保険アナリティクスの市場規模、シェア、成長分析：展開モデル別、コンポーネント別、用途別、エンドユーザー別、地域別 - 産業予測 2025～2032年

保険アナリティクスの世界市場規模は2023年に141億米ドルと評価され、2024年の156億8,000万米ドルから2032年には366億6,000万米ドルに成長し、予測期間（2025-2032年）のCAGRは11.2%で成長する見通しです。

先進的な保険テクノロジーの採用は、統合されたパーソナライズされたサービスに対する需要によって推進されており、保険会社はオンライン見積もりやカスタマイズされたソリューションを24時間体制で提供することを余儀なくされています。この動向は業界内の競合を激化させると同時に、保険アナリティクスの成長を促進しています。しかし、EMEAの保険会社68社を対象とした最近の調査では、85～90％がデータ分析に投資するための強力な経済的基盤を欠いていることが明らかになりました。保険会社は競争力を維持するために迅速なイノベーションをますます求められており、堅牢なデータ分析能力の必要性がますます高まっています。米国では、生命保険会社が引受プロセスの自動化を強化し、オンラインでの生命保険加入をさらに促進しているため、今後数年間で米国の保険アナリティクス市場が成長軌道に乗ると予想されます。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ
• 技術の進歩
• 規制情勢
• 特許分析

保険アナリティクス市場規模：導入モデル別& CAGR（2025-2032）

• 市場概要
• クラウド
• オンプレミス

保険アナリティクス市場規模：コンポーネント別& CAGR（2025-2032）

• 市場概要
• ソフトウェア
• ハードウェア
• サービス

保険アナリティクス市場規模：用途別& CAGR（2025-2032）

• 市場概要
• クレーム管理
• リスク管理
• 顧客分析
• 不正行為検出
• 価格最適化
• セールス＆マーケティング
• 引受
• 規制遵守
• その他

保険アナリティクス市場規模：エンドユーザー別& CAGR（2025-2032）

• 市場概要
• 生命保険・健康保険
• 損害保険
• 再保険
• 政府

保険アナリティクス市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• IBM（USA）
• SAS Institute Inc.（USA）
• Accenture（Ireland）
• Oracle Corporation（USA）
• SAP SE（Germany）
• Microsoft Corporation（USA）
• Guidewire Software, Inc.（USA）
• LexisNexis Risk Solutions（USA）
• CoreLogic（USA）
• Aon plc（Ireland）
• Willis Towers Watson（UK）
• Swiss Re（Switzerland）
• Munich Re（Germany）
• TIBCO Software Inc.（USA）
• Teradata Corporation（USA）
• Salesforce（USA）
• Pegasystems Inc.（USA）
• Pitney Bowes Inc.（USA）

結論と提言

Global Insurance Analytics Market size was valued at USD 14.1 billion in 2023 and is poised to grow from USD 15.68 billion in 2024 to USD 36.66 billion by 2032, growing at a CAGR of 11.2% during the forecast period (2025-2032).

The adoption of advanced insurance technologies is driven by the demand for integrated and personalized services, compelling insurers to offer online quotes and customized solutions around-the-clock. This trend intensifies competition within the industry while simultaneously propelling the growth of insurance analytics. However, a recent study of 68 EMEA insurance firms reveals that 85 to 90% lack a strong economic foundation for investing in data analytics, as they face various obstacles preventing them from leveraging its full potential. Insurers are increasingly pressured to innovate swiftly to maintain a competitive edge, underscoring the need for robust data analytics capabilities. In the US, life insurers have enhanced automated underwriting processes, further facilitating online life insurance purchases, which supports the expected growth trajectory of the US insurance analytics market in the coming years.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Insurance Analytics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Insurance Analytics Market Segments Analysis

Global Insurance Analytics Market is segmented by Deployment Model, Component, Application, End-User and region. Based on Deployment Model, the market is segmented into Cloud and On-premise. Based on Component, the market is segmented into Software, Hardware and Services. Based on Application, the market is segmented into Claims Management, Risk Management, Customer Analytics, Fraud Detection, Pricing Optimization, Sales & Marketing, Underwriting, Regulatory Compliance and Others. Based on End-User, the market is segmented into Life & Health Insurance, Property & Casualty Insurance, Reinsurance and Government. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Insurance Analytics Market

The Global Insurance Analytics market is being significantly driven by the growing recognition among insurers of the importance of data analytics in enhancing decision-making processes. By utilizing sophisticated analytics methodologies, insurance companies can uncover crucial insights related to customer behavior, assess risk more accurately, detect fraudulent activities, and optimize pricing strategies. This rising demand for data-informed decision-making is propelling the widespread implementation of insurance analytics solutions, as firms seek to improve their operational efficiency and competitive edge in the market. Consequently, the reliance on analytics within the insurance sector is fostering an environment conducive to innovation and informed strategic planning.

Restraints in the Global Insurance Analytics Market

The Global Insurance Analytics market is hindered by several significant challenges, particularly those related to data management and integration. Insurance companies struggle to effectively consolidate data from diverse sources, which may include outdated legacy systems, external providers, and various third-party data feeds. Such difficulties can result in inaccurate or incomplete datasets, ultimately compromising the reliability of analytics solutions. This, in turn, can lead to misguided insights and poor decision-making regarding risk assessment and pricing. Consequently, issues related to data quality and the intricate nature of data integration present substantial barriers to the successful adoption and implementation of insurance analytics tools.

Market Trends of the Global Insurance Analytics Market

The Global Insurance Analytics market is witnessing a significant trend towards the adoption of advanced analytics techniques, including machine learning, artificial intelligence, natural language processing, and predictive modeling. This technological shift empowers insurance companies to harness vast amounts of data, facilitating enhanced insights, process automation, and informed decision-making. As insurers integrate these sophisticated methods into their operations, they are not only transforming traditional practices but also significantly improving customer experience. This evolution underscores an ongoing commitment to innovation and efficiency, positioning advanced analytics as a critical component in the evolution of the insurance industry, driving competitive advantage and sustainable growth.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Technology Advancement
• Regulatory Landscape
• Patent Analysis

Global Insurance Analytics Market Size by Deployment Model & CAGR (2025-2032)

• Market Overview
• Cloud
• On-premise

Global Insurance Analytics Market Size by Component & CAGR (2025-2032)

• Market Overview
• Software
• Hardware
• Services

Global Insurance Analytics Market Size by Application & CAGR (2025-2032)

• Market Overview
• Claims Management
• Risk Management
• Customer Analytics
• Fraud Detection
• Pricing Optimization
• Sales & Marketing
• Underwriting
• Regulatory Compliance
• Others

Global Insurance Analytics Market Size by End-User & CAGR (2025-2032)

• Market Overview
• Life & Health Insurance
• Property & Casualty Insurance
• Reinsurance
• Government

Global Insurance Analytics Market Size & CAGR (2025-2032)

• North America (Deployment Model, Component, Application, End-User)
  • US
  • Canada
• Europe (Deployment Model, Component, Application, End-User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Deployment Model, Component, Application, End-User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Deployment Model, Component, Application, End-User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Deployment Model, Component, Application, End-User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• IBM (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAS Institute Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Accenture (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oracle Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAP SE (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Microsoft Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Guidewire Software, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LexisNexis Risk Solutions (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CoreLogic (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Aon plc (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Willis Towers Watson (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Swiss Re (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Munich Re (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TIBCO Software Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Teradata Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Salesforce (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pegasystems Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pitney Bowes Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations