ブイヨン市場規模、シェア、成長分析：製品別、形態別、流通チャネル別、地域別 - 産業予測 2025～2032年

ブイヨンの世界市場規模は2023年に48億1,000万米ドルと評価され、2024年の49億9,000万米ドルから2032年には66億7,000万米ドルに成長し、予測期間（2025-2032年）のCAGRは3.7％で成長する見通しです。

世界のブイヨン市場は、健康とウェルネスへの関心の高まりとともに、簡便食品と家庭料理への需要の高まりによって、成長の態勢を整えています。都市部のライフスタイルでは、手早く食事を済ませるソリューションが好まれ、ブイヨンは風味豊かで時間効率のよい選択肢を提供しています。健康志向の高まりにより、MSGフリーやグルテンフリーのブイヨンが好まれるようになり、メーカー各社は減塩、オーガニック食材、栄養強化オプションなどのイノベーションを促しています。eコマースの成長により、ブイヨン製品はさらに入手しやすくなっています。ナイジェリアでは、ブイヨンキューブを栄養強化し、栄養不良と闘うことを目的とした最近の規制イニシアチブがあり、ブイヨンの潜在的な健康効果を強調しています。HERB-OXの冷水で溶けるブイヨンや、Better Thanブイヨンのオーガニック製品などの革新的な製品は、市場情勢を再定義しうる新たな機会を例示しています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ
• 規制情勢
• 顧客と購買基準の分析

ブイヨン市場規模：製品別& CAGR（2025-2032）

• 市場概要
• 肉
• 野菜
• 魚

ブイヨン市場規模：形態別& CAGR（2025-2032）

• 市場概要
• キューブ
• 液体
• 粉末

ブイヨン市場規模：流通チャネル別& CAGR（2025-2032）

• 市場概要
• スーパーマーケットとハイパーマーケット
• コンビニエンスストア
• オンライン

ブイヨン市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Nestle S.A.（Switzerland）
• Unilever PLC（UK）
• McCormick & Company, Inc.（USA）
• The Kraft Heinz Company（USA）
• Hormel Foods Corporation（USA）
• International Dehydrated Foods, Inc.（USA）
• Goya Foods, Inc.（USA）
• Proliver（Belgium）
• Southern Mills, Inc.（USA）
• Campbell Soup Company（USA）
• Premier Foods plc（UK）
• Hain Celestial Group, Inc.（USA）
• Knorr（Germany）
• Maggi（Switzerland）
• Key Developments
• Marigold Health Foods Ltd.（UK）
• Rapunzel Naturkost GmbH（Germany）
• Kallo Foods Ltd.（UK）
• Edward & Sons Trading Co.（USA）
• Frontier Co-op（USA）

結論と提言

Global Bouillon Market size was valued at USD 4.81 billion in 2023 and is poised to grow from USD 4.99 billion in 2024 to USD 6.67 billion by 2032, growing at a CAGR of 3.7% during the forecast period (2025-2032).

The global bouillon market is poised for growth, driven by increasing demand for convenience foods and home cooking, alongside a heightened focus on health and wellness. Urban lifestyles favor quick meal solutions, with bouillon providing a flavorful and time-efficient option. The rise in health-conscious consumers has led to a preference for MSG-free and gluten-free bouillon, prompting manufacturers to innovate with reduced salt, organic ingredients, and nutrient-enriched options. E-commerce growth is further enhancing accessibility, making bouillon products readily available. Recent regulatory initiatives in Nigeria aim to fortify bouillon cubes to combat malnutrition, highlighting their potential health benefits. Innovative products, such as HERB-OX's cold water-dissolving bouillon and Better Than Bouillon's organic offerings, exemplify the emerging opportunities that could redefine the market landscape.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Bouillon market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Bouillon Market Segments Analysis

Global Bouillon Market is segmented by Product, Form, Distribution Channel and region. Based on Product, the market is segmented into Meat, Vegetable and Fish. Based on Form, the market is segmented into Cube, Liquid and Powder. Based on Distribution Channel, the market is segmented into Supermarkets & Hypermarkets, Convenience Stores and Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Bouillon Market

The global bouillon market is significantly driven by the rise in urbanization, which has resulted in increasingly hectic lifestyles across the globe. As individuals become busier, there is a growing preference for convenience and pre-packaged food items that save time in meal preparation. Ready-to-use bouillon products, including cubes, powders, and pastes, provide a quick and hassle-free way to enhance the flavor of dishes without the need for extensive cooking. This trend towards efficiency in meal preparation reflects changing consumer behaviors, further propelling the demand for bouillon products that cater to the needs of those seeking both convenience and taste.

Restraints in the Global Bouillon Market

One of the key constraints in the Global Bouillon market is the increasing awareness among consumers regarding their dietary choices, particularly concerning sodium intake. As people become more educated about nutrition, there is a growing concern over products that contain high levels of sodium, which are often linked to health issues such as hypertension and cardiovascular diseases. This rising apprehension about sodium consumption may gradually impact bouillon sales, as health-conscious consumers seek lower-sodium alternatives or avoid such products altogether. Consequently, manufacturers in the bouillon market may need to adapt by reformulating their offerings to cater to this shifting consumer preference.

Market Trends of the Global Bouillon Market

The Global Bouillon market is increasingly witnessing a trend towards the premiumization of products, with a rising consumer preference for high-end, chef-quality bouillon options that emphasize gourmet ingredients and rich umami flavors. As consumers seek enhanced culinary experiences, the demand for flavor-rich and premium bouillon varieties is set to surge, offering significant growth opportunities for companies within the sector. This trend aligns with the broader shift towards high-quality, natural food products, positioning premium bouillon as a key differentiator in a competitive market. As awareness of flavor authenticity continues to evolve, brands that capitalize on this opportunity are likely to thrive in the long run.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis

Global Bouillon Market Size by Product & CAGR (2025-2032)

• Market Overview
• Meat
• Vegetable
• Fish

Global Bouillon Market Size by Form & CAGR (2025-2032)

• Market Overview
• Cube
• Liquid
• Powder

Global Bouillon Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets & Hypermarkets
• Convenience Stores
• Online

Global Bouillon Market Size & CAGR (2025-2032)

• North America (Product, Form, Distribution Channel)
  • US
  • Canada
• Europe (Product, Form, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Form, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Form, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Form, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Nestle S.A. (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever PLC (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• McCormick & Company, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Kraft Heinz Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hormel Foods Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• International Dehydrated Foods, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Goya Foods, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Proliver (Belgium)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Southern Mills, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Campbell Soup Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Premier Foods plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hain Celestial Group, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Knorr (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Maggi (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
• Key Developments
• Marigold Health Foods Ltd. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rapunzel Naturkost GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kallo Foods Ltd. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Edward & Sons Trading Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Frontier Co-op (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations