消化器系健康サプリメントの市場規模、シェア、成長分析：製品別、形態別、流通チャネル別、地域別 - 産業予測 2025～2032年

消化器系健康サプリメント市場規模は2023年に142億米ドルと評価され、予測期間（2025-2032年）のCAGRは9.1%で、2024年の154億9,000万米ドルから2032年には311億米ドルに成長する見通しです。

世界の消化器系健康サプリメント市場は、消費者が腸の健康をますます重視するようになり、力強い成長を遂げています。この市場拡大の背景には、腸と脳の関連性とその全体的な健康への影響に対する意識の高まりがあり、バランスのとれたマイクロバイオームにはプロバイオティクスとプレバイオティクスが不可欠です。より健康的な食習慣に向けたライフスタイルの変化や胃腸疾患の増加が需要をさらに押し上げています。eコマースプラットフォームの利便性が製品へのアクセスを向上させる一方、規制の精査と科学の進歩が技術革新とマーケティング戦略の指針となっています。消費者はナチュラルでクリーンなラベルのサプリメントに惹かれ、原材料がわかりやすく添加物が最小限に抑えられた製品を好むようになっています。原材料調達と製造方法の透明性を優先する企業は、消費者の信頼と忠誠心を獲得し、ホリスティックヘルスソリューションの追求における市場の有望な見通しを確実なものにする可能性が高いです。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析

消化器系健康サプリメント市場規模：製品別& CAGR（2025-2032）

• 市場概要
• プレバイオティクス
• プロバイオティクス
• 酵素
• フルボ酸
• その他

消化器系健康サプリメント市場規模：形態別& CAGR（2025-2032）

• 市場概要
• カプセル
• タブレット
• 粉末
• 液体
• その他

消化器系健康サプリメント市場規模：流通チャネル別& CAGR（2025-2032）

• 市場概要
• 店頭
  • スーパーマーケット/ハイパーマーケット/食料品店
  • ドラッグストアと薬局
  • コンビニエンスストア
  • オンライン
  • その他
• 処方

消化器系健康サプリメント市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Nestle（Switzerland）
• Procter & Gamble（United States）
• Danone（France）
• Abbott Laboratories（United States）
• Glanbia（Ireland）
• DSM（Netherlands）
• Carlsberg（Denmark）
• FrieslandCampina（Netherlands）
• Yakult Honsha（Japan）
• BioGaia（Sweden）
• Probi（Sweden）
• Lallemand（Canada）
• Kerry Group（Ireland）
• Ingredion（United States）
• Tate & Lyle（United Kingdom）
• Roquette（France）

結論と提言

Digestive Health Supplements Market size was valued at USD 14.2 billion in 2023 and is poised to grow from USD 15.49 billion in 2024 to USD 31.1 billion by 2032, growing at a CAGR of 9.1% during the forecast period (2025-2032).

The global digestive health supplements market is experiencing robust growth as consumers increasingly emphasize gut health. This expansion is fueled by heightened awareness of the gut-brain connection and its impact on overall wellness, with probiotics and prebiotics being vital for a balanced microbiome. Lifestyle changes geared towards healthier eating habits and rising gastrointestinal issues further drive demand. The convenience of e-commerce platforms enhances product accessibility, while regulatory scrutiny and scientific advancements guide innovation and marketing strategies. Consumers are gravitating towards natural, clean-label supplements, preferring products with recognizable ingredients and minimal additives. Companies that prioritize transparency in their sourcing and production practices are likely to earn consumer trust and loyalty, ensuring a promising outlook for the market in the pursuit of holistic health solutions.

Top-down and bottom-up approaches were used to estimate and validate the size of the Digestive Health Supplements market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Digestive Health Supplements Market Segments Analysis

Global Digestive Health Supplements Market is segmented by Product, Form, Distribution Channel and region. Based on Product, the market is segmented into Prebiotics, Probiotics, Enzymes, Fulvic Acid and Others. Based on Form, the market is segmented into Capsules, Tablets, Powders, Liquids and Others. Based on Distribution Channel, the market is segmented into OTC and Prescribed. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Digestive Health Supplements Market

The rising consumer awareness regarding the significance of digestive health and its correlation with overall well-being is a major catalyst for the Digestive Health Supplements market. Individuals are increasingly taking charge of their health, actively searching for dietary supplements that enhance digestive functionality, ease gastrointestinal discomfort, and foster gut wellness. This trend reflects a shift towards a more health-conscious lifestyle, where consumers prioritize products that contribute to optimal digestive performance. Consequently, the demand for supplements that support digestive health continues to grow, highlighting the importance of maintaining a balanced gut as part of a comprehensive approach to personal wellness.

Restraints in the Digestive Health Supplements Market

The Digestive Health Supplements market faces significant constraints due to regulatory oversight surrounding dietary supplements. The absence of stringent regulations raises concerns regarding product quality, safety, and efficacy, leading to consumer skepticism. Varying regulatory frameworks across countries further complicate matters, as it creates inconsistency in product standards, making it challenging for consumers to fully trust these supplements. This distrust can negatively influence the market's growth potential, as consumers may hesitate to invest in supplements that lack guaranteed safety and effectiveness, ultimately hindering the overall advancement of the digestive health supplement sector.

Market Trends of the Digestive Health Supplements Market

The Digestive Health Supplements market is experiencing robust growth driven by a burgeoning consumer awareness regarding the critical role of gut health in overall wellness. As individuals increasingly recognize the connection between a balanced gut microbiome and various health outcomes-including immunity, mental well-being, and skin condition-the demand for supplements containing probiotics, prebiotics, fibers, and digestive enzymes has surged. This trend reflects a wider shift towards holistic health approaches, with consumers actively seeking out products that promote digestive support and enhance quality of life. The market is expected to continue expanding as education around gut health persists, fostering innovative product development and targeted marketing strategies.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Digestive Health Supplements Market Size by Product & CAGR (2025-2032)

• Market Overview
• Prebiotics
• Probiotics
• Enzymes
• Fulvic Acid
• Others

Global Digestive Health Supplements Market Size by Form & CAGR (2025-2032)

• Market Overview
• Capsules
• Tablets
• Powders
• Liquids
• Others

Global Digestive Health Supplements Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• OTC
  • Supermarkets/ Hypermarkets/Food Stores
  • Drug Stores & Pharmacies
  • Convenience Stores
  • Online
  • Others
• Prescribed

Global Digestive Health Supplements Market Size & CAGR (2025-2032)

• North America (Product, Form, Distribution Channel)
  • US
  • Canada
• Europe (Product, Form, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Form, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Form, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Form, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Nestle (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Danone (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Abbott Laboratories (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Glanbia (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DSM (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Carlsberg (Denmark)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FrieslandCampina (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yakult Honsha (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BioGaia (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Probi (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lallemand (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kerry Group (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ingredion (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tate & Lyle (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Roquette (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations