放送機器の市場規模、シェア、成長分析：タイプ別、技術別、周波数別、用途別、地域別 - 産業予測 2025～2032年

放送機器市場規模は2023年に55億4,000万米ドルとなり、予測期間（2025-2032年）のCAGRは5.3%で、2024年の58億3,000万米ドルから2032年には83億8,000万米ドルに成長する見通しです。

世界の放送機器市場は、高品質コンテンツに対する需要の高まりとデジタルメディアプラットフォームの急速な拡大に後押しされ、大きな成長を遂げています。映像制作、コンテンツ配信、放送インフラにおける技術進歩がこの市場拡大の主なハイライトであり、先進的なカメラ、ビデオサーバー、エンコーダー、トランスミッションの採用がその特徴です。世界各国は、信号品質の向上、周波数帯域の最適化、幅広いチャンネルとサービスの提供を目的に、アナログ放送からデジタル放送への移行を進めています。しかし、市場は、規制の複雑さ、初期コストの高さ、進化する技術に対応するための継続的な技術革新の必要性といった課題に直面しています。こうした課題に対処することは、このダイナミックな業界の成長を維持するために不可欠です。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーター分析と影響
  • 競争企業間の敵対関係
  • 代替品の脅威
  • 買い手の交渉力
  • 新規参入業者の脅威
  • 供給企業の交渉力

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 技術の進歩
• 規制情勢
• バリューチェーン分析
• ケーススタディ分析
• 顧客と購買基準の分析
• PESTEL分析
• マクロ経済指標
• 市場の魅力指数
• 価格分析

放送機器市場規模：タイプ別& CAGR（2025-2032）

• 市場概要
• パラボラアンテナ
• アンプ
• スイッチ
• エンコーダ
• ビデオサーバー
• 送信機/中継機
• 変調器
• 電力制御システム
• その他

放送機器市場規模：技術別& CAGR（2025-2032）

• 市場概要
• アナログ放送
• デジタル放送

放送機器市場規模：周波数別& CAGR（2025-2032）

• 市場概要
• 低
• 中
• 高

放送機器市場規模：用途別& CAGR（2025-2032）

• 市場概要
• 無線変調
  • 振幅変調
  • 周波数変調
• テレビ
  • 直接放送衛星（DBS）
  • 地上波テレビ
  • ケーブルテレビ
  • IPTV

放送機器市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • 英国
  • ドイツ
  • スペイン
  • フランス
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2021-2023）

主要企業プロファイル

• Cisco Systems, Inc.（United States）
• Ericsson AB（Sweden）
• Harmonic Inc.（United States）
• Evertz Microsystems Ltd.（Canada）
• Grass Valley（Canada）
• Atomos（Australia）
• Sencore（United States）
• BirdDog（Australia）
• Chyron（United States）
• ETL Systems Ltd.（United Kingdom）
• Adtec Digital（United States）
• Artel Video Systems（United States）
• Ai-Media（Australia）
• Global Invacom Group Limited（Singapore）
• Eletec Broadcast Telecom S.A.R.L（France）
• EVS Broadcast Equipment（Belgium）
• Bittree（United States）
• ACORDE Technologies S.A.（Spain）
• ARRIS International Plc.（United States）
• AvL Technologies Inc.（United States）

結論と推奨事項

Broadcasting Equipment Market size was valued at USD 5.54 Billion in 2023 and is poised to grow from USD 5.83 Billion in 2024 to USD 8.38 Billion by 2032, growing at a CAGR of 5.3% during the forecast period (2025-2032).

The global Broadcasting Equipment Market is experiencing significant growth, fueled by rising demand for high-quality content and the rapid expansion of digital media platforms. Technological advancements in video production, content delivery, and broadcasting infrastructure are key drivers of this expansion, highlighted by the adoption of advanced cameras, video servers, encoders, and transmission equipment. Countries worldwide are transitioning from analog to digital broadcasting to enhance signal quality, optimize spectrum use, and provide a broader range of channels and services. However, the market faces challenges such as regulatory complexities, high upfront costs, and the necessity for ongoing innovations to keep pace with evolving technologies. Addressing these challenges will be essential for sustaining growth in this dynamic industry.

Top-down and bottom-up approaches were used to estimate and validate the size of the Broadcasting Equipment market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Broadcasting Equipment Market Segments Analysis

Global Broadcasting Equipment Market is segmented by Type, Technology, Frequency, Application and region. Based on Type, the market is segmented into Dish Antennas, Amplifiers, Switches, Encoders, Video Servers, Transmitters/ Repeaters, Modulators, Power Control Systems, Others. Based on Technology, the market is segmented into Analog Broadcasting, Digital Broadcasting. Based on Frequency, the market is segmented into Low, Medium, High. Based on Application, the market is segmented into Radio Modulation (Amplitude Modulation, Frequency Modulation), Television (Direct Broadcasting Satellites (DBS), Terrestrial Televisions, Cable Televisions, IPTV. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Broadcasting Equipment Market

The ongoing advancements in technology play a crucial role in driving the Broadcasting Equipment market, as the industry experiences constant improvements in cameras, servers, encoders, and various other devices that enhance content production and transmission. Additionally, the shift from analog to digital broadcasting serves as another significant driver, marked by improved signal quality, increased spectrum efficiency, and a wider array of available channels and services. These developments not only facilitate better viewing experiences but also expand the potential for content creators, thereby fuel growth and innovation within the broadcasting landscape.

Restraints in the Broadcasting Equipment Market

A significant restraint in the broadcasting equipment market is the substantial initial investment required to acquire and implement advanced broadcasting technologies. This financial barrier can deter potential market entrants and existing players looking to upgrade their capabilities. Additionally, the intricate regulatory frameworks in various regions further complicate matters, creating challenges in compliance that market participants must navigate. These complexities not only add to operational costs but also create uncertainty, making it difficult for companies to plan and invest effectively. As a result, these factors collectively hinder the growth and evolution of the broadcasting equipment sector.

Market Trends of the Broadcasting Equipment Market

The Broadcasting Equipment market is experiencing a significant shift driven by the rising adoption of cloud-based solutions, which are revolutionizing content storage, processing, and distribution. This trend offers broadcasters enhanced flexibility, scalability, and cost-effectiveness, leading to more efficient resource allocation and improved operational workflows. Additionally, the growth of Over-the-Top (OTT) services and online streaming platforms is further fueling the demand for advanced broadcasting equipment capable of supporting these digital distribution channels. As broadcasters increasingly pivot to these innovative technologies, the landscape is transforming, fostering investment in state-of-the-art equipment that aligns with evolving consumer preferences and content consumption patterns.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Technological Advancement
• Regulatory Landscape
• Value Chain Analysis
• Case Study Analysis
• Customer & Buying Criteria Analysis
• PESTEL Analysis
• Macro-Economic Indicators
• Market Attractiveness Index
• Pricing Analysis

Global Broadcasting Equipment Market Size by Type & CAGR (2025-2032)

• Market Overview
• Dish Antennas
• Amplifiers
• Switches
• Encoders
• Video Servers
• Transmitters/Repeaters
• Modulators
• Power Control Systems
• Others

Global Broadcasting Equipment Market Size by Technology & CAGR (2025-2032)

• Market Overview
• Analog Broadcasting
• Digital Broadcasting

Global Broadcasting Equipment Market Size by Frequency & CAGR (2025-2032)

• Market Overview
• Low
• Medium
• High

Global Broadcasting Equipment Market Size by Application & CAGR (2025-2032)

• Market Overview
• Radio Modulation
  • Amplitude Modulation
  • Frequency Modulation
• Television
  • Direct Broadcasting Satellites (DBS)
  • Terrestrial Televisions
  • Cable Televisions
  • IPTV

Global Broadcasting Equipment Market Size & CAGR (2025-2032)

• North America, (Type, Technology, Frequency, Application)
  • US
  • Canada
• Europe, (Type, Technology, Frequency, Application)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Type, Technology, Frequency, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Type, Technology, Frequency, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Type, Technology, Frequency, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Cisco Systems, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ericsson AB (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Harmonic Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Evertz Microsystems Ltd. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grass Valley (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Atomos (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sencore (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BirdDog (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chyron (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ETL Systems Ltd. (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Adtec Digital (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Artel Video Systems (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ai-Media (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Global Invacom Group Limited (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eletec Broadcast Telecom S.A.R.L (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• EVS Broadcast Equipment (Belgium)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bittree (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ACORDE Technologies S.A. (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ARRIS International Plc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AvL Technologies Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation