると予測されています。

ローワーマシン市場の範囲と定義は、フィットネスに使用されるローイングマシンの販売と流通を包含し、商業用と住宅用の両方の消費者をターゲットとしています。これらのマシンは、水上バイクを漕ぐ動作をシミュレートし、有酸素運動にとって極めて重要です。ローイングマシンの必要性は、低負荷フルボディワークアウトに関連するフィットネスと健康上の利点の意識の高まりによって駆動されます。それらは、フィットネス愛好家やアスリートの間で重要な取り込みで、ジム、ヘルスクラブ、リハビリテーションセンター、および家庭でアプリケーションを見つける。最終用途の範囲は商業団体から家庭までと幅広く、フィットネスの目標が異なる幅広い消費者層を反映しています。

市場の洞察によると、この分野の成長は、パフォーマンス追跡機能を備えたスマート漕ぎ手のような技術的進歩の影響を受けており、ユーザーのエンゲージメントを高めています。急速な都市化と健康的な生活へのライフスタイル嗜好の変化も市場拡大を後押ししています。可処分所得の増加と生活習慣病に対する意識の高まりは、需要をさらに促進します。最新のビジネスチャンスの中では、バーチャルリアリティと没入型フィットネス体験の統合が際立っており、メーカーに有利な可能性を提供しています。企業は、物理的体験とデジタル体験を融合させた革新的な製品を開発することで、こうした動向を活用することができます。

しかし、トレッドミルや据置型バイクなど他のフィットネス機器との競合が激しいこと、先進的なローイングマシンのコストが高いこと、製品の耐久性に問題があることなど、市場はいくつかの課題に直面しています。さらに、新興国市場での認知度が低いことも、市場への浸透を制限しています。こうした課題に対抗し、成長を促進するために、企業は耐久性を高め、コストを削減するために、素材とデザインの革新に注力すべきです。環境に優しい生産プロセスを強調すれば、環境意識の高い消費者にアピールできると思われます。市場の競争は中程度で、製品の差別化とブランド力の影響を受ける。企業は、競争上の優位性を維持するために、総合的な健康増進のためのボート漕ぎのユニークな利点を強調するマーケティング戦略に投資すべきです。

市場力学：急速に進化するローワーマシン市場における主要市場インサイトの解明

ローワーマシン市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができるとともに、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • 特に座りがちなライフスタイルにおける健康管理意識の高まり
  • スポーツやジム愛好者の増加
  • トレッドミルやエリプティカル・マシンのような他のフィットネス機器に比べて安価であること
• 市場抑制要因
  • 不適切なトレーニングや指導による怪我に対する意識の高まり
• 市場機会
  • 国内外のスポーツ競合への参加の増加
  • 磁気レオロジーやハイドロ・ローイング・マシンのようなローイング・マシンの進歩
• 市場の課題
  • スペース要件とコンポーネントの組み立ての難しさ

ポーターの5つの力：ローワーマシン市場をナビゲートする戦略ツール

ポーターの5つの力フレームワークは、市場情勢の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：ローワーマシン市場における外部からの影響の把握

外部マクロ環境要因は、ローワーマシン市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析ローワーマシン市場における競合情勢の把握

ローワーマシン市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックスローワーマシン市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、ローワーマシン市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨ローワーマシン市場における成功への道筋を描く

ローワーマシン市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • 特に座りがちな生活習慣における健康管理への意識の高まり
    • スポーツやジム愛好家の増加
    • トレッドミルやエリプティカルマシンなどの他のフィットネス機器に比べて安価
  • 抑制要因
    • 不適切なトレーニングや指導による傷害に対する意識の向上
  • 機会
    • 国内および国際スポーツ競合への参加の増加
    • 磁気レオロジー式やハイドロ式ローイングマシンなどのローイングマシンの進歩
  • 課題
    • スペース要件とコンポーネントの組み立ての難しさ
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 ローワーマシンの市場：製品タイプ別

• エアローワー
• 油圧漕ぎ手
• マグネティックローワー

第7章 ローワーマシンの市場：エンドユーザー別

• 商業用
• 住宅用

第8章 ローワーマシンの市場：流通チャネル別

• オンラインチャンネル
• 小売業者

第9章 南北アメリカのローワーマシンの市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第10章 アジア太平洋地域のローワーマシンの市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第11章 欧州・中東・アフリカのローワーマシンの市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第12章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• Concept2 inc
• Core Health & Fitness, LLC
• Cosco（India）Limited
• Fitness Reality
• HealthCare International
• HYDROW
• Johnson Health Tech
• Jorotofitness
• Merax
• Nautilus Inc.
• NordicTrack
• Paradigm Health & Wellness, Inc.
• PCE Health & Fitness
• Sunny Health & Fitness
• WaterRower（UK）Ltd

LIST OF FIGURES

• FIGURE 1. ROWER MACHINE MARKET RESEARCH PROCESS
• FIGURE 2. ROWER MACHINE MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL ROWER MACHINE MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL ROWER MACHINE MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL ROWER MACHINE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL ROWER MACHINE MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL ROWER MACHINE MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. AMERICAS ROWER MACHINE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 13. AMERICAS ROWER MACHINE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. UNITED STATES ROWER MACHINE MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 15. UNITED STATES ROWER MACHINE MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. ASIA-PACIFIC ROWER MACHINE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. ASIA-PACIFIC ROWER MACHINE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. EUROPE, MIDDLE EAST & AFRICA ROWER MACHINE MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. EUROPE, MIDDLE EAST & AFRICA ROWER MACHINE MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. ROWER MACHINE MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 21. ROWER MACHINE MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. ROWER MACHINE MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL ROWER MACHINE MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL ROWER MACHINE MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL ROWER MACHINE MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. ROWER MACHINE MARKET DYNAMICS
• TABLE 7. GLOBAL ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL ROWER MACHINE MARKET SIZE, BY AIR ROWERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL ROWER MACHINE MARKET SIZE, BY HYDRAULIC ROWERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL ROWER MACHINE MARKET SIZE, BY MAGNETIC ROWERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL ROWER MACHINE MARKET SIZE, BY COMMERCIAL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL ROWER MACHINE MARKET SIZE, BY RESIDENTIAL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL ROWER MACHINE MARKET SIZE, BY ONLINE CHANNELS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL ROWER MACHINE MARKET SIZE, BY RETAILERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. AMERICAS ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 18. AMERICAS ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 19. AMERICAS ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 20. AMERICAS ROWER MACHINE MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 21. ARGENTINA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 22. ARGENTINA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 23. ARGENTINA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 24. BRAZIL ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 25. BRAZIL ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 26. BRAZIL ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 27. CANADA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 28. CANADA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 29. CANADA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 30. MEXICO ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 31. MEXICO ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 32. MEXICO ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 33. UNITED STATES ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 34. UNITED STATES ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 35. UNITED STATES ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 36. UNITED STATES ROWER MACHINE MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 37. ASIA-PACIFIC ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 38. ASIA-PACIFIC ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 39. ASIA-PACIFIC ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 40. ASIA-PACIFIC ROWER MACHINE MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 41. AUSTRALIA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 42. AUSTRALIA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 43. AUSTRALIA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 44. CHINA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 45. CHINA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 46. CHINA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 47. INDIA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 48. INDIA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 49. INDIA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 50. INDONESIA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 51. INDONESIA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 52. INDONESIA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 53. JAPAN ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 54. JAPAN ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 55. JAPAN ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 56. MALAYSIA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 57. MALAYSIA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 58. MALAYSIA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 59. PHILIPPINES ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 60. PHILIPPINES ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 61. PHILIPPINES ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 62. SINGAPORE ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 63. SINGAPORE ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 64. SINGAPORE ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 65. SOUTH KOREA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 66. SOUTH KOREA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 67. SOUTH KOREA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 68. TAIWAN ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 69. TAIWAN ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 70. TAIWAN ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 71. THAILAND ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 72. THAILAND ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 73. THAILAND ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 74. VIETNAM ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 75. VIETNAM ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 76. VIETNAM ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 77. EUROPE, MIDDLE EAST & AFRICA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 78. EUROPE, MIDDLE EAST & AFRICA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 79. EUROPE, MIDDLE EAST & AFRICA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 80. EUROPE, MIDDLE EAST & AFRICA ROWER MACHINE MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 81. DENMARK ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 82. DENMARK ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 83. DENMARK ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 84. EGYPT ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 85. EGYPT ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 86. EGYPT ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 87. FINLAND ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 88. FINLAND ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 89. FINLAND ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 90. FRANCE ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 91. FRANCE ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 92. FRANCE ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 93. GERMANY ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 94. GERMANY ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 95. GERMANY ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 96. ISRAEL ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 97. ISRAEL ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 98. ISRAEL ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 99. ITALY ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 100. ITALY ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 101. ITALY ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 102. NETHERLANDS ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 103. NETHERLANDS ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 104. NETHERLANDS ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 105. NIGERIA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 106. NIGERIA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 107. NIGERIA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 108. NORWAY ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 109. NORWAY ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 110. NORWAY ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 111. POLAND ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 112. POLAND ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 113. POLAND ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 114. QATAR ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 115. QATAR ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 116. QATAR ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 117. RUSSIA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 118. RUSSIA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 119. RUSSIA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 120. SAUDI ARABIA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 121. SAUDI ARABIA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 122. SAUDI ARABIA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 123. SOUTH AFRICA ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 124. SOUTH AFRICA ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 125. SOUTH AFRICA ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 126. SPAIN ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 127. SPAIN ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 128. SPAIN ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 129. SWEDEN ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 130. SWEDEN ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 131. SWEDEN ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 132. SWITZERLAND ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 133. SWITZERLAND ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 134. SWITZERLAND ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 135. TURKEY ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 136. TURKEY ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 137. TURKEY ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 138. UNITED ARAB EMIRATES ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 139. UNITED ARAB EMIRATES ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 140. UNITED ARAB EMIRATES ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 141. UNITED KINGDOM ROWER MACHINE MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 142. UNITED KINGDOM ROWER MACHINE MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 143. UNITED KINGDOM ROWER MACHINE MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 144. ROWER MACHINE MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 145. ROWER MACHINE MARKET, FPNV POSITIONING MATRIX, 2023

The Rower Machine Market was valued at USD 1.05 billion in 2023, expected to reach USD 1.09 billion in 2024, and is projected to grow at a CAGR of 3.71%, to USD 1.36 billion by 2030.

The scope and definition of the rower machine market encompass the sale and distribution of rowing machines used for physical fitness, targeting both commercial and residential consumers. These machines simulate the action of watercraft rowing and are pivotal for cardiovascular workouts. The necessity for rower machines is driven by the growing awareness of fitness and health benefits associated with low-impact full-body workouts. They find application in gyms, health clubs, rehabilitation centers, and homes, with significant uptake among fitness enthusiasts and athletes. The end-use scope ranges from commercial entities to households, reflecting a broad consumer base with varying fitness goals.

Market insights indicate that the growth of this sector is influenced by technological advancements, such as smart rowers with performance-tracking features, enhancing user engagement. The rapid urbanization and changing lifestyle preferences towards healthier living also bolster market expansion. Increased disposable income and a heightened awareness of lifestyle diseases further drive demand. Among the latest opportunities, the integration of virtual reality and immersive fitness experiences stand out, offering lucrative potentials for manufacturers. Companies could capitalize on these trends by developing innovative products that blend physical and digital experiences.

However, the market faces several challenges, including significant competition from other fitness equipment like treadmills and stationary bikes, high costs of advanced rowing machines, and issues with product durability. Additionally, limited awareness in developing regions restricts market penetration. To counter these challenges and spur growth, companies should focus on innovation in materials and design to enhance durability and reduce costs. Emphasizing eco-friendly production processes could appeal to environmentally conscious consumers. The nature of the market is moderately competitive, influenced by product differentiation and brand strength. Firms should invest in marketing strategies that highlight the unique benefits of rowing for comprehensive health improvements to sustain competitive advantages.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Rower Machine Market

The Rower Machine Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising awareness of health care especially in sedentary lifestyle
  • Increasing number of sports and gym enthusiasts
  • Less expensive as compared to other fitness equipments like treadmills and elliptical machines
• Market Restraints
  • Increasing awareness about injuries due to improper training and guidance
• Market Opportunities
  • Increasing participation in national and international sports competition
  • Advancements in rowing machines like Magnetorheological and hydro rowing machines
• Market Challenges
  • Space requirements and difficulty in assembling the components

Porter's Five Forces: A Strategic Tool for Navigating the Rower Machine Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Rower Machine Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Rower Machine Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Rower Machine Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Rower Machine Market

A detailed market share analysis in the Rower Machine Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Rower Machine Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Rower Machine Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Rower Machine Market

A strategic analysis of the Rower Machine Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Rower Machine Market, highlighting leading vendors and their innovative profiles. These include Concept2 inc, Core Health & Fitness, LLC, Cosco (India) Limited, Fitness Reality, HealthCare International, HYDROW, Johnson Health Tech, Jorotofitness, Merax, Nautilus Inc., NordicTrack, Paradigm Health & Wellness, Inc., PCE Health & Fitness, Sunny Health & Fitness, and WaterRower (UK) Ltd.

Market Segmentation & Coverage

This research report categorizes the Rower Machine Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product Type, market is studied across Air Rowers, Hydraulic Rowers, and Magnetic Rowers.
• Based on End-User, market is studied across Commercial and Residential.
• Based on Distribution Channel, market is studied across Online Channels and Retailers.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising awareness of health care especially in sedentary lifestyle
    • 5.1.1.2. Increasing number of sports and gym enthusiasts
    • 5.1.1.3. Less expensive as compared to other fitness equipments like treadmills and elliptical machines
  • 5.1.2. Restraints
    • 5.1.2.1. Increasing awareness about injuries due to improper training and guidance
  • 5.1.3. Opportunities
    • 5.1.3.1. Increasing participation in national and international sports competition
    • 5.1.3.2. Advancements in rowing machines like Magnetorheological and hydro rowing machines
  • 5.1.4. Challenges
    • 5.1.4.1. Space requirements and difficulty in assembling the components
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Rower Machine Market, by Product Type

• 6.1. Introduction
• 6.2. Air Rowers
• 6.3. Hydraulic Rowers
• 6.4. Magnetic Rowers

7. Rower Machine Market, by End-User

• 7.1. Introduction
• 7.2. Commercial
• 7.3. Residential

8. Rower Machine Market, by Distribution Channel

• 8.1. Introduction
• 8.2. Online Channels
• 8.3. Retailers

9. Americas Rower Machine Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Rower Machine Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Rower Machine Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Concept2 inc
• 2. Core Health & Fitness, LLC
• 3. Cosco (India) Limited
• 4. Fitness Reality
• 5. HealthCare International
• 6. HYDROW
• 7. Johnson Health Tech
• 8. Jorotofitness
• 9. Merax
• 10. Nautilus Inc.
• 11. NordicTrack
• 12. Paradigm Health & Wellness, Inc.
• 13. PCE Health & Fitness
• 14. Sunny Health & Fitness
• 15. WaterRower (UK) Ltd