アルコールワイプ市場規模、シェア、成長分析：タイプ別、生地素材別、最終用途別、流通チャネル別、地域別 - 産業予測 2025～2032年

アルコールワイプ市場規模は2023年に5億5,443万米ドルとなり、予測期間（2025-2032年）のCAGRは5.1%で、2024年の5億8,271万米ドルから2032年には8億6,750万米ドルに成長する見通しです。

アルコールワイプ市場は、主に医療機器の除菌用としてヘルスケア分野での需要の高まりによって力強い成長を遂げています。汚れを溶かし、病原菌を殺すことができる消毒剤としての効果は、迅速な乾燥を促進し、感染制御を強化するため、病院では病室の清掃や処置のための皮膚の準備に不可欠となっています。さらに、これらのウェットティッシュは、化粧落としや肌の洗浄のためにファッション業界にも供給され、需要をさらに押し上げています。リサイクル素材から作られた環境に優しい選択肢の出現は、環境意識の高い消費者のニーズに応えています。ジンニ・フィラメント社のサステイナブルワイプやアースレイテッド社のペット用グルーミング製品といった最近のイノベーションは、市場の継続的な成長と多様化を保証し、様々な分野での市場の拡大を裏付けています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ
• 顧客と購買基準の分析

アルコールワイプ市場規模：タイプ別& CAGR（2025-2032）

• 市場概要
• ソフト除菌ワイプ
• 敏感肌用ワイプ
• その他

アルコールワイプ市場規模：生地素材別& CAGR（2025-2032）

• 市場概要
• 天然
• 合成

アルコールワイプ市場規模：最終用途別& CAGR（2025-2032）

• 市場概要
• 個人・家庭
• 商業用

アルコールワイプ市場規模：流通チャネル別& CAGR（2025-2032）

• 市場概要
• スーパーマーケット/ハイパーマーケット
• コンビニエンスストア
• 専門店
• オンライン

アルコールワイプ市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Procter & Gamble Co.（USA）
• Kimberly-Clark Corporation（USA）
• Johnson & Johnson Services, Inc.（USA）
• Clorox Company（USA）
• Gojo Industries, Inc.（USA）
• Ecolab Inc.（USA）
• Hardy Diagnostics, Inc.（USA）
• Berkshire Corporation（USA）
• Reckitt Benckiser Group plc（UK）
• S. C. Johnson & Son, Inc.（USA）
• Edgewell Personal Care（USA）
• Nice-Pak Products, Inc.（USA）
• PDI Healthcare（USA）
• Medline Industries, Inc.（USA）
• 3M Company（USA）
• Unilever Plc（UK）
• Colgate-Palmolive Company（USA）
• Henkel AG & Co. KGaA（Germany）
• Lysol（Reckitt Benckiser）（UK）

結論と提言

Alcohol Wipes Market size was valued at USD 554.43 million in 2023 and is poised to grow from USD 582.71 million in 2024 to USD 867.5 million by 2032, growing at a CAGR of 5.1% during the forecast period (2025-2032).

The alcohol wipes market is experiencing robust growth driven by the escalating demand in the healthcare sector, primarily for sanitizing medical equipment. Their effectiveness as disinfectants, capable of dissolving dirt and killing pathogens, facilitates rapid drying and enhances infection control, making them essential in hospitals for cleaning patient rooms and preparing skin for procedures. Additionally, these wipes cater to the fashion industry for makeup removal and skin cleaning, further boosting demand. The emergence of eco-friendly options made from recycled materials is meeting the needs of environmentally conscious consumers. Recent innovations, such as sustainable wipes from Ginni Filaments and specialized pet grooming products from Earth Rated, underscore the market's expansion across various sectors, ensuring continued growth and diversification.

Top-down and bottom-up approaches were used to estimate and validate the size of the Alcohol Wipes market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Alcohol Wipes Market Segments Analysis

Global Alcohol Wipes Market is segmented by Type, Fabric Material, End-Use, Distribution Channel and region. Based on Type, the market is segmented into Soft Sanitizing Wipes, Sensitive Skin Wipes and Others. Based on Fabric Material, the market is segmented into Natural and Synthetic. Based on End-Use, the market is segmented into Personal & Household and Commercial. Based on Distribution Channel, the market is segmented into Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores and Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Alcohol Wipes Market

The growth of the alcohol wipes market is significantly influenced by the increased emphasis on hygiene and health awareness. With a strong capability to eliminate a variety of pathogens, alcohol wipes have become crucial in infection prevention strategies. As individuals, healthcare institutions, and diverse sectors prioritize cleanliness and seek to reduce contamination risks, the demand for alcohol wipes has surged. This rising consciousness about health safety practices has established alcohol wipes as essential items, further propelling their market growth and highlighting their integral role in maintaining sanitation in various environments. As a result, the alcohol wipes market continues to expand rapidly.

Restraints in the Alcohol Wipes Market

The alcohol wipes market faces several constraints that have been impacted by global events, notably the pandemic. Supply chain disruptions have resulted in shortages of essential raw materials, such as isopropyl alcohol and other disinfectants, which have periodically affected production capabilities. This has posed a challenge for manufacturers striving to ensure steady supply levels, often leading to delays in production timelines and, on occasion, higher operational costs. As a result, these factors may inhibit the market's growth and limit its ability to meet consumer demand effectively. Maintaining a reliable supply chain remains a critical concern for stakeholders in this industry.

Market Trends of the Alcohol Wipes Market

The alcohol wipes market is witnessing a significant trend towards smart packaging innovations, as companies aim to enhance user convenience and extend product longevity. Manufacturers are increasingly adopting resealable pouches and moisture-locking technologies, while the demand for individually wrapped wipes continues to rise. This evolution in packaging not only meets consumer preferences for hygiene and usability but also incorporates modern digital features. Some wipes now include QR codes that provide immediate access to safety information, video instructions, and usage manuals, thus enriching the customer experience and aligning with the broader trend of smart consumer products in the market.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer & Buying Criteria Analysis

Global Alcohol Wipes Market Size by Type & CAGR (2025-2032)

• Market Overview
• Soft Sanitizing Wipes
• Sensitive Skin Wipes
• Others

Global Alcohol Wipes Market Size by Fabric Material & CAGR (2025-2032)

• Market Overview
• Natural
• Synthetic

Global Alcohol Wipes Market Size by End-Use & CAGR (2025-2032)

• Market Overview
• Personal & Household
• Commercial

Global Alcohol Wipes Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets/Hypermarkets
• Convenience Stores
• Specialty Stores
• Online

Global Alcohol Wipes Market Size & CAGR (2025-2032)

• North America (Type, Fabric Material, End-Use, Distribution Channel)
  • US
  • Canada
• Europe (Type, Fabric Material, End-Use, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Fabric Material, End-Use, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Fabric Material, End-Use, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Fabric Material, End-Use, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Procter & Gamble Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kimberly-Clark Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson Services, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Clorox Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gojo Industries, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ecolab Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hardy Diagnostics, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Berkshire Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Reckitt Benckiser Group plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• S. C. Johnson & Son, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Edgewell Personal Care (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nice-Pak Products, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PDI Healthcare (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Medline Industries, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 3M Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever Plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Colgate-Palmolive Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Henkel AG & Co. KGaA (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lysol (Reckitt Benckiser) (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations